In This Issue
Handiscoop fails to impress in the Dragons' Den
Pet food firm launches £250,000 crowdfund exercise
Spoof Christmas video doubles sales for Pooch & Mutt
Animology reaches 250,000 milestone on Facebook
Pet product inventors get chance to pitch to major retailer
Bents wins major pet award for fantastic Christmas display
New pet start-up Kittyrama launches 'cat-friendly' collars
Demand for pet products containing hemp extract rises
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Pets at Home appoints ex-Screwfix executive as Operations Director
Johnson's launches larger size of Aloe Vera Shampoo
Giving pets a purr-fect start to the New Year
Retail business owners urged to beat burst pipe misery as Britain prepares for the big freeze
Dogs get arthritis too – and now’s the time to look out for it
Council dog mess DNA database pooh-poohed
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Pet food firm launches £250,000 crowdfund exercise


Pet food company Cotswold RAW launched a £250,000 crowdfund appeal yesterday and in less than 24 hours had secured £25,310 from 42 investors.

Cotswold RAW is offering the crowd a 10% stake in its bustling rural business as it seeks to raise £250k that will deployed to expand its product range whilst evolving both its distribution and production infrastructure.

The comopany says:

"With some 8.5million dog owners in the UK it makes real sense to invest in a food arena which has enjoyed enviable growth, both in times of economic boom and austerity. 

"With 1-3 dogs currently suffering from ‘obesity-related’ issues it’s vital that the same ‘healthier living’ momentum that is slowly but surely changing the face of human consumption is allowed to migrate into pet food.   

"With a state-of-the-art, Defra approved kitchen facility (7000sq ft) Cotswold RAW stands tall as a proud family-owned, rural voice championing human-grade ingredients (meat, bones, seasonal veg and beneficial herbs), local sourcing (wherever feasible), ingredient traceability and long-term countryside sustainability.  

"Pet humanisation is the popular movement which recognises that dogs are less pets and more integral members of the family, a thought-provoking realization that encourages health conscious pet owners to apply the same sensible choices to their pet’s food as they would their own: all-natural, nutrient-rich, flavoursome, the welcome presence of superfood.

"We’d love you to join us on the next stage of our adventure, however if you’re not quite sure why not watch our informative 3 minute video at www.crowdcube.com/cotswoldraw."



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