Bringing family-friendly play to the fore this Summer, Chuckit! is adding to its extensive product range with its first ever Fido-friendly Lacrosse-style ‘Sport LX Launcher’, and a brand new two-pack of lightweight ‘Strato Balls’, all exclusively unveiled at PATS Sandown.

Dedicated to providing retailers with a greater product offering, and to giving dog owners a deeper and more long lasting bond with their furry friend, the ‘Sport LX Launcher’ two player pack includes a ‘Chuckit! Tennis Ball’ and two basket-style launchers which encourage increased interaction between Fido, family and friends.

Refreshing the classic game of fetch, the Lacrosse-inspired game is also easily extended to include the whole family by introducing more launchers, balls, players and pooches, for play that lasts all day – making throwing and catching easy for the whole family too!

Another new addition to the Chuckit! product range, the ‘Strato Ball’, previously only available as part of the popular ‘Fetch Medley 2’, is now available in a small and medium two-pack.

Boasting a more lightweight style than other balls within the Chuckit! range, the ‘Strato Ball’ features a natural rubber mix within the design to make it even bouncier for launching and retrieval games, whilst also boasting a tough rubber material to stand up to paws and jaws during play.

Will Baggaley, Brand Manager for Chuckit!, comments: “As the human-animal bond is at the heart of the Chuckit! brand and every toy we sell, we’re always looking for new ways to make our toys as fun for people as they are for pets.

"Knowing our consumers are keen to include their dogs in every aspect of their lives, the new Sport LX Launchers are an innovative way to bring family games and fetch games together for even more fun ways to play.”

 For more information on Chuckit, visit: http://chuckit-toys.co.uk/.