Unipet International are pleased to have won their second New Product Showcase Award at PATS Sandown 2018.

The SingingFriend uniFeedr scooped the Best Bird Product award at this year’s event, following on from their 2017 success, where they won with the Super Suet Starter Pack.

The uniFeedr is a stylish and modern bird feeder, which can be attached to a tree, fence, or post, making it a versatile feeding solution for outdoor spaces of all sizes.

Recent news has centred on the importance of cleaning bird feeders, which is why the SingingFriend uniFeedr is so unique- it is easy to clean and refill, and has the additional benefit of being squirrel-proof due to its small integrated perch. It can be filled with seeds, or any Suet To Go pellets. Its sister feeder, the SingingFriend multiFeedr, completes the feeder range and holds suet balls, nuggets or jumbo logs.

Unipet are incredibly proud to have received this award for the second year in a row. Winning the award in 2017 with the Super Suet Starter Pack was an excellent boost for the product, and was used within subsequent marketing campaigns for the product.

Now, the SingingFriend uniFeedr has been given the same seal of approval by industry experts- something that is a testament both to the durable and attractive feeder, as well as to Unipet as a whole, who always strive to manufacture premium products that keep wild birds safe, protected and well fed.

Unipet prides itself on innovative ideas that bring something new to the market. In the next twelve months, they will continue to manufacture premium feed, and, of course, develop new products ready for the 2019 New Product Showcase!

Global pet product expert PetSafe® Brand was delighted to win the Best Dog Accessory prize for its new Grip ‘n Tug™ toy at this year’s PATS Sandown.

The durable toy is an exciting addition to its popular Play & Challenge range and provides a rewarding, safe and fun experience for dogs and owners.  Retailing at £12.99, it’s a wonderful way to train dogs with basic commands like “drop it.”

The toy’s smart design means the fleece and rope braided tug does not get stuck in a dog’s teeth or gums and its protective handle makes it safer and less tiring for pet owners.  Conveniently, the “Tugs” are detachable, meaning they can be both machine washed and replaced once worn (replacement Tugs can be bought separately). 

Play & Challenge toys from PetSafe® Brand have been created to ensure a longer lasting playtime, giving hours of fun and stimulation for cats and dogs of all ages. They are also designed to improve pet health by keeping animals alert and active.  Popular toys include those in the Treat-Dispensing range such as the Busy Buddy® Ultra Stratos™ Toy and Busy Buddy® Dinosaur, which help redirect bad behaviours like chewing and jumping into positive play. 

Also in the PetSafe® Brand Play & Challenge category is the ultimate game of fetch for dogs, the Automatic Ball Launcher!  This fun toy is suitable for all breeds and keeps dogs entertained while encouraging mental and physical activity. The innovative launcher has nine distance settings up to nine metres and six ball angle settings up to 45 degrees, plus it has a built-in delay after ball placement, helping instil valuable waiting skills.

As a business PetSafe® Brand is focused on developing high quality products that enhance the relationships between owners and their pets and it has an in-house team of engineers and specialists constantly researching and testing new exciting concepts. For more information on the full PetSafe® Brand range, visit www.petsafe.com/UK.

Contact details for 'becoming a stockist' : intlemea@petsafe.net

AVA, a pet nutrition brand exclusive to Pets at Home, has launched a range of 14 breed specific dog foods which boast veterinary approved credentials. 

The range landed exclusively in all of Pets at Homes 440 plus stores and online at petsathome.com this week and is tailored specifically for the needs of each breed.

Each AVA breed health recipe contains +Imuvita®, which supports health and immunity with ingredients like beta-glucans, cranberry, pomegranate and green tea extract.

The 14 tailored kibbles, for breeds from French Bulldog, to Cockapoo and German Shepherd, have all been designed to maintain excellent skin and coat condition and good digestive function, which are important for all breeds of dog. Alongside +Imuvita®, the key components in this new range include sources of quality protein for sensitive stomachs (chicken, fish or salmon depending on the breed), tailored kibble shapes and sizes for easy feeding and prebiotics for digestive health.

All 14 of the kibbles are also hypo-allergenic, made with the exclusion of wheat, wheat gluten, beef, pork and soya.

The AVA breed health range has been formulated for the below breeds:

1. Yorkshire Terrier (from 10 months)
2. Shih Tzu (from 10 months)
3. Chihuahua (from 8 months)
4. French Bulldog (from 12 months)
5. Pug (from 10 months)
6. Cavalier King Charles Spaniel (from 10 months)
7. Border Terrier (from 10 months)
8. Cockapoo (from 12 months)
9. Cocker Spaniel (from 12 months)
10. Bulldog (from 12 months)
11. Golden Retriever (from 15 months)
12. Boxer (from 15 months)
13. Labrador Retriever (from 15 months)
14. German Shepherd (from 15 months)

To find out more about AVA breed health and the best diet for your pet visit www.AVAnutrition.co.uk or book a free pet food consultation with a local Pets at Home store by visiting:  www.petsathome.com/nutritionconsultation

Well-known pet retailer Ken Burgess is retiring and has put his profitable store – Burgess Boys Pet Care Centre in New Addington, Croydon – up for sale with a £95,000 price tag.

Ken, a former board member of the Pet Care Trust, has instructed Blacks Business Brokers to handle the sale.

He has owned the business in Central Parade since 1979, and according the agents’ details it has an annual turnover of £286,000 and a gross profit of £122,980.

The agents state: “During this impressive trading history, the business has gained a large base of repeat customers and a superb reputation. The shop offers a range of live animals and supplies along with a wealth of knowledge in this field.

“This is a superb opportunity to acquire a well-established, professionally managed and profitable pet shop with no immediate competition on a busy parade of shops in New Addington, near Croydon in Surrey.

“The business offers much scope for expansion by expanding the current website and online ordering service. Also, staff costs could be reduced with the introduction of a new hands-on owner operator with a good knowledge of animal care and pet supply.

“Early viewings are strongly advised. Summary The business offers much scope by expanding the current website and online ordering service.”

A total of 1,801 visitors attended this year’s PATS Sandown as the pet trade experienced two highly successful days of business activity. Retailers and buyers turned out in force to discover hundreds of new products being launched at the show.

“We were pleased with the high quality of visitors, which included independent pet retailers, the major pet chains, garden centres and international buyers,” said organiser Gordon Thomas.

Among those attending were representatives from Bents Garden & Home, Chessington Garden Centre, Dunelm, Dobbies, Fetch, Groupon, Jollyes, Knights Garden Centre, Mole Valley Farmers, National Trust, Orvis, Pets at Home, Pets Corner, Ruxley Manor Garden Centre, Scotsdales Garden Centre, TJX Europe, Webbs Garden Centre, and Wilko.

The New Product Showcase, sponsored by pbwnews, was a busy area throughout the event, and retailers admitted they were spoiled for choice as they decided on which items to stock in their stores for the year ahead.

“I’m always impressed with the PATS shows. I don’t want to miss any opportunities for finding new products,” said Claire Owens, of Imperial Pets, Chester. “The variety of stands is excellent, and I love the seminars that take place, as well as the New Product Showcase. It’s great to find out which products have won the PATS awards because I can then use this information to promote a product in store.”

Jenny Wiscombe, of Pug & Puffin, which has two shops in Lyme Regis and Bath, said: “PATS is a must-visit event. Where else can you come and find a high standard and great mix of pet products under one roof? It’s the perfect size, not overwhelming and yet so much to see.”

And Karen McCarthy, from It’s the Dogs, an independent store in West Molesey, Surrey, commented: “I enjoy going to PATS as it gives me a chance to look at all things dog related, and to make contact with potential suppliers - all under one roof at the same time. The Sandown show also provides an opportunity to meet and connect with suppliers.”

Julie Sandercock, director of Bodle Bros Ltd, West Sussex, said: “I visit a lot of trade shows during the year and I always find PATS to be the best. It’s a very engaging and friendly show with a great layout, and there’s always lots to see and do.”

The positive mood was echoed by exhibitors with Beco Pets co-founder Toby Massey admitting: “It was the10^th anniversary show for PATS Sandown and it just keeps getting better. The number and quality of visitors to the Beco Lounge exceeded our expectations.”

PATS Sandown was the official trade launch for Slurps nutritional drinks for dogs, and Susan Gregory said: “We were very pleased with the trade reaction, and noted that many people visited us after seeing the information in the PATS Red Book and our products in the New Product Showcase.”

Another Sandown newcomer was Canaan Country, whose managing director Andy West said: “It was our first trade show for 20 years. We were pleasantly surprised by the interest we received and contacts made.”

A new addition to PATS Sandown this year was the Vital Grandstand, which proved very popular as director Sunny Sharma said: “We couldn’t be more pleased with the response. Turnout at the Vital Grandstand and our enlarged stand in the Surrey Hall was beyond expectations and we were delighted with the response from existing and prospective customers.”

Dogs for Good, who train assistance dogs for adults and children with physical disabilities, have been recognised as the chosen charity of PATS, and they were given a great reception at the show. As well as collecting donations from visitors and exhibitors, the charity were given items from the New Product Showcase to use as competition prizes at their many events.

Volunteers Stuart and Annie Rourke said: “Everyone has been marvellous. Lots of interest was shown in the work we do, and people were generous in giving money to the charity.”

PATS is now looking forward to its September showpiece at Telford International Centre, Shropshire, and already many companies have booked their stands. All the latest news and the exhibitor list can be found on a new-look website www.patshow.co.uk

Date for the diary

PATS Telford takes place on September 23-24, 201

This year's PATS featured insightful talks from some of the industry's most successful brands.

Considering Pooch & Mutt's phenomenal growth over the years, founder Guy Blaskey drew upon his experience for his talk.


Revealing the reason behind his topic choice '9 tips for growing your business' Blaskey says:

"When you've experienced a situation, and learnt from it, I think it's great if you can offer advice to people who could benefit from it too."

Click on the above image to watch the video.

The UK is in the grips of a puppy dumping epidemic, with new research showing that one in ten puppies are requiring new homes after just one month of pet ownership.

The research has revealed the shocking number of Brits who’ve admitted to being totally unprepared when taking on a dog.  According to the report by Devon-based natural pet food makers, Forthglade, over half (54%) admit they realised taking on a dog was a mistake AS SOON as they brought the dog home, and 40% completely underestimated the commitment required to raise a happy, healthy dog.

Over a quarter (26%) said the commitment of having to be at home to look after the puppy was too much to take on. Whilst 25% stated that taking on a puppy was as hard as having a new born baby.

Forthglade published the report to mark the launch of its ‘Prepare for Puppy’ campaign, helping potential puppy owners responsibly prepare for what lies ahead. The campaign is being backed by popular TV Vet, Steve Leonard. 

With 39% of puppy owners wishing they’d known more about how to care for a puppy before they had got one, while 13% admitted they had done absolutely no research whatsoever before committing to getting a dog. Steve hopes to raise awareness on the care and consideration needed before buying a puppy.

"The results of this poll are deeply concerning’, explains Steve. ‘Unfortunately, there’s a real lack of education around what’s involved when taking on a puppy. Raising a dog of any age requires consistent gentle handling, teaching and care; and this is never more crucial than when you welcome a puppy into your family.

"Preparation is everything – from vaccinations and puppy-proofing to ensuring your dog has a nourishing, balanced diet. There will be so much to learn about your puppy, their needs, character and health.

'Getting to know your new puppy won’t happen overnight but there is nothing more heart-warming than seeing the bond between an older dog and its owner, from a lifetime working together to make each other’s lives better – and this comes from getting it right from the start.

"I hope this campaign helps to promote all the considerations necessary before people rush out and get a puppy," concludes Steve.

Gerard Lovell, Joint Managing Director at Forthglade, who commissioned the report, commented: "We know a puppy is bought with the best intentions, but when the reality of the situation hits home, that’s when panic often sets in.

"Welcoming a dog into the family can be a wonderful experience, but sadly if you’re not fully prepared, things can quickly go wrong, and this is when we see puppies being dumped at rescue centres or swiftly sold on online. 

"We hope #PrepForPup will make people stop, do more research and decide whether a puppy is truly right for them.”

The survey also revealed that more than a quarter (26%) said the amount of damage the puppy caused too to the house played a key role in them giving it away, whilst a further 24% admitted to finding puppy training a challenge. Almost a quarter (24%) said they were totally unprepared for financial outlay involved in owning a puppy – with huge vet bills and pet insurance proving too bitter a pill to swallow.

A staggering 61% said, on reflection, an older dog would have been easier than getting a lively puppy.

For more information on Forthglade’s ‘Prepare for Puppy’ campaign, visit www.forthglade.com where you’ll find lots of advice on good puppy care, an informative downloadable guide ‘One Paw at a Time’ plus short informative films.

Butcher’s Pet Care has been providing naturally nourishing food for dogs for over 30 years. The company has always been passionate about the ingredients that go into its products – it is deep rooted in its ethos and stems from its heritage in farming and butchery.

The canned dog food brand has introduced new on-pack and digital communications to better help people to understand that Butcher’s only uses great ingredients to give dogs the nourishing food they would instinctively choose. Dialling up its existing messaging so that it’s easy to see that all the meat is sourced from British and Irish farms and that all recipes are free from any nasties. Every recipe is grain free with the exception of a few specially designed ‘sensitive’ products that use wholegrain rice.

The new simple, modern blue design, revealed at Crufts 2018, focuses on the company’s farm to bowl ethos and ingredient benefits, helping dog owners to better understand the naturally nutritious food Butcher’s makes. The new packs better communicate the company’s heritage in farming and it’s passion for great ingredients that dogs love!

Butcher’s created the first grain free super food for dogs back in 1987 and since then the iconic tripe has become the nation’s favourite – outselling any other!

Rachel Collinson, General Manager for food for dogs at Butcher’s Pet Care, says: “At Crufts last year, we were lucky to meet many of our loyal shoppers and were totally blown away with the passion people showed for our products. Our recipes contain everything a dog needs, and nothing it doesn’t. Dogs have different nutritional needs to us, naturally preferring nutrient rich offal, liver and tripe that we humans typically shy away from. That’s why our recipes use these super food ingredients, all carefully sourced from 100% British and Irish farms.”

Collinson adds: “Butcher’s has always done the best by dogs in terms of their ingredients, but shoppers told us it was time to update our look and shout about the great things we do.”

Available in trays, foils and cans, Butcher’s food for dogs range offers complete and balanced meals – created from naturally nutritious ingredients, all sourced from British and Irish farms and free from artificial colour, flavours and preservatives. They also don’t contain any fillers or bulkers.

The updated range is starting to roll out on shelf now.

Lily’s Kitchen has announced a unique partnership with Stonewall, Britain’s leading charity for lesbian, gay, bi and trans equality, as part of its commitment to embrace diversity and promote equal rights for all.

The pet food company is supporting the campaigning charity’s mission to create acceptance and equality for those that identify as lesbian, gay, bi and trans.  The innovative pet food company recognises that while pets can make a family complete for some, everyone can learn a thing or two from cats and dogs when it comes to love.

A personal supporter of diversity, Henrietta Morrison, CEO and founder of Lily’s Kitchen, explains: “Love is at the heart of everything we do as a business and anyone who has a pet knows and understands what unconditional love is – it knows no boundaries and touches everyone regardless of their sexual orientation or gender identify.

“This year, we’re delighted to be supporting the good work of Stonewall who empower individuals and give them a voice, and campaign for changes in perception amongst governments, organisations and wider society in order to embrace diversity and bring true equality.”

Certified B Corp Lily’s Kitchen believes in using business as a force for good and will be announcing a series of initiatives to support Stonewall and the wider LGBT community, which will send a strong message, not just to the 71% of LGBT adults who own pets, but to people everywhere - that love knows no boundaries.

Stonewall said that having Lily’s Kitchen’s support will help it achieve its aims in the UK and abroad.

Holly Christie, head of corporate partnerships at Stonewall added: “We’re grateful Lily’s Kitchen has decided to come out for LGBT people by supporting Stonewall. The support of Lily’s Kitchen means we’ll be able to continue our work to help bring forward the day where every person can be accepted without exception.”

In addition to its support for Stonewall, Lily’s Kitchen has also signed up to be an official partner of Pride in London 2018.

Earlier this year, the Kennel Club released a list of the most popular breeds in the UK, which saw the Labrador continue to keep its top spot as number one, followed by mixed breeds, the Jack Russell, Staffordshire Bull Terrier and Border Collie.

Whilst it’s clear that dogs continue to be man’s best friend, with two thirds of households owning a pooch across the UK, it appears that when it comes to choosing a breed, some of the more important considerations are forgotten.

Research by FURminator has revealed that unsurprisingly for 40% of dog owners, temperament was the most considered factor when it came to choosing their desired breed. This is followed by how suitable the breed was for a family setting, their size, appearance and general reputation. However, concerningly less than one in 10 Brits consider a breed’s grooming requirements to be important.

The top five most popular breeds are all very different dogs, and with that comes very different grooming needs. Long haired collies should be brushed daily to ensure their fur stays free from tangles while Staffordshire Bull Terriers require a bath every three weeks as they can be susceptible to allergies causing their skin to become irritated. Long-haired Jack Russells will need to visit the groomers every three months for a hand-strip, with a wash and brush in between, which can add up to nearly £400 a year. And, while mixed breeds, such as Cockapoos and Labradoodles have beautiful thick curly coats that are very desirable, they should visit the groomers every three weeks which can cost anything up to £80 a session.

Stuart Simons, FURminator’s grooming expert and Founder of the Groomer’s Spotlight comments, “It’s understandable that a dog’s nature would be hugely important to anyone looking to introduce a new pet to their home. However, what is worrying is that so few people consider the grooming needs of their pooch. Grooming is a really important part of pet maintenance as not only does it ensure that dogs look healthy and happy, but regular grooming sessions at home can create a relaxing environment where owners and their pet can boost the bond between them, while giving owners the chance to check for any skin issues such as dandruff or unfamiliar lumps.”

Along with a regular professional grooming routine, pet owners can quickly and easily implement a grooming routine at home to help keep their pet’s coat and skin healthy and glossy. Weekly use of FURminator’s FURflex tool reduces shedding by up to 90%³, reaching deep into the undercoat to remove loose fur and dirt, while helping to release natural oils to support the skin.

The FURflex System makes home grooming a comfortable experience no matter what the size or breed of your dog. It’s also available from Pets at Home, Jollyes and Pets Corner with an RRP starting from £34.99 with interchangeable heads available from £9.99. For more information please visit www.furminator.net/en or check out FURminator UK on Facebook.

Natures Menu is celebrating its most successful Crufts to date since launching the ultimate natural nutrition for cats and dogs, True Instinct.

Alongside another successful PATS Sandown last week where more than 20 deals were made with various independent pet retailers, Natures Menu can also reveal it had the most successful Crufts to date with double digit growth in sales on-stand compared with the previous year, as well as it being the second year of sponsoring the world’s greatest dog show for the brand. This combined with the official consumer launch of True Instinct and increased activity on-stand during the show has led to a strong start in building awareness and trial of the new product.

True Instinct specialises in premium nutrition, is free from grain and gluten and only made with natural raw and raw-inspired ingredients. The new range is a complete and balanced innovative nutrition, including frozen raw bites, high meat raw boosted dry, high meat wet fillets, and freeze-dried raw meat/fish treats.

Craig Taylor, Managing Director of Natures Menu, said: “We’re delighted that the launch of True Instinct has gone down so well, and it’s shows such as PATS and Crufts that give us such an effective platform to profile our expertise and products. It really is testament to our hardworking team that we continue to perform well at these shows year-on-year.
“Feedback from both trade and consumers has been fantastic so far and with increased activity to come, we hope this success will continue for both the core Natures Menu range and True Instinct too.”

With over 35 years’ experience in feeding raw, and endorsement from a team of professional vets, Natures Menu is proud to be a pioneer and innovator of Europe’s natural, raw and raw inspired pet food category.  Natures Menu’s products are made with high quality meats and fish, blended vegetables, fruits and healthy carbohydrates, and it uses British suppliers and ethical product sources wherever possible.

For more information or to set up a trade account please visit https://www.naturesmenu.co.uk/trade-landing or call 0800 0183770.

WildWash is launching a campaign to use less plastic.  The company uses PET plastic bottles for our products which are the most recyclable plastic bottles, but most enter the municipal solid waste stream instead of being recycled. 

The company says: "Discarding plastic bottles instead of recycling them, wastes nonrenewable resources and generates higher levels of greenhouse gases. Greenhouse gases trap the sun's heat in the atmosphere, in a natural process called the greenhouse effect. This leads to Global Warming and this extra heat causes changes in climate patterns, including the severity of wind, precipitation and temperature fluctuations.

"It will affect all our lives in some way now, but in years to come the effects will be irreversible and will ruin the world as we know it. We have to work together and we need to take action. Even a small contribution will make a difference. It is better to do something rather than nothing.

"Our oceans are in need of immediate help. Today billions of pounds of plastic can be found in swirling convergences making up about 40 percent of the world's ocean surfaces. Our wildlife needs our help, for example, 60 percent of all seabird species have eaten pieces of plastic, with that number predicted to increase to 99 percent by 2050. Based on the amount of plastic found in seabird stomachs, the amount of garbage in our oceans has rapidly increased in the past 40 years. We need to take action.

"As part of our campaign we will be suggesting ways that we can eliminate plastic from our lives and work towards cutting down the pollution of our planet. Small steps lead to big changes.

"As a company that uses plastic we will be looking at ways to reduce the plastic consumption.

"Our first step is to introduce refill centres across the UK. The first refill centre is The Mutz Nutz in Notting Hill (address: 221 Westbourne Park Road, Notting Hill, W11 1EA).

"Customers will be able to bring their empty WildWash Pro 300ml bottles and refill them. Our concentrated formula normally costs £14.95 a bottle, but for the refill service it will just be £10, so customers will make a huge cost saving as well as using less plastic. We are aiming by the end of the year to have centres offering this service all over the country to make it accessible to everyone.

"We will be appealing to all our customers to help with this plea and we also welcome anyone and everyone to get involved with ideas and tips.

"We would like this campaign to span as far as possible so please email us at info@wildwash.co.uk to get involved."

The exhibitor group in this year’s British pavilion at Interzoo is offering buyers from across the world a multitude of new product launches at this year’s show.

Almost all of the 50-plus exhibiting companies in the PetQuip-organised group have new and exciting products on display, covering many sectors of the pet industry.  

New food and treat varieties include gluten-free, grain-free, high meat content and festive treats. There are even dog chews that have their origin in the hills of the Himalayas. 

In the field of high tech there are the latest innovations in app-enabled dog behaviour monitors, food measures and cat flaps. 

Other product sectors to feature innovations include dog training aids, jackets that allow dogs to be seen in the dark, pet bedding, microfibre towels, mats, pet hair removers, feeding bowls, dog toilets, shampoos and cosmetics.

In addition to the UK product supplier exhibitors, PetQuip is organising and manning a British pet product information stand, which buyers can visit to source thousands of British pet products.  

Buyers visiting the PetQuip team on the information stand can also take a copy of a completely new publication ‘Companion Pets in the UK’. This informative publication has been published by PetQuip in association with the UK Department for International Trade, and highlights the UK’s extraordinary capability that exists in the UK companion pet sector.

The British exhibitors and their products are:

Accapi Group (Hall 7, Stand 431) is exhibiting its range of Ruffwear performance dog gear that includes harnesses, leads, collars and jackets.  The products are designed to encourage exploration of new trails by canines and their handlers.  The range includes the Trail Runner™ System, Trail Runner™ Bowl and Hi & Light™ Harness. The Kurgo dog products on show range from crash-tested safety harnesses to vehicle interior protection products.  New to the range is a dog carrier that converts to a booster seat.  Items from the Planet Dog toy range provide fun, are interactive and functional with quirky designs and features designed to appeal to dogs.  New products include the light-up Strobe and GuRu puzzle toy.

ALF (Aquatic Distributors) Ltd (Hall 9 – Stand 506d) is introducing its range of Python products to EU countries, as well as its full online service of other competitively priced aquarium products.

Armitage Pet Care (Hall 9 – Stand 604b) is showing a wide selection of festive treats for pets. Products launched for 2018 include Chewy Strips with Duck & Orange and the classic Three Bird Roast. Both products are made from 100 per cent natural meat.

Beco Pets (Hall 9, Stand 407) is showing its dog food that is loaded with nutritious and digestible superfoods.  Instead of using grains the company use ingredients such as chickpeas, which double up as a nutritious carbohydrate and a good source of protein.  Natural health foods such as kale and spirulina are then added to provide added nutrition. 

Benevo Vegan Pet Foods (Hall 9 – 603c) is adding a new variety to its Pawtato range of complementary food for dogs.  The latest tasty treat is Purple Sweet Potato Knots. This is made from a blend of organically grown, non-GM Purple and Orange sweet potatoes and rice.  The dog chews provide a healthy meat-free alternative to rawhide. Purple Sweet Potatoes are high in anthocyanin, which is a natural antioxidant with anti-inflammatory properties as well as phytonutrients, making them an excellent superfood. Free from wheat, dairy and soya, the treats make an ideal hypoallergenic choice for dogs with sensitivities.

Bronte Glen Limited (Hall 9 – Stand 515a) is introducing new colours and patterns to its range of vet bedding for the 2018 season.  The company is a designer of luxurious boutique cosy beds made from English tweed wool fabric with a 100 per cent merino wool fleece fabric.  Own label and bespoke designer vet bedding is also available from the company.

Burgess Pet Care (Hall 9 Stand 515c) is showing its Burgess Excel long stem feeding hay, comprising timothy hay that has been grown in Yorkshire.  The hay is cut at the optimum time and dried within 48 hours. It is high in fibre which aids digestion, while the long stems of hay satisfy both chewing for dental health and natural foraging to give rabbits the emotional enrichment they need. The product is available in a re-sealable 1kg bag that retains the freshness of the hay and is clean in use.  

Butcher’s Pet Care (Hall 9 – Stand 519) is showing its new Butcher’s Monoprotein dog food containing a single meat protein. This product is suitable for everyday feeding and contains only one source of highly digestible protein that promotes the growth and development of muscle mass, while being gentle on sensitive stomachs. Enriched with vegetables and herbs, the product plays a crucial role in digestion and also delivers added health benefits. The products are grain-free and steam cooked and do not contain any artificial preservatives, colours or flavours. They are recommended for every day feeding to dogs with gluten and grain intolerance and are also ideal as a part of an elimination diet for convalescent dogs or dogs with intolerance to particular ingredients.

Cambrian Pet Foods Ltd (Hall 9 – Stand 610a) is displaying its ranges of pet food in cans, trays and pots as well as complete dry foods in a range of sizes.  The products are produced in the company’s two state-of-the-art facilities based in Carmarthenshire, West Wales.  These plants combine and utilise high-speed manufacturing equipment and leading edge technology to produce a complete premium range food for dogs and cats.

Canagan, Symply and Piccolo (Hall 9 – Stand 615) is showing a variety of new products for the 2018 season.  A new 'Highland Feast' multi protein dog food contains the finest British ingredients including Pheasant and Trout. There is also a new 'Dental' product for dogs and cats that contains PlaqueOff to help reduce tartar and plaque. Finally, ‘Scottish Salmon - Small Breed' is the award-winning salmon formula in a smaller kibble.  In addition, Canagan, Symply and Piccolo will be introducing refreshed packaging across all lines from summer 2018.

The Canny Company (Hall 9 – Stand 603b) is showing a dog collar that is designed to stop dogs pulling on the lead. Kind, safe, comfortable and effective, it helps owners to enjoy walking their dog. Voted ‘Best New Product’ by the UK Pet Product Retail Association when it was first launched, it has since sold almost a million units worldwide.  A range of colours and sizes to suit all dogs is available, as well as eye-catching point of sale material to help maximise sales.

CarPET-Pet Hair Remover (Hall 9 – Stand 506b) is launching a totally natural eco CarPET- pet hair remover. With no Plastic!! is a practical and effective cleaning product made from totally natural materials and is durable, hygienic and suitable for working on all types of pet hair. It will also effectively remove horse hair from horse rugs and saddles etc.

ChickenGuard (Hall 9 – Stand 507b) is introducing a new door kit that is compatible with all versions of the ChickenGuard door opener.  The innovative self-locking mechanism provides greater protection from predators, to provide peace of mind to chicken owners.  With 8 million chicken owners in Europe, ChickenGuard is leading the way in helping to keep chickens safe from predators.

Devoted Pet Foods Ltd (Hall 9 – Stand 505b) is showing its British-made high meat content grain-free foods for dogs, puppies and cats. The perfect ratio of ingredients constitutes foods that are highly palatable and digestible, bringing noticeable improvements to general health, wellbeing and appearance. Flavours in the dog food range include Free Range Chicken, Scottish Salmon, Duck with Trout and Premium Puppy, while the cat food range comprises Free Run Chicken and Scottish Salmon.

Earthbound UK Ltd (Hall 9 – Stand 613b) is exhibiting its high quality pet bedding, blankets, dog coats, toys and accessories. The company also has a homeware range that has been launched to complement the fabrics that have been used on these lines. Earthbound is a family business that has over 30 years’ experience within the textile manufacturing trade, having manufactured and supplied clothing to some of the biggest retailers in the UK prior to working in the pet bedding industry.  A large part of the product range is manufactured by the company within the UK.

Eden Holistic Pet Foods (Hall 9 – Stand 501b) is introducing three new product ranges at Interzoo 2018. The first is an air-dried range of treats with 70 per cent meat content. The dog and cat treats contain an Eden Health Pack to support digestive, joint and dental health. The second product is a wet food range for cats and dogs that focuses on high-meat content and superfood herbs and vegetables. The third product launch is a supplement range that brings together modern-day supplements and herbal remedies in the form of digestive support, joint support and skin and coat formulas.

Fold Hill Foods (Hall 7A – Stand 640) is a leading private label supplier and owners of the premium brand Laughing Dog since 1936. Laughing Dog offers wheat-free and grain-free completes, mixers and treats. New for 2018 is Natural Baked Grain Free Puppy Complete that is formulated to promote healthy growth and development. Made from 100 per cent white fish and packed with naturally wholesome ingredients, the recipe is free from soya, diary and grains and has no added artificial colours, flavours or preservatives. The puppy food is baked to be gentle on digestion and to create a uniquely crunchy biscuit which helps to slow down fast eaters and keep teeth clean.

Forthglade Natural Pet Food (Hall 9 – Stand 508a) is showing its award-winning grain-free range of complete wet meals for dogs. The meals contain 75 per cent quality meat, including chicken, duck, turkey, lamb, salmon or sea bass. Using 100 per cent natural ingredients, recipes include wholesome vegetables such as butternut squash and sweet potatoes to ensure dogs receive a balanced diet full of essential proteins, carbohydrates, vitamins and minerals.  Available in 395g convenient trays, there are eight delicious recipes, including meals specifically for puppies, adult dogs and senior dogs.

GET OFF – Blumen International Ltd (Hall 9 – Stand 502b) is launching a new Natural Range in which all the products are based on natural ingredients to care for a pet’s home environment. The products include seeds that allow pet owners to grow their own pet herbal additive for small animals and birds, and natural dog calming products. The company is also launching a new look GET OFF range.  

Henry Wag (Hall 9 – Stand 508c) is launching two new microfibre products at Interzoo.  The new Micro-Fibre Glove-Towel is designed to simplify the cleaning and drying of pets. The design allows added control of the pet while offering highly absorbent and dirt catching properties, making cleaning and grooming easier.  There is also a new Noodle Mat in three sizes that fits the Henry Wag elevated dog bed. The mat is multi-functional and can also be used as a floor mat or in the car boot.  It is light and flexible enough to be used as a cleaning and drying towel that is perfect for cleaning up dogs after a muddy walk.

Hing Designs (Hall 9 – Stand 610c) is using the Interzoo platform to introduce exciting new additions to the current range of patented designer feeding bowls for both dogs and cats.

The House of Paws Ltd (Hall 3, Stand 405) is showcasing its pet bedding, now available in a range of new and exciting fabrics, materials and colours to suit all homes and interiors.  Also on show will be a variety of toys for both dogs and cats.  The company will also be exhibiting its ranges of pet clothing and accessories.

Howler & Scratch by Phoenox (Hall 9 – Stand 500c) is displaying its Phoenox range of British-made environmentally-friendly interior door mats, rugs and runners.  The brands include classic and contemporary designs from the Hug Rug range of high quality washable mats designed for every room in the house.  There are also Muddle Mat indoor washable barrier mats in cotton and hard-wearing nylon and a new Howler & Scratch brand range of barrier mats and runners inspired by the love of pets.  The products are washable and have antibacterial properties.

Hownd (Hall 9 – Stand 515b) is showing its patent-pending HERO food and water bowl that has built-in proven antimicrobial technology and is the ideal solution for health-conscious pet owners, especially those with young children and multiple pets. It is guaranteed to prevent growth of up to 99.9 per cent of microbes, including bacteria, mould and fungi, making it more hygienic and able to reduce cross contamination. It is stain and odour resistant and offers protection from germs that can lead to diarrhoea and infection in both pets and humans.

Hugo Kamishi (Hall 9 – Stand 605b) is showing its Rock and Plants Décor Kit from its range of ornaments, fish tanks and accessories for the aquatics industry. The complete decor kit comprises different resin rocks and plastic plants that complement each other and provide a speedy way of setting up a tank in order to create a beautiful environment. The kits are available in 60cm and 150cm sizes.

Inspired Pet Nutrition (Hall 9 – Stand 610b) is introducing Nineteen 87, a new range of lovingly baked dog food. The range is oven baked to ensure the food is gently cooked to lock in the goodness of essential ingredients, as well as creating real flavour and an extra crunchy texture. There are grain-free and superfood complete food and treats in the range, and they are made with 50 per cent fresh chicken, lamb, beef or salmon that has been sourced from UK farms. No meal or flavourings are added to the range.

James and Steel (Hall 7, Stand 369) is introducing its Bubble Dog & Bubble Cat range of bubble toys at Interzoo.  The range of pet-friendly bubble guns include electric and manual versions and provide interactive fun for dogs, cats, children and adults.  The Magic Wand item uses an extra long pole to give a more natural movement to the fly.    Also being exhibited is the Sötnos (cute nose) range of Scandinavian inspired clothing, collars and leads.  Completing the display are Colour POP training dens that are coated using a special plating technique to create vibrant glossy colours.  

Kennelpak Ltd (Hall 9 – 506c) is showing its range of YAKERS that have their origin in the hills of the Himalayas. Originally made for human consumption, they are still widely eaten by the Himalayan people and their dogs. YAKERS are made from a mix of skimmed Yak and Cow milk. A very small amount of lime juice and salt is added to coagulate (harden) the milk, which is then compressed into blocks and smoke dried for 28 days to give the chews their flavour.  YAKERS are preservative and gluten-free, rich in protein and calcium, are vegetarian and they also help to fight plaque and tartar.

Law Print and Packaging (Hall 9 – Stand 607c) is introducing Brick-Pack, the latest innovation in packaging from the UK-based flexible packaging supplier. As pet food brands look to implement sustainability across the supply chain, the packaging supplier has focussed on providing complete format optimisation without impairing pack performance. Designed with ultimate convenience in mind, Brick-Pack offers great portability, with multiple handle options as well as easy cut and pour features. The compact brick-like shape optimises storage and distribution.

Lily’s Kitchen (Hall 9 – Stand 513) is extending its range of nutritious food for pets by adding a tray format to its range of food for dogs. The new tray range reflects the same great flavours as its tins and is designed as single servings for smaller dogs or as a delicious topper when combined with dry food for larger dogs. International customers will be able to access four recipes.  There is Cottage Pie, which replicates the ingredients list in the already popular 400g tin of Beef Potato & Vegetable Dinner; and a Fishy Fish Pie, which is a grain-free recipe, packed containing freshly prepared salmon, herring and turkey.  Completing the new recipes are Chicken and Turkey Casserole and Lamb Hotpot recipes.

Lintbells (Hall 9 – Stand 506a) is showing its YuMOVE PLUS for dogs. The product is an extra-strength triple-action dog joint supplement for older dogs with stiffer movement. The supplement contains Green Lipped Mussel and is proven to be effective in just six weeks. It contains 20 per cent more ActivEase® GLM than the company’s regular formula and is 100 per cent natural. It helps stiff-jointed and older dogs to keep mobile by soothing stiffness and supporting their joints.

Little Big Paw (Hall 9 – Stand 514a) is showing its Little BigPaw Oven Baked Treats that are a trio of British-made, 100 per cent natural recipes suitable for all dogs. Great for tartar control and dental health, the “Little BigPaw” shaped biscuit can be broken into smaller pieces, making it an ideal training treat. The hypoallergenic recipes are packed with 50 per cent British meat, superfood fruits, vegetables, healthy herbs and conditioners. They are grain-free and contain no artificial colours or preservatives. They are baked in wood fired, carbon-neutral ovens using locally harvested timber, and this process ensures that each biscuit holds on to its super nutrients and crunchy perfection.

Long Paws (Hall 7, Stand 838) is an award-winning dog-accessory brand, and the company will be returning to Interzoo with a new line-up of products.  The new range will include extra strong reflective ribbon leashes and collars, as well as an eye-catching neon yellow set for the darker winter evenings.  The range will also include Long Paws’ new anti-shock leash extenders.  The leash extenders can be used with any leash, and are ideal for dog owners who enjoy jogging with their dogs or walking with heavy pullers.  The new Long Paws range is suitable for puppies through to adult dogs and bears the Long Paws lifetime guarantee.

Max and Lucy (Hall 9 – Stand 607a) is introducing its family of dry shampoos with essential oils. They are a fast, convenient and a natural solution to clean and freshen dogs without the need to use a single drop of water. The shampoos are 100 per cent natural with a choice of lavender, orange & lemongrass or rosemary & thyme essential oils. They are ideal for use between baths, when travelling and for freshening bedding and in other areas where dog odours linger.

Meatiful (Hall 9 – Stand 603a) is showing its range of food for dogs.  There are three mouth-watering varieties: free range chicken, farm reared duck and Scottish salmon. The 100 per cent natural product ensures that dogs have a balanced, easy-to-digest meal that supports tissue growth and repair. The company has a range of attractive introductory offers available.

Micro-ID Ltd (Hall 9 – Stand 501a) is showing its compact mini scanner that reads all modern electronic tags and microchips for dogs, cats and other animals. It is available in a small carry case with charging cable and test microchip.

Naturo Pet Foods (Hall 9 – Stand 507a) is launching two new products at Interzoo.  The introduction of Naturo Grain & Gluten Free can variety pack and Naturo Grain Free tray variety pack will provide customers and their pets with not only a healthy, natural dog food for pets with specific dietary needs but also with a variety of flavours and textures. The products will be shown alongside the company’s wide selection of innovative products that include grain free ranges, gluten free ranges, senior food, cat food with added Taurine, and many more. 

Nutriment (Hall 9 – Stand 613a) is one of the fastest growing raw food companies in the UK, securing the 50th spot in The Sunday Times Fast Track 100.  The company’s enhanced raw food was the first of its kind to provide a food product that introduced vital superfoods into the traditional BARF (biologically appropriate raw food) diet. The inclusion of the very best human-grade meat and restaurant quality ingredients has been instrumental in Nutriment’s expansion.

Oggi’s (Hall 9 Stand 607b) is a home baking solution to provide a healthy treat for dogs. It is a great way to involve the children in the care of the family pet.  Oggi is made in the UK from the finest human grade, all natural, ingredients.  It is available in eight flavours in addition to award-winning birthday and Christmas gift boxes.  Also on display will be the patented TRIKKA, which is a dual action training clicker that has eye-catching packaging.

PATS 2018 and AQUA 2019 (Hall 9 – Stand 501c) is promoting its UK based trade shows.

PATS is the UK’s only pet trade event, taking place at The Telford International Centre UK, from 23 to 24 September 2018 and at Sandown Park from 19 to 20 March 2019. AQUA 2019 is the UK’s water gardening and aquatics trade event and it takes place at the Telford International Centre from 16 to 17 October 2018.

Pet Bakery (Hall 9 – Stand 507c) is launching a new Gluten-Free Liver Brownie. This product is an all-natural semi-moist liver brownie for dogs. Made with 35 per cent liver, rice flour and honey, it is an all-natural treat that dogs will love.

PetQuip (Hall 9 – Stand 502a) is the International Trade Association of Pet Equipment Suppliers.  The PetQuip team assists and promotes the development of international trade in the pet equipment sector, providing a catalyst for business contact between UK manufacturers, suppliers and international buyers. PetQuip has published the PetQuip Buyers’ Guide, which includes a directory of members’ product ranges, and copies will be available to all buyers visiting the PetQuip stand. Buyers will also be able to take a copy of a completely new publication ‘Companion Pets in the UK’, highlighting the UK’s capability in pet product innovation. 

PJ Pet Products (Hall 9 – Stand 613c) is exhibiting at Interzoo for the first time. The company has a diverse range of innovative and unrivalled brands including K9-Pursuits®, DO&G™, CA&T™, AquaSpring™ and more.The company will be seeking worldwide distributors and retailers for many of its products. Also on show will be a first showing of the H2O-KONG® water bottles, for which the company is seeking distributors and retail outlets throughout Europe.

Podium Pet Products (Hall 9 – Stand 605a) manufactures or procures a wide range of innovative and often ‘green’ pet products,  These range from pet calming products and prebiotic supplements to grooming brushes, feeding bowls and Dog Rocks.  The company has distribution in Europe, UK, USA and Canada.  Podium Pet Products and its offerings have received numerous awards including the Queen’s Award, an Editors’ Choice Award from Pet Product News, an Industry Recognition Award from Pet Business and a Family Choice Award.

Pooch & Mutt (Hall 9 – Stand 503a) is displaying chews that are free from artificial colours, preservatives, and flavours. Also on show will be a new Superfood complete dry food for dogs of all sizes and life stages.  Pooch & Mutt is also showing new wet foods that enforce the brand’s commitment to sustainably sourced, quality food that has the environment at heart. The company’s innovative Tetra packs are made from 70 per cent renewable resources and are widely recyclable.  

Profleece Pet & Vet (Hall 9 – Stand 500b) is displaying its specialised polyester fur fabrics for the veterinary sector. The products are manufactured from the very highest grade of materials, and bedding can be supplied in any colour, pattern or logo to suit individual customer’s requirements.

Sure Petcare (Hall 9 – Stand 503b) is a pet technology specialist, manufacturing microchip-enabled and connected products. The company’s products are designed to provide insights into the pet’s daily activities and behaviour, enhancing the bond between owner and pet.  Previewing at Interzoo are three new app-enabled products. The first of these is Animo, a unique dog behaviour monitor focused on health and wellbeing throughout the lifetime of the pet.  There is also the SureFeed Microchip Pet Feeder Connect that uses integrated scales to precisely measure food and accurately monitor feeding for each pet.  Also available is the SureFlap Microchip Cat Flap Connect that enables owners to set individual and remotely changeable entry and exit permissions for each pet.

TastyBone (Hall 9 – Stand 601) is showing a wide selection of nylon chews and edible treats that are in an array of sizes, shapes and flavours. TastyBones are made with 100 per cent virgin nylon and human grade flavours.  They are impregnated with flavouring using a magic formula that results in them staying tasty for longer.  The bones have been tested on the most vigorous of chewers.  New additions to the range include the QuadBone, which is available in two sizes and four irresistible World Flavours; limited edition Halloween bones in Toffee Apple and Pumpkin flavours; and the latest ‘Tastybone Toothbrush’ shape in the Dental range.

Tribal Pet Foods (Hall 9 – Stand 604a) is debuting its range of cold-pressed dog food to international audiences at Interzoo 2018. Tribal’s TLC (Truly Lower Celsius) is a grain-free, high quality, hypoallergenic, cold-pressed dog food.  TLC optimises the food’s nutritional potential by carefully selected biologically appropriate ingredients, then applying significantly lower temperatures to the production process.  Available in Puppy, Adult and Senior varieties, TLC only uses fresh meat (no meat meal) to ensure healthy dogs and happy customers.  

Trilanco (Hall 9 – Stand 505a) is a ‘one stop shop’ for pet, equestrian and agricultural retailers, bringing together great brands at competitive prices to help create a great trade buying experience. Stocking over 250 brands, ranging from entry level to luxury, the company will be showcasing the latest and greatest British brands including Country Pet, Ralph & Co, Mark and Chappell, Easidri, Mark Todd and many more.

Vetbed (Hall 9 – Stand 508b) is launching an innovative dog jacket at Interzoo 2018.  The Flecta Vizlite dog jacket incorporates patent-pending Vizlite technology that absorbs UV light from any source and works like a battery to store the absorbed light. When there is no more light to absorb (in darkness), the stored energy is emitted as a bright afterglow that remains visible for up to eight hours, providing high visibility in the daylight, dusk and even complete darkness without the need for electricity or wires.

Vitalin – The Natural Choice (Hall 9 – Stand 502c) is showcasing its new super premium pet food range.

Waterlife (Hall 9 – Stand 500a) is celebrating its 50^th anniversary in 2018, and is displaying its ranges of aquarium and pond items, including several new products.  The company’s Ultramarine sea salt has been reformulated using the latest science based techniques. Fine homogenous particle size ensures quicker solubility and even distribution of components to give greater uniformity. Waterlife’s new Algiblitz resolves blanket weed issues by altering the water chemistry, causing the weed to lose structure, and forming into balls/clumps that can then be removed easily.  Waterlife is also launching a new 10 kilo size pond tonic salt (PondSal).  PondSal improves fish health and vitality, deters parasites and pathogens, cleanses wounds and improves filter efficiency.  

WildWash (Hall 9 – Stand 514c) is showing its ranges of natural shampoos and cosmetics.  Products in the WildWash Pet Range are ready to use and do not contain any parabens, phthalates, phosphates, petrochemicals, sulphates or PEGs. The range consists of ten core products that have fun, easy to understand and colourful labels explaining the attributes of each shampoo.  WildWash has also introduced a Perfect Cat Shampoo with catnip.

Woofaloo (Hall 9 – Stand 514b) is exhibiting its easy-to-use indoor/outdoor dog toilet for puppies and small/medium dogs, first exhibited at Interzoo in 2016, and is now set to launch a new Rock Woofaloo, and a female dog toilet in a big size. The company focuses on a dog’s habitual behaviour of urinating on or next to chosen objects, and then replicating those situations. Woofaloo’s dog toilets are cute, funky, modern, portable and easy-care. The new Rock toilet and other products will provide buyers with the choice of a range of dog toilets suitable for puppies through to big dogs. Germany is currently the largest market for Woofaloo products.

Tetra has introduced two new Cascade Globe aquariums, in stylish Bordeaux (red) and white colours, giving would-be fishkeepers more variety when it comes to joining the fascinating underwater world.

Offering a high-quality, beautifully designed globe, the new aquariums are perfect for fitting into any home creating an enviable talking point, or creating a relaxing environment in the office.

The Tetra Cascade Globe 6.8L comes complete with the highly effective EasyCrystal 100 Filter, which does all the hard work of removing waste to promote optimal water quality for healthy fish.

Thanks to the Tetra Aquatics App, which helps to maintain positive water quality through a water test feature, you can also now set up filter change reminders to make the process even easier than before.

The replaceable cartridges are also easy to change monthly without touching the water for hassle free maintenance.

What’s more, the Cascade Globe is integrated with an impressive lighting unit which provides eight LEDs positioned directly above the tank, making the aquarium the perfect feature for any room.

Ashleigh Foster, Aquatics Marketing Manager at Tetra comments, “Our Cascade Globes have been designed to fit with a modern home and busy lifestyle, providing a beautiful and convenient aquarium which requires minimum maintenance. For those who have a creative eye, the stylish globe is great for making a statement whether you want to keep fish or plants.”

Tetra’s Cascade Globe can be set up for specific species of small subtropical fish, freshwater shrimps or plants: crucially those that can live at room temperature water. To assist with the set-up of the aquarium, instructions accompany the product however, please speak to your local retailer for advice on stocking guidelines and any other questions you have. 

The Cascade Globe is available in January 2018 in Bordeaux (red) and white with an RRP of £49.99* from Argos and other independent pet stores. For more information about Tetra, visit www.tetra-fish.co.uk or join in the conversation with Tetra UK on Facebook.

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Pets at Home has announced the appointment of Andrei Balta as chief executive of its vet group, following the resignation of Sally Hopson.

The company said: “Since she joined Pets at Home in 2008, Sally has contributed to the growth of the group, initially as customer and people director, and most recently as CEO of our vet group.

“We wish her well in the next stage of her career.

“The board keeps its succession plans under regular review and we are delighted that Andrei will become CEO with effect from 9 April 2018.

“Andrei has played a leading role in the growth of our veterinary business, working with Sally to deliver many of the most significant developments in our Vet Group in recent years, including our move into the market for specialist veterinary referrals.”

A Salisbury man has admitted burglary at a city centre pet store - on the first day of his trial.

Douglas Jaques, 41, of Saunders Avenue in Bishopdown, changed his plea at Southampton Crown Court on Monday.

He was appearing in court in connection with a burglary at the former Pampurred Pets shop on Fisherton Street overnight between November 14th and 15th 2016. The store is now Julia's House charity shop.

The shop's manager went to open up when she found the back door open, with the safe also opened and over £3,000 in cash taken from inside.

A chisel found and seized at the scene had Jaques's DNA on it.

He'll be sentenced next month, on a date yet to be confirmed.

Bern Pet Foods, the exclusive importers and distributors of ORIJEN & ACANA pet foods, has announced that, after a nationwide search, Elsa the Lhasa Apso has become ORIJEN’s new ambassador.

Elsa, who charmed judges with her huge personality and independent nature, beat off a number of other dogs to be crowned ORIJEN’s UK canine ambassador. Entrants either showed photos of their dogs or brought them in person to the ORIJEN stand at Crufts 2018.

Colin Rodger, Director at Bern Pet Foods says: “We were overwhelmed by the response we had at Crufts, hearing from so many owners who told us about their amazing pets.  The ORIJEN team chose Elsa because she represents everything that we treasure in family dogs – she is playful, busy, very affectionate and loves people. We’re thrilled that she will be joining the ORIJEN pack, alongside the wonderful working dogs that we feed and support.

Colin continued: “The ORIJEN family now perfectly reflects the wonderful diversity of lifestyles, breeds and backgrounds of all the cats and dogs we feed and nurture in the UK. We can’t wait to start working with Elsa!”

Elsa has enhanced owner Kelly and her husband’s lives since joining them as a puppy in 2014. Consequently, Kelly started the web site ‘Paws Across Britain’, a collection of all the UK dog friendly venues, people and dog-related things that Kelly loves. Kelly and Elsa are always out and about, enjoying dog-friendly places and activities.

Elsa’s favourite food is ORIJEN Fit and Trim, which has 85% meat inclusions, two-thirds of which is fresh or raw, to support lean muscle mass and mirror the richness, freshness and variety of meats that she would naturally hunt in the wild.

The tasty Crunchy Bites dog treat range from Arden Grange has had a re-vamp, with new packaging, treat size and recipe.

The range of hypoallergenic treats now benefit from being in foil bags with a resealable top, along with new ingredients to add to the nutritional benefits, and a smaller treat size, to make them ideal for all dogs – no matter the size.

The convenient 225g ‘stay-fresh’ foil bags have an easy-tear open, with resealable grip. The design of the bags has been updated to match Arden Grange’s popular dog food range, and highlights health benefits and ingredients used in each of the varieties.

Available in; chicken, lamb, salmon, light and sensitive varieties, the new recipes all benefit from grape seed and green tea extract which have antioxidant properties. Each variety also includes; glucosamine and chondroitin for joint aid; FOS and MOS prebiotics to help with digestion and immunity; and krill, an exceptionally pure source of Omega-3.

The pet food manufacturer recently celebrated their 20^th Anniversary and have always promised ‘nutrition without compromise’ and that is still at the core of everything they do.

Find out more about the new range, and other Arden Grange products, simply call 01273 833390 or visit www.ardengrange.com.

With almost 50% of the UK now owning a pet - and this number set to increase in the coming years - the additional revenue potential that pet products can offer garden retailers is unrivalled by any other product category.

Recognising this the organisers of Glee – the UK’s leading annual exhibition for the garden retail industry - have confirmed that 2018 is set to mark an exciting year of development for pet products at the show, with several exciting enhancements being added to Glee’s dedicated pet sector – ‘Pets at Glee’.

Bigger and better than ever before, this thriving section of Glee will make it even easier for garden centre pet buyers to directly source 2019 ranges, whilst also benefitting from unrivalled networking and educational content.

