The pet trade has given PATS Sandown a thumbs-up with exhibitors and visitors agreeing it has been one of the best shows in its 10-year history...
The pet trade has given PATS Sandown a thumbs-up with exhibitors and visitors agreeing it has been one of the best shows in its 10-year history.
Retailers from both the UK and overseas created a surge of activity over two days of business in the Surrey and Esher Halls at Sandown Park.
The show closed with visitors and exhibitors agreeing it had been a success, with the event delivering an unrivalled platform for the launch of hundreds of exciting pet product innovations.
The New Product Showcase, sponsored by pbwnews, was a busy area throughout the event, and retailers admitted they were spoiled for choice as they decided on which items to stock in their stores for the year ahead.
Exhibitors agreed the quality of visitors to their stands was exceptional, and there was a great degree of confidence being shown.
Forthglade’s head of sales Bill Kimberling said his company had experienced two brilliant days. “We’ve had a massive stack of orders for our products, and seen some very important people.”
Ken McKinnon, of K9 Dogwash, was in agreement, saying: “This has got to be one of the best shows I’ve experienced, and I’m very happy with the response. We’ve seen a good mix of big retail chains and independent retailers.”
Anco used PATS Sandown to unveil a complete re-brand of the company with exciting new packing wowing visitors to the company’s stand. “We targeted this year’s Sandown show to launch our re-branding and it has been very successful,” said Colin Maidment. “For us it has proved to be the perfect platform.”
The show was also a big occasion for Natures Menu, who used the event as the nationwide launch of their new True Instinct pet food brand, and
Peter Roy said the company had surpassed their orders target. “We’ve been flat out for the whole two days.”
SnuggleSafe won a New Product Award at last year’s Sandown show and the accolade helped to generate lots of interest in his products this year. Chris Kavallares said: “The response from visitors has been fantastic – I’m particularly impressed with the quality of enquiries,” while his wife Nicky commented: “This is the best and friendliest trade show I attend.”
Steve Lodge, of Hertford Shelving, said: “The show has fulfilled all my expectations. It’s the perfect place to meet new and old customers, and there is always a buzz about the place.”
And Suzanne Rothman, of Pet Munchies, reported good business on her stand with an impressive amount of orders taken. “This has been the best PATS Sandown ever. The quality of people we’ve met has been excellent, and I’ve even had an enquiry from a Russian distributor.”
Among the 37 exhibitors new to PATS Sandown were Wild Ocean Omega 3 Fish Snacks Ltd, trading as Woofs. “We found the show to be an ideal vehicle to introduce our new brand of fish snacks for dogs using fresh sustainable and ethically sourced fish products,” said managing director Stewart Irvine. “Thanks to PATS we have met representatives from various sectors of the industry and are very optimistic for our brand’s expansion.”
The mood amongst visitors was summed up by Claire Thomsett, a pet buyer at Bodle Bros, West Sussex, who said: “PATS Sandown is a very engaging show. Everyone is friendly and helpful. There was a great variety of products, and I found the stands to be enticing.”
Neil Reed, of Pet Stop, Isle of Wight, said: “This is the first time I’ve visited the show and I’m impressed with the diversity of all the products. Seeing all the ranges under one roof is great for independent retailers like us.”
According to Vicky Harrison, of Vicky’s Paws and Chores, Chichester, “PATS has a fantastic range of products. There is so much to see all under one roof.”
And Victor Brobyn, of The Pet Shop in Sittingbourne, said: “My focus was on sourcing new products and we’ve had a profitable day. There were some great retail ideas on many outstanding stands, which I will use in my shop.”
Glenn Hall, who runs a grooming business called Doggylocks, in West London, was on the lookout for pet products in his store and he wasn’t disappointed. “PATS is an amazing place, perfect for finding new stock. We’ve had a profitable day.”
Organiser Gordon Thomas said: “We’re proud to be celebrating our 10th anniversary of PATS at Sandown. We love running this exhibition and it’s great to hear that exhibitors and visitors have experienced a brilliant show, demonstrating that PATS is the show for serious buyers of pet products.”
The winners of the PATS Sandown 2018 New Product Awards, sponsored by pbwnews, were chosen by a team of nine expert pet retail judges, who arrived at the show before 9.30am on Tuesday, March 20, in order to make their choices from an impressive number of more than 180 new products entered...
The winners of the PATS Sandown 2018 New Product Awards, sponsored by pbwnews, were chosen by a team of nine expert pet retail judges, who arrived at the show before 9.30am on Tuesday, March 20, in order to make their choices from an impressive number of more than 180 new products entered.
Their decisions took into account a number of guideline criteria such as product innovation, design, quality, packaging and value for money.
The judges agreed that the New Product Showcase had produced a high calibre of entries with a tremendous amount of innovation. They were pleased to see such a wide range of products, and felt the majority of items on display showed some great innovation.
The Awards were presented to the winners at 1pm on Tuesday by Karen Pickwick, director of pbwnews, and show organizer Gordon Thomas.
Here is a full list of the winners together with the judges’ comments:
PATS Sandown 2018
New Product Award Winners (sponsored by pbwnews)
Bird Product
Singing Friend unifeedR
Unipet International (stand K14)
Judges said: This product is fairly priced, and has a modern, well-thought-out and different design. It offers good rain protection and is resistant to squirrels.
Cat Product
4Cats
Pedigree Wholesale (stand D9)
Judges said: An attractive, well package product with a Valerian calming option. It will sit well on the self, as well as being a good impulse buy around the counter. It is also very well priced.
Dog Accessory Product
Grip’n’Tug Toy
PetSafe (Radio Systems) (stand G1)
Judges said: A robust toy specifically designed for large breeds. It encourages interactive and safe play.
Dog Food Product
Nutritional Booster
Soopa Pets (stand B1)
Judges said: This product has excellent packaging, a good price point and fantastic shelf appeal. Many dog owners will be attracted to the fact it’s a vegetarian option.
Dog Treat Product
Pawsecco Freeze Pops
Woof & Brew (stand F7)
Judges said: This product is a great line extension to an award-winning product. It’s refreshing to see a range develop this way. It is well packaged and can be used for cats as well as dogs.
Grooming Product
Pet Remedy natural de-stress and grooming
Pet Remedy (stand K5)
Judges said: Good extension to the range, great packaging, clean and fresh, great price point.
Pet Care Product
Luxury Reversible Bandana Calming Kit
Pet Remedy (stand K5)
Judges said: A fun product and a calm way of introducing a calming product to any anxious dog. It is easy to administer.
Small Animal Product
Medium Animal House
Norfolk Industries (stand T14)
Judges said: The product has a good price point because you get a lot included. It will provide hours of fun for children and their small furry pets.
Pooch & Mutt’s new wet food range enforces the brand’s commitment to sustainably sourced, quality food and has the environment at its heart...
Pooch & Mutt’s new wet food range enforces the brand’s commitment to sustainably sourced, quality food and has the environment at its heart.
Innovative Tetra packs push the boundaries of pet food packaging - easy to use and made from 70% renewable resources, they are widely recyclable with a carbon footprint that is 80% lower a can. This is a key message for the new Tetras, as figures reveal over its lifetime, a tin can will be responsible for over three times as much carbon dioxide than a Tetra containing the equivalent. With focus on the environment, Pooch & Mutt's Tetra packs promise:
100% recyclable
92% of UK local authorities offer carton collection
80% lower carbon footprint than a can
50% lower carbon footprint than a pouch
70% of the pack is made from renewable resources
"Ditch the can. Help the Planet" is the mantra for the revolutionary new product, with founder Guy Blaskey commenting: "We're very excited to be paving the way for more brands to "ditch the can". The tetra's show that you can bring fresh, high-quality ingredients to contribute to a happier, healthier planet as well as happier, healthier dogs."
Alongside environmental benefits, figures show that Tetra packs are also highly efficient during transportation, storage and in distribution, using 33% less space than a can. The outer box itself is the first design of its kind; mirroring the tetra pack in large form it offers more options for display.
The new range includes Turkey & Chicken, and Chicken & Ocean Fish. Both recipes use fresh, locally sourced ingredients including fresh fruits and vegetables. Free from grain, cereal and gluten, the wet foods contain no artificial colours or flavours and are formulated free from GM produce.
PetQuip has launched its 2018 awards at PATS Sandown, announcing they will take place during the pet trade exhibition’s event at Telford in September...
HOWND picked up two PetQuip Awards in 2017, winning Best Product Innovation (Accessories) as well as the Marketing Award for Bring Your Dog to Work Day.
PetQuip has launched its 2018 awards at PATS Sandown, announcing they will take place during the pet trade exhibition’s event at Telford in September.
Entry for the awards is now open and are free for all to enter. Companies can put themselves forward for the awards or can be nominated by retailers and suppliers.
Entries will be put through an initial screening test, finalists will then be named before the independent judging panel sits down to choose the winners at the end of August. Supplier entries are judged by a panel of retailers, retail entries by a team of independent specialists with retailing and marketing experience.
Entry categories are:
Businees of the Year
Pet Product Innovation of the Year
Exporter of the Year
Marketing Project of the Year
UK Pet Retailer of the Year
International Pet Retailer/Distributor of the Year
Lifetime Achievement
Complete entries need to be sent to pat@petquip.com by June 30th.
The PetQuip Awards 2018 take place in association with PATS Telford in the Ludlow Suite, Telford International Centre on Sunday, September 23rd at 7.30pm
PetQuip were offering a special offer to PATS Sandown visitors/exhibitors – book your PetQuip Awards Party tickets by March 31st to receive a 10% discount and a bottle of fizz (visit stand N8).
Pictured: HOWND picked up two PetQuip Awards in 2017, winning Best Product Innovation (Accessories) as well as the Marketing Award for Bring Your Dog to Work Day.
2018 is the start of something new for Naturediet Pet Foods Ltd. The British manufacturer of natural dog food have a new sales team in place, a major rebrand planned for September and new products in the pipeline...
Pictured: The Naturediet team have been at PATS Sandown this week.
2018 is the start of something new for Naturediet Pet Foods Ltd. The British manufacturer of natural dog food have a new sales team in place, a major rebrand planned for September and new products in the pipeline.
The imminent change for the 42 year old business was evident at this years’ Crufts, where Naturediet unveiled a fresh new look for the brand to promote their range of 100% British made, feel good food for dogs.
Head of Marketing, Emily Cannon, said of the company’s recent exhibition “we were genuinely overwhelmed by the response from consumers at Crufts. It was a huge boost for the business and we’ve seen a very positive increase in demand for our lesser known lines, such as dry and treats."
“Crufts was the start of things to come for Naturediet and we will be unveiling a major new direction for the brand later in the year at PATS Telford. With the plans to overhaul the pack design of Naturediet products came the opportunity to innovate the format and overall presentation of our packaging, whilst retaining the quality and ethos of our foods. This is an immensely exciting time to be part of the business and our plans will revolutionise Naturediet’s wet food manufacturing capabilities.”
CEO Carol Orrow says “Over the last 12 months we have been reconnecting with our customers, providing increased levels of support and putting in place the foundations for significant changes and improvements. We have invested heavily in resource to provide excellent service to our independent retailers and wholesale partners."
The family run manufacturer, based in Norfolk, pride themselves on being a British manufacturer with strong ethical principles.
Carol continues to comment that “We’ve worked tirelessly over the last 4 years to ensure our manufacturing plant and procedures are exceptional, and we have huge capacity for growth over the coming years. Whilst focusing on both product and packaging innovation, we remain committed to producing honest, limited ingredient foods which genuinely benefit our dogs through high quality natural nutrition."
Remaining loyal to the pet specialist channel, Naturediet have appointed 3 regional business development managers to proactively develop and support the pet specialist channel in the UK.
The Naturediet range of wet, dry and semi-moist treats are all made to limited ingredient recipe of British sourced, human grade meats, fish, vegetables and easily digested carbohydrates.
To request a visit from a Business Development Manager, who can provide offers and new line listing incentives through their wholesale transfer order facility, please call 01362 822320 or email trade@naturediet.co.uk.
Pictured: The Naturediet team have been at PATS Sandown this week.
Anco iaunched a complete re-brand of the company at PATS Sandown and Colin Maidment said visitors to the company's stand had loved the new look.
Anco iaunched a complete re-brand of the company at PATS Sandown and Colin Maidment said visitors to the company's stand had loved the new look.
Colin told Pet Trade Xtra: “We're trying to get across the provenance of our product and how good the quality of the raw materials and ingredients are.
"We've employed the biggest branding company in Scotland to help us, threebrand. It's been a fantastic exercise. They’re a great bunch of guys and have had a lot of fun doing the photo shoots and coming up with the new 'Dogalogue" instead of a catalogue. It's been stressful but I've really enjoyed it.”
Colin told us that the new packaging comes from German. "It is completely re-recyclable. We've been researching for four years, travelling all over Europe looking for the right packaging. We have been working with the German company for 18 months to get the right feel, the right quality and ecological benefits to it as well. It's been a long process but it all comes to fruition on Tuesday next week.”
Will there be any different POS material?
"Yes, there are brand new display stands, new signage, new leaflets, new counter displays, there's new everything but the same good old quality ingredients inside the packaging.”
Will Anco remain focused on the treat sector?
"We specialise in 100% natural treats – we don't do anything but natural treats. We're not going to get into raw foods, we will leave that to the raw food specialists.”
Is the raw food area helping you?
"Yes, because there has been such a big thing about raw food it has had a knock-on effect. Not everybody's wanting to give them a raw chicken next or a raw ear so the dried one is the next best thing.”
Is there ever any problem with supply?
“There is always an issue with supply. We have used the same supplier for the last 8 years. They know the quality we are expecting in our bags. I'd rather be out of stock than being in poor quality. Some customers get quite annoyed sometimes, but I will not bring in poor quality. If it's not the right product it doesn't come off the truck.
"There is nothing artificial in our products. We make sure we visit our production plants on a three-monthly basis and make sure all the production processes are kept to and we know the provenance of all the raw materials. Nobody else can do that. All our natural treats also go through a pasteurisation process, they are air dried and then pasteurised so there is no bacteria in them at all. Nobody else does that. Hopefully with the new re-branding and the new packaging we can get that message across to the customer that they can trust us that we are using hand selected ingredients, we do make sure there is nothing artificial and I think we have achieved that.”
Would you say that independent retailers, pet shops, and garden centres are the lifeblood of your business?
"Absolutely the backbone to my business. They have supported me for the last 14 years and we will carry on supporting the independent trade absolutely 100% all the way through. They literally are the backbone of Britain. Without them there is no pet industry.”
How does you see the future for high street pet shops?
"They have to start specialising. They will have to follow trends and set their own stall out. They can't follow what the supermarkets are doing and expect to be there in six months or a year’s time. They will have to look into the raw and natural and follow the trends.
"You get a fantastic following from your customer when you can spend time and speak to them about each individual dog’s issues. Then you'll always have that customer and they will follow you.
"I go to some of my pet shops to say hello and 95% of the stuff that is going through the tills is my products because it's all natural and because those pet shops are prepared to stand and speak to the customers. So, whether it is food or treats it is so nice to watch that go through because you know the dog is getting good quality food and treats. That's what it's about, the dog and getting the best quality.”
Chuckit! is giving pet parents the opportunity to put their pet posts and pho-dog-graphy skills to the test once again with the return of the pupular Chuckit! Challenge competition...
As research conducted by Barkpost shows that owners post about their dogs on social media six times per week, Chuckit! is giving pet parents the opportunity to put their pet posts and pho-dog-graphy skills to the test once again with the return of the pupular Chuckit! Challenge competition. In a pawsome new twist for 2018 though, the brand is this time enlisting the help of some of the internet’s most influential furry faces.
Drawing great paw-ticipation from dog owners across the UK in 2016 and 2017 with over 1,000 total entries to date, the brand is this year looking to exceed its number of entrants again, while once again offering a host of fetch-tastic prizes. Courtesy of Forest Holidays, the crowned canine will get the chance to put their paws up and relax in a luxury log cabin on their £1,000 dog-friendly holiday in their chosen UK location.
Will Baggaley, UK brand manager for Chuckit! comments: “After the success of the Chuckit! Challenge in the last two years, we wanted to give our fans another opportunity to take part in the competition, and this time show off their dog’s skills in front of an amazing panel of hand-picked judges.”
This year, dog owners will have until the Summer to submit their dog’s most impressive action shots with their favourite Chuckit! toys to the brand’s Facebook and Twitter pages, using the hashtag #ChuckitChallenge. From there, entries will be judged by a selection of pet industry and social media pupstars, who hold an impressive combined social following of over 60,000: Finn for Change, the West Midlands Fire Dogs, Kim O’Meara from K9 Magazine, Dogs on Adventures and Bertie Lakeland.
TV favourite, pet influencer and veteran police dog hero, Finn for Change boasts an impressive 17,000 social media followers and is no stranger to being on camera with recent stints on National TV.
Owner Dave has revealed what he is looking for in the winning shot from this year’s canine competitors: “We are thrilled to have been asked to be on the judging panel for this year’s Chuckit! Challenge as myself and Finn are huge fans of Chuckit!. Finn likes to think of himself as the ultimate Chuckit! enthusiast, so we definitely know what we are looking out for and hope to see some creative and high energy shots of dogs who look like they are really enjoying themselves!”
Forthglade’s Head of Sales, Bill Kimberling, was pleased to introduce Forthglade’s full sales team to those visiting the Forthglade stand at PATS this year.
Forthglade’s Head of Sales, Bill Kimberling, was pleased to introduce Forthglade’s full sales team to those visiting the Forthglade stand at PATS this year.
The seven-strong team now covers all regions of the UK and were busy sharing details of 2018’s new product launches, including the popular new grain free cold pressed recipes, a new sea bass complete wet meal and the growing range of grain-free hand-baked treats.
Kimberling said of his time at PATS “It’s great to have the team together at such an important trade event, we’ve been catching up with many of our current customers and meeting many new faces and interested businesses.
Our new grain free cold pressed dry food has generated masses of interest, as has our award-winning complete wet meals and our range of treats. We’re really pleased to now have the whole of the country covered by our sales force.
This is set to be another very busy year for Forthglade as we have our brand-new Devon factory due to open this summer, which will make a huge difference to our production levels, increasing production to cope with our rapid growth.
Photo
Front row left to right: Bill Kimberling, Head of Sales, Sara Tramontana, National Account Manager, Colin Hill, Training Manager.
Back row left to right: Roland Johnson, Business Development Manager, North of England & Scotland, Adam Dean, Business Development Manager, South West & Wales,
Jacob Leighton, Business Development Manager, Midlands, Amanda Powell, Business Development Manager, South East.
Norfolk Industries, which manufactures small animal bedding products from recycled materials whilst employing people with disabilities, is exhibiting at PATS Sandown for the first time...
Norfolk Industries won a New Product Award at PATS Sandown.
Norfolk Industries, which manufactures small animal bedding products from recycled materials whilst employing people with disabilities, is exhibiting at PATS Sandown for the first time.
Norfolk Industries is part of a Community Interest Company called Independence Matters, which provides care services to the people of Norfolk. The business also offers work experience placements to people looking to move closer to the jobs market.
“At PATS we will be formally launching our new branding and product packaging, as well as promoting our new animal houses,” said service manager Sharon Tooke.
