Record-breaking Bring Your Dog To Work Day goes viral
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HOWND – the organisers behind Bring Your Dog To Work Day – are celebrating the success of Britain’s favourite day at the office after record numbers of participation.
On Friday 24th June, businesses from across the UK welcomed their dog loving employees into the workplace along with their furry sidekicks, all in the name of charity.
Despite the EU referendum result dominating the news cycle, the official #BringYourDogToWorkDay hashtag trended on Twitter - reaching over 13 million people in little over an hour. It was a similar story on Instagram, with the hashtag being mentioned over 18,000 times alongside images of dogs at work.
The day also gained significant coverage in the press, including The Guardian, The Telegraph, Metro, Waitrose Weekend and Fast Company.
“This year’s Bring Your Dog To Work Day has been the best yet in terms of popularity; the publicity and rate of participation has surpassed expectations again,” explains Jo Amit (above left), co-founder of HOWND.
“It landed on a day of political turmoil in the UK, but I think it’s safe to say that Bring Your Dog To Work Day has become a recognised national event that has a life of its own. We’d like to thank everyone who took part, especially the official business sponsors that helped us raise money for charity by participating via the official channels. Some official sponsors also raised funds for their own local charities which was great to see.”
Both businesses and individuals from across the UK made donations via the official website, which accepts donations all year around, to raise money for money for All Dogs Matter.
“We’re so thankful to everyone who has supported Bring Your Dog To Work Day and made a donation. The money raised so far will be used to kennel approximately 18 dogs over a period of approximately three months,” explains Ira Moss, general manager of All Dogs Matter.
“The funds will also go towards the rehabilitation, feeding, medical treatment, neutering, vaccinations and chipping of some of the 300 unwanted dogs we take in every year from private homes, kennels and death row pounds.”
For further information visit Bring Your Dog To Work Day’s official website bringyourdogtoworkday.co.uk, or email hello@bringyourdogtoworkday.co.uk.
Main Photo Credit: Pet Pride Photography.
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