London-based company Hecate Verona is launching a range of luxury dog manors with an exclusive price tag of over £150,000 for the most expensive design.
The extravagant dog houses feature smart technologies such as heating, air conditioning, indoor and outdoor lighting, cameras, food and water feeding systems, treat dispensers, sound systems, TVs, and a conference calling system where the dog and its owner can communicate with each other!
Apart from its practical interiors, each of the delightful dog manors also showcase the best applicable hardwoods and natural stones such as marble and dolomite.
The deluxe dog homes can also be customised as per the demands of the owner, following which they are built, assembled and shipped to their destination in two to four months.
Prices for the plush pet homes start at $40,000 with fully equipped high-end models costing up to $200,000 (£155,000).
With an objective to create a majestic and royal looking dog manor that complements the garden and the surrounding in which it stands, Hecate Verona started its development project about three years ago.
On its website www.hecateverona.com the company describes its products as ‘the most exclusive dog manors in the world’.
The website states: “Merging handicraft skills and high-end technology with years of expertise, the Hecate Verona Manufacture has pushed engineering, craft and design further than any other architect or manufacturer before, culminating in the creation of truly unique and exclusive dog manors.”
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A new independent pet shop has set its store out to help owners make more educated choices that promote their pet’s health and happiness.
My Pet HQ in Morpeth, Northumberland, has been opened by Caroline Coppen, Diane Coppen and Terri-Louise Anderson, who have experience in pet retail.
“We realised there wasn’t something out there that really supported pet owners, understood their needs and offered a unique shopping experience that put their pets first,” Caroline told the local newspaper Morpeth Herald.
“We very much have an animal-focused approach and that’s at the heart of everything we do.”
My Pet HQ will mark its opening with a funfair-style event to coincide with Morpeth Fair Day on Sunday.
Terri-Louise said: “Having already welcomed the public through our doors, we wanted to do something really special and official to celebrate our opening.
“Morpeth Fair Day seemed like the perfect opportunity to join the local community with our own little funfair.
“There will be something for everyone – including cakes, party games, exclusive discounts and prizes.”
For more information visit www.mypethq.co.uk
Pictures taken from the store’s Facebook page.
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Pet industry recruitment specialist Lynda Ward admits she's alarmed when senior managers or even directors seek lesser roles because of stress. Asked why people are prepared for a drop in status and salary she replied: “The main reason is stress, caused by a variety of reasons, including pressure of responsibility and long working hours.” She adds: "I always caution my contacts to think very carefully about a downward move as their perception may be askew and potential employers will be wary. There are pressures in every job - different but not necessarily better." Lynda, founder of Pet Trade Solutions, says the current most sought-after role for job seekers is that of Sales Manager. “Increasingly when sales people are dissatisfied with their current role or employer they either want to move up the ladder or, in some cases, down the ladder! "Whilst it’s quite understandable that candidates aspire to a management role due to progressing their career or increasing their salary it’s quite interesting that few people seek to stay at the same level and somewhat alarming when I hear from senior managers or even directors intent on a lesser role.” Lynda is always happy to personally advise on any aspects of recruitment and marketing strategy and can be contacted on 07946 743784 or at lyndaward@pettradesolutions.com
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PAWBO to debut at PATS Telford in September
PAWBO, part of the world-leading Acer portfolio, is set to make its debut at PATS Telford on September 24-25, showcasing its exciting new product innovations for the pet retail market...
PAWBO, part of the world-leading Acer portfolio, is set to make its debut at PATS Telford on September 24-25, showcasing its exciting new product innovations for the pet retail market.
Investing heavily in the UK market, PATS will mark PAWBO’s first time exhibiting in the UK, bringing with it its exciting PAWBO Theme Park concept. The theme park currently includes the interactive Pawbo+ pet camera, and the newly launched Pawbo Catch.