A new ‘Pets at Glee’ entrance will drive retailers right into the heart of the pet area, whilst a special pet care seminar stage will also be making its debut at the show. Marking a significant investment for this new era of Pets at Glee, the seminar stage will offer grooming demonstrations and interactive content that can be implemented instore to boost pet care within the garden retail environment.

The new look ‘Pets at Glee’ will also be a hub of information, innovative new products and business advice that will enable those 70% of garden retailers who currently offer pet products to boost their business in the year ahead, helping them to take a slice of the £5billion** spent on pet products, food and accessories annually in the UK.

PetQuip – the leading international trade association for manufacturers and suppliers of pet care goods and services - has also confirmed that it will be continuing its support for the PetQuip Business Village.

The garden centre market offers great potential growth for pet suppliers.  Garden centres usually have a larger footprint than most High Street independents, which aids effective product displays, and also being able to supply a wider range of products instore.  Customer loyalty and repeat visitors is also the cornerstone of garden centre business, and pet ranges – especially pet food – are a proven way of achieving this, offering profitability for both the retailer and the supplier.

Pet suppliers exhibiting in the PetQuip Business Village at Glee will benefit from a variety of unique opportunities. Firstly, the brand exposure to a captive audience of garden retailers. Secondly, they can tap into PetQuip’s expertise which provides a wealth of information and support to help develop their businesses. 

Matthew Mein, Glee Event Director, said: “Pet care suppliers who exhibit at Glee are in a unique position. Not only can they communicate with pet retailers who visit the show, but they can access a world of cross-over selling opportunities with garden centre buyers from the UK and abroad. The fact that Glee captures an audience across all UK garden centres and garden centre buying groups, including 98% of all GCA members – not to mention top name multiple, high street and on-line retailers – means that pet care suppliers can have direct access to the key decision makers that could help take their business to the next level.

“The enhancements we are putting in place for the 2018 show will help pets to take centre stage, and we know that the industry will get behind these changes to help to make the 2018 exhibition an extremely profitable proposition.”

Find out more

Glee is the UK’s leading garden retail show, focussing on building year-round profits for buyers and suppliers within the core gardening and outdoor leisure product categories.  To keep up-to-date on the latest Glee news visit www.gleebirmingham.com.  To enquire about exhibiting at Glee 2018 call 020 3033 2160.

Pictured: Pet accessory Mud Daddy won a New Product Award at Glee last year.

EUKANUBA has launched its new and improved nutrition, which has been carefully tailored across each life stage and breed size to support optimal body condition allowing owners and dogs to live life well together.

EUKANUBA understands that as dogs age they have different nutritional needs, which is why the new range now includes five life stage variants. By tailoring the protein and fat levels for each life stage and dog size, EUKANUBA provides nutrition that builds from one life stage to the next, supporting dogs as they grow from a Puppy to an Adult, Adult to Mature and Mature to Senior.

The new Junior Large puppy recipe has also been introduced to help the smooth transition of large breed puppies into the adult stage, while splitting out the Mature and Senior life stages allows owners to better support their dogs to reach their optimal body condition as they live longer and healthier lives. 

With premium dry dog food being the fastest growing tier within the market, almost three quarters of pet owners now look for complete and balanced nutrition while over half look for age appropriate food.

It’s this insight together with EUKANUBA’s own 10-year longevity observation that supported the new range of recipes as it highlighted how different nutritional components of a recipe provide health and wellbeing that builds from one life stage to the next for an improved lifelong impact.

This knowledge and expertise was then built into every new kibble to help support a long and healthy life for every dog.

EUKANUBA’s new range, which is developed by nutritionists, recommended by vets and approved by breeders, combines fresh chicken alongside dry chicken and turkey as concentrated protein sources and other highly digestible animal protein ingredients such as fish meal and dry egg. Not only does the fresh chicken improve the taste, palatability and digestibility of each recipe but it also aids in the absorption of the important amino acids and supports lean, healthy muscles.

What’s more, the new hexagon kibble shape further improves palatability with its round angles and reduced surface area and is available in a range of sizes to meet the requirements of toy, small, medium and large breed dogs. In addition, the inclusion of the mineral sHMP (sodium hexametaphosphate) in all of the ranges also known as EUKANUBA’s DentaDefense, helps keep dogs’ teeth clean by reducing tartar build up by up to 80% in 28 days.

George Udrea, UK Trade and Marketing Manager comments: “Since 1969, EUKANUBA has been committed to creating tailored nutrition and advanced quality food which responds to dogs’ nutritional needs throughout their lifetime to enable them to maximise their potential and achieve optimal body condition for lifelong wellbeing.

“We’re very excited to announce our new range, which will officially launch at this year’s Crufts where four recent champions, including last year’s Best in Show winner, American Cocker Spaniel ‘Afterglow Miami Ink’, and EUKANUBA World Challenge winner Cinecitta ‘Ian Somerhadler’ have been fed on EUKANUBA.”

Armitage Pet Care welcomed a visit from Baroness Fairhead CBE - Minister of State for Trade and Export Promotion at the Department for International Trade (DIT).

Having recently taken on the exciting role; the visit was in support of the on-going DIT ‘Export is Great’ scheme, which both supports existing exporters and encourages new businesses to move into the lucrative Export market.

The East Midlands turned over £21.8 billion in 2017 in Export trade; and Armitage Pet Care has experienced continued export growth; further enhanced with recent major product launches in Canada and United Arab Emirates UAE.

Baroness Fairhead discussed working relationships with the DIT; and how export strategies can be supported; including areas such as trade limitations, especially outside of Europe and how these can be overcome.

In addition, relevant documentation can be complicated; but with DIT help and support; this can be a huge help to businesses to successfully negotiate the complexities involved.

Paul Bousfield, CEO of Armitage Pet Care; and Steph Ayres, International Sales Manager; headed up the team that hosted the meeting at the Nottingham Head Office.

True Instinct has appointed Leading PR and content agency, The Lucre Group...

True Instinct is a new super-premium pet food brand from the makers of Natures Menu, the UK’s number one and Europe’s leading expert in raw and raw inspired pet food. The new range, launched at Crufts, is set to revolutionise the sector and introduce a unique new product to the UK, Raw Boost.  A ground-breaking development for the pet food industry, combining the convenience of dry with the natural power and taste of raw, True Instinct is the direct result of a £2.8million tech investment at the firm’s new state of the art factory in Snetterton.

The appointment follows the success of Lucre’s work for Natures Menu. The brief is to introduce True Instinct to both trade and consumers in the UK, whilst continuing to educate on the benefits of a raw and raw inspired diet for dogs and cats. A six-figure retained PR contract, key activations for 2018 include the brand launch, media and blogger engagement, product placement and elevated news, and educational campaigns.

James Langan, Commercial Director for Natures Menu and True Instinct said: “Lucre has gone above and beyond in its work for Natures Menu so, when it came to PR, it was a natural choice for us to appoint them. Their passion for our business combined with the knowledge they’ve amassed on the sector really sets them apart. We are very much looking forward to continuing our working relationships with the team and experiencing continued success.”

Tamarind Wilson-Flint, Lucre co-owner and Director added: “It isn’t every day that you have the opportunity to help transform a market and challenge the industry norm. True Instinct is a truly innovative range which doesn’t just raise the bar on ingredient quality and diversity but also introduces a unique dry product which is a first for the UK. As a team of pet lovers, we couldn’t be more delighted to extend our work with the team.”

CSJ are delighted to congratulate the Warrington Wizards team on winning the 2018 Crufts Flyball Championships.

At the end of an exciting four days of competition Warrington Wizards beat Four Paws Racing in a nail biting final.  In the best of three ‘head to head’ the Wizards won 2-0 with their second run being just four hundredths of a second fastest.

The crowds were on their feet to cheer the well-deserved Champions.  CSJ said, “We knew they could do it – having been EU Champions twice and British Champions it was simply a matter of time before they won Crufts.”

The jubilant team Captain was Sue McDermott with members Connor McLeod, Sean McDermott, Samantha Jones, Anne Alcock, Paul Astbury and box loader Dave Shackleton.

During National Pet Month in April, commercial insurance specialist Gauntlet is launching a search for the bus and coach sector's canine stars and one particular face that can front the publicity for its intuitive risk management service – FIDO – the Fleet Insurance Diagnostic Opportunity.

FIDO is all about sniffing out risks that can blight a bus and coach fleet’s claims record and send premiums soaring. Now, the risk management gurus at Gauntlet are on their own trail, to discover a cute, attitude-filled or happy hound worthy of being its safety product’s talisman.
 
Gauntlet’s team of bus and coach insurance specialists are on the trail of all those loveable dogs that spend their days in the transport office and around the yard raising morale, not to mention the alert should a stranger arrive.

Gauntlet is asking bus and coach operators to submit a photo of their particular pooch, so their ‘best friend’ can not only enjoy a bit of stardom, but also scoop Gauntlet’s Face of FIDO trophy.

Gauntlet’s managing director, Roger Gaunt, says: “We’re looking for the face of FIDO and know there are many loveable dogs out there in the passenger transport sector, which deserve a bit of limelight. 
 
“We’re asking operators to let us know about their dogs, perhaps picturing them proudly showing off a coach, or maybe even at the wheel!

“All pics submitted will be posted on our social media pages, before we pick a winner on April 30.  This is a chance to have the most important team member in your operation recognised, so let’s get to see all the hardworking hounds out there in the world of fleet transport!”

Keep checking on all the pics and likes and shares, so that everyone can see the contenders for the Face of FIDO 2018!  Gauntlet’s advice is that you need to be in it to win it!

The winners of the PATS Sandown 2018 New Product Awards, sponsored by pbwnews, were chosen by a team of nine expert pet retail judges, who arrived at the show before 9.30am on Tuesday, March 20, in order to make their choices from an impressive number of more than 180 new products entered.

Their decisions took into account a number of guideline criteria such as product innovation, design, quality, packaging and value for money.

The judges agreed that the New Product Showcase had produced a high calibre of entries with a tremendous amount of innovation. They were pleased to see such a wide range of products, and felt the majority of items on display showed some great innovation.

The Awards were presented to the winners at 1pm on Tuesday by Karen Pickwick, director of pbwnews, and show organizer Gordon Thomas.

Here is a full list of the winners together with the judges’ comments:

PATS Sandown 2018

New Product Award Winners (sponsored by pbwnews)

Bird Product

Singing Friend unifeedR

Unipet International (stand K14)

Judges said: This product is fairly priced, and has a modern, well-thought-out and different design. It offers good rain protection and is resistant to squirrels.

Cat Product

4Cats

Pedigree Wholesale (stand D9)

Judges said: An attractive, well package product with a Valerian calming option. It will sit well on the self, as well as being a good impulse buy around the counter. It is also very well priced.

Dog Accessory Product

Grip’n’Tug Toy

PetSafe (Radio Systems) (stand G1)

Judges said: A robust toy specifically designed for large breeds. It encourages interactive and safe play.

Dog Food Product

Nutritional Booster

Soopa Pets (stand B1)

Judges said: This product has excellent packaging, a good price point and fantastic shelf appeal. Many dog owners will be attracted to the fact it’s a vegetarian option.

Dog Treat Product

Pawsecco Freeze Pops

Woof & Brew (stand F7)

Judges said: This product is a great line extension to an award-winning product. It’s refreshing to see a range develop this way. It is well packaged  and can be used for cats as well as dogs.

Grooming Product

Pet Remedy natural de-stress and grooming

Pet Remedy (stand K5)

Judges said: Good extension to the range, great packaging, clean and fresh, great price point.

Pet Care Product

Luxury Reversible Bandana Calming Kit

Pet Remedy (stand K5)

Judges said: A fun product and a calm way of introducing a calming product to any anxious dog. It is easy to administer.

Small Animal Product

Medium Animal House

Norfolk Industries (stand T14)

Judges said: The product has a good price point because you get a lot included. It will provide hours of fun for children and their small furry pets.

The pet trade has given PATS Sandown a thumbs-up with exhibitors and visitors agreeing it has been one of the best shows in its 10-year history.

Retailers from both the UK and overseas created a surge of activity over two days of business in the Surrey and Esher Halls at Sandown Park.

The show closed with visitors and exhibitors agreeing it had been a success, with the event delivering an unrivalled platform for the launch of hundreds of exciting pet product innovations. 

The New Product Showcase, sponsored by pbwnews, was a busy area throughout the event, and retailers admitted they were spoiled for choice as they decided on which items to stock in their stores for the year ahead.

Exhibitors agreed the quality of visitors to their stands was exceptional, and there was a great degree of confidence being shown.

Forthglade’s head of sales Bill Kimberling said his company had experienced two brilliant days. “We’ve had a massive stack of orders for our products, and seen some very important people.”

Ken McKinnon, of K9 Dogwash, was in agreement, saying: “This has got to be one of the best shows I’ve experienced, and I’m very happy with the response. We’ve seen a good mix of big retail chains and independent retailers.”

Anco used PATS Sandown to unveil a complete re-brand of the company with exciting new packing wowing visitors to the company’s stand. “We targeted this year’s Sandown show to launch our re-branding and it has been very successful,” said Colin Maidment. “For us it has proved to be the perfect platform.”

The show was also a big occasion for Natures Menu, who used the event as the nationwide launch of their new True Instinct pet food brand, and

Peter Roy said the company had surpassed their orders target. “We’ve been flat out for the whole two days.”

SnuggleSafe won a New Product Award at last year’s Sandown show and the accolade helped to generate lots of interest in his products this year. Chris Kavallares said: “The response from visitors has been fantastic – I’m particularly impressed with the quality of enquiries,” while his wife Nicky commented: “This is the best and friendliest trade show I attend.”

Steve Lodge, of Hertford Shelving, said: “The show has fulfilled all my expectations. It’s the perfect place to meet new and old customers, and there is always a buzz about the place.”

And Suzanne Rothman, of Pet Munchies, reported good business on her stand with an impressive amount of orders taken. “This has been the best PATS Sandown ever. The quality of people we’ve met has been excellent, and I’ve even had an enquiry from a Russian distributor.”

Among the 37 exhibitors new to PATS Sandown were Wild Ocean Omega 3 Fish Snacks Ltd, trading as Woofs. “We found the show to be an ideal vehicle to introduce our new brand of fish snacks for dogs using fresh sustainable and ethically sourced fish products,” said managing director Stewart Irvine. “Thanks to PATS we have met representatives from various sectors of the industry and are very optimistic for our brand’s expansion.”

The mood amongst visitors was summed up by Claire Thomsett, a pet buyer at Bodle Bros, West Sussex, who said: “PATS Sandown is a very engaging show. Everyone is friendly and helpful. There was a great variety of products, and I found the stands to be enticing.”

Neil Reed, of Pet Stop, Isle of Wight, said: “This is the first time I’ve visited the show and I’m impressed with the diversity of all the products. Seeing all the ranges under one roof is great for independent retailers like us.”

According to Vicky Harrison, of Vicky’s Paws and Chores, Chichester, “PATS has a fantastic range of products. There is so much to see all under one roof.”

And Victor Brobyn, of The Pet Shop in Sittingbourne, said: “My focus was on sourcing new products and we’ve had a profitable day. There were some great retail ideas on many outstanding stands, which I will use in my shop.”

Glenn Hall, who runs a grooming business called Doggylocks, in West London, was on the lookout for pet products in his store and he wasn’t disappointed. “PATS is an amazing place, perfect for finding new stock. We’ve had a profitable day.”

Organiser Gordon Thomas said: “We’re proud to be celebrating our 10^th anniversary of PATS at Sandown. We love running this exhibition and it’s great to hear that exhibitors and visitors have experienced a brilliant show, demonstrating that PATS is the show for serious buyers of pet products.”

A look-back at the two-day pet trade show...

See picture gallery below...

Vital Pet Trade Specialist has made a big impact at PATS this year, providing an enhanced experience for retailers. The stand in the main Surrey Hall (J7) has doubled in size and the company is also taking over the Grandstand View overlooking the racecourse, where it will be joined by leading manufacturers offering exclusive promotions.

In the main hall, retailers are able to view exclusive products only distributed by Vital in the UK. This includes market leading brands from the US and the first chance to see revitalised products within Vital’s own-brand Mayfield range, including chews, toys, bowls and bird feeds. Only available to the independent pet trade, Mayfield products can’t be purchased anywhere else. The team is also keen to share news of the many improvements and innovations that have been put in place over recent months to allow the company to deliver a better service to retailers.

The Vital Grandstand is a completely new area for the company. Existing customers can expect to receive their own personal invitation soon, giving them access to some exclusive activities. There’s even a free goodie bag on entry.

In the grandstand, Vital has partnered with top manufacturers to offer fantastic promotional deals that won’t be available from any other wholesaler. All orders will be processed on the day so delegates can bank on their delivery for high demand promotions.

Selected products will be available at clearance prices as Vital clears out the warehouse to make way for incoming new lines. There are also complimentary refreshments to top up energy levels during a long day at the show.

Those who are not existing customers but are keen to experience the benefits of working with Vital, can enter the Vital Grandstand by completing a quick registration process.

Sunny Sharma says he felt it was time to demonstrate that Vital is doing things differently at every level of its business and making positive improvements that benefit its partners.

“For many retailers, times are tough and competition is increasing – both on and offline and from outside the independent channel. We’re doing everything we can to ensure the trade is in great shape to meet the challenges ahead.

"We are all very excited about this new approach to PATS, which not only offers a unique visitor experience but really signals that Vital is a vibrant and refreshingly different wholesaler that can think ‘outside the box’.

"The support we’ve had from manufacturers has been phenomenal and with their cooperation we have some really amazing offers that will allow retailers to make generous margins, trial lucrative new lines and pass on some great deals to their customers.”

Visit Vital at stand J7 and the Vital Grandstand at PATS, Sandown.

To find out more about Vital visit www.vitalpetproducts.co.uk or telephone 01837 883000.