https://pettradextra.newsweaver.com/Newsletter/ en-us 24 Sep 2026 08:00:34 BST 24 Sep 2026 08:00:34 BST https://pettradextra.newsweaver.com/Newsletter/rss.xml Newsweaver neil@pottingshedpress.co.uk (Potting Shed Press Limited) support@newsweaver.ie (Newsweaver) 60 true https://pettradextra.newsweaver.com/Newsletter/plv28e9pv6q?lang=en&rss=true Burgess Pet Care has named Lincs Dobermann Rescue UK and HerOES Old English Sheepdog Rehoming as the winners of its 2026 Yorkshire Takeover campaign... 22 Sep 2026 12:00:00 BST 1d13a969cda8b9106de6a37fc074bca1 articles bottom <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/c5/d47be0d7fadc6ba1347e47.png" style="margin: 0px;" width="450" height="331" hspace="0" vspace="0" alt=""></p> <p>Burgess Pet Care has named Lincs Dobermann Rescue UK and HerOES Old English Sheepdog Rehoming as the winners of its 2026 Yorkshire Takeover campaign...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/c3/d031647d9330160a349ed3.png" style="margin: 0px;" width="530" height="390" hspace="0" vspace="0" alt=""></p> <p> </p> <p>Burgess Pet Care has named Lincs Dobermann Rescue UK and HerOES Old English Sheepdog Rehoming as the winners of its 2026 Yorkshire Takeover campaign. </p> <p><br>The two organisations will receive donations of Burgess Supadog food, helping to cover a regular cost for rescue centres while providing complete and balanced nutrition for the dogs in their care. </p> <p><br>The Yorkshire Takeover invited members of the public to nominate rescue centres to receive food donations, shining a light on the vital work these organisations carry out for dogs waiting for their forever homes. </p> <p><br>The campaign is funded through sales of Burgess Supadog Rich in Salmon, with 20p from every bag sold throughout the year contributing directly towards food donations for rescue dogs in need. </p> <p><br>Suzanne Moyes, Deputy Managing Director and In-house Vet at Burgess Pet Care, said: "We were delighted to bring the Yorkshire Takeover back this year, and were grateful for the positive response and the opportunity it has given us to support two fantastic rescue organisations. </p> <p><br>"Both Lincs Dobermann Rescue UK and HerOES Old English Sheepdog Rehoming carry out incredible work caring for and rehoming dogs that need a second chance. We hope these food donations will help provide the quality nutrition the dogs in their care need while they wait for their forever homes." </p> <p><br>Lincs Dobermann Rescue UK is a volunteer-led organisation rescuing, rehabilitating and rehoming Dobermanns across the UK. </p> <p><br>Nigel Morgan, Trustee at Lincs Dobermann Rescue UK, said: "We are incredibly grateful to everyone who nominated and supported us as part of this year's Yorkshire Takeover campaign. </p> <p><br>"As a volunteer-led rescue, donations like this make a real difference to the dogs in our care. They allow us to focus our resources on rehabilitation and veterinary treatment while providing the dogs with the nutrition they need." </p> <p><br>HerOES Old English Sheepdog Rehoming, based in Staffordshire, rescues and rehomes Old English Sheepdogs and Sheepdog crosses across the UK. </p> <p><br>The Yorkshire Takeover forms part of Burgess Pet Care's ongoing commitment to supporting rescue organisations and animal welfare, while celebrating the company's Yorkshire heritage as a family-owned business. </p> <p><br>To learn more about the Burgess Supadog range, visit: <a id="OWAc9c8d74b-5773-131c-c5d0-84bcb3e00bcb" title="https://pettradextra.newsweaver.com/Newsletter/1re1mi88g5g/external?lang=en" href="https://pettradextra.newsweaver.com/Newsletter/1re1mi88g5g/external?lang=en" target="_blank" rel="noreferrer noopener" data-outlook-id="4b770eec-8cce-4a1f-8d41-deaba885a931">Burgess Supadog | Nutritious Dog Food For All Ages</a> </p> https://pettradextra.newsweaver.com/Newsletter/um55flcjds5?lang=en&rss=true Ceva Animal Health’s FELIWAY brand is doubling its September contribution to Cats Protection, as part of a three-year partnership set to raise at least £60,000 for cats and kittens in the charity’s care... 23 Sep 2026 12:00:00 BST 0e07e254ae8ac5b1e238046a197d9a93 articles bottom <p>Ceva Animal Health’s FELIWAY brand is doubling its September contribution to Cats Protection, as part of a three-year partnership set to raise at least £60,000 for cats and kittens in the charity’s care...</p> <p dir="ltr"><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/11/b9e359e50515dd36ec0aef.png" style="margin: 0px;" width="530" height="530" hspace="0" vspace="0" alt=""></p> <p dir="ltr"> </p> <p dir="ltr"><a title="https://pettradextra.newsweaver.com/Newsletter/1m2ck38sspt/external?lang=en" href="https://pettradextra.newsweaver.com/Newsletter/1m2ck38sspt/external?lang=en" data-outlook-id="15f99b9c-e0ce-4e8c-ada9-ce1d2f7a6351">FELIWAY</a>, the UK’s leading feline pheromone brand,  has increased support for <a title="https://pettradextra.newsweaver.com/Newsletter/1rsk20azd8l/external?lang=en" href="https://pettradextra.newsweaver.com/Newsletter/1rsk20azd8l/external?lang=en" data-outlook-id="b3bd5a79-ddb2-4bd6-a8d6-be57583493ef">Cats Protection</a>. For every FELIWAY Optimum Diffuser sold in the UK this month, Ceva  is giving 20p to the charity - double the historic rate - in support of their ongoing three-year partnership. </p> <p dir="ltr"> </p> <p dir="ltr">The initiative builds on an existing commitment that sees FELIWAY® give 10p to Cats Protection for every UK sale of a FELIWAY Classic Spray, FELIWAY® Classic Diffuser or FELIWAY Optimum Diffuser. Across the three-year partnership, this is expected to raise a minimum of £60,000, with all contributions uncapped, meaning every sale beyond that threshold will further increase the amount given to the charity.</p> <p dir="ltr"> </p> <p dir="ltr">Funds raised will help support Cats Protection’s Lifeline Service and Contact Centre, enabling the charity to continue its rehoming, reuniting, and welfare work across the UK.</p> <p dir="ltr"> </p> <p dir="ltr">Beyond fundraising, FELIWAY products are also used within Cats Protection’s own centres, helping to reduce stress in cats during their time in care - supporting the charity’s wider welfare and rehoming efforts. </p> <p dir="ltr">t </p> <p dir="ltr">FELIWAY’s relationship with Cats Protection extends beyond this latest campaign. By the end of 2021, the brand had contributed approximately £115,000 in total to the charity, and is now committed to raising a further £60,000 by 2027.</p> <p dir="ltr"> </p> <p dir="ltr">According to Cats Protection’s most recent annual review, the charity:</p> <ul> <li dir="ltr">Helped 122,000 cats and kittens - around 335 a day</li> <li dir="ltr">Found new homes for 27,000 cats through its rehoming work</li> <li dir="ltr">Reunited 1,100 cats with their owners</li> <li dir="ltr">Neutered 92,000 cats and kittens to help prevent unwanted litters</li> </ul> <p dir="ltr">FELIWAY explains: “The incredible bond between people and cats can be a profound one. So, when Ceva had the opportunity to partner with Cats Protection, we felt it was a perfect continued collaboration for us through our FELIWAY range. We are thrilled to be working alongside the UK’s leading cat charity and excited to work with the incredible teams at Cats Protection again by developing our partnership over the next three years."</p> https://pettradextra.newsweaver.com/v3files/shard2/53765/ec/53de8ad85110d8ee0a60d0.png https://pettradextra.newsweaver.com/Newsletter/bnx5k6m9r1y?lang=en&rss=true Birmingham Dogs Home will return to PATS this year thanks to the continued generosity and support of The Animal People Recruitment Company. Over the past five years, the partnership has raised more than £22,000 for the charity, while also opening doors to businesses across the pet industry and creating valuable opportunities for further support, donations and partnerships... 23 Sep 2026 12:00:00 BST a58a8e2b30c3e763f7b6ea7afd9e46d2 articles bottom <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/ad/0943f94121a5638b38f1de.jpg" style="margin: 0px;" width="450" height="338" hspace="0" vspace="0" alt=""></p> <p>Birmingham Dogs Home will return to PATS this year thanks to the continued generosity and support of The Animal People Recruitment Company. Over the past five years, the partnership has raised more than £22,000 for the charity, while also opening doors to businesses across the pet industry and creating valuable opportunities for further support, donations and partnerships...</p> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/fa/9ff36553bca5036f7e774e.jpg" style="margin: 0px;" width="530" height="438" hspace="0" vspace="0" alt=""></div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">Birmingham Dogs Home will return to PATS this year thanks to the continued generosity and support of The Animal People Recruitment Company. Over the past five years, the partnership has raised more than £22,000 for the charity, while also opening doors to businesses across the pet industry and creating valuable opportunities for further support, donations and partnerships.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">For the second year running, The Animal People is funding and donating the majority of its PATS stand to Birmingham Dogs Home, giving the charity a valuable platform at one of the UK pet industry’s key events and an opportunity to build relationships with businesses that could make a real difference to the dogs in its care.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">The partnership goes far beyond providing space at the show, with The Animal People supporting Birmingham Dogs Home for the past five years through generous donations while also using its extensive network and strong relationships across the pet industry to champion the charity, raise its profile and introduce the team to businesses that could offer further support through corporate partnerships, sponsorship, fundraising and product donations.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">The impact of those introductions was demonstrated on an incredible scale at PATS last year.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">Through the support of The Animal People team and their relationships with clients, candidates and friends across the industry, more than £45,000 worth of products were donated to Birmingham Dogs Home following the show.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">Those donations provided invaluable support to a charity caring for homeless and vulnerable dogs across the West Midlands, helping Birmingham Dogs Home direct more of its funds towards the day-to-day care, veterinary treatment, rehabilitation and rehoming of the dogs that need it.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">This year, the two organisations hope to build on that success by connecting Birmingham Dogs Home with even more businesses and demonstrating the difference the pet industry can make when organisations come together for a shared purpose.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/f1/6a752fb7ac01f9dc6f2256.jpg" style="margin: 0px;" width="255" height="340" hspace="0" vspace="0" alt=""> <img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/9e/372c92483e17f1cc508d3d.jpg" style="margin: 0px;" width="255" height="340" hspace="0" vspace="0" alt=""></div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">Chris Whatling, MD & Co-founder of The Animal People Recruitment Company and Ambassador for Birmingham Dogs Home, said: “Supporting Birmingham Dogs Home over the past five years has always come from a very genuine place for us. We work within the pet industry every day, connecting brilliant people and businesses, and we are in a fortunate position where those relationships can also be used to create opportunities for a charity we care deeply about.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">“Last year we wanted to do much more than simply give Birmingham Dogs Home some space on our stand. We wanted to bring them right into the heart of PATS, introduce them to the industry and help businesses understand how they could get involved.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">“To see those conversations and relationships result in more than £45,000 worth of donated products was incredible and something our whole team is enormously proud of.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">“That is exactly what events like PATS can achieve. Exhibitions shouldn't just be about selling stand space or doing business; they can bring an industry together, create meaningful partnerships and use the collective power of that industry to improve animal welfare.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">“We're incredibly proud to fund and share our PATS presence with Birmingham Dogs Home again this year and we'll be doing everything we can to introduce them to even more businesses and opportunities.”</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">The Animal People Recruitment Company specialises in recruitment across the pet and animal health industries and has built its reputation around connecting people and organisations across the sector. Its support of Birmingham Dogs Home reflects a wider belief that those relationships can be used not only to strengthen businesses, but to support causes working directly to improve the lives of animals.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">For Birmingham Dogs Home, which relies on the generosity of its supporters to continue caring for homeless dogs, having an established industry partner actively opening doors has been invaluable.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">Sophie Evans, Corporate Partnerships Officer at Birmingham Dogs Home, said: “We simply could not have achieved what we did at PATS last year without Chris and The Animal People team. They didn't just give us space on their stand; they gave us a platform, championed our charity and actively introduced us to people and businesses they knew could help.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">“The £45,000-plus worth of products we received was phenomenal, but the impact of their support goes much further than that. It has helped us build new relationships within the pet industry and opened conversations that we may never have had the opportunity to have otherwise.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">“The amount of time, energy and genuine passion Chris and his team put into supporting Birmingham Dogs Home is incredible. They've been by our side for five years now, and we are enormously grateful that once again they are investing in our charity and giving us such a prominent presence at PATS.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">“For a charity like ours, partnerships like this are incredibly important. It's not simply about what one company can donate; it's about somebody believing in your work enough to introduce you to their network and encourage others to get behind you too. That's exactly what Chris and his team have done for us.”