In This Issue
Donald Trump dog and cat toys to launch in UK
Centre of excellence opened for reptile welfare
Multi-million pound pet hospital created by TV vet
TV soap star backs raw feeding initiative
Husband and wife team drive ethical pet company
Webbox and Meatiful set to unveil new products
Orvis awards family with dog bed for charitable efforts
Hygiene Cat Litter – absorbing launch from Bestpets
Tackling the worsening tick problem this summer
Get your own copy of Pet Trade Xtra
Nylabone adds new rawhide alternative chew to range
Food and water are lifesavers for wildlife during hot spells
New Autumn gear from Ruffwear
End of summer could cause peak in separation anxiety, says Lintbells
The best of the previous Pet Trade Xtra
Pet shop cleared of any wrong-doing by local council
Find out who made the shortlist for PetQuip Awards
Wyevale Garden Centres agrees sale of eight stores to Blue Diamond
What it means to win a New Product Award at PATS
Find out how Pet Trade Xtra can help to promote your business and products.

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Webbox and Meatiful set to unveil new products


Leading pet food manufacturer, Pets Choice, has confirmed that three of its well-known brands will be exhibiting at PATS Telford in September.


The company, which has been attending the popular show since 2014, will be showcasing a selection of best-selling products from its Webbox Natural, Meatiful and TastyBone brands.


Webbox Natural, a sub brand of Webbox offering natural cat and dog food high in essential vitamins and minerals, will be displaying a number of products new for 2018, as well as unveiling its brand new Webbox Natural Sausages. Available in Turkey and Chicken with Brown Rice and Vegetables or Lamb and Chicken with Brown Rice and Vegetables varieties, the Webbox Natural Sausages come in 300 and 650g servings.


Meanwhile, Meatiful, known for its 100% natural and gluten free gourmet sausages for dogs will be unveiling a brand-new variety of sausage and its first ever grain free sausage – White Fish with Sweet Potato and Butternut Squash.  As with all Meatiful products, it is a vet approved recipe, hypoallergenic and is slowly steam cooked to maintain nutrients.

Zoe Hardaker, Webbox and Meatiful product manager, comments: “We’re really looking forward to PATS this year as it’s a show that’s always been important to us. Webbox Natural had its first presence at the show in 2016 and we launched the Meatiful brand there last year – it’s safe to say both brands have come on a considerable amount so we can’t wait to launch more newcomers and showcase our diverse and high-quality portfolio of products.


“Visitors to the show can find Webbox Natural and Meatiful on stand E36 and will be able to take advantage of exclusive show offers throughout the two days.”

TastyBone will also have a range of exclusive show offers for attendees and can be found on stand F27. The UK’s leading manufacturer of nylon chews and edible treats for dogs will be launching two brand new products at the show, including QuattroBone – a 100 per cent virgin nylon bone, boasting a unique four-pronged shape and available in four brand-new worldwide flavours, including Chicken Tikka, Fish ‘n’ Chips, Hoisin Duck and Chorizo.


Camille Ashforth, TastyBone product manager, comments: “PATS provides a great opportunity for us to showcase our most popular ranges and is the perfect platform for us to reveal the new products we’ve been developing behind the scenes.”


“We urge anybody attending this year’s show to visit us on stands E36 and F27 to see some of our most popular lines as well as our latest innovations.”

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