“These houses are designed to engage small children with their small pet and are sold complete with bedding material, mineral block, lead free pencils and apple chew twigs, as well as instructions. The larger house is also provided with a bag of treats.
“At PATS we intend to try to gain feedback on the development of a new range of products which are plastic-free, and will actively be asking people for their views whilst they visit our stand.”
Norfolk Industries won a New Product Award at PATS Sandown.
For more information visit www.norfolkindustries.co.uk
A unique range of pet supplements from Higher Nature on stand T3 brings a friendly but expert approach to the pet nutrition market. ..
A unique range of pet supplements from Higher Nature on stand T3 brings a friendly but expert approach to the pet nutrition market.
The clean label products are formulated with all natural ingredients and are free from artificial colours, flavourings and preservatives and include easy dose, flavour-free powders to mix with meals.
Higher Nature, a UK company with over 20 years experience in pioneering nutrition, has been successfully marketing pet supplements for over 15 years.
The company has applied their expert knowledge to this range of supplements, formulated to support all round wellbeing for all breeds of cats and dogs. The range, which is available now, features useful re-sealable pouches.
Higher Nature recognises that pets are a much loved member of the family, so need to be kept healthy and happy. Domestication, living environment and daily diet all play a significant role in a pet’s nutrition, however, it may not always be possible for an animal to get all its daily nutrients from diet alone.
The range combines the best from science and nature for pets’ health and happiness, with essential nutrients for joints and muscles, heart and brain, anxiety and stress, a healthy gut, skin care and general all round nutrition.
In support of the charity Blue Cross for Pets, helping unwanted pets find loving homes, 50p will be donated from the every sale of every product in the UK.
Six products make up the new range:
Vitality
Easy dose powder, to support your pet's joint health. Formula includes glucosamine, chondroitin, green lipped mussel and MSM. Mix in with your pet's food. Ideal for working dogs. (RRP £9.95)
Super Omegas
Perfectly balanced blend of fatty acids for a happy, healthy pet. With sustainably sourced fish oil, borage oil and olive oil for all round support. Snip open to mix in with food. (RRP £9.50)
Super Dog
Food state multi for your dog's all round health. Easily digested and absorbed with 46 vitamins, minerals and amino acids. (RRP £11.50)
Calm
Blend of theanine, tryptophan and magnesium to support pets in stressful situations. Perfect for when they are feeling anxious. Sprinkle or mix in with food. (RRP £9.95)
Balance Probio
Blend of 2 probiotics to help digestive health, boosting friendly bacteria and improving gut function. Sprinkle or mix in with food. (RRP £9.95)
Soothe
Topical, natural aloe vera gel to help soothe irritated and itchy skin. Made with whole leaf aloe for optimal benefit. (RRP £14.95)
Kristina Everest, Trade Marketing Manager, comments: “The combination of innovative formulations, easy dose powders and stand out packaging offers something new and unique for retail”.
The range is on show at PATS Sandown on stand T3.
The range will be supported in store with merchandising units communicating the range benefits, as well as national trade and consumer advertising.
Premium natural supplements company, Lintbells, is at PATS Sandown on stand E7. As well as showcasing the whole portfolio of products, the company is offering a buy four get one free promotion to all trade customers...
Premium natural supplements company, Lintbells, is at PATS Sandown on stand E7. As well as showcasing the whole portfolio of products, the company is offering a buy four get one free promotion to all trade customers.
Retail Business Development Executive, Emma Walker and Retail Channel Lead Terri-Ann Rowe, will be on the stand to answer any questions about YuMOVE, YuMEGA and all its other products, from customers old and new.
Terri-Ann says the supplements category is flourishing and Lintbells is looking forward to an exciting year: “We have more new products in the pipeline and I’d encourage retailers to make contact with us so that we can keep them in the loop.
"If retailers don’t already stock our range then they can come along and we can recommend a core portfolio that will allow them and their customers to experience the difference Lintbells makes. At our special promotion price, the investment is lower and retailers can make excellent returns.
"It will also ensure they are on our radar when the next innovation is ready to hit the shelves.”
She continued: “Those retailers who are already growing their supplements category with Lintbells, should also pop over for a chat. We’d love to hear their feedback.”
In recent years Lintbells has revitalised the brand with new packaging, continued to improve product quality by sourcing ingredients such as its unique ActivEase Green Lipped Mussel from specific bays as well as adding new lines such as YuCALM Dog.
Vital Pet Trade Specialist has made a big impact at PATS this year, providing an enhanced experience for retailers. The stand in the main Surrey Hall (J7) has doubled in size and the company is also taking over the Grandstand View overlooking the racecourse, where it will be joined by leading manufacturers offering exclusive promotions...
Vital Pet Trade Specialist has made a big impact at PATS this year, providing an enhanced experience for retailers. The stand in the main Surrey Hall (J7) has doubled in size and the company is also taking over the Grandstand View overlooking the racecourse, where it will be joined by leading manufacturers offering exclusive promotions.
In the main hall, retailers are able to view exclusive products only distributed by Vital in the UK. This includes market leading brands from the US and the first chance to see revitalised products within Vital’s own-brand Mayfield range, including chews, toys, bowls and bird feeds. Only available to the independent pet trade, Mayfield products can’t be purchased anywhere else. The team is also keen to share news of the many improvements and innovations that have been put in place over recent months to allow the company to deliver a better service to retailers.
The Vital Grandstand is a completely new area for the company. Existing customers can expect to receive their own personal invitation soon, giving them access to some exclusive activities. There’s even a free goodie bag on entry.
In the grandstand, Vital has partnered with top manufacturers to offer fantastic promotional deals that won’t be available from any other wholesaler. All orders will be processed on the day so delegates can bank on their delivery for high demand promotions.
Selected products will be available at clearance prices as Vital clears out the warehouse to make way for incoming new lines. There are also complimentary refreshments to top up energy levels during a long day at the show.
Those who are not existing customers but are keen to experience the benefits of working with Vital, can enter the Vital Grandstand by completing a quick registration process.
Sunny Sharma says he felt it was time to demonstrate that Vital is doing things differently at every level of its business and making positive improvements that benefit its partners.
“For many retailers, times are tough and competition is increasing – both on and offline and from outside the independent channel. We’re doing everything we can to ensure the trade is in great shape to meet the challenges ahead.
"We are all very excited about this new approach to PATS, which not only offers a unique visitor experience but really signals that Vital is a vibrant and refreshingly different wholesaler that can think ‘outside the box’.
"The support we’ve had from manufacturers has been phenomenal and with their cooperation we have some really amazing offers that will allow retailers to make generous margins, trial lucrative new lines and pass on some great deals to their customers.”
