In This Issue
PetSafe launching new Busy Buddy toys at PATS
EXCLUSIVE! Britain's 'most eco-conscious dog food' to be launched at PATS Sandown by Beco Pets
Launching at PATS Sandown: New Own Label Grain Free Duck, Sweet Potato & Orange for Adult Dogs
Alfie and Molly’s to launch new air dried treats
North Norfolk pet shop for sale
Smart thinking for pet drinking from Torus
Still time to register to attend PATS Sandown
TastyBone founder reveals why he decided to sell up
Win great prizes in PIF’s free ‘lucky numbers’ competition
Pet Industry Federation Forum & Awards venue announced
Get your own copy of Pet Trade Xtra
Pet shop owner claims Nottingham tram put him out of business
OATA applauds prosecution of unlicensed pet shop
New pension support package launched for PIF members
Sales of rabbits on hold at pet retailer
Overseas buyers impressed with UK pet products
Vets respond to government pet licensing consultation
Prime exhibitor location for British exhibitors at Interzoo
'Hands Off My Hobby' campaign re-launched
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Smart thinking for pet drinking from Torus

The new Torus Water Bowl range – 'Smart thinking for Pet Drinking' – is being launched to the pet trade on the Dog Rocks stand at PATS Sandown.

The Torus bowl, which filters and stores water, making it ideal for traveling, has seen recent success winning 'Product Innovation of the Year' from Pet Product Marketing, as well as 'New Product' recognition at the ANIDO Trade Show.

The bowl holds up to 2 litres of filtered water, keeping water fresh and clean, and the ergonomic design prevents spills. It's also lockable, making it easy to take travelling.

Torus recently conducted a survey to gain a deeper understanding of pet drinking habits and how pet owners currently accommodate their animal’s needs. The survey was sent to pet owners and pet retailers across the UK, Europe, United States and Canada.

Overall, 66 pet owners took part in the survey, owning more than 163 pets between them. Of this figure, 70% of people asked had two or more pets, with 15% owning more than five pets per household.

In terms of drinking habits, the result revealed that 59% of pets were drinking more than a litre of water a day, and in order to keep their pets hydrated 91% of owners replenished their pet’s water more than once a day, with 44% answering more than twice a day.

This can often be the result of a conventional bowl only holding a limited amount of water, becoming dirty or the water becoming warm and evaporating. However, spillages appeared to be a common issue for many pet owners with 72% answering water spills from the bowl on a regular basis.

Finally, when asked about drinking habits away from the home, 90% of pet owners ensure their pets remain hydrated by taking water and a bowl with them when travelling.

Just like humans, animals need plenty of fresh, clean water every day to remain healthy. How much a pet drinks is dependent on their size and activity levels, however, as their bodies are made up of 80% water, without regular hydration their health can easily suffer.

The Torus bowl not only stores up to 2 litres of water per day, eliminating the need for owners to replenish water on a regular basis, but it also locks away the water, turning it into a travel bowl.

As the water auto-replenishes into the drinking well, it is carbon-filtered to provide clean and fresh water throughout the day. The ergonomic design and rubber feet prevent spillages, even from the largest of dogs.

For more information about the Torus Bowl, visit stand H6 at  PATS Sandown, visit their website or call 01628 822243.
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