</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">Birmingham Dogs Home has been caring for homeless and vulnerable dogs for more than 130 years from its centres in Birmingham and Wolverhampton. The charity cares for more than 220 dogs at any one time across its services and faces annual veterinary costs of more than £400,000, making support from businesses and partners across the pet industry invaluable in helping Birmingham Dogs Home continue its work.</div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;"> </div> <div class="elementToProof" style="white-space: normal; text-decoration-line: none; margin: 0cm; font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 11pt; color: #000000;">Both organisations are now encouraging businesses attending PATS to come and meet the teams, learn more about Birmingham Dogs Home and discover the many ways the pet industry can use its expertise, products, people and platforms to support dogs in need.</div> https://pettradextra.newsweaver.com/Newsletter/11vwr1g4uvh?lang=en&rss=true Rosewood Pet Products is gearing up for PATS 2026, where visitors can discover an exciting mix of new product launches, much-loved Rosewood brands and exclusive licensed collections on stand O30 in Hall 3A, from this Sunday, 27th until Tuesday 29th September... 23 Sep 2026 12:00:00 BST 07d8522ae6373ad684a89839cdcd6e01 articles bottom <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/43/92bcf58a285470cf0a58b9.jpg" style="margin: 0px;" width="450" height="253" hspace="0" vspace="0" alt=""></p> <p>Rosewood Pet Products is gearing up for PATS 2026, where visitors can discover an exciting mix of new product launches, much-loved Rosewood brands and exclusive licensed collections on stand O30 in Hall 3A, from this Sunday, 27th until Tuesday 29th September...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/08/05659ca988a8f97f124be6.jpg" style="margin: 0px;" width="530" height="298" hspace="0" vspace="0" alt=""></p> <p>Rosewood Pet Products is gearing up for PATS 2026, where visitors can discover an exciting mix of new product launches, much-loved Rosewood brands and exclusive licensed collections on stand O30 in Hall 3A, from this Sunday, 27th until Tuesday 29th September.</p> <p> </p> <p>With a significantly larger 42m² stand this year, Rosewood will showcase its extensive portfolio across two distinct areas, giving retailers the opportunity to explore both the strength of the Rosewood brand portfolio and its growing collection of exclusive licensed and distributed brands.</p> <p> </p> <p>One side of the stand will focus on Rosewood’s own brands across dog, cat and small animal, with key highlights including Rosewood Naturals, celebrating its 20th anniversary with an impressive 27 new lines for small animals and pet birds; new Rosewood toy innovations, including Rip & Reveal, 3-in-1 and Stretch Folk designs; the latest seasonal collections from the industry leader in pet seasonal gifting; and, excitingly, the launch of the new Rosewood Collagen dog treat range.</p> <p> </p> <p>On the other side of the stand, Rosewood will shine the spotlight on its exciting portfolio of exclusive licensed and distributed brands including Joules, Morris & Co., Battersea, Tufflove, My Dog and Aromadog, plus the much-anticipated Mr Men Little Miss by Rosewood collection.</p> <p> </p> <p>A major talking point will be the launch of Rosewood’s exclusive Mr Men Little Miss by Rosewood dog toy collection. The range brings some of the world’s most recognisable characters into pet retail, with dog toys designed around the personalities and characteristics of the much-loved Mr Men and Little Miss characters. Visitors to the show on Monday will also get the opportunity to meet Mr. Happy himself, who will be on hand to help officially launch the range, pose for photos with fans and join Rosewood in shining a spotlight on this colourful new collection.</p> <p> </p> <p>The stand will also provide a first look at the new exclusive Joules collections, bringing distinctive British design and heritage to the pet sector.</p> <p> </p> <p>For retailers looking for new commercial opportunities, the stand will offer plenty to discover, from Rosewood Naturals’ 20th anniversary celebration and award-winning products to seasonal sell-through opportunities and selected show deals. All products on display will be available at exceptional, show‑only discounts of up to 50% off trade prices.</p> <p> </p> <p>Carly Baker, Marketing Manager at Rosewood Pet Products, says: “PATS has increasingly become an important date in our calendar. This year we’re particularly excited about what we have to show retailers. We’ve created a much bigger stand that really brings our portfolio to life, with our own Rosewood brands on one side and our exciting licensed and distributed brands on the other.</p> <p> </p> <p>“There’s a huge amount of newness for retailers to discover, from our exclusive Mr Men Little Miss by Rosewood collection to our new Rosewood Collagen range, new Rosewood toys, Rosewood Naturals’ 20th anniversary and our seasonal ranges. We’re looking forward to welcoming both existing customers and new retailers to the stand and showing them what’s coming next.”</p> <p> </p> <p>With new launches, exclusive licences, proven best-sellers and commercial opportunities all under one roof, Rosewood is inviting retailers to make stand O30 their first stop at PATS 2026.</p> <p> </p> <p>Visit Rosewood Pet Products on stand O30, Hall 3A, NEC, from 27th–29th September.</p> https://pettradextra.newsweaver.com/Newsletter/9bs0t2b4d86?lang=en&rss=true Pedigree Wholesale is expanding its award-winning Pawtential range with two exciting new additions: Pawtential Lamb Collagen Chews and Pawtential Collagen Doughnuts, launching exclusively at PATS... 23 Sep 2026 12:00:00 BST 00ba33953075b4c5be2a5151e58b1bc9 articles bottom <p>Pedigree Wholesale is expanding its award-winning Pawtential range with two exciting new additions: Pawtential Lamb Collagen Chews and Pawtential Collagen Doughnuts, launching exclusively at PATS...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/9d/3403e60dfd906fac3f3b87.png" style="margin: 0px;" width="530" height="530" hspace="0" vspace="0" alt=""></p> <p>Pedigree Wholesale is expanding its award-winning Pawtential range with two exciting new additions: Pawtential Lamb Collagen Chews and Pawtential Collagen Doughnuts, launching exclusively at PATS.</p> <p> </p> <p>Created to meet the growing demand for functional and more natural chew options, Pawtential combines the benefits of collagen with an engaging chew experience for dogs. The range offers retailers a compelling alternative to traditional rawhide, with highly digestible collagen designed to support dogs' overall wellbeing while providing a satisfying chew.</p> <p> </p> <p>The Lamb Collagen Chews bring a new flavour to the Pawtential range, giving retailers another option to appeal to dogs with different tastes and preferences.</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/1d/0c818a52abf4b1f0489d09.png" style="margin: 0px;" width="225" height="345" hspace="0" vspace="0" alt=""><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/a1/365387418a4612a2d18bc8.png" style="margin: 0px;" width="225" height="345" hspace="0" vspace="0" alt=""></p> <p>Meanwhile, the Collagen Doughnuts offer a distinctive shape designed to add variety to the chew category and create strong visual appeal on shelf.</p> <p> </p> <p>Already recognised as an award-winning brand, Pawtential has quickly established itself as a standout addition to the functional dog treat market. Its combination of eye-catching, shelf-ready packaging, a strong wellness proposition and the growing popularity of collagen gives independent retailers an opportunity to tap into several key petcare trends with one range.</p> <p> </p> <p>“Pawtential has made a real impact since launching, and we’re delighted to bring the latest extensions exclusively to PATS,” says Pedigree Wholesale. “The Lamb and Doughnut additions build on everything that retailers already love about the range, while giving them fresh reasons to engage their customers and drive sales. We’re particularly excited to showcase the new products to independent retailers at PATS.”</p> <p> </p> <p>For independent pet shops, the range offers the opportunity to bring a, functional chew proposition to customers looking for products that go beyond simply treating their dogs.</p> <p> </p> <p>The new Lamb Collagen Chews and Collagen Doughnuts will launch exclusively at PATS, giving independent retailers the opportunity to discover the new products and place their orders ahead of wider availability.</p> <p> </p> <p>Visit Pedigree Wholesale at PATS stand K10 to discover the new Pawtential extensions and the full award-winning range.</p> https://pettradextra.newsweaver.com/v3files/shard2/53765/9d/3403e60dfd906fac3f3b87.png https://pettradextra.newsweaver.com/Newsletter/2v4rpyim3n5?lang=en&rss=true Developed for adventurous dogs and their owners, Mountain Paws will showcase its most extensive range to date at PATS 2026. Backed by over 30 years of expertise from the team behind outdoor and travel brands Lifesystems and Lifeventure, Mountain Paws’ assortment of harnesses, coats and pet accessories is optimised for rugged outdoor use... 25 Sep 2026 12:00:00 BST 66bc6d2384ed35f08edc2d17baa68795 articles bottom <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/2e/cdfa3b061711e773d3f629.png" style="margin: 0px;" width="450" height="291" hspace="0" vspace="0" alt=""></p> <p>Developed for adventurous dogs and their owners, Mountain Paws will showcase its most extensive range to date at PATS 2026. Backed by over 30 years of expertise from the team behind outdoor and travel brands Lifesystems and Lifeventure, Mountain Paws’ assortment of harnesses, coats and pet accessories is optimised for rugged outdoor use...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/32/16dde1f7ef0036cf8c0c59.png" style="margin: 0px;" width="530" height="343" hspace="0" vspace="0" alt=""></p> <p> </p> <p>Developed for adventurous dogs and their owners, Mountain Paws will showcase its most extensive range to date at PATS 2026. Backed by over 30 years of expertise from the team behind outdoor and travel brands Lifesystems and Lifeventure, Mountain Paws’ assortment of harnesses, coats and pet accessories is optimised for rugged outdoor use.</p> <p> </p> <p>The brand arrives at PATS on the back of a standout year, with sales up by 30% year on year. This impressive growth is further bolstered by a new listing with nationwide outdoor retailer, Cotswold Outdoor. A milestone that further extends Mountain Paws’ reach in the UK and puts its products in front of a wider audience of dog owners looking to explore the outdoors with their pet.</p> <p> </p> <p>Mountain Paws also continues to invest significantly in product development and will unveil its latest launches at PATS 2026. Following the success of the Fleece Lined Dog Coat, launched at PATS last year and quickly established as a favourite among retailers and customers alike, the brand is expanding its range with a new selection of models. The new Dog Raincoat builds on the success of the original coat and offers retailers the opportunity to sell reliable, weatherproof dog gear all year round.</p> <p> </p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/4f/9863c564ef464d55fed51b.png" style="margin: 0px;" width="530" height="353" hspace="0" vspace="0" alt=""></p> <p><strong>Mountain Paws Dog Raincoat </strong></p> <p>Widening Mountain Paws’ dog coat collection to suit year-round use, the new Dog Raincoat enables owners to enjoy their daily walk, whatever the weather. Constructed from durable and waterproof Cordura fabric, it’s built to keep dogs dry and comfortable through rain, wind and everything in between. Adjustable straps make it easy to fit the coat onto wriggly dogs and provides a secure fit for different breeds. Reflective piping around the edge of the coat boosts visibility when on sunset walks or navigating urban streets after dark.</p> <p> </p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/e3/d75738d7735e49ad7913bc.png" style="margin: 0px;" width="530" height="127" hspace="0" vspace="0" alt=""></p> <p><strong>Mountain Paws Leather Collar and Leather Lead </strong></p> <p>Crafted for hardwearing yet luxurious everyday wear, the new Leather Collar and Leather Lead are constructed from premium cowhide leather which provides exceptional durability and long lasting strength. The collar’s pure cotton padded lining is designed to be soft against a dog’s neck, ensuring lasting comfort for day to day wear. The same padded lining is featured on the lead’s handle, providing a comfortable solution for both pet and owner. Finished with robust zinc alloy hardware on the buckles and clips, the luxe new Leather Collar and Leather Lead easily stand up to regular outdoor use without compromising on style.</p> <p> </p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/fa/a2dcec3afcc711c28d574e.png" style="margin: 0px;" width="530" height="341" hspace="0" vspace="0" alt=""></p> <p><strong>Mountain Paws Travel Dog Bed </strong></p> <p>Mountain Paws assortment of outdoor-ready travel accessories offers an easy way to expand your pet offering beyond traditional leads and harnesses. The new Mountain Paws Travel Dog Bed is designed to keep dogs cosy and supported after miles of exploring, so they can wake up ready to tackle the next trail. Built from water-resistant fabric that stands up to both damp ground and muddy paws, it’s a great choice for those who love camping or hiking with their dog. Its lightweight, compact design packs down easily into its own carry bag and can be machine washed for effortless cleaning at home.</p> <p> </p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/64/187e16a4e00bd57b4d68ad.png" style="margin: 0px;" width="530" height="340" hspace="0" vspace="0" alt=""></p> <p><strong>Mountain Paws Kibble Bag </strong></p> <p>A convenient companion to the Travel Dog Bed, the new Mountain Paws Kibble Bag enables owners to keep dog food fresh and tidy on longer adventures. Made from 70D nylon ripstop that easily endures the rigours of life outdoors, the fabric is water resistant and odour-proof to keep contents secure and fresh all day long. A roll-top closure ensures the bag is fully leakproof and that the kibble inside is protected in the event of wet weather. The Kibble Bag’s built-in pouring spout allows for easy feeding without spills or mess, while the included collapsible bowl can be stored neatly in a hidden pocket by the base.</p> <p> </p> <p>To explore the full collection visit Mountain Paws at PATS 2026, stand I77 or visit <a href="https://pettradextra.newsweaver.com/Newsletter/1ia5msnelg0/external?lang=en" target="_blank" rel="noreferrer noopener">www.mountainpaws.com</a>.</p> https://pettradextra.newsweaver.com/Newsletter/blrlr6wolm5?lang=en&rss=true direct to your e-mail inbox... 06 Jan 2016 12:00:00 GMT 76a31746b4a33da7b469b3d5134e171d Right Side Articles Cover <p>direct to your e-mail inbox...</p> <p>direct to your e-mail inbox...<br /><br /></p> <p>The best news service every week.<br /><br />Subscribe for free by <a href="https://pettradextra.newsweaver.com/Newsletter/1gnt1kkuor5?lang=en" target="_blank" rel="noopener">clicking here</a></p> https://pettradextra.newsweaver.com/v3files/shard2/53765/0c/b2c6599e1690caecc127a9.jpg https://pettradextra.newsweaver.com/v3files/shard2/53765/0c/b2c6599e1690caecc127a9.jpg https://pettradextra.newsweaver.com/Newsletter/157a50xw3j5?lang=en&rss=true A fantastic £162,000 was raised for the Pets Foundation at this year’s Pets Supplier Conference and Pets Foundation Ball, held at Emirates Old Trafford in Manchester... 23 Sep 2026 12:00:00 BST c10d2134175c11c2876d360aee97c513 Right Side Articles Cover <p>A fantastic £162,000 was raised for the Pets Foundation at this year’s Pets Supplier Conference and Pets Foundation Ball, held at Emirates Old Trafford in Manchester...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/24/a054022cef00420701f926.png" style="margin: 0px;" width="530" height="268" hspace="0" vspace="0" alt=""></p> <p> </p> <p>A fantastic £162,000 was raised for the Pets Foundation at this year’s Pets Supplier Conference and Pets Foundation Ball, held at Emirates Old Trafford in Manchester.</p> <p> </p> <p>More than 500 suppliers, partners and colleagues attended the event, which brought people together to hear more about <a href="https://pettradextra.newsweaver.com/Newsletter/pydbda7cs67/external?lang=en" target="_blank" rel="noopener">Pets at Home</a>‘s direction, priorities and plans for the future, while creating opportunities for collaboration and shared learning.</p> <p> </p> <p>This year’s event was particularly significant as it took place during Pets Foundation’s 20th anniversary year. Since launching in 2006, the Foundation has awarded more than £42 million to support rescue and rehoming organisations, community groups and charities across the UK.</p> <p> </p> <p>The day concluded with the Pets Foundation Ball. Attendees came together to celebrate the impact that can be achieved through working together to support pets and the people who love them.</p> <p> </p> <p>During the evening, attendees also took part in a Golden Ticket draw, with 17 cash prizes available, including a top prize of £1,000.</p> <p> </p> <p>The £162,000 raised will help us continue supporting rescue and rehoming organisations across the UK. Through grants, partnerships and practical support, we’ll help more pets receive the care and second chances they deserve.</p> <p> </p> <p>Amy Angus, Head of Charity Partnerships and Communities at Pets at Home, said: “For 20 years, Pets Foundation has brought together colleagues, customers, partners and charities to improve the lives of pets and the people who love them.</p> <p> </p> <p>"Reaching this milestone is an opportunity to reflect on the incredible impact we’ve achieved together. None of this would have been possible without the passion and commitment of our supporters, charity partners and colleagues. It is through the power of partnership that we can make such a difference.”</p> https://pettradextra.newsweaver.com/v3files/shard2/53765/31/9d2dd43bdc061275650727.png https://pettradextra.newsweaver.com/Newsletter/13k1vkggwp3?lang=en&rss=true Beaphar has added to its anti-parasite portfolio with an updated Beaphar FLEAtec Household Flea Spray featuring a new advanced formulation, refreshed packaging design and a new smaller size, joining Beaphar Household Flea Powder which was added to the range earlier this year... 23 Sep 2026 12:00:00 BST 5e60baf5fd5143f101ccc5a626111aab Right Side Articles Cover <p>Beaphar has added to its anti-parasite portfolio with an updated Beaphar FLEAtec Household Flea Spray featuring a new advanced formulation, refreshed packaging design and a new smaller size, joining Beaphar Household Flea Powder which was added to the range earlier this year...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/e2/eb161fce272a7c1f1a584f.jpg" style="margin: 0px;" width="400" height="388" hspace="0" vspace="0" alt=""></p> <p>Beaphar has added to its anti-parasite portfolio with an updated Beaphar FLEAtec Household Flea Spray featuring a new advanced formulation, refreshed packaging design and a new smaller size, joining Beaphar Household Flea Powder which was added to the range earlier this year. Together, these additions help retailers meet a broader range of shopper needs within the flea category.</p> <p> </p> <p>Containing tetramethrin, permethrin and s-methoprene, Beaphar FLEAtec Household Flea Spray is designed to kill fleas fast, inhibit flea egg and larvae development and stop fleas multiplying, while also killing ticks and crawling insects. It is available in both a 600ml pack and a new 300ml size which offers an affordable entry option for smaller homes. The household range also includes Beaphar Household Flea Powder, which contains permethrin and has immediate killing action against fleas.</p> <p> </p> <p>With 95% of a flea infestation found in the home, household flea control is an essential part of tackling fleas effectively. As autumn approaches and central heating is turned back on, dormant flea life stages in the home can become active, making autumn an important time for retailers to remind owners to treat the home as well as their pet.</p> <p> </p> <p>New category research highlights the opportunity, with 80% of pet owners saying they would consider buying a household flea treatment. Flea sprays and powders both showed strong shopper appeal, with 53% considering a flea spray and 43% considering a flea powder.</p> <p> </p> <p>Claire Edmunds, UK Marketing Manager for Beaphar, said, “The launch comes at a time when value remains front of mind for many pet owners, with recent research highlighting that price is now the second most important factor when choosing a flea treatment. By refreshing FLEAtec Household Flea Spray and offering it alongside our Household Flea Powder, Beaphar is helping retailers offer affordable, easy-to-recommend flea control options suited to different homes, budgets and shopper preferences.”</p> <p> </p> <p>Beaphar’s wider anti-parasite range includes veterinary medicines and non-medicinal products in a variety of easy-to-use formats, including spot-ons, tablets, collars and household treatments. To help retailers maximise the opportunity, Beaphar also provides point of sale materials and access to parasite training modules accredited by AMTRA, VetPol and Vetskill through the <a href="https://pettradextra.newsweaver.com/Newsletter/1tcbpm3rnz3/external?lang=en">Beaphar Training Academy</a>.</p> <p> </p> <p>To find out more about the Beaphar anti-parasite range, retailers can visit <a href="https://pettradextra.newsweaver.com/Newsletter/j7atc6gtrve/external?lang=en">https://www.beaphar.co.uk/</a> or <a href="https://pettradextra.newsweaver.com/Newsletter/n7y5tq7uq8d/external?lang=en">contact</a> their Beaphar Sales Executive.</p> https://pettradextra.newsweaver.com/v3files/shard2/53765/e2/eb161fce272a7c1f1a584f.jpg https://pettradextra.newsweaver.com/Newsletter/akwrrc4d7o9?lang=en&rss=true Leading veterinary charity PDSA has issued a statement in response to the recent social media 'purritos' trend, which sees pet owners posting images of their kittens swaddled in socks... 23 Sep 2026 12:00:00 BST b2c6fcf2804ee82a6ac20250f2dd823e Right Side Articles Cover <p>Leading veterinary charity PDSA has issued a statement in response to the recent social media 'purritos' trend, which sees pet owners posting images of their kittens swaddled in socks...</p> <p>Leading veterinary charity PDSA has issued a statement in response to the recent social media 'purritos' trend, which sees pet owners posting images of their kittens swaddled in socks. </p> <p> </p> <p><img align="right" src="https://pettradextra.newsweaver.com/v3files/shard2/53765/07/cd8c7c580f67dd85776bb3.png" style="margin: 10px;" width="275" height="385" hspace="10" vspace="10" alt="">Shauna Walsh, PDSA Veterinary Nurse, says: "We understand that, as pet owners, we want to keep our kittens happy, but placing a kitten in a sock may have the opposite effect and cause them to feel stressed, so we'd recommend people don't take part in this trend.  </p> <p> </p> <p>"Restricting a kitten's movement in any way, such as by placing them in a sock, means they’re unable to do natural things like walking away, playing, going to the toilet or grooming, and it could make them too warm.  </p> <p> </p> <p>"Instead, we recommend keeping your kitten warm and secure by providing a cosy cat bed in a quiet area of the home where they have access to food, water, a scratching post and a litter tray." </p> https://pettradextra.newsweaver.com/v3files/shard2/53765/6c/98ded476f78a33d8703631.png https://pettradextra.newsweaver.com/Newsletter/ftas70ixtyi?lang=en&rss=true Pet care company Purina is highlighting the importance of supporting UK farmers to help them adopt regenerative practices as new research points to increasing pressures on British farming from difficult weather and rising costs... 23 Sep 2026 12:00:00 BST c88a81dd31e14c832c9b8809684195f4 Right Side Articles Cover <p>Pet care company Purina is highlighting the importance of supporting UK farmers to help them adopt regenerative practices as new research points to increasing pressures on British farming from difficult weather and rising costs...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/9f/efb87f37a31223764bfdf8.jpg" style="margin: 0px;" width="530" height="353" hspace="0" vspace="0" alt=""></p> <p> </p> <p>Pet care company Purina is highlighting the importance of supporting UK farmers to help them adopt regenerative practices as new research points to increasing pressures on British farming from difficult weather and rising costs.</p> <p> </p> <p>Through Landscape Enterprise Networks (LENs), Purina is providing funding, technical expertise and practical support for 110 UK wheat farmers across 8,000 hectares of UK farmland, helping them to trial measures including cover crops, crop rotation, reduced soil disturbance, improved nutrient management and tree and hedgerow planting.</p> <p> </p> <p>New research commissioned by Purina among 100 UK farmers reveals 87% are more likely to consider changing how they farm to improve soil health and resilience to extreme weather than they were five years ago.</p> <p> </p> <p>The findings come after a difficult 2026 growing season, with hot, dry conditions putting further pressure on cereal crops.</p> <p> </p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/d9/00499bbe3f4a4c4f8b846a.jpg" style="margin: 0px;" width="530" height="397" hspace="0" vspace="0" alt=""></p> <p><strong>Putting Purina’s support into practice</strong></p> <p>One of the farmers supported through LENs is Bedfordshire wheat farmer and agronomist Claire Donkin, whose family has farmed Donkin Farm for more than 50 years.</p> <p> </p> <p>Following this year’s hot, dry summer, Claire Donkin says her wheat yield is around 30% below what she would normally expect. She is trialling measures including cover crops, legumes, reduced cultivation and microbial soil testing as part of a longer-term effort to improve soil health and resilience.</p> <p> </p> <p>Commenting on the changes she’s making at Donkin Farm, Claire Donkin said: “The hot, dry weather has put our wheat under even more pressure and our yield is around 30% below what we would normally expect.</p> <p> </p> <p>“When you have a year like this, it makes you think very hard about what you can do differently. We cannot control when it rains, but we can look after the soil and try to give the farm the best chance of coping with whatever comes next.</p> <p> </p> <p>“What is interesting is that many of the principles we are coming back to are things earlier generations of farmers would recognise immediately. From rotating crops, keeping the ground covered and looking after hedgerows, it’s not new. The difference is that we can now put modern science around that knowledge. We can test the biology of our soil, use better agronomy and measure much more closely whether what we are doing is working.”</p> <p> </p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/05/9097ffaf663c21501c51f5.jpg" style="margin: 0px;" width="530" height="353" hspace="0" vspace="0" alt=""></p> <p><strong>Why Purina is supporting wheat farmers</strong></p> <p>Claire Robinson-Davies, Corporate Affairs and Sustainability Director at Purina UK, said: “People may not immediately connect a pet food company with wheat fields, but cereals and vegetable proteins used in many of our recipes begin life on farms.</p> <p> </p> <p>“That is why we are working through LENs to provide farmers with funding, expertise and the ability to trial practices suited to their land.</p> <p> </p> <p>“This is not about promising an instant answer to difficult weather. Claire Donkin’s experience shows both the scale of the challenge and why testing new approaches now to build future resilience is so important.”</p> <p> </p> <p>The UK programme has also supported the planting of more than 12,000 trees to date.</p> <p> </p> <p>It forms part of Purina’s wider work across Europe, where more than 630 farmers and over 37,000 hectares are engaged in Purina-supported regenerative agriculture programmes.</p> <p> </p> <p>By the end of 2025, 29% of cereals and vegetable proteins used in Purina pet food across Europe were sourced from farmers adopting regenerative agriculture practices. Purina’s goal is to reach 50% by 2030.</p> <p> </p> <p><strong>Consumers concerned about impact of weather on food</strong></p> <p>Research among 2,000 UK adults found 52% are worried this year’s weather could impact grocery prices, while 39% are concerned about British farmers being able to grow enough food and agricultural ingredients over the next five years.</p> <p> </p> <p>The research also reveals over half (55%) are unfamiliar with the term ‘regenerative agriculture’, despite many supporting practices such as crop rotation (51%) and planting cover crops (50%).</p> <p> </p> <p><strong>What gardeners can learn from farmers this autumn</strong></p> <p>Many people in the UK will be noticing the dryness of the soil in their own gardens following the incredibly hot and largely rain-free summer. Claire Donkin said the same broad principles that she uses on her farm can apply to gardens and allotments.</p> <p> </p> <p>“Soil is not just something that holds a plant upright. It is a living resource that needs time and care. In autumn, there can be a temptation to clear everything away and leave the ground bare. But fallen leaves, compost, plant roots and less-disturbed areas can all play a useful role in helping to keep the soil healthy into the following year,” said Claire Donkin.</p> <p> </p> <p>Here are five top tips for gardeners this autumn:</p> <ul> <li>Compost suitable garden and food waste.</li> <li>Use fallen leaves to make leaf mould or mulch.</li> <li>Avoid unnecessary digging.</li> <li>Keep some plants or living roots in the ground over winter.</li> <li>Leave selected seed heads and stems as habitat for wildlife.</li> </ul> <p>Purina has more information on <a href="https://pettradextra.newsweaver.com/Newsletter/y55tj2j23vk/external?lang=en" data-outlook-id="1c3085b5-0314-4c26-8609-701d8b12f910">www.purina.co.uk/farming</a> about how small changes to people’s routines in their gardens can help care for soil and wildlife.</p> <p> </p> <p>Photography credit: PA Media.</p> https://pettradextra.newsweaver.com/v3files/shard2/53765/9f/3efa3e527d6fc8c181a2ac.jpg https://pettradextra.newsweaver.com/Newsletter/yhxpjne76ho?lang=en&rss=true The top-read stories from last week's Pet Trade Xtra can be seen below, if you missed them... 24 Oct 2018 12:00:00 BST ef2a21912954daf52ccd063f4cca10df Right Side Articles Cover <p>The top-read stories from last week's Pet Trade Xtra can be seen below, if you missed them...</p> https://pettradextra.newsweaver.com/v3files/shard2/53765/7d/07f25983f313d7bf7de0bf.png https://pettradextra.newsweaver.com/Newsletter/17i7xrgs7vk?lang=en&rss=true Fraudsters used a bricks-and-mortar pet shop as cover for their bogus online business, conning people out of vast sums of money... 16 Sep 2026 12:00:00 BST 1092525baed5c9fca990e38779b35b86 Right Side Articles Cover <p>Fraudsters used a bricks-and-mortar pet shop as cover for their bogus online business, conning people out of vast sums of money...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/5f/6c553313bbc838d3bcefce.jpg" style="margin: 0px;" width="530" height="530" hspace="0" vspace="0" alt=""></p> <p> </p> <p>Fraudsters used a bricks-and-mortar pet shop as cover for their bogus online business, conning people out of vast sums of money.</p> <p> </p> <p>Once the owner of Bakewell Pet Supplies in the Peak District realised what was happening, he posted a warning to customers online.</p> <p> </p> <p>The online message from the ‘real Bakewell Pet Supplies said: “Please do not buy from this site – they take your money and no goods are received. We are a small shop in Bakewell and do not have a website. These fraudsters are imitating our company and using our details, We are doing everything to get this site taken down. If you have purchased please contact Action Fraud.”</p> <p> </p> <p>The pet shop owner Mark Wakeman also contacted his local newspaper, the Derby Telegraph, to highlight the fact that hundreds of people were being tricked by fake website.</p> <p> </p> <p>Mark first realised that fraudsters were using his pet shop’s business name after receiving dozens of calls from customers asking where their orders were.</p> <p> </p> <p>He told the newspaper: "Sometimes we have had as many as 50 calls in a day, and we have also had people turning up at the shop wanting to know where their goods are that they have paid for, and they can get quite angry.</p> <p> </p> <p>"I have to break the news to them that there aren't any goods and that they need to report the problem to the fraud people or at least to the police.”</p> <p> </p> <p>To read more on this story <a href="https://pettradextra.newsweaver.com/Newsletter/1swvd518cug/external?lang=en" target="_blank" rel="noreferrer noopener">click here</a>.</p> https://pettradextra.newsweaver.com/v3files/shard2/53765/5e/9ee6c2dca5486e00e4e0dd.jpg https://pettradextra.newsweaver.com/Newsletter/16ehvwfafxg?lang=en&rss=true The Pet Industry Federation is calling for greater consistency and transparency in the way local authorities calculate Animal Activity Licence fees in England... 16 Sep 2026 12:00:00 BST d7649ae8679bb39d30288c025eea4a64 Right Side Articles Cover <p>The Pet Industry Federation is calling for greater consistency and transparency in the way local authorities calculate Animal Activity Licence fees in England...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/51/5ab113fcc8b2fe1aad2668.jpg" style="margin: 0px;" width="530" height="398" hspace="0" vspace="0" alt=""></p> <p> </p> <p>The Pet Industry Federation is calling for greater consistency and transparency in the way local authorities calculate Animal Activity Licence fees in England.</p> <p> </p> <p>A new PIF review, based on Freedom of Information requests to local authorities, found significant differences in the way councils calculate fees under the Animal Welfare (Licensing of Activities Involving Animals) (England) Regulations 2018.</p> <p> </p> <p>While councils generally seek to recover the costs of running the licensing system, the review found different approaches to officer time, overheads, compliance work, enforcement and the treatment of historic deficits.</p> <p> </p> <p>Some authorities supplied detailed calculations showing exactly how fees were built up. Others provided considerably less information behind the amounts businesses are required to pay.</p> <p> </p> <p>Nigel Baker, PIF Chief Execitive, said: "The issue is not simply that one council charges more than another. Local costs will inevitably vary.</p> <p> </p> <p>"The important question is whether businesses can see how their licence fee has been calculated and whether councils can demonstrate that charges are reasonable, proportionate and based on genuine costs.</p> <p> </p> <p>"Our research shows that greater consistency and transparency would benefit both local authorities and the businesses they regulate."</p> <p> </p> <p>PIF recommends a clearer national fee-setting framework, greater publication of the calculations behind licence fees, clearer treatment of surpluses and deficits; and more consistent separation of application, compliance and enforcement costs.</p> <p> </p> <p>Baker added: "We are not calling for a single national licence fee. We are calling for a consistent way of calculating those fees so businesses understand what they are paying for."</p> <p> </p> <p>PIF will use the findings to support discussions with DEFRA, the Local Government Association and local authorities about improving the operation of the licensing system.</p> <p> </p> <p>For a full copy of the report, email <a href="mailto:info@petfederation.co.uk">info@petfederation.co.uk</a></p> https://pettradextra.newsweaver.com/v3files/shard2/53765/77/d15ee7760eb19d2fcfdf28.jpg https://pettradextra.newsweaver.com/Newsletter/zo4cwm27ek5?lang=en&rss=true Zooomy, the fast‑rising veterinary‑developed joint‑care supplement for dogs and cats, is returning to PATS 2026 (Stand O2) for its second consecutive year, coming on the back of extraordinary commercial performance... 16 Sep 2026 12:00:00 BST fc98ac6bfd413e406586f5705dce24b8 Right Side Articles Cover <p>Zooomy, the fast‑rising veterinary‑developed joint‑care supplement for dogs and cats, is returning to <strong>PATS 2026 (Stand O2)</strong> for its second consecutive year, coming on the back of extraordinary commercial performance...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/6a/2fcce35a7c0b78236bffae.jpg" style="margin: 0px;" width="530" height="375" hspace="0" vspace="0" alt=""></p> <p> </p> <p>Zooomy, the fast‑rising veterinary‑developed joint‑care supplement for dogs and cats, is returning to <strong>PATS 2026 (Stand O2)</strong> for its second consecutive year – this time with even greater momentum, a significantly expanded customer base, and the launch of its pioneering mobility‑tracking web app.</p> <p> </p> <p>Developed by veterinary surgeons Humphrey and Joanna Grimmett, Zooomy has rapidly become one of the UK’s most disruptive joint‑support brands. Zooomy is a ground‑breaking health supplement for dogs and cats which is designed to support their joint care using “long‑chain Hyaluronic Acid as the key ingredient. This scientifically validated formula has reshaped expectations of joint care for pets and established Zooomy as a credible alternative to glucosamine, chondroitin and short‑chain HA products.</p> <p> </p> <p><strong>A Year of Exceptional Growth</strong></p> <p>Zooomy’s second appearance at PATS comes on the back of extraordinary commercial performance:</p> <ul type="disc"> <li><strong>698% year‑on‑year sales growth</strong></li> <li><strong>1,100% increase in subscription revenue</strong></li> <li><strong>Over 9,000 customers</strong> across Shopify and Amazon</li> <li><strong>48.2% repeat purchase rate</strong>, with <strong>31% returning for a third order</strong></li> </ul> <p>Zooomy has evolved from a newcomer to one of the fastest‑growing joint‑support products in the UK. Its second year at PATS marks a major milestone in its national expansion.</p> <p> </p> <p><strong>Introducing the Zooomy Mobility‑Tracking App</strong></p> <p>Zooomy’s presence at PATS 2026 will spotlight its new digital innovation: the <strong>Zooomy mobility‑tracking web app</strong>, designed to help owners monitor their dog’s joint health over time. The app strengthens Zooomy’s identity as a knowledge‑led mobility brand.</p> <p> </p> <p>This digital tool offers retailers and professionals a new way to engage customers and reinforce long‑term mobility care.</p> <p> </p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/4b/29615ecafa456f902198e8.jpg" style="margin: 0px;" width="530" height="480" hspace="0" vspace="0" alt=""></p> <p><strong>Veterinary‑Led, Science‑Driven Joint Support</strong></p> <p>Zooomy’s long‑chain Hyaluronic Acid formula replenishes depleted HA levels in joint fluid—an issue that can reach up to 90% depletion in older, severely diseased joints. The mega‑chain HA is produced via microbial fermentation, ensuring purity, consistency and suitability for pets with allergies or sensitivities.</p> <p>The liquid is <strong>odourless and tasteless</strong> making it ideal for fussy eaters and is administered by a syringe to the mouth which avoids the battle with pills, powders and chews.</p> <p> </p> <p><strong>Award‑Winning Brand Recognition</strong></p> <p>Zooomy’s second year at PATS follows a series of industry accolades:</p> <ul type="disc"> <li>Finalist: <strong>Pet Industry Federation Awards 2025</strong></li> <li>Finalist: <strong>Pet Product Marketing Retail Awards 2026</strong></li> <li>Winner: <strong>Branding Award – Veterinary Marketing Association Awards 2026</strong></li> </ul> <p>The VMA win highlights Zooomy’s standout identity, scientific clarity and veterinary credibility.</p> <p> </p> <p><strong>Deepening Community Loyalty</strong></p> <p>Zooomy has cultivated strong loyalty among raw‑feeding communities, senior‑dog owners, physiotherapists, hydrotherapists and behaviourists. The brand’s affiliate programme gives professionals access to veterinary guidance, ensuring recommendations are based on welfare and science—not trends.</p> <p> </p> <p>Zooomy’s vet team provides direct Q&A support, responding to every query and comment. As Humphrey says, <em>“we are always on call to help.”</em></p> <p> </p> <p><strong>Sustainable, Responsible, Evidence‑Based</strong></p> <p>All Zooomy packaging is fully recyclable, including PET bottles, HDPE syringes and recyclable cardboard. Ethical sourcing and evidence‑based education remain central to the brand’s mission.</p> <p><strong> </strong></p> <p><strong>Zooomy at PATS 2026 – What Visitors Will See</strong></p> <p>At this year’s show, Zooomy will present:</p> <ul type="disc"> <li>The <strong>Zooomy mobility‑tracking app</strong></li> <li>Live veterinary‑led demonstrations of HA joint support</li> <li>Senior‑dog mobility guidance</li> <li>Trade and stockist partnership opportunities</li> <li>Affiliate programme information</li> <li>Exclusive PATS offers for retailers</li> </ul> <p>Zooomy’s second year at PATS marks a new phase in its national growth—cementing its position as one of the UK’s most exciting, scientifically credible and fast‑advancing pet‑health brands.</p> <p> </p> <p><strong>Website: </strong><a title="www.zooomy.com" href="https://pettradextra.newsweaver.com/Newsletter/1m1frruivlk/external?lang=en" target="_blank" rel="noopener"><strong>www.zooomy.com</strong></a><strong> Facebook: facebook.com/zooomydog Instagram: instagram.com/zooomydog TikTok: tiktok.com/@zooomydog</strong></p> https://pettradextra.newsweaver.com/v3files/shard2/53765/d6/07c41b3cd0b1609a3a7d5d.jpg https://pettradextra.newsweaver.com/Newsletter/tqibmxbz4tt?lang=en&rss=true Neerdog has announced that its colourful, nature inspired GO-B-BOLD dog walking range is now available through Decco Wholesale, Ipswich. The move makes its distinctive dog kit more accessible to independent garden and outdoor retailers across the UK... 16 Sep 2026 12:00:00 BST 5de62b7f58c4a38cbe69ff4c6f03f678 Right Side Articles Cover <p>Neerdog has announced that its colourful, nature inspired GO-B-BOLD dog walking range is now available through Decco Wholesale, Ipswich. The move makes its distinctive dog kit more accessible to independent garden and outdoor retailers across the UK...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/6d/54a32068d798aa8627419a.png" style="margin: 0px;" width="530" height="353" hspace="0" vspace="0" alt=""></p> <p> </p> <p>Neerdog has announced that its colourful, nature inspired GO-B-BOLD dog walking range is now available through Decco Wholesale, Ipswich.</p> <p> </p> <p>Designed in the Peak District, the range combines practical, high quality dog walking kit with bold, collectable colours and patterns, bringing a fresh look to the pet accessories category.</p> <p> </p> <p>The GO-B-BOLD range includes harnesses, collars and leads, with features designed around comfort, durability, visibility and everyday adventures.</p> <p> </p> <p>The move into Decco Wholesale also marks an exciting step for Neerdog as the brand continues to expand beyond traditional pet retail, making its distinctive dog kit more accessible to independent garden and outdoor retailers across the UK.</p> https://pettradextra.newsweaver.com/v3files/shard2/53765/5d/d6c1d79c03266606014c14.png https://pettradextra.newsweaver.com/Newsletter/xh29qyqnfx1?lang=en&rss=true Bestselling wild bird care products are set to hit the sweet spot with customers at Gates Garden Centre in Cold Overton, Oakham, Leicestershire, thanks to an exciting display refresh from Henry Bell & Co... 16 Sep 2026 12:00:00 BST 9476f880369327fec7772fd677829a03 Right Side Articles Cover <p>Bestselling wild bird care products are set to hit the sweet spot with customers at Gates Garden Centre in Cold Overton, Oakham, Leicestershire, thanks to an exciting display refresh from Henry Bell & Co...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/a4/2c560cf5b4177729d5c560.jpg" style="margin: 0px;" width="530" height="279" hspace="0" vspace="0" alt=""></p> <p> </p> <p>Bestselling wild bird care products are set to hit the sweet spot with customers at Gates Garden Centre in Cold Overton, Oakham, Leicestershire, thanks to an exciting display refresh from Henry Bell & Co.</p> <p> </p> <p><img align="right" src="https://pettradextra.newsweaver.com/v3files/shard2/53765/9e/b3adacaadeae70f10ab9b5.jpg" style="margin: 10px;" width="275" height="299" hspace="10" vspace="10" alt="">Working with the centre’s retail team, Henry Bell National Sales Manager Andrew Mellowes and agent Dominic Wright addressed customer flow, increased shelf space for seed mixes – including two of Gates’ specially developed own labels – and provided impactful promotional areas to ensure that customers are put firmly in front of the centre’s key lines of bird feed and accessories. A similar programme of improvements will be carried out at Gates’ second centre, Woodlands Hinckley, Leicestershire, over the coming weeks.</p> <p> </p> <p>“Good merchandising doesn’t just happen by chance – every element has to be carefully planned and considered,” said Andrew. “Using our expertise in this field, we have successfully created an enhanced consumer shopping experience by generating a category journey in which no product lines are missed. This allows customers to make more informed purchasing decisions and helps to drive up basket spend and grow sales.”</p> <p> </p> <p>Gates Senior Manager Natalie Gregg added: “We are thrilled with the new merchandising, which has brought a real breath of fresh air to our wild bird sales area. Andrew and Dominic together with our in-house team, have done an absolutely fabulous job and we’re really looking forward to moving into one of our busiest times of the year with clear and attractive displays that support our work and set tills ringing.”</p> <p> </p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/0d/3f9f032d7ce03dbc494696.jpg" style="margin: 0px;" width="530" height="285" hspace="0" vspace="0" alt=""></p> <p>If you would like to reinvigorate your wild bird category, grow your sales and open up display flow, get in touch with your Henry Bell agent or speak to Andrew at Head Office on 01476 565761.</p> https://pettradextra.newsweaver.com/v3files/shard2/53765/9e/b3adacaadeae70f10ab9b5.jpg https://pettradextra.newsweaver.com/Newsletter/u6sivsy273b?lang=en&rss=true The Pet Industry Federation has announced the finalists for the PIF Awards 2026, following a record-breaking year which saw the highest number of entries in the Awards' history... 25 Sep 2026 12:00:00 BST b6405eb1c10683b5a50f081bc0dc9190 Feature Story <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/43/abe763a842ca2e29c345a9.png" style="margin: 0px;" width="450" height="338" hspace="0" vspace="0" alt=""></p> <p>The Pet Industry Federation has announced the finalists for the PIF Awards 2026, following a record-breaking year which saw the highest number of entries in the Awards' history...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/81/8ed76b4f3db8560bd9fe63.png" style="margin: 0px;" width="530" height="398" hspace="0" vspace="0" alt=""></p> <p> </p> <p>The Pet Industry Federation has announced the finalists for the PIF Awards 2026, following a record-breaking year which saw the highest number of entries in the Awards' history.</p> <p> </p> <p>Recognising excellence across the pet industry, the PIF Awards celebrate the businesses, individuals and innovations making an outstanding contribution to the sector. This year's finalists span the breadth of the industry, from independent retailers, groomers and pet service providers to manufacturers, wholesalers and international brands.</p> <p> </p> <p>Nigel Baker, CEO of the Pet Industry Federation, said: "This has been a record-breaking year for the PIF Awards and we're absolutely delighted by the response from across the industry. The standard of entries has been exceptionally high, making the judging process particularly challenging.</p> <p> </p> <p>"Congratulations to every business and individual who has made the shortlist. Being named a finalist is a fantastic achievement and we look forward to celebrating with you all in November."</p> <p> </p> <p>The winners will be announced at the PIF Awards dinner on Thursday 5 November 2026 at the DoubleTree by Hilton, Stoke-on-Trent.</p> <p> </p> <p>This year's black-tie celebration will welcome TV vet and broadcaster, Dr Scott Miller, as special guest and co-host, joining representatives from across the pet industry for an evening of recognition, entertainment and celebration.</p> <p> </p> <p>The PIF Awards 2026 are held in association with Platinum Sponsor Natures Menu, with the generous support of Headline Sponsors: Cliverton, The Animal People Recruitment Company, Mackle Petfoods and Rosewood Pet Products, alongside Official Drinks Sponsor, Durham Animal Feeds; and our valued category and event sponsors.</p> <p> </p> <p>Finalists attending PATS Birmingham are also invited to visit the PIF stand, B61, to collect their official PIF Awards 2026 finalist sticker.</p> <p> </p> <p>Tickets for the Awards dinner are available now, with preferential rates for PIF members and finalists. Guests can also book accommodation at the event venue through the dedicated booking link on the PIF website.</p> <p> </p> <p>The full list of finalists is available at <a href="https://pettradextra.newsweaver.com/Newsletter/14iedrh5roa/external?lang=en">www.petfederation.co.uk/pif-awards/</a>.</p> <p> </p> <p>For tickets and accommodation, visit <a href="https://pettradextra.newsweaver.com/Newsletter/1lgs7s87hqf/external?lang=en">www.petfederation.co.uk/pif-awards/tickets/</a>.</p> https://pettradextra.newsweaver.com/Newsletter/acq50iqxlen?lang=en&rss=true To see a full list of all the finalists for the PIF Awards 2026 click on the link below... 25 Sep 2026 12:00:00 BST 22286ea77a612d34290f34fc3709e722 Feature Story <p>To see a full list of all the finalists for the PIF Awards 2026 click on the link below...</p> <h1>Best Newcomer of the Year</h1> <ul> <li>Abbie Bruni - Bully Billows</li> <li>Aisling Owens-Nash - Pet Attix</li> <li>Davinder Sambhi - Bray Healthcare</li> <li>Lauren Robinson - Northumberland Dog Hotel</li> <li>Megan Watson - Bully Billows</li> <li>Phoebe Lomx - Mersey Raw</li> <li>Rob Brickell - Buddycare</li> <li>Rosie Paul - Benyfit Natural</li> </ul> <h1>Brand of the Year</h1> <ul> <li>Animal Friends Pet Insurance</li> <li>Buddycare</li> <li>Dorwest Herbs</li> <li>HayPigs!®</li> <li>Natures Menu</li> <li>ProtectaPet</li> <li>Tavo Pets</li> <li>Tug-E-Nuff</li> </ul> <h1>Cattery of the Year</h1> <ul> <li>Kitty Angel Cat Hotel</li> <li>Mayfield Cattery</li> </ul> <h1>Dog Daycare Business of the Year</h1> <ul> <li>Crossroads Resort</li> <li>Halo Dogs</li> <li>Leafields Retreat Limited</li> <li>PadPaws</li> <li>Playschool for Dogs</li> <li>The Doggy Day Care Centre Ltd - Morpeth</li> </ul> <h1>Dog Walking Business of the Year</h1> <ul> <li>Gemma & Jodi's Pet Services Ltd</li> <li>Ginger and Tails</li> <li>Kiiko & Friends</li> <li>Shropshire Canine</li> <li>Solo Walkies</li> <li>Walking Woofs</li> </ul> <h1>E-commerce Business of the Year</h1> <ul> <li>Barks Allowed</li> <li>Crumb</li> <li>Dorwest Herbs</li> <li>HayPigs!®</li> <li>Hilltop Pet Food</li> <li>Kavee</li> <li>ProtectaPet</li> <li>Tug-E-Nuff</li> </ul> <h1>Export Business Award</h1> <ul> <li>Antler Chew Wholesale Limited</li> <li>Bella & Duke</li> <li>Buddycare</li> <li>Crumb</li> <li>EasyEat</li> <li>Karnlea</li> <li>Proflax Limited</li> <li>ProtectaPet</li> </ul> <h1>Garden Centre of the Year</h1> <ul> <li>Dobbies, Melville Nursery</li> <li>Homeleigh Garden Centre-Bude</li> <li>Nottcutts Garden Centre, Peterborough</li> <li>Webbs of Wychbold</li> </ul> <h1>Grooming Business of the Year</h1> <ul> <li>Be: Dog Limited</li> <li>DogzBody Spa</li> <li>Pet Pavilion</li> <li>PURR Cat Grooming Ltd</li> <li>The Dog House (Leicester) Ltd</li> <li>The Grooming Salon by Gladwells Pet & Country Store</li> </ul> <h1>Home Boarding Business of the Year</h1> <ul> <li>Cheshire Dog Hotel</li> <li>Leafields Dog Retreat</li> <li>Muddies Dog Daycare</li> <li>PadPaws</li> <li>Pooches Retreat</li> <li>The Country Dog Hotel & Spa</li> </ul> <h1>Independent Retailer of the Year</h1> <ul> <li>ABR Pet Supplies LTD</li> <li>Barks Allowed</li> <li>My Pet HQ</li> <li>Superpet Warehouse</li> <li>The Pet Experience Ltd</li> <li>Wildwood Pets Ltd</li> </ul> <h1>International Business Award</h1> <ul> <li>Doglyness</li> <li>Landguth Heimtiernahrung GmbH</li> <li>Schesir SPA</li> <li>TRIXIE UK Pet Products Ltd</li> </ul> <h1>Kennel of the Year</h1> <ul> <li>Canine Karma Resorts</li> <li>Crossroads Resort</li> <li>Greendale Farm Kennels and Cattery</li> <li>Halo Dogs</li> <li>Winshaw Woofies</li> </ul> <h1>Legend Award</h1> <ul> <li>Clayton Payne</li> <li>Eve Davies</li> <li>Greg Van Praagh</li> <li>Melanie Sainsbury</li> <li>Michelle Turnbull</li> <li>Peter Hornsby</li> <li>Stef Peel</li> </ul> <h1>Manufacturer of the Year (Over £10m)</h1> <ul> <li>Bella+Duke</li> <li>Copdock Mill Wholesale</li> <li>Durham Animal Feeds Ltd</li> <li>Landguth Heimtiernahrung GmbH</li> <li>The Nutriment Company</li> </ul> <h1>Manufacturer of the Year (Under £10m)</h1> <ul> <li>Betsy's Raw Food Limited</li> <li>Buddycare</li> <li>Nutriwolds Raw ltd</li> <li>The Barking Bakery Ltd</li> <li>The Innocent Pet Care Company</li> <li>Trinkety Paws</li> <li>Wilder Pet Foods</li> </ul> <h1>Marketing Campaign of the Year</h1> <ul> <li>Bella+Duke - James Martin</li> <li>Fur & Fables - National Dog Photography Day</li> <li>HayPigs!® - Piggy Fest</li> <li>Litpet - Going Underground Campaign</li> <li>My Anxious Dog - #dogsinyellow</li> <li>Rosewood Pet Products - Guess Rodney’s Owner</li> <li>The Paws Lab - Healthy Dogs Start at Home”</li> <li>Zooomy mHA supplements - Move Better, Live Better</li> </ul> <h1>New Business of the Year</h1> <ul> <li>Milele Dog Retreat</li> <li>Northumberland Dog Hotel</li> <li>Pet Attix</li> <li>PURR Cat Grooming Ltd</li> <li>Scaled Adventures</li> <li>The Pooch Pad</li> <li>Vets at Home Ltd</li> <li>Waita Pets</li> </ul> <h1>New Product Award - Accessories</h1> <ul> <li>BullyBillows - Lightweight Training Double Ended Lead</li> <li>Durham Animal Feeds Ltd - Big Licks Treat Ball Bundle</li> <li>Pawdaw of London - Waterproof Rainbow Reflective Raincoat</li> <li>Petosu - DigDrum</li> <li>Play9 - Roolo® Mini</li> <li>Tavo Pets - Maeve ISO™ Pet Car Seat</li> <li>TRIXIE UK Pet Products Ltd. - Capybara-</li> <li>Tug-E-Nuff - Aero-Tug™: Reinventing the retrieve</li> </ul> <h1>New Product Award - Food</h1> <ul> <li>Antler Chew Wholesale Limited - Wild Antler Puppy Food</li> <li>Bella+Duke - Meatballs</li> <li>Benyfit Natural - Benyfit Natural Freeze-Dried Raw Food</li> <li>Dibaq Diproteg SA - Dibaq Vet Care</li> <li>Durham Animal Feeds Ltd - Feeds Fruit Medley</li> <li>Schesir SPA - Kitten Milk,</li> <li>The Innocent Hound - 85% Air-Dried Complete Food</li> <li>Wilder Pet Foods - Raw Plus+ Complete Range</li> </ul> <h1>New Product Award - Health & Hygiene</h1> <ul> <li>AniVatio - AniVatio Cat Milk Supplements , ProDental and ProCalm.</li> <li>Buddycare - Chlorhexidine Medicated Range</li> <li>Litpet - Meaty Mix</li> <li>PAWSANO LTD - Tofu Cat Litter</li> <li>Poorly Paws - First Aid Cabinet</li> <li>Poorly Paws - Tick Removers & Tick Safe Tape</li> <li>The Paws Lab - No 10 Dental Care Wipes</li> <li>Tototoniks Ltd - Venison Blood Wellness Range</li> </ul> <h1>New Product Award - Treats</h1> <ul> <li>Akela Pet Foods Ltd - Akela Nutriwolds Prawn Powder Topper</li> <li>Bella+Duke - Lamb Bites</li> <li>Bella+Duke - Turkey Sauages</li> <li>Benyfit Natural - Natural Freeze-Dried Raw Treats</li> <li>Dog & Bond - Strawberry Bliss and Fresh Mint Doggy Ice-Cream Mixes</li> <li>Fuzzball - Freeze Dried Quail Egg Yolk Treats</li> <li>Natures Menu - Functional Mixers</li> <li>Waita Pets - Freeze-Dried Mini Cubes</li> </ul> <h1>Pet Retail Chain of the Year</h1> <ul> <li>Gladwells Pet & Country Store</li> <li>Jollyes</li> <li>Pet Pavilion</li> <li>Pets Corner</li> </ul> <h1>Pet Service Business of the Year</h1> <ul> <li>A-Z Exotics</li> <li>Canine Dip & Dive Club Ltd</li> <li>Canine Karma</li> <li>Chewing with River</li> <li>Hels4Dogs Animal Behaviour</li> <li>Pippin Pets Dog Training</li> <li>The Dog Wash Company</li> <li>Vets at Home Ltd</li> </ul> <h1>Raw Store of the Year</h1> <ul> <li>Blu's Raw & Natural Pet Suppliers</li> <li>Bristol Raw Dog</li> <li>Embark On Raw</li> <li>Gosforth Bark</li> <li>Rafa's Raw</li> <li>Stefs Pet Pantry</li> </ul> <h1>Sustainability Award</h1> <ul> <li>Doglyness</li> <li>Landguth Heimtiernahrung GmbH</li> <li>Litpet</li> <li>Nutriwolds Raw Ltd</li> <li>Pet Impact</li> <li>TRIXIE UK Pet Products Ltd -Tofu cat litter</li> </ul> <h1>Wholesaler of the Year</h1> <ul> <li>Copdock Mill Wholesale</li> <li>Parrot Care Group Ltd</li> <li>SAMAXIA LTD</li> <li>Stefs Pet Pantry</li> <li>TRIXIE UK Pet Products Ltd.</li> <li>We.pet</li> </ul> https://pettradextra.newsweaver.com/v3files/shard2/53765/db/f83d98b3e735ea8d2f7a37.png https://pettradextra.newsweaver.com/v3files/shard2/53765/db/f83d98b3e735ea8d2f7a37.png Click here to see all the finalists https://pettradextra.newsweaver.com/Newsletter/1su8rvrx590?lang=en&rss=true Group55, the B Corp certified contract manufacturer of pet care, personal care and home care products, has been named Business of the Year at the 2026 BIBAs. The company also won Medium Business of the Year and Scale Up Business of the Year... 25 Sep 2026 12:00:00 BST bb8c97bb5ade28da8250fe8184a4c751 Feature Story <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/0d/60c1fd9bdf029e408ca8d5.jpg" style="margin: 0px;" width="450" height="300" hspace="0" vspace="0" alt=""></p> <p>Group55, the B Corp certified contract manufacturer of pet care, personal care and home care products, has been named Business of the Year at the 2026 BIBAs. The company also won Medium Business of the Year and Scale Up Business of the Year...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/66/8978d132988522868e812d.jpg" style="margin: 0px;" width="530" height="353" hspace="0" vspace="0" alt=""></p> <p> </p> <p>Group55, the B Corp certified contract manufacturer of pet care, personal care and home care products, has been named Business of the Year at the 2026 BIBAs. The company also won Medium Business of the Year and Scale Up Business of the Year.</p> <p> </p> <p>Organised by the Lancashire Chamber of Commerce, the BIBAs are among the North West's most respected business awards. Entrants are assessed through written submissions, judging interviews and site tours.</p> <p> </p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/ee/d45b366774895c746e4d28.jpg" style="margin: 0px;" width="530" height="353" hspace="0" vspace="0" alt=""></p> <p>The awards follow an 18-month period of transformation for Group55. The business has consolidated its operations from three sites into one 8.5-acre facility. The result is a truly end-to-end offer for brand partners, from initial concept and brand creation, to formulation, manufacturing and fulfilment, and on to retail readiness, Group55 now supports brands at every stage of their journey.</p> <p> </p> <p>For pet brands, that offers a more streamlined pathway from concept to shelf, with the capacity to support products from first production run through to national and international retail.</p> <p> </p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/eb/a5db78c1f190d6d5162ce5.jpg" style="margin: 0px;" width="530" height="347" hspace="0" vspace="0" alt=""></p> <p>Group55's experience in pet care is rooted in its own brand, Animology. That gives the business first-hand understanding of what it takes to develop, launch and grow a pet brand, which it now brings to the brands it manufactures for.</p> <p> </p> <p>Group55 was founded in Lancashire in 1999 by Stephen Turner with just £700. In 2018, it was named Micro Business of the Year at the BIBAs, when it employed fewer than ten people. Today it employs 150.</p> <p> </p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/dd/974e9878ed61db52488dea.jpg" style="margin: 0px;" width="530" height="353" hspace="0" vspace="0" alt=""></p> <p>Stephen Turner (above), Founder and Chairman, said: "Pet owners are some of the most discerning customers there are. They want to know that whatever they use on their animals is safe, effective and made with care. The brands we work with carry that responsibility, and they trust us to share it with them. Because we've built our own pet brand in Animology, we understand the challenges they face, from getting a formula right to winning space on a busy shelf. Recognition like this, from independent judges who've seen our site and met our team, shows we have the scale, the expertise and the people to be a partner pet brands can rely on as they grow."</p> <p> </p> <p>Rob Banks, Managing Director, said: "Bringing three sites into one while continuing to grow is no small thing, and it's our people who made it happen. We now have the foundations in place for the next stage of our growth, and we're looking forward to sharing it with the brands we work with."</p> https://pettradextra.newsweaver.com/Newsletter/1qp30g2v31z?lang=en&rss=true From lobster-led pet food and GPS trackers to Mr Men Little Miss toys and Yorkshire-grown hay, PATS 2026 is packed with products set to grab the attention of pet retailers. Here are 10 brands for visitors to put on their must-see list. 22 Sep 2026 12:00:00 BST b321957e8e070292c5c0f9d0def1505e articles top <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/f5/78257ed72287f8495831c7.jpg" style="margin: 0px;" width="450" height="306" hspace="0" vspace="0" alt=""></p> <p>From lobster-led pet food and GPS trackers to Mr Men Little Miss toys and Yorkshire-grown hay, PATS 2026 is packed with products set to grab the attention of pet retailers. Here are 10 brands for visitors to put on their must-see list.</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/7c/168dc991a4fa9d92289d5a.png" style="margin: 0px;" width="450" height="139" hspace="0" vspace="0" alt=""></p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/37/57b21cc73f67ab086dfd31.jpg" style="margin: 0px;" width="530" height="360" hspace="0" vspace="0" alt=""></p> <p> </p> <p><strong><em>From lobster-led pet food and GPS trackers to Mr Men Little Miss toys and Yorkshire-grown hay, PATS 2026 is packed with products set to grab the attention of pet retailers. Here are 10 brands for visitors to put on their must-see list.</em></strong></p> <p> </p> <p>The countdown is well and truly on. With PATS 2026 opening its doors at the NEC Birmingham on Sunday, September 27, anticipation is building for what promises to be one of the biggest gatherings of pet professionals the UK has seen for years.</p> <p> </p> <p>With more than 425 exhibitors and over 600 brands represented plus thousands of products and plenty of new ideas to discover, there will be no shortage of inspiration for retailers and buyers.</p> <p> </p> <p>But where should you start?</p> <p> </p> <p>We’ve picked out 10 brands – from premium pet lifestyle products to innovative nutrition, technology and toys – that are definitely worth seeking out during the three-day show.</p> <p> </p> <p><strong>Cloud7 – Stand E31</strong></p> <p><em>Luxury meets practicality.</em></p> <p>German brand Cloud7 specialises in premium dog clothing and beds, combining sophisticated design with products built around the real needs of dogs. Whether they are big, small, energetic or laid-back, Cloud7 believes every dog deserves products that work as beautifully as they look. With function at the heart of every design, the result is a collection of stylish, durable products made to last.</p> <p> </p> <p><strong>Scamp & Paw – Stand A19</strong></p> <p><em>Fancy a lobster for lunch? Your customers’ pets might!</em></p> <p>Scamp & Paw is making waves as the world’s first lobster-led pet food brand. Made in the UK using responsibly sourced Norway lobster, its Everyday Lobster Kibble for Dogs and Cats is naturally rich in lean marine protein, Omega-3, vitamins and minerals. It’s certainly one to look out for if you’re searching for something a little different for the pet food shelves.</p> <p> </p> <p><strong>BullyBillows – Stand O12</strong></p> <p><em>Camouflage is getting a colourful makeover.</em></p> <p>The new Camouflage Range from BullyBillows combines rugged performance with eye-catching style. The lightweight dog accessories come in Pink Camo, Green Camo, Bubblegum and Lightning. Designed to blend into the great outdoors while standing out everywhere else, it’s a range made for dogs – and owners – who like their walks with a little attitude.</p> <p> </p> <p><strong>Ferplast – Stand B74</strong></p> <p><em>For birds that deserve a home from home.</em></p> <p>Ferplast understands that a cage is much more than just a cage. Its extensive range is designed to provide feathered friends with a safe, comfortable environment while meeting the different needs of bird owners.<em> </em>Visitors can discover the latest solutions for creating happy, healthy spaces for pet birds.</p> <p> </p> <p><strong>Flexi – Stand J40</strong></p> <p><em>A name that needs little introduction.</em></p> <p>More than 50 years after inventing the retractable leash, flexi remains a major force in the pet accessories market, with its products available in more than 90 countries. The brand continues to focus on innovation and, at PATS, visitors will have the chance to get a first look at its latest creations.</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/27/96ce40340ac9fc24f7a7da.jpg" style="margin: 0px;" width="530" height="164" hspace="0" vspace="0" alt=""></p> <p><strong>Rosewood Pet Products – Stand O30</strong></p> <p><em>Mr Men Little Miss is coming to the dog park!</em></p> <p>One of Britain’s best-loved character brands is making its debut in the UK pet products sector – and Rosewood Pet Products will be bringing a sneak preview to PATS. Rosewood is launching a collection of nine Mr Men Little Miss dog toys, following its new partnership as the exclusive UK pet products licence holder. The collection arrives in January 2027, giving retailers at PATS an early opportunity to discover the colourful new range.</p> <p> </p> <p><strong>Hunter Pet – Stand F66</strong></p> <p><em>Where quality and style go hand in hand.</em></p> <p>Hunter Pet creates high-quality dog accessories and pet supplies designed to enrich the lives of pets and their owners. With an emphasis on dependability, loyalty and partnership, the brand combines quality, comfort and style while keeping an eye on sustainability. Make sure you check out its latest collection of quality leather products at PATS.</p> <p> </p> <p><strong>Petloc8 – Stand R15</strong></p> <p><em>Because sometimes you really do need to know where the dog has gone!</em></p> <p>Petloc8 is bringing smart technology to pet safety with lightweight, waterproof GPS trackers designed to help owners keep tabs on their dogs and cats. The trackers offer real-time GPS, Wi-Fi and Bluetooth positioning, geofencing alerts, location history and global connectivity through an embedded eSIM. For retailers looking to tap into the growing world of connected pet technology, this is one stand worth finding.</p> <p> </p> <p><strong>RIO – Stand J2</strong></p> <p><em>A colourful world of nutrition for birds.</em></p> <p>Inspired by the vibrant world of birds, RIO offers a range designed to support health, wellbeing and natural behaviour. Its products include complete feeds, specialised diets, treats, vitamins and supplements, using carefully selected natural ingredients.</p> <p>Trusted by bird owners and breeders, RIO combines balanced nutrition with innovation – making it a brand worth checking out for retailers looking to expand their birdcare offering.</p> <p> </p> <p><strong>HayDay – Stand A38</strong></p> <p><em>Grass has never been so exciting!</em></p> <p>HayDay is on a mission to make sure small pets get the very best hay – and it all started with two brothers and a serious appreciation of grass. Tom and Mike, self-confessed ‘grass enthusiasts’, didn’t want small pets to miss out on the farm’s delicious Yorkshire-grown hay. So they tweaked their grass mixes to create nutritious products specifically suited to the dietary needs of small pets.</p> <p> </p> <p>From premium dogwear and innovative pet food to bird nutrition, smart technology and character toys, these are just 10 of the brands bringing something special to PATS 2026.</p> <p> </p> <p>And with more than 425 exhibitors waiting to showcase their latest products, there will be plenty more discoveries to make when the show opens at the NEC Birmingham from September 27–29.</p> <p> </p> <p>PATS 2026 will once again be co-located with BETA International, the leading equestrian trade exhibition, taking place on 27–28 September 2026. Retailers and buyers will be able to visit both events with a single registration, giving BETA International visitors access to PATS and vice versa.</p> <p> </p> <p>Visitor registration is open at <a href="https://pettradextra.newsweaver.com/Newsletter/frtqhwscjal/external?lang=en">https://bit.ly/4aLE1Hp</a> with free admission available to qualifying trade professionals. For more information about PATS 2026, including a full list of exhibitors, visit <a href="https://pettradextra.newsweaver.com/Newsletter/y67ksq9iavd/external?lang=en">www.patshow.co.uk</a></p> https://pettradextra.newsweaver.com/Newsletter/x5nlox1fnho?lang=en&rss=true The countdown to PATS 2026 is well underway, and visitors can now get ahead of the game with the launch of the official PATS Red Book – packed with exclusive show offers, new product launches and essential information to help them make the most of their visit... 22 Sep 2026 12:00:00 BST 099bd0da4a03cc7d757b449512741c12 articles top <p>The countdown to PATS 2026 is well underway, and visitors can now get ahead of the game with the launch of the official PATS Red Book – packed with exclusive show offers, new product launches and essential information to help them make the most of their visit...</p> <p><img align="right" src="https://pettradextra.newsweaver.com/v3files/shard2/53765/91/164656765bb6e9436411c2.png" style="margin: 10px;" width="275" height="388" hspace="10" vspace="10" alt="">The countdown to PATS 2026 is well underway, and visitors can now get ahead of the game with the launch of the official PATS Red Book – packed with exclusive show offers, new product launches and essential information to help them make the most of their visit.</p> <p> </p> <p>The handy guide is designed to help visitors plan their time at the Pet & Aquatics Trade Show, which takes place at the NEC Birmingham from Sunday, 27 September to Tuesday, 29 September 2026.</p> <p> </p> <p>With more than 200 exclusive show offers from exhibitors and over 450 new products being launched to the market, the Red Book is an essential planning tool for retailers looking to discover the latest innovations and secure some great deals.</p> <p> </p> <p>It also features a full exhibitor listing, complete with stand numbers, together with a detailed floorplan to make navigating the show as easy as possible.</p> <p> </p> <p>The PATS Red Book is now live online and can be viewed at <a href="https://pettradextra.newsweaver.com/Newsletter/bkqeynsfb8p/external?lang=en">isu.pub/Hm1Uqwl</a>.</p> <p> </p> <p>PATS 2026 will bring together more than 425 exhibitors and over 600 brands, including a host of companies exhibiting at the show for the first time.</p> <p> </p> <p>Visitors can enjoy a packed programme of features and activities designed to provide inspiration, expert advice and valuable business opportunities. Returning favourites include the Aquatics & Reptile Zone, New Starter Zone and Grooming Zone, while new additions include the International Pavilion, Animal Encounters, Coffee & Connect, PIF Drop-In Clinic, Aquascaping and Hosted Buyer Programme.</p> <p> </p> <p>PATS is once again being staged alongside leading equestrian trade show BETA International, which takes place in the adjoining Hall 2 at the NEC on Sunday, 27 and Monday, 28 September.</p> <p> </p> <p>The co-location gives buyers an even greater opportunity to source the latest products and discover new suppliers across the pet, aquatics, equestrian and country sectors, all under one roof.</p> <p> </p> <p>With so much to see, do and discover, the PATS Red Book provides visitors with the perfect way to plan their show experience and ensure they don’t miss a thing.</p> <p> </p> <p>Visitor registration is open at <a href="https://pettradextra.newsweaver.com/Newsletter/1s5018ge32k/external?lang=en">https://bit.ly/4aLE1Hp</a> with free admission available to qualifying trade professionals. For more information about PATS 2026, including a full list of exhibitors, visit <a href="https://pettradextra.newsweaver.com/Newsletter/wqroqipqizi/external?lang=en">www.patshow.co.uk</a></p> https://pettradextra.newsweaver.com/v3files/shard2/53765/91/164656765bb6e9436411c2.png https://pettradextra.newsweaver.com/Newsletter/8otj7ylzqh8?lang=en&rss=true Dog food company Years is set to resume serving its customers next month following a voluntary recall of its fresh meals in August. The move follows an investigation by independent experts, which found no contamination, toxins or safety issues in Years fresh dog food... 23 Sep 2026 12:00:00 BST 8fdf6257085e207edf7c3e2d1e1c1e28 articles top <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/85/c3dc7e5231b7ec0d5c899e.jpg" style="margin: 0px;" width="450" height="235" hspace="0" vspace="0" alt=""></p> <p>Dog food company Years is set to resume serving its customers next month following a voluntary recall of its fresh meals in August. The move follows an investigation by independent experts, which found no contamination, toxins or safety issues in Years fresh dog food...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/bc/f0965e119d398b7c7388bb.jpg" style="margin: 0px;" width="530" height="277" hspace="0" vspace="0" alt=""></p> <p> </p> <p>Dog food company Years is set to resume serving its customers next month following a voluntary recall of its fresh meals in August.</p> <p> </p> <p>The move follows an investigation by independent experts, which found no contamination, toxins or safety issues in Years fresh dog food.</p> <p> </p> <p>Years had issued a recall of its fresh meals following reports of dogs having a potential adverse eye reaction to buckwheat, a common and approved ingredient included in its meals.</p> <p> </p> <p>Pet owners, who subscribed to Years, were then advised to stop feeding the brand’s fresh meals immediately, whether their dog was experiencing symptoms or not.</p> <p> </p> <p>This week Years announced the findings of the extensive investigation launched following its voluntary recall, and said all its recipes would now be buckwheat-free.</p> <p> </p> <p>The investigation included 21,757 individual test results, covering 1,129 distinct substances, across ingredients, retained meals from production, and meals returned by customers across the identified investigation period 1 March to 17 August 2026. The investigation found no contamination, toxin, safety, packaging migration, or manufacturing issue, and no link was identified to reported cases of sudden bilateral dry eye.</p> <p> </p> <p>Every ingredient was extensively tested, including every batch of buckwheat historically used in Years food. For buckwheat alone, 940 distinct substances were tested for, including tropane alkaloids, mycotoxins, pesticides, heavy metals, and fagopyrin, with no toxin, safety or contamination issue identified.</p> <p> </p> <p>Years has collaborated with the Food Standards Agency and Trading Standards throughout the investigation, and Years has engaged with both bodies to review and comment on the findings and share all scientific laboratory results, microbiological testing data, and validated manufacturing records.</p> <p> </p> <p>Independent case data, provided by the British Association of Veterinary Ophthalmologists (BrAVO), which launched a widespread investigation, collecting data, across the United Kingdom into sudden bilateral dry eye, has identified 155 cases in Years-fed dogs.</p> <p> </p> <p>There have also been 96 cases that have never historically been fed Years. 41 in the United Kingdom, and a further 55 cases in international markets where Years’ food is neither sold nor consumed.</p> <p> </p> <p>The BrAVO case data is fully independent, and specific to the UK - they have been clear they want reports of all sudden bilateral dry eye cases, regardless of diet fed. As with any case reporting exercise, following a voluntary recall, significant national media attention, and social media coverage, there is potential for some degree of over reporting towards Years-fed cases.</p> <p> </p> <p>As a precaution, and due to the fact that customers have expressed a preference to return to our previous recipes, Years has decided to remove buckwheat from its recipes ahead of resuming serving customers in October. The decision to resume the supply of fresh meals is supported by the investigation finding no evidence of contamination, toxin, safety, packaging migration, or manufacturing issues with Years food.</p> <p> </p> <p>Darren Beale and Ivan Barashki, Co-Founders of Years, said: “When these reports emerged, we stopped the entire business and focused all our time and effort on understanding what was happening. There was no scientific evidence that our food was responsible, but we were not prepared to take any chances with the dogs people trust us to feed. That is why we voluntarily recalled our fresh meals and commissioned a comprehensive investigation, drawing on independent experts in food safety, toxicology, veterinary clinical nutrition, and veterinary ophthalmology.</p> <p> </p> <p>“We wanted the investigation to look at every credible possibility, and to be as comprehensive as possible, and this is why it took weeks rather than days. That meant testing retained production meals, food returned by customers and individual ingredients, looking for a wide range of possible contaminants and other causes. We also had our manufacturing, supplier and food safety processes independently examined.”</p> <p> </p> <p>“Our investigation is now complete. After extensive independent laboratory tests and two separate manufacturing reviews by independent experts, no contamination, toxin, safety or packaging migration issue has been found in Years food, and no link has been identified between Years food and sudden bilateral dry eye.”</p> <p> </p> <p>“We know this conclusion may not feel like a resolution if you're caring for a dog with sudden bilateral dry eye. We see how hard this has been. These findings don't change that, nor do they answer the wider question of what is causing this unusual pattern of cases, which is also impacting dogs that were never fed our food, both in the UK and internationally. Whilst we have completed our investigation, we still want to help find those answers, which is why we'll keep sharing our findings with BrAVO and other independent bodies for as long as it takes.”</p> <p> </p> <p>“For us, and for our customers, the investigation provides important reassurance about the safety of our fresh food, and we look forward to serving customers again in October with our buckwheat-free recipe.”</p> <p> </p> <p><strong>You can read the full findings of the investigation by <a href="https://pettradextra.newsweaver.com/Newsletter/18t99vq38uy/external?lang=en" target="_blank" rel="noreferrer noopener">clicking here.</a></strong></p> https://pettradextra.newsweaver.com/Newsletter/1l68fcq4q9x?lang=en&rss=true As the CMA’s veterinary remedies order takes effect this week – focusing initially on consumer transparency and pricing through compulsory price lists and prescription fee caps – former RSPCA Chief Veterinary Officer Dr Caroline Allen FRCVS stated that political focus on the investigation produced headline-driven, superficial reforms that fail to resolve the pet care affordability crisis... 23 Sep 2026 12:00:00 BST 753c7838322560d018d85576b0f8d4c5 articles top <p>As the CMA’s veterinary remedies order takes effect this week – focusing initially on consumer transparency and pricing through compulsory price lists and prescription fee caps – former RSPCA Chief Veterinary Officer Dr Caroline Allen FRCVS stated that political focus on the investigation produced headline-driven, superficial reforms that fail to resolve the pet care affordability crisis...</p> <p><img align="right" src="https://pettradextra.newsweaver.com/v3files/shard2/53765/7f/87acb4f25edee040d74d61.jpeg" style="margin: 10px;" width="275" height="393" hspace="10" vspace="10" alt="">As the CMA’s veterinary remedies order takes effect this week – focusing initially on consumer transparency and pricing through compulsory price lists and prescription fee caps – former RSPCA Chief Veterinary Officer Dr Caroline Allen FRCVS stated that political focus on the investigation produced headline-driven, superficial reforms that fail to resolve the pet care affordability crisis.</p> <p> </p> <p>Dr Allen, who spent eight years overseeing animal welfare at the RSPCA and has nearly thirty years of experience, said the cost of vet care is a genuine welfare emergency. Rising insurance premiums, increasingly unaffordable treatment and a growing number of owners unable to access care for their pets are real and serious problems. But price lists and prescription fee caps, while reasonable, do not get near the heart of it.</p> <p> </p> <p>“The cost problem is real and I don’t want to minimise it for a second. People are struggling. Animals are going without treatment because their owners simply cannot pay. That is a welfare crisis,” said Dr Allen. “But MPs and the CMA have spent three years using this investigation to make political points about rip-off vets, and what they’ve actually delivered is a requirement to publish a price list. That is not a solution. It is a gesture.”</p> <p> </p> <p>Dr Allen said part of the affordability problem is structural. Veterinary training increasingly emphasises high-tech, protocol-driven medicine. Vets are taught to offer high-tech, algorithm-led care and can feel like bad clinicians if they deviate from it. But for many owners that level of intervention is simply out of reach, and what is missing is the space for vets and owners to meet in the middle, focused on what is best for the individual animal in that family’s circumstances.</p> <p> </p> <p>She also warned that a growing culture of blame is driving costs in the opposite direction. Owners who threaten to complain, report or sue their vets create an environment where defensive medicine becomes the norm. Vets who are frightened over-investigate, over-refer and produce longer estimates to protect themselves. That pushes costs up, which fuels more anger, which drives more defensiveness.</p> <p> </p> <p>“What we actually need is better clinical conversations. A vet who feels confident enough to say ‘we don’t have to do everything here, let’s talk about what makes sense for your pet and your situation.’ And an owner who feels safe enough to be honest about what they can manage. That is where good animal welfare happens. Politicians cannot legislate for that, and three years of blame and suspicion have made it harder, not easier.”</p> <p> </p> <p>Dr Allen said pet owners should use the new transparency rules but should also feel empowered to have more open conversations with their vets, starting with straightforward questions: what happens if we don’t do this, what is the realistic outcome, and is there another approach that might work for our situation. But that means they also need to recognise their own risk appetite and understand that you cannot expect high-tech, risk free veterinary care on a limited budget.</p> https://pettradextra.newsweaver.com/v3files/shard2/53765/d1/b9aefdab3c89e8dd7f58b7.jpeg https://pettradextra.newsweaver.com/Newsletter/1x7yh9ptq0w?lang=en&rss=true New Zealand pet nutrition company Totoniks has launched its venison blood range for dogs in the UK. The range is built on a simple but novel idea: taking a nutrient-dense part of the animal that has long been discarded and turning it into premium, everyday nutrition... 23 Sep 2026 12:00:00 BST 9ed1244e9dc970ef822264ba71ca84a5 articles top <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/36/f0c43adfd1e0f0fd7aef1e.png" style="margin: 0px;" width="450" height="322" hspace="0" vspace="0" alt=""></p> <p>New Zealand pet nutrition company Totoniks has launched its venison blood range for dogs in the UK. The range is built on a simple but novel idea: taking a nutrient-dense part of the animal that has long been discarded and turning it into premium, everyday nutrition...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/92/658fc29d4b91699670e96f.png" style="margin: 0px;" width="530" height="379" hspace="0" vspace="0" alt=""></p> <p> </p> <p>New Zealand pet nutrition company Totoniks has launched its venison blood range for dogs in the UK. The range is built on a simple but novel idea: taking a nutrient-dense part of the animal that has long been discarded and turning it into premium, everyday nutrition.</p> <p> </p> <p>The UK line-up spans two formats — Blood Buds cold-pressed training treats and Totoniks Hydration canisters, a just-add-water daily food topper.</p> <p>An overlooked resource, put to work</p> <p> </p> <p>Every year, New Zealand's free-range deer farming industry produces venison for tables around the world. Blood, one of the most nutritious parts of the animal, has traditionally gone to waste. Totoniks set out to change that by capturing it, gently drying it into a fine powder, and making it the star ingredient across its range — a genuine nose-to-tail approach that prevents rich, bioavailable protein from being flushed into waterways untreated.</p> <p> </p> <p>“Venison blood is one of nature's most complete proteins, and for years it has simply been thrown away,” said G Bowers, Founder of Totoniks. “That never sat right with us. If the animal has already been used, we owe it to use everything we responsibly can. What we knew is that this product isn't a compromise — it's genuinely better: lower in fat, rich in iron, and something dogs are DNA-wired to consume.”</p> <p> </p> <p>Bowers sees the UK launch as the next chapter in a longer mission. “I've spent years bringing New Zealand's best natural pet brands home to UK dog owners — K9 Natural first, and now Totoniks,” he added. “British pet parents care deeply about provenance, natural ingredients and sustainability, and there's nowhere better than New Zealand to source all three. Totoniks is the next natural product I'm proud to bring to UK shelves.”</p> <p> </p> <p><strong>Why venison blood?</strong></p> <p>The decision to build a range around venison blood comes down to four things:</p> <ul> <li>Sustainability. It upcycles a valuable by-product of an existing industry, reducing waste rather than farming new animals — more nutrition from the same footprint.</li> <li>Nutrition. Venison blood is a low-fat, single-source novel protein that is naturally high in bioavailable haem iron and B vitamins — a clean option for dogs sensitive to common everyday proteins such as chicken and beef.</li> <li>Provenance and safety. It is sourced from free-range New Zealand deer and made in New Zealand — a country free of BSE/TSE — with full traceability on every animal input.</li> <li>Palatability. Dogs are carnivores by nature. Blood is one of the most powerful natural attractants there is, which makes the range exceptionally effective as a reward and mealtime topper — no artificial flavourings needed.</li> </ul> <p><strong>Blood Buds: cold-pressed training treats</strong></p> <p>Blood Buds are cold-pressed rather than freeze-dried or air-dried. Low-temperature processing preserves natural flavour and aroma while producing a firm, uniform, pocket-friendly treat that resists crumbling — ideal for training. Venison blood enriched with natural New Zealand ingredients, and that's it. Each 50g resealable pack suits dogs of all ages, breeds and sizes.</p> <p> </p> <p>The UK range launches in three formulas: Daily Boost (venison blood and bone broth), Daily Glow (venison blood and Hoki lipids — protein and omega-3, EPA/DHA), and Daily Leap (venison blood, Hoki lipids and green-lipped mussel omega-3, EPA/DHA).</p> <p> </p> <p><strong>Hydration canisters: a daily food topper</strong></p> <p>The Totoniks canister range brings the same venison-blood nutrition to the food bowl. Each 40g canister holds a free-flowing powder blend that is simply sprinkled over food, then mixed with water to boost palatability, add moisture and encourage fussy dogs to eat. The UK line-up includes Daily Boost & Hydration, Performance & Hydration, Gut Health & Hydration and Hip, Joint & Hydration, each pairing venison blood with complementary New Zealand ingredients such as bone broth, green-lipped mussel and bentonite clay & Manuka Honey.</p> <p> </p> <p><strong>Availability</strong></p> <p>Totoniks Hydration canisters are available now to UK retailers and distributors. Totoniks Blood Buds training treats will be available from the end of October 2026. All products are made in New Zealand and are classified as complementary pet food.</p> <p> </p> <p>For trade enquiries, wholesale pricing and samples, contact Totoniks using the details below:</p> <p><strong>Lara McCullough – Karnlea (LK Pets Ltd) – UK distribution & media partner for Totoniks Ltd </strong></p> <p>Tel: 07747 484555</p> <p> </p> <p><strong>Totoniks Ltd  – Geoff Bowers, Founder </strong> – geoff@totoniks.com – <a href="https://pettradextra.newsweaver.com/Newsletter/126180kiuym/external?lang=en" target="_blank" rel="noreferrer noopener">totoniks.com</a> </p> https://pettradextra.newsweaver.com/Newsletter/1rcoc040oad?lang=en&rss=true The Pet Industry Federation has announced an expanding programme of international opportunities for British pet businesses, including UK Pavilions at Zoomark 2027 and the new Spoga Dog trade show, alongside delegations and other initiatives designed to help companies explore overseas markets... 23 Sep 2026 12:00:00 BST 3cb6675c85609e26d7fa4efd4ef959bc articles top <p>The Pet Industry Federation has announced an expanding programme of international opportunities for British pet businesses, including UK Pavilions at Zoomark 2027 and the new Spoga Dog trade show, alongside delegations and other initiatives designed to help companies explore overseas markets...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/11/47a482925a33291e06fa4e.png" style="margin: 0px;" width="530" height="770" hspace="0" vspace="0" alt=""></p> <p> </p> <p>The Pet Industry Federation has announced an expanding programme of international opportunities for British pet businesses, including UK Pavilions at Zoomark 2027 and the new Spoga Dog trade show, alongside delegations and other initiatives designed to help companies explore overseas markets.</p> <p> </p> <p>The programme will be delivered by PIF World, a new specialist company established to organise international exhibitions, delegations and market opportunities in association with PIF.</p> <p> </p> <p>Taking place in Bologna from 11-13 May 2027, Zoomark attracts buyers, distributors and pet industry professionals from across Europe and beyond.</p> <p> </p> <p>PIF World is developing plans for an enhanced UK hub at the heart of the Zoomark pavilion. Ideas include a dedicated showcase for innovative British products, shared meeting space, product demonstrations and co-ordinated promotion to increase visibility and generate leads for participating companies.</p> <p> </p> <p>PIF World will also organise a UK Pavilion at Spoga Dog 2027 in Cologne. Powered by ZZF and co-located with Spoga Horse, the new B2B event will connect UK dog-sector businesses with buyers and decision-makers from Germany and the wider European market.</p> <p> </p> <p>Nigel Baker, CEO of PIF, said: "PIF has long supported businesses across the UK pet industry and we now want to help more of them explore opportunities in international markets. PIF World has been established to provide the specialist focus needed to develop and deliver these overseas programmes, while continuing to work in close association with PIF.</p> <p> </p> <p>"Zoomark is an important gateway not only to the Italian market, but also to buyers and distributors from across Europe and further afield. Spoga Dog provides an exciting new opportunity for British dog-sector businesses to connect with the German and wider international market. At both events, we want to create UK Pavilions that celebrate the quality, creativity and innovation found throughout the British pet industry."</p> <p> </p> <p>The two pavilions form part of PIF World’s growing programme of international activity. This November, it is also co-ordinating a UK delegation to the China International Pet Show (CIPS) in Guangzhou, offering tailored introductions, pre-matched meetings and market insight for businesses interested in exploring opportunities in China. Plans are also continuing to be developed for a collective UK presence at Global Pet Expo in Orlando.</p> <p> </p> <p>Businesses interested in Zoomark, Spoga Dog, CIPS, Global Pet Expo or other international opportunities are invited to meet the PIF team at PATS Birmingham. The team will be available on stand B61 to discuss the programme and hear companies’ ideas about how the new UK hubs can best showcase British pet industry innovation.</p> <p> </p> <p>Further information and expressions of interest are available at <a href="https://pettradextra.newsweaver.com/Newsletter/oa4ev4hh88g/external?lang=en" target="_blank" rel="noreferrer noopener">pifworld.uk</a> or by emailing <a href="mailto:events@pifworld.uk">events@pifworld.uk</a>.</p> https://pettradextra.newsweaver.com/v3files/shard2/53765/11/47a482925a33291e06fa4e.png https://pettradextra.newsweaver.com/Newsletter/13crk0v3qly?lang=en&rss=true Purina has announced a new phase of development for its Portogruaro production facility in Italy and further investment into the dynamic European pet care market... 23 Sep 2026 12:00:00 BST 224203daf6c2f20ac47dc535287b6d16 articles top <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/84/41a49bdb87ce84f87dee3f.jpeg" style="margin: 0px;" width="450" height="300" hspace="0" vspace="0" alt=""></p> <p>Purina has announced a new phase of development for its Portogruaro production facility in Italy and further investment into the dynamic European pet care market...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/9f/12a5b0ee56e510ffb14aa8.jpeg" style="margin: 0px;" width="530" height="353" hspace="0" vspace="0" alt=""></p> <p> </p> <p>Purina has announced a new phase of development for its Portogruaro production facility in Italy and further investment into the dynamic European pet care market.</p> <p><br>The announcement, which falls on the 40th anniversary of the factory, confirms Portogruaro’s continued strategic role within Purina’s European manufacturing network. The first investment is aimed at upgrading and modernizing the site to meet the increasing and evolving demand in the super-premium pet food segment, while the second focuses on enhancing the wastewater treatment plant.</p> <p><br>Founded in 1986, the Portogruaro factory is today one of the most advanced sites within Purina’s European network and a centre of excellence for the production of food for cats and dogs. Over time, the site has progressively strengthened its strategic role thanks to distinctive expertise in dry pet food production, quality controls, operational excellence, innovation, environmental sustainability and the industrialization of new products.</p> <p><br>Today, Portogruaro is not only a production site for some of Purina’s flagship premium brands including PURINA PRO PLAN and PURINA ONE, but also a competence hub that enables innovation and high quality standards, contributing to the evolution of Purina’s portfolio and supporting business growth across European markets. The Portogruaro factory is responsible for translating scientific research, continuous innovation and manufacturing excellence into high-quality products that help improve the wellbeing of pets.</p> <p> </p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/2f/afc32b6fe7f6b0a18cf646.jpeg" style="margin: 0px;" width="530" height="353" hspace="0" vspace="0" alt=""><br>As Purina looks to further enhance its manufacturing expertise and innovation capabilities, it is investing 55 million euros (50 million Swiss francs) in a dedicated transformation journey that will accompany the development of the factory through to 2029. In line with the growing demand for super-premium products and specialist nutrition, the project includes progressive interventions across the entire factory, while maintaining production continuity and further strengthening the site’s strategic role within the European manufacturing network.</p> <p><br>Alongside production development, Purina continues to invest in the evolution of its industrial processes to make them increasingly sustainable and innovative.  The construction of a new Waste Water Treatment Plant, an internal facility for wastewater treatment that will allow the factory to directly manage an activity currently entrusted to external plants. Designed to support the site’s future growth, the new plant will help optimize wastewater management, reducing transport to external facilities and the related environmental impacts, while also delivering benefits in terms of operational efficiency.</p> <p><br>The investments announced in Portogruaro are part of Purina’s broader industrial development strategy in Italy, which also includes the recent announcement of the new Purina factory in Mantova. The new site, dedicated to the production of wet pet food and integrated with a logistics hub supporting the Nestlé Group, will operate in synergy with the Portogruaro factory, which is increasingly specialized in dry pet food production. Two complementary production hubs that strengthen Purina’s industrial presence in the country and consolidate Italy’s increasingly central role within the European manufacturing network.</p> <p> </p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/cb/6ff3d590d800bdb429db3d.jpeg" style="margin: 0px;" width="530" height="353" hspace="0" vspace="0" alt=""><br>Fabio Degli Esposti, Managing Director of Purina Italy and Regional Director Southern Europe, said: "With Portogruaro and Mantova, Purina confirms a clear choice: to continue investing to support the growth of pet care in Europe. The new investments announced today upgrade a site that, for forty years, has contributed to the quality and innovation of Purina’s portfolio, strengthen our expertise in the super-premium segment and the strategic role of both Portogruaro and the new factory that will be built in Mantova within Purina’s European manufacturing network."</p> <p><br>Filippo Cesari, Factory Manager of the Purina Portogruaro site, added: "For our factory, this anniversary represents both a significant milestone and the starting point of a new phase of development. Over the past forty years, Portogruaro has built distinctive expertise in dry pet food production, quality, innovation and operational excellence. The projects will improve the flexibility, efficiency and sustainability of our production processes. This journey is made possible by the daily contribution of the people working at the site, whose skills and passion are our true asset."</p> <p><br>Luigi Toffolo, Mayor of Portogruaro, commented: "Purina’s investment is clear evidence of the growth that this important European-level company has achieved over the years. Reaching the 40-year milestone is certainly a significant accomplishment, one that takes place within the broader context of our industrial area, which once again demonstrates its strength and attractiveness. Seeing companies choose to invest in our territory is undoubtedly a very positive sign, not only for the strategic development of Portogruaro but also for the employment opportunities that such investments generate. This latter aspect is particularly important to us."</p> https://pettradextra.newsweaver.com/Newsletter/jlkc0z50t64?lang=en&rss=true LitPet, the award‑winning pet nutrition and wellness brand blending Traditional Chinese Medicine with modern veterinary science, has launched its brand‑new website — a major step in making holistic pet health more accessible to dog and cat owners across the UK, Hong Kong and beyond... 23 Sep 2026 12:00:00 BST 8e88e38f998b700e7ddeacc966106dc1 articles top <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/04/e6369fdc525b96ed1dc8a8.png" style="margin: 0px;" width="450" height="211" hspace="0" vspace="0" alt=""></p> <p>LitPet, the award‑winning pet nutrition and wellness brand blending Traditional Chinese Medicine with modern veterinary science, has launched its brand‑new website — a major step in making holistic pet health more accessible to dog and cat owners across the UK, Hong Kong and beyond...</p> <p><img src="https://pettradextra.newsweaver.com/v3files/shard2/53765/aa/71f4034092fbf8a4a0f633.png" style="margin: 0px;" width="530" height="248" hspace="0" vspace="0" alt=""></p> <p> </p> <p>LitPet, the award‑winning pet nutrition and wellness brand blending Traditional Chinese Medicine with modern veterinary science, has launched its brand‑new website — a major step in making holistic pet health more accessible to dog and cat owners across the UK, Hong Kong and beyond.</p> <p> </p> <p>The new site, <strong>LitPet.co</strong>, offers a streamlined, intuitive shopping experience and a deeper look into the brand’s research‑driven approach to long‑term pet wellbeing. Designed to support pet owners at every stage of their journey, the platform showcases LitPet’s full supplement range, expert guidance, and real‑world success stories from more than <strong>10,000+ verified customers</strong>.</p> <p> </p> <p><strong>A modern home for nature‑meets‑science pet care</strong></p> <p>The redesigned website highlights LitPet’s core philosophy: <em>where nature and science work together to help pets live their healthiest, happiest lives</em>. Visitors can explore:</p> <ul type="disc"> <li><strong>Veterinarian‑created formulas</strong> made in the UK</li> <li><strong>Meaty Mix pastes</strong> for cats and dogs, including Bone Boost, Pawsitive Calm, Urinary Guard and Digest Well</li> <li><strong>TCM‑inspired ingredients</strong> validated through modern research</li> <li><strong>Trustpilot‑verified reviews</strong> from pet owners who’ve seen meaningful improvements in mobility, digestion, anxiety and overall vitality</li> <li><strong>Educational content</strong>, including blogs, wellness guides and LitPet’s downloadable handbook</li> <li><strong>Stockist information</strong> for customers across the UK, Hong Kong and Asia</li> </ul> <p><strong>A brand built on compassion, sustainability and community</strong></p> <p>The new website also spotlights LitPet’s growing community impact. Recent initiatives include:</p> <ul type="disc"> <li>A London <strong>DOGA wellness event</strong>, promoting emotional balance for pets and owners</li> <li>Donation of <strong>300 products</strong> to UK rescue organisations</li> <li>Commitment of <strong>50% of event revenue</strong> to Stray Animal Homes, supporting medical care and rehabilitation for homeless animals</li> <li>Pop‑up activations in Hong Kong, including at <strong>The Mills</strong>, showcasing LitPet’s global reach</li> </ul> <p><strong>A trusted partner in long‑term pet wellbeing</strong></p> <p>LitPet’s supplements are crafted with hand‑selected ingredients, sustainable sourcing principles and a humanistic approach to business. Every product is backed by rigorous quality standards and a 12‑month warranty, ensuring pet owners feel confident in the care they choose.</p> <p> </p> <p>“Pet owners want solutions that are gentle, effective and rooted in real science,” said Stephen Hu, Founder of LitPet. “Our new website reflects that commitment — giving customers a clearer, more supportive way to understand their pet’s needs and choose products that genuinely make a difference.”</p> <p> </p> <p><strong>Explore the new LitPet website</strong></p> <p>Pet owners can now visit <a title="www.litpet.co" href="https://pettradextra.newsweaver.com/Newsletter/wa92p3z2f42/external?lang=en" target="_blank" rel="noopener"><strong>www.litpet.co</strong></a> to discover the full supplement range, read expert guidance, and join the LitPet community for exclusive offers and early access to new products.</p> <p> </p> <p><strong>Visit Litpet at PATS – Stand J56</strong></p>