Visit Vital at stand J7 and the Vital Grandstand at PATS, Sandown.
Global pet product expert, PetSafe is taking the opportunity to unveil a number of innovative new lines in its FroliCat and Busy Buddy range at this year’s PATS.
Global pet product expert, PetSafe is taking the opportunity to unveil a number of innovative new lines in its FroliCat and Busy Buddy range at this year’s PATS.
The ever-popular FroliCat range has been expanded with two new automatic cat teasers, FroliCat CHATTER and FroliCat CHEESE. FroliCatCHATTER™ is a self-righting ball with a moving golden bird teaser attachment, while FroliCat™ CHEESE™ offers cats a fun peek-a-boo game as two mice pop out of each side of a Swiss block of cheese.
Building on the success of the existing Busy Buddy range, PetSafe® is also introducing three new and exciting Busy Buddy toys: Busy Buddy Ultra Super Sub, Busy Buddy Ultra Stratos and Busy Buddy® Ultra Woofer.
The fun Busy Buddy Ultra Super Sub features knobbled nylon “buns” sandwiching rubber spacers and two ultra-thick bacon flavoured treat rings. Designed to hold a dog’s interest for a longer period of time, the treat rings spin on their posts allowing very little surface area for dogs to grip on to. Designed with determined chewers in mind Busy Buddy® Ultra Stratos holds two ultra-thick bacon flavoured treat rings, as well as a textured rubber centre for extra chewing satisfaction. Busy Buddy® Ultra Woofer is another durable toy that turns destructive chewing into positive playtime for a longer time. The extra-wide ends of the Woofer protect a single ultra-thick bacon flavoured treat ring, making it more difficult for the dog to grip on the treat ring.
International Marketing Director, Angela Critchley says: “We always enjoy exhibiting at PATS and this year is no exception. We're looking forward to launching our new products and getting feedback from customers. The Busy Buddy collection of toys are exceptionally popular with both dogs and their owners and help re-direct potential destructive behaviours. The FroliCat range is specially designed to provoke a cat’s natural hunting instinct, consequently encouraging movement and promoting overall wellbeing.”
PATS, the UK’s number one pet trade exhibition, celebrated its 10th anniversary at Sandown Park today...and were presented with a special birthday cake from the Surrey venue.
PATS, the UK’s number one pet trade exhibition, celebrated its 10th anniversary at Sandown Park today...and were presented with a special birthday cake from the Surrey venue...
PATS Sandown opened its doors to more than 150 companies who were showcasing an amazing number of new products.
Inspired Pet Nutrition were the first company to book a stand with PATS in 2009 under the Wagg brand and have been exhibiting ever since. Trade Sales Director Ben Anderson summed up the importance of a show like PATS by saying: “At IPN we believe in the concept of a trade show – how else can you fully display your entire range of products to your customers under one roof? As our brands and ranges expand, we will continue to utilise the PATS event to showcase these to our customer base.
“The PATS team are experienced, knowledgeable, approachable and go out of their way to ensure the show is a success each and every year. We’re looking forward to another successful 10 years and thanks to all the team at PATS for their hard work in organising such a well run trade show.”
Award-winning Pedigree Wholesale have also supported the PATS team from the outset. “The show is an excellent platform for showcasing new products and brands, as well as meeting both existing and new customers from the specialist independent pet trade,” said Ann Hodson. “The quality of visitors is excellent and we are always delighted with the high number of worthwhile enquiries we get at each show.”
PATS Sandown opened its doors at 9.30am today and visitors were greeted by key brands, household names and 37 exhibitors new to PATS Sandown, with potential bestselling items displayed on their stands as well as in the New Product Showcase.
To register for free entry to the show and to view the full list of exhibitors visit www.patshow.co.uk
Workshops for children are to run alongside Pets at Home’s decision to stop the sale of rabbits and adoption of rabbits at its 440 stores during this Easter Period...
Parents are being given the opportunity to take their children to a series of fun, free workshops at Pets at Home this Easter.
Attendees can get up close and personal and learn some fun facts about small furry animals, including rabbits. Pets at Home have also announced a promotional partnership for the workshops with Sony Pictures on the new movie PETER RABBIT™, which launches in UK theatres on 16 March.
These workshops will run alongside Pets at Home’s decision to stop the sale and adoption of rabbits at all of its 440-plus stores over the Easter bank holiday weekend. The workshops are designed to educate and inform future pet owners on the importance of responsible pet ownership.
Each year, customer interest in rabbits increases at Easter due to their association with this time of year. Customers will not be able to buy or adopt a rabbit from Good Friday to Easter Monday but are invited to take part in these free workshops over the Easter holidays and weekend.
Peter Pritchard, CEO of Pets at Home, said: “Our decision to stop the sale and adoption of rabbits during Easter has been made to educate potential owners on the importance of responsible pet ownership.
“Our informative workshops will help families understand what’s involved in being a responsible pet owner. What’s more they’re also a fun and free way to learn about small furry animals and rabbits during the holidays.”
Pets at Home’s workshops aim to promote awareness of rabbit welfare and help prospective rabbit owners make an informed decision about the long-term commitment that comes with owning a pet.
To reinforce this message, the My Pet Pals Easter activity club will be held from 24th March to 15th April at Pets at Home stores throughout the holidays, where fun, interactive activities will educate the next generation of pet owners on how to care for small furry animals, responsibly.
The store team will be on hand to share their knowledge, quizzing the children on pet care and the welfare needs of small furry animals including rabbits - shelter, food and water, good health, appropriate company and the right living environment.
Pets at Home has also shared a list of considerations for prospective rabbit owners:
Rabbits are sociable creatures that can make wonderful pets for experienced pet owners, and are naturally social, intelligent and inquisitive animals
Rabbits can become friendly and confident around people if gently handled from a young age
Housing will take up a significant area of your house and garden - you’ll need to make sure they have a large area at home
Initial set-up costs for their hutch and accessories can be expensive at first
Rabbits have very distinctive personalities and, once tamed, love spending time with you and other compatible rabbits (rabbits should ideally live in pairs)
Rabbits can enrich your children’s learning environment, helping them to understand more about animals and the natural world. They make suitable pets for older children, with adult supervision
Rabbits take time to clean out, feed and health check every day
Owners must consider the costs of vet bills, bedding and food costs throughout the rabbits’ lives and must be able to commit to these on-going costs
Rabbits must also be vaccinated and neutered. It’s worth noting that unneutered rabbits can become aggressive when they mature and are prone to cancer of the reproductive tract – so neutering is not just to avoid unwanted babies
A decision to get a rabbit should not be taken lightly; rabbits can live up to 12 years so are a long-term commitment
Rabbits prefer the company of other rabbits – the temperament of any other pets you currently have, such as cats and dogs, should be considered when welcoming a rabbit into your home. Rabbits shouldn’t be housed with guinea pigs as they have opposing diets and communicate in different way.
IAMS' charitable initiative helps UK cats and dogs find a forever home...
With 70 years of pet expertise, IAMS knows it’s about more than creating superior diets that provide pets with everything they need for a healthy, active life - it’s about finding them a loving family. It is this vision that inspired IAMS to set up I AM HOME, a charitable initiative to help thousands of cats and dogs across the country to find their forever home.
By partnering with several UK animal charities, IAMS provides support and care by donating its premium nutrition to animals in need, ensuring they benefit from a 100% complete and balanced diet and enjoy a healthy, active life while they wait to be united with a loving family. Each year, IAMS’ charity partners rehome thousands of cats and dogs, and over the last 12 months, IAMS has donated over 60 tonnes of pet nutrition to rescue and rehoming centres across the country – that’s the same weight as 16 elephants!
As part of the initiative, IAMS has set up a dedicated I AM HOME community on the IAMS UK Facebook page, where pet owners can share their personal and heart-warming stories of pet adoption, and where partner charities can share stories of cats and dogs waiting to find their forever home. Through the growing online community, IAMS and its charity partners hope to raise awareness of pet adoption and connect cats and dogs across the UK with prospective pet parents.
IAMS Veterinary Training Manager, Kellie Ceccarelli, comments, “Every cat and dog deserves the chance to find love and affection in a forever home. What’s more, for pet parents, adopting a pet can be an extremely rewarding experience. By working closely with our charity partners, this is something we hope to raise greater awareness of, while also celebrating the kind and tireless work carried out by rescue and rehoming centres across the country when it comes to finding cats and dogs a loving home.”
Pets at Home is supporting Rabbit Awareness Week (RAW) by maintaining its ban on selling rabbit muesli in its 440 stores...
Pets at Home is supporting Rabbit Awareness Week (RAW) by maintaining its ban on selling rabbit muesli in its 440 stores.
Removing this food from a rabbit’s diet is the key campaign theme for RAW’s 2018 activity, which runs from 2nd – 10th June. ‘Move Away from Museli’ was selected as the theme by the group because it wishes to draw attention to the poor nutrition that such a diet offers.
This opinion is fully supported by Pets at Home which first banned rabbit muesli sales from its stores in April 2013. The ban followed research conducted by The University of Edinburgh & Burgess Pet Care that demonstrated rabbits fed on a muesli diet are more likely to suffer from dental and digestive problems, as well as obesity.
Instead, Pets at Home suggests rabbit owners who haven’t already made the switch to alternative diets get behind RAW’s campaign and move towards a diet that is primarily built around hay with the occasional mixture of leafy greens and rabbit nuggets.
Dr Maeve Moorcroft, head of pets at Pets at Home, said: “We’re proud to support responsible pet ownership and pleased to have not sold this potentially harmful food type for rabbits in our stores for five years. It’s great that RAW is continuing to draw attention to this issue and we hope that Move Away from Muesli helps to encourage a positive change in what rabbit owners feed to their floppy eared friends.”
Pets at Home is also supporting rabbit welfare by banning the sale of rabbits during the Easter Bank Holiday, when interest in their potential as a pet increases due to children’s love of the Easter bunny. Instead, the retailer will run free instore workshops around rabbit care and points to consider when looking into taking on a rabbit as a pet.
With a PATS debut in the offing, Cotswold RAW felt now was the perfect moment to unveil the latest chapter in their ongoing commitment to embracing a healthier living, raw pet food agenda...
With a PATS debut in the offing, Cotswold RAW felt now was the perfect moment to unveil the latest chapter in their ongoing commitment to embracing a healthier living, raw pet food agenda.
The striking ‘Healthy, Happy Dog’ campaign will seek to reaffirm this rural pet food pioneer’s unwavering commitment to a more ‘trust nature’ mindset; reaffirming the inextricable link between rejecting nutrient sapping heat treatments and being perfectly placed to provide a game-changing array of tasty, nutritionally-dense meal solutions for deserving dogs.
According to brand spokesperson, Martin Pacey: "As a vocal supporter of the UK’s dynamic independent pet food sector, we were keen to provide a new deck of new instore promotional materials that provides yet further impetus for the UK’s thriving BARF movement.
"We see the UK’s independent pet food arena as a hotbed for pet innovation, especially in a world when four-legged and human eating habits are becoming ever closer aligned (hypo-allergenic, raw, organic, gluten-free, nutrient rich….)."
Cotswold RAW acknowledges that whilst supermarkets will always be quick to adapt to great ideas, bringing invaluable influence and economies of scale to the table, it’s the hard-working independent pet food sector, with its specialist staff that backs fresh ‘new thinking’ by providing the space, staff support and countless trial opportunities which enable companies all sizes and means to build and bed down diehard followings.
"Like so many other cutting edge pet food providers, Cotswold RAW owes a sizeable debt of gratitude to the ongoing guile, diligence and infectious enthusiasm of the UK’s dynamic pet food scene for never settling for second best," added Martin
The opening day of PATS Sandown has been hailed as a huge success by exhibitors, who unveiled an amazing array of products in two busy halls at Sandown Park...
The opening day of PATS Sandown has been hailed as a huge success by exhibitors, who unveiled an amazing array of products in two busy halls at Sandown Park.
Exhibitors were particularly pleased with the quality of enquiries and orders generated from the many visitors who flocked into the show.
Toby Massey, co-founder of Beco Pets, said: “This is the 10th anniversary show for PATS Sandown and it just keeps getting better. The number and quality of visitors to the Beco Lounge has already exceeded our expectations.”
A new addition to PATS Sandown this year has been the Vital Grandstand, which proved very popular as director Sunny Sharma said: “We are having a fantastic first day and couldn’t be more pleased. Turnout at the Vital Grandstand and our enlarged stand, J7 in the Surrey Hall, has been beyond expectations and we are delighted with the response from existing and prospective customers.
“We’ve been handing out goody bags and providing refreshments to all our visitors and it has been so well received that over lunchtime delegates were queuing up to join us.”
“I know we’ve all felt that there’s a real buzz going on in the Grandstand in particular and thanks go to the suppliers who are supporting us there with exclusive deals. Our exclusive ranges are also creating excitement over at the main hall stand. We really wanted to signal that the new Vital is all about doing things differently, partnering with customers and suppliers and delivering best in class service. Today it really feels as if that message is being heard.”
It was also a fantastic first day for FROZZYS with Noel Conlon admitting: “I am indebted to PATS for opening so many doors. This exhibition has given us the opportunity to accelerate our business in the UK while attracting interest from countries such as Spain, Denmark and Holland.”
Another success story on a memorable opening day was Pet Remedy, who picked up two New Product Awards. Sales director Rob Tyler said: “The show was already proving to be very profitable even before we picked up two awards. Interest soared to even greater levels after the awards were announced so we’ve been busy all day.”
Unipet International was another award-winner, and marketing manager Dawn Robinson said: “The success in the New Product Awards has definitely driven people to our stand. We couldn’t have wished for a better first day at the show.”
One of the big attractions of the shows was the fact there were 37 exhibitors new to PATS Sandown. Lara Waddell, of Healthy Hounds, summed up the mood of the newcomers by saying: “I’ve been blown away with the response to our supplements and treats. The first day has been brilliant and if the show ended now we would still be pleased with the business we’ve done from both independent retailers and the big pet chains.”
The first day of the show also got the thumbs-up from visiting retailers.
Tony Sharpe, of Pets Korner, Stamford, Lincolnshire, said: “I love the timing of PATS Sandown because it gives us the chance to see all the new launches for the year. We’re here for two days, which gives us time to weigh everything up before making the big purchasing decisions. It’s a show we can’t afford to miss.”
And Piers Smart, of Scampers, Cambridgeshire, commented: ““I came to PATS looking for one type of product innovation and I found it.”
The Pet Industry Federation are hosting a Business Lounge at PATS Sandown from where visitors will be able to discover ways to grow their businesses in an ever-changing pet market. On each day of the show PIF CEO, Nigel Baker (pictured), is also be delivering a seminar entitled ‘Licensing: all you need to know’.
The Pet Industry Federation are hosting a Business Lounge at PATS Sandown from where visitors will be able to speak to staff about the ways in which PIF’s membership benefits can help pet businesses grow and thrive in an ever-changing pet market.
Situated on stand V7 in Esher Hall, next to the Seminar Room, PIF’s Business Lounge is providing an opportunity for visitors to gather information on a range of services, courses and industry news; and get their paws on exclusive PIF discount vouchers with offers on courses and other products. Not only that, but businesses that sign up at the show will also be able to walk away with free bottle of bubbly.
Whether it’s information on PIF’s new public-facing mypetpeople.co.uk website, details about the new exclusive Business Complete package from PIF Telecom; business insurance; the latest information on the new animal establishment licensing regulations; or dates and venues of its education courses, staff will be available to talk to members and non-members and offer advice to pet businesses of any age and size.
On each day, PIF CEO, Nigel Baker (pictured), is also delivering a seminar entitled ‘Licensing: all you need to know’. The free seminars take place in the Seminar Room at 12.20pm and 1pm on Tuesday and Wednesday respectively and provides the perfect opportunity for pet retailers, dog daycare, kennels, catteries and home boarding businesses to come and find out more about how the new licensing regulations, which come into force on 1 October 2018, will affect them.
For further information about PIF and how it supports pet businesses, please see www.petfederation.co.uk or telephone 01234 273933 to speak to one of the customer service team.
Benevo, the vegan pet food company on stand F8, has launched a new edible dog chew made from exotic purple sweet potato...
Benevo, the vegan pet food company given the highest Ethical Pet Food Company score by The Good Shopping Guide two years in a row, has announced the launch of a new meat-free dog chew in its Pawtato Dog Chew range made from nutritient rich purple sweet potato.
A strikingly unique spin on its first innovative and best selling complementary ‘Pawtato Knots’ dog chews, which are a vegan raw-hide alternative made from 87% nutritious orange sweet potato, blended with rice.
Pawtato Purple Knots have introduced to the world of complementary dog foods, a treat that is not only visually different with it’s deep purple colour but truly ethical and hypoallergenic.
Free from many common allergens such as wheat, dairy and beef, as well as soya, these meat-free treats are an ideal for dogs that suffer from sensitivities.
Director Darrell de Vries said: “Sweet potato is an amazing source of vitamins, minerals and fibre and well as healthy phytonutrients, but we wanted to challenge ourselves to develop a new premium chew through using plants alone rather than additives and our research led us to purple sweet potato. It aligned perfectly with our product range and technology and has raised the bar again for tasty, nutritious and sustainable dog chews.”
Made from only natural ingredients, Purple Sweet Potatoes are high in anthocyanins, the pigment which provides the rich purple colour to the potato. It’s a natural antioxidant, with anti-inflammatory properties, making them an excellent superfood.
Natures Menu revealed a variety of special promotions at PATs Sandown including introductory offers on new premium brand, True Instinct...
Natures Menu revealed a variety of special promotions at PATs Sandown including introductory offers on new premium brand, True Instinct.
Following a successful trade launch of True Instinct at PATs Telford in September, (going live in to the pet specialist market in Q1 2018,) Natures Menu will be on Stand T12 at PATS Sandown, on 20th and 21st March, to offer retailers exclusive show offers for the new brand.
This includes discounted introductory prices, a free on loan freezer and comprehensive point of sale materials for many introductory True Instinct packages.
Natures Menu will also be offering:
Free prize draws on our core Natures Menu range with the opportunity to win free product
Freezers deals on Natures Menu core range and True Instinct, for those purchased at the event, including £100 worth of extra stock, for free.
Retailers just need to head along to the Natures Menu stand to take advantage of these great show promotions.
Peter Roy, Business Development Director at Natures Menu, said: “Following the successful launch of True Instinct at PATs in September, we’re looking forward to continuing working closely with pet food retailers on the new brand going forwards – offering excellent value deals as well as free training and advice. This has been an exciting 12 months for Natures Menu with a new state-of-the art factory opening in Snetterton and the company plans to keep going from strength to strength, continuing to transform pets’ lives through quality products whilst delivering unrivalled customer service.”
Natures Menu is the UK’s number one for raw pet food and Europe’s leading expert in raw. Specialising in nutritionally balanced, complete raw feeding, Natures Menu aims to give dogs and cats a diet appropriate to their digestive system and is as close as possible to what they might have eaten in the wild, free from artificial colourings, meat derivatives and other nasties. It has been shown on countless occasions by experienced vets, nurses and owners to make an extraordinary difference to a pet’s health and wellbeing.
True Instinct specialises in a complete and balanced range of grain and gluten free, natural raw and raw-inspired products. The brand-new range features highly nutritional, complete & balanced innovative frozen raw nuggets and freeze-dried raw treats. The True Instinct Raw Boost range in particular, is an exciting development for Natures Menu and the pet food industry. Combining a high meat bite with a freeze dried raw meat piece, the product offers all the benefits of raw with all the convenience of dry.
For retailers wanting more information on Natures Menu including True Instinct, Country Hunter and Just Meat ranges, please visit www.naturesmenu.co.uk or speak to an expert for advice on 0800 0183770.
Herbal experts Dorwest are celebrating their 70th birthday in 2017 and to celebrate the company have launched the Dorwest Foundation which will give money to charity each year via profits from their all-round herbal health supplement Keeper’s Mix, and celebratory birthday biscuit Tins!
Herbal experts Dorwest are celebrating their 70th birthday in 2017 and to celebrate the company have launched the Dorwest Foundation which will give money to charity each year via profits from their all-round herbal health supplement Keeper’s Mix, and celebratory birthday biscuit Tins!
Comments Jo Boughton-White, MD: “We are extremely proud to launch the Dorwest Foundation, we wanted to ensure our 70th year was not only a time to reflect on our heritage, but also to look to the future and give something back."
They also have an extra 5% off their usual trade discount for all orders placed at the show, which includes the already discounted introductory offer for new stockists. Plus, all orders placed at the show will receive a limited edition 70-year celebratory Tin!
You’ll also be able to find out more about not one but two new products. Neutradog® and the highly anticipated Turmeric Tablets. Neutradog® is a powerful combination of herbs to help reduce odours within the body. Nasty niffs will be banished as this supplement is perfect for older smelly dogs, bitches in season, yeasty skin and those suffering from bad breath. Plus, Dorwest have searched high and low to find a superior source of Turmeric for their new Turmeric Tablets, and they really have set the golden standard. Containing a pure and high potency of Turmeric, this source contains 95% curcuminoids and is renowned for its purity and full traceability to support the body’s natural anti-inflammatory processes.
So, pop along to Stand C11 and meet their friendly team, chat over trends and what’s new, take advantage of the discounts and join in the celebrations.
A number of pet product suppliers will be hoping that a buyer can be found for the failing Countrywide Farmers business, which went into administration just over a week ago...
A number of pet product suppliers are counting the cost of the decision to appoint administrators for the failing Countrywide Farmers business, which runs a number of country stores in the UK.
The sale of pet products and pet food was a major sector of the company’s business, and its latest problems are seen as a major headache for the industry with some suppliers being owed money.
Countrywide Farmers went into administration just over a week ago on March 7, and the administrators from KPMG have said it’s their intention to seek a buyer for the business.
They have appointed Hilco Capital to assist in running the Countrywide Farmers stores while they explore and develop available options.
The company, based in Evesham, Worcestershire, announced plans to sell the business in April last year, but a potential sale to Mole Valley Farmers Ltd fell through in October.
On March 1, the company announced it had sold its liquefied petroleum gas division to DCC Flogas, however its retail business sale to Mole Valley could not be approved and the Competition and Markets Authority (CMA) announced an investigation.
Countrywide announced it was going into administration as the CMA investigation could last up to six months, and the company said it would be "unable to meet its financial obligations for this extended period of time".
Countrywide Farmers employs more than 700 people and has 48 stores. The administrators have said no "initial redundancies" had been made.
Shortly after midnight on Sunday a major fire broke out at the Gardman warehouse in Daventry. There were no casualties but the building and stock was destroyed...
Shortly after midnight on Sunday a major fire broke out at the Gardman warehouse in Daventry. There were no casualties but the building and stock was destroyed.
On Tuesday, the emergency services spent a second day attending the scene. The fire is fully contained but investigations are on-going. Emergency service presence has been scaled back and discussions about the demolition of the building were due to take place yesterday (Wednesday).
Northamptonshire Police confirmed that a man arrested on suspicion of arson in connection with the fire has been released on bail pending further enquiries.
In a statement Gardman said: "Whilst the fire has destroyed the Daventry warehouse, our business recovery plan is starting to take shape as we consolidate stock from other locations, receive stock from overseas and continue to source our core business of wild bird care locally.
"We would like to extend our thanks to all those who have offered their help and support whilst we pull this together.
Petface is introducing four magical stories to a winter wonderland of new products in its Christmas 2018 range.
Petface is introducing four magical stories to a winter wonderland of new products in its Christmas 2018 range.
Henry’s Christmas is the most traditional collection to enter the Petface range. We have carefully chosen some beautiful pieces to coordinate the Grey Tweed line and ‘Little Robins’ range into a selection of bedding, toys and accessories to give that cute seasonal boost. If you’re a lover of tradition and want to spread the holiday joy – Henry’s Christmas is the one for you!
Leo’s Christmas is an inspired heritage line; the range features a Red Tartan design that spreads across plush bedding, snuggly comforters, cosy pillows and charming toys. What makes this selection the ultimate package is our beloved ‘Reindeer Cord Toy’ – one of Petface’s star buys! This toy is perfect for all breeds of dog who like to play fetch and have a tumble, it will be this year’s number one Christmas present.
How about something chic? Cassie’s Christmas embraces the world of contemporary sophistication. This range brings a modern day feel with a natural tone of Christmas class. From ‘White Plush Oval Beds’ to Tan Tweed collars, leads and toys be assured that this collection is the lifestyle of luxury!
Petface hasn't forgotten about our feline friends! Petface presents a brand-new collection featured in Alice’s Christmas, ‘Angry Mouse’. This selection is cheeky and fun featuring items such as; the Angry Mouse Igloo and the ‘Xmas Mad Mouse’ that your pet will be continuously entertained this winter. Due to heightened popularity the range will become permanent in the catalogue.
Alongside the four Christmas stories Petface has come up with great tasting treats and innovative toys. To find out more visit the Petface blog or contact the Sales Team for more information.
As research conducted by Barkpost shows that owners post about their dogs on social media six times per week, Chuckit! is giving pet parents the opportunity to put their pet posts and pho-dog-graphy skills to the test once again with the return of the pupular Chuckit! Challenge competition. In a pawsome new twist for 2018 though, the brand is this time enlisting the help of some of the internet’s most influential furry faces.
The striking ‘Healthy, Happy Dog’ campaign will seek to reaffirm this rural pet food pioneer’s unwavering commitment to a more ‘trust nature’ mindset; reaffirming the inextricable link between rejecting nutrient sapping heat treatments and being perfectly placed to provide a game-changing array of tasty, nutritionally-dense meal solutions for deserving dogs.