 Launched to critical acclaim in 2016, the Pawbo+ has captured the attention of pet owners and retailers ever since. Putting pets firmly into the palm of your hand, the Pawbo+ camera utilises a special Pawbo Life app that enables owners to interact with their pet whilst away from the home via their smartphone. From dispensing treats to capturing content for social media uploads, the Pawbo+ packs multiple features into a single unit.
Pawbo Catch is the perfect accessory, designed to keep pets entertained for hours. Set to be a firm favourite amongst felines, the Pawbo Catch features a sleek standalone unit, complete with a neon feather and ball topper. Controlled via remote control or via the Pawbo Life app, the Pawbo Catch moves in random directions, creating a colourful streak of feathers that will provide hours of entertainment.
Ray Lin, Marketing Director at PAWBO Inc. said: “We are looking forward to attending PATS later this year. PAWBO and the PAWBO Theme Park are brand new concepts for the UK market, and we feel that the PATS event is a great way to forge new partnerships and retail channels.
“Our research has shown that PATS delivers a valuable audience that we believe will love what PAWBO has to offer. The role of pets is changing, with more and more owners viewing them as part of the family.
"The discussion around responsible pet ownership is also coming to the fore. PAWBO’s core values - Stay Together, Play Together - is reflective of these trends.
"We believe that our ever growing product portfolio will provide a range of fun, interactive products that will benefit pets and owners, whilst also providing retailers with some additional profit opportunity. We look forward to meeting with UK retailers in September, and hope that they love the products as much as we do.”
Pet retailes wanting to find out more about PAWBO are invited to join the team onstand at PATS (stand G40).
Find out more
To find out more about Pawbo and the Pawbo Theme Park please visit www.pawbo.com.
At a glance: Pawbo+- Treat dispensing camera designed for small dogs and cats
- 720P HD live video and 130° Wide-Angle Lens, supported by high-quality sound
- Allows up to eight users to chat with your pet through Pawbo+ at one time, with all users able to operate the interactive functions simultaneously
- Six built-in ringtones to attract your pet’s attention
- Built-in games for interacting with your pet, with the capability of extending functions via wireless connection
- Push-to-Talk function allows your pet to hear your voice at the touch of a button
- Via the Pawbo Life app users are able to to control multiple Pawbo+ devices and operate multiple Pawbo+ accessories
- The Pawbo Life app is also compatible with social media platforms, enabling users to instantly upload images of their pets
- Supports video storage via Dropbox, allowing a maximum 15 minutes of video recording.
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 The Pet Industry Federation has launched its new public facing website mypetpeople.co.uk, which through an intuitive search facility will allow pet owners to locate their nearest trusted PIF business easily and quickly.
Listings will be included as standard for PIF members, enabling them to showcase their services to the public, whilst adhering to PIF’s codes of conducts to ensure that customers have complete trust in the service they are receiving.
Nigel Baker, PIF CEO, said: "PIF membership is seen as a hallmark of quality within the industry and we feel it's important to showcase our members to the pet-owning public and direct them to use their services with confidence, safe in the knowledge that their pets are in the best hands."
My Pet People is the latest in one of many benefits that pet businesses receive as part of their PIF membership.
With recent additions now including a free inbound landline telephone number through PIF Telecom, directly linking to members’ mobiles so they can always be contactable when they are out on business; and an enhancement in business insurance to cover now kennels and cattery businesses. T
hese compliment PIF’s existing benefits which include commercial finance, telecom services, insurance energy, chip & pin solutions and legal helplines.
Further information about the Pet Industry Federation can be found at www.petfederation.co.uk or by calling 01234 273933.
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Naturediet has announced the recent appointments of fresh talent to its senior management team. Aaron Burton joins as Head of Sales and Emily Cannon as Head of Marketing.
Aaron joins Naturediet from Burgess Pet Care where he managed National Accounts within wholesale, veterinary, and online channels. He will be responsible for managing and co-ordinating sales through the businesses retail and wholesale networks across the UK and Europe.
Emily has extensive experience in the natural pet food sector having previously managed marketing for leading raw food manufacturer Natures Menu. A passionate brand marketer, she will be responsible for the development and implementation of a marketing strategy that aims to overhaul brand awareness and consumer engagement.
The appointments mark the start of a new direction for Naturediet and a fresh approach to sales and marketing.
CEO of Naturediet, Carol Orrow, says the investment in new expertise will help shape the future of the business and provide trade customers with greatly improved levels of support.
“We’re very excited to welcome Aaron and Emily to the Naturediet family. They bring a wealth of experience and knowledge to the company that will make a difference in how we drive the business and brand forward.”
Naturediet launched the first completely natural wet food for dogs back in 1976 and have over 40 years of expertise in producing premium natural meals, from their factory in Norfolk.
Naturediet recently added a new range of grain free natural wet food meals and a selection of complete dry food meals to their product catalogue.
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Tetra launches new Starter Aquarium
Tetra has expanded its range of aquariums for beginners with the Starter Line 30L. Perfect for families, the Tetra Starter Line 30L offers a high-quality entry level aquarium at a great price whilst providing everything new fishkeepers need to begin their fascinating journey into the world of aquatics.
Tetra has expanded its range of aquariums for beginners with the Starter Line 30L.
Perfect for families, the Tetra Starter Line 30L offers a high-quality entry level aquarium at a great price whilst providing everything new fishkeepers need to begin their fascinating journey into the world of aquatics.
Thanks to the easy installation and low maintenance features of the Starter Line 30L all your consumers need to worry about is personalising their tank!
Ashleigh Foster, Aquatics Marketing Manager at Tetra, comments: “Our Starter Line aquariums have been hugely popular in inspiring budding fishkeepers to join the hobby by offering them a simple and safe introduction to fishkeeping at a great price.
"By educating consumers on the ease of fishkeeping as well as providing them with the solutions they need to successfully start their journey, retailers can position themselves as experts leading to an increase in store sales as well as supporting the growth of the industry.”
The Starter Line 30L Aquarium has an RRP of £58.99* and is perfect for keeping goldfish. For those looking to keep tropical fish, the aquarium can quickly and easily be upgraded with the Tetra HT-50 heater.
For more information about Tetra, visit http://www.tetra.net/en or join in the conversation with Tetra UK on Facebook.
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Ceva Animal Health has launched a two-month digital campaign to specifically target FELIWAY products, including FELIWAY Classic, FELIWAY Friends and FELISCRATCH by FELIWAY, at pet owners.
The digital campaign will include new banners and follows a highly successful new TV advertising campaign on all the C4 Channels, including Channel 4, E4, More4, Film4 and Home, to highlight the benefits of its leading veterinary behaviour product, FELIWAY Classic, amongst cat owners.
The 30-second advertisement, which was aimed at housewives with children up to 15 years of age, aired during peak time at the end of May during programmes such as The Supervet, Walks With My Dog, The Secret Life Of The Zoo and Vet On The Hill.
The advertisement featured the real-life story of Cassius Disco the cat and his owners, who had carried out a lot of work on the house and had recently had a baby causing Cassius to become tense and in turmoil.
It showed Cassius after using the FELIWAY Classic Diffuser in the household and his owners describing how he had become happier, more confident and less stressed around the baby. They were also able to have a relationship with Cassius and be friends with him again.
To view the advertisement, go to https://www.youtube.com/watch?v=WWUtXhl1PvM. For further information on FELIWAY, visit www.feliway.com.
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 Two further course dates for the City & Guilds Level 2 Certificates of Technical Competence in Dog Walking have today been announced by the Pet Industry Federation.
The Level 2 City & Guilds Certificate in Dog Walking deals with the main issues and responsibilities that professional dog walkers encounter during their work.
Each comprehensive course covers first-aid, handling with emergencies, legislation; roles and responsibilities of the professional, as well as practical skills in assessing the dogs’ behaviour and walking requirements.
The accredited qualification provides reassurance and peace of mind to pet owners that their pets are in the best possible hands. The inaugural dog walking course held in May generated excellent feedback, with one student summing it up, stating: "This course has been invaluable to my dog walking business, I have learnt an extraordinary amount in such a small amount of time. I wish this course had been available when I started my business, I believe every walker should undertake it, it’s well worth the cost." The new course dates are: 14 – 16 July – Hadlow College, Kent 19 – 21 September – PIF office, Bedford Each course is run over two and-a-half days, and the assessment will be undertaken by City & Guilds approved assessors and will comprise written tasks and practical assignments. The cost for each course is £250 for PIF members and £300 for non-members. Contact emma@petfederation.co.uk for further information about either course and to register your interest.
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Pets Choice acquires Spike's World group of brands
Pets Choice today announced the acquisition of the Spike’s World group of brands, including Spike’s, Wildthings and Feathers & Beaky. Chief Executive Tony Raeburn said: “We are very excited to add yet more great brands to the Pets Choice family and believe that the Spike’s World group is the perfect fit to increase our proposition to the pet industry.”
Throughout 2017 Pets Choice will be continuing to focus on strengthening its product positioning. This will be a two-tiered approach which will include product innovation as well as further acquisitions to add to its current portfolio of several pet food, treat and toy brands.
As part of these plans, Pets Choice is excited to announce the recent acquisition of the Spike’s World group of brands including; Spike’s, Wildthings and Feathers & Beaky.
Tony Raeburn, Chief Executive of Pets Choice, commented on the investment; “We are very excited to add yet more great brands to the Pets Choice family and believe that the Spike’s World group is the perfect fit to increase our proposition to the pet industry.”
The acquisition was recently finalised with Pets Choice undertaking responsibility of the brands as of Monday 19th June, including sales and invoicing.
Tony concludes; “Spike’s World takes Pets Choice into a new sector and it's a great move for us as a business. However, it will be very much business as usual for customers who currently purchase these brands and orders can be made with our sales team from June.”
Founder and owner of the Spike’s Group, Marian Horscroft, commented; “Pets Choice acquiring Spike’s World is a significant step for the brand, and I have complete trust that Tony and the Pets Choice team will continue to build upon the hard work that has gone into creating the brand and products.”
As from Monday 19th June, for all Spike’s Group orders, customers should call the Pets Choice Sales Office on 01254 54545.
For further information on Pets Choice visit www.petschoice.co.uk
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 Angela Ball, owner of Pets In Town on Camden Road, Tunbridge Wells, is calling time on the store after more than 20 years in business.
"The time has come, I need to retire," said Angela.
"I've always had shops, since about the late 70s/early 80s. I had one in Maidstone before and my youngest son has one in Chatham.
"It is sad to close, especially for the girls who have put a lot of time and effort into the shop.We have a good rapport with all our customers, it's sad for me."
Store manager Millie Minasian says that she has handled and sold a variety of different creatures over the 15 years that she has worked there.
She said: "I've always loved this pet shop, my children always came in here and my son had a job here. When one of the managers left he phoned me up to say there was a job going and I started working here.
"We've sold tarantulas, we got a lot of people over their fear of them over the years. Nothing scares me though - my son bought me one for mother's day!
"We've sold everything hissing cockroaches, millipedes, snakes and lizards."
Meanwhile Susie Culmer, another Pets In Town stalwart who has worked there for 17 years, said: "I studied animal care for three years at Plumpton before taking a job here.
"It's quite difficult knowing that we will be closing soon, all the customers are being very nice about it. It's tough."
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Mr Johnson’s has added two new foods to its range – Mr Johnson’s Choice Rabbit Food and Mr Johnson’s Choice Guinea Pig Food.
These two new foods have the following:
- Balanced nutritious formulas, for the health and vitality of rabbits and guinea pigs.
- Contain a variety of fibrous crunchy textures, helping take care of dental hygiene and aid digestion.
- Contain essential vitamins.
- Easy to carry consumer take-home bag 12.5kg.
- Perfect for selling loose from the bins in store or for weighing up.
- Great value for money.
Choice Rabbit Food £12.99 - Suggested retail price.
Choice Guinea Pig Food £16.99 - Suggested retail price.
For more information please contact Mr Johnson’s, Dysart Road, Grantham, NG31 7DB on 01476 577 670 or email enquiries@mrjohnsons.co.uk
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 Training and behaviour expert The Company of Animals is sponsoring the Heelwork to Music Team Great Britain at the Open European Championships, with its very own Lucy Heath part of the team.
Taking place in Balen, Belgium from 25th to 27th August, the Heelwork to Music Team Great Britain will consist of four Crufts Winners, a World Champion and European Champions.
With the team comprising of five Border Collies, a working Sheepdog and a Beagle, the team are entering both the Heelwork to Music Championship and the Freestyle Championship where competitors create their own programmes with musical interpretation, entertaining themes and costumes.
Some of the 2017 Team GB handlers were members of a Silver medal winning team in the FCI World Championships and members of Gold and a Silver medal winning team at previous Open European Championships.
Dr Roger Mugford, leading animal psychologist and founder of the Company of Animals, said: “We’re delighted Lucy is part of Team Great Britain and for The Company of Animals to be involved with the Heelwork to Music Open Championships. Our CLIX training range of products goes hand in hand with professional Heelwork to Music training and we wish the team every success at the Championships.”
The Company of Animals have strong links to Heelwork to Music, offering their own classes run by Lucy Heath at their Animal Behaviour Centre in Surrey. Lucy will be a reserve in the Team Great Britain with her dog Indie. She has previously competed at Crufts in 2013, 2015 and came third in Heelwork to Music in 2016.
Offering a range of products which are used regularly in Heelwork to Music training, The Company of Animals are enthusiastically supporting HTM Team GB. Whether you are a complete beginner or a professional trainer, their CLIX range of clickers, treat bags and other training aids provide a comprehensive toolkit to support the dog training process.
To view a full range of The Company of Animals products visit www.companyofanimals.co.uk
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Skinner’s Pet Foods will be sponsoring the Dog Arena for the second year at Countryfile Live in the picturesque grounds of Blenheim Palace from August 3-6.
Although the name Skinner’s has been synonymous with working dog food since their first ranges launched back in the early 1970s, this year the company will also be able to promote its new range, Life,.
Life is a premium pet food carefully formulated with the help of vets and other experts in canine nutrition, to create healthy recipes which are free from artificial, colours and flavourings. It is available in Puppy, Junior, Adult and Senior, with Sensitive available for those dogs needing a fully hypoallergenic option.
The range is perfectly balanced containing super premium ingredients – including optimum levels of all nutrients and essential vitamins and minerals – to form a highly palatable diet for all stages of a dog’s life.
The sponsorship of the BBC Countryfile Live’s Dog Arena continues to provide the perfect platform to promote the link between good nutrition and happy, healthy working dogs and pets alike.
William Delamore, Skinner’s Sales & Marketing Director, said: “Skinners is delighted to be sponsoring the Dog Arena at the 2nd Countryfile Live Show.
"We were incredibly proud to sponsor the Dog Arena at the first Countryfile Live show last year and are honoured to be given the opportunity once again. We thoroughly enjoyed last year’s show and the exposure it gave to the Skinner’s brand therefore we jumped at the chance of doing it all again.
"Last year we were fortunate enough to meet so many different people and their dogs - of all shapes, sizes and breeds - but they all had two things in common; their love of their animals and the countryside and all it offers.
"It’s a great event for the whole family and I understand this year’s show is set to be even bigger and better than last year so we are all very excited!"
Tim Etchells, Managing Director, SME London Ltd (organisers of the show) added: "Last year’s inaugural BBC Countryfile Live exceeded all our expectations – and we intend to surpass even those, this year.
"To have such a major pet food producer as Skinner's Pet Foods on board as one of our main sponsors for the second year is a huge asset to the show."
Over 600 exhibitors will be at BBC Countryfile Live, and the event is expecting to attract over 120,000 visitors across the four days. Skinner’s can be found on Stand E21 and the company will also be taking part in a Q&A session in the Quilter Cheviot Theatre on the Saturday afternoon.
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IAMS has launched a new 1.5kg format in its Proactive Health Adult Cat range to support retailers when it comes to encouraging shoppers to trade up to a more advanced nutrition.
The new format responds to consumer demand for tasty pet nutrition that is high in animal protein but low in sugar, salt and fat1 by offering trial sized bags with an attractive price.
IAMS Cat Adult with Chicken, Cat Adult with Ocean Fish, Cat Adult with Lamb, and Cat Adult with Salmon will all be available in the smaller SKU with an RRP of £8.49 to encourage consumers to switch.
IAMS Senior Marketing Manager Celine Gustin, comments: “We are constantly reviewing consumer trends to provide retailers with the best products to strengthen premium sales within the pet food category.
"IAMS Proactive Health provides cats with the nutrients they need to thrive and offers pets 47% more animal proteins than the top two leading brands together with essential amino acids like taurine, omega fats and vitamins and minerals.
"Through developing smaller bags of IAMS Proactive Health we hope to encourage consumers to switch to our advance nutrition to help support their pet to live a healthy and active life.”
The new format and pricing will be supported through dedicated point of sale marketing materials to further support retailers in their communications to customers on shelf and in-store as well as being part of the IAMS Money Back Guarantee.
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Around 350 students at Exeter University cuddled a guide dog between exams and managed to raise over £1,200 for Guide Dogs.
Many studies have shown that cuddling a pet helps relieve stress by lowering cortisol levels by up to 20%, so it’s a win-win for the students and for Guide Dogs.
Pauline Devlin, ROYAL CANIN director of corporate communications and scientific affairs, said: “It’s been such a great day – the students have enjoyed meeting young Guide Dogs, and as a company ROYAL CANIN has been proudly feeding generations of Guide Dogs.
"We hope that as well as enabling students to meet the dogs who make lives better for people that we will also encourage some of them to join us, either at MARS worldwide or at Guide Dogs themselves!”
Alec James, vice president, welfare and diversity for the Exeter Students’ Guild, commented: “It has been an absolute pleasure to welcome the Guide Dogs and their owners and also the team from MARS who have supported the event today at the Guild.
"The dogs have been incredible, so patient and friendly and have truly brought a smile to everyone who walked through the door.
"It has also been a great way to raise awareness of the amazing work the Guide Dogs do day to day and raise money for such a worthy cause.”
ROYAL CANIN has worked closely with Guide Dogs for many years, feeding dogs in training and during and after their working lives.
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Nordic Pet Food Events is inviting pet food professionals to attend its third Nordic Pet Food Seminar on the topic of pet health and wellbeing.
Ten per cent of registrations at the 2015 event in Norway and the 2016 event in Croatia were from the UK pet sector (pet food manufacturers and raw materials suppliers).
The programme - Informing programme on the topic of pet health and wellbeing
- 19 experts from inside and outside the pet food industry
- Designed for exchange of ideas to inspire innovation
Networking opportunities - Lunch and coffee breaks are designed for networking
- A gala dinner is also held on the 9th October for attendees, sponsors and speakers
Why you should attend? - Increased awareness of current topics in pet health and wellbeing
- Networking with industry professionals to exchange ideas and stimulate innovation
- Event has grown in popularity with 100 attendees from 60 companies in 20 countries in 2016
Visitor profile - Technical managers (pet food manufacturers; ingredients and technology suppliers), veterinarians and University researchers.
Who should attend? - Technical managers, veterinarians and researchers from the pet food sector.
When and where is the event? - 9th–10th October 2017, Tivoli Hotel & Congress Center, Copenhagen
What does it cost? - 625 Euro (including lunch, coffee, gala dinner and copies of presentations)
Want to know more? How can I register? Testimonials from 2016 “A valuable, human-sized opportunity to learn and network.” (Rodolphe Rabot – PHILEO, France) “This seminar was a great opportunity to understand the marketing and scientific aspects of petfood manufacturing” (Luca Tassoni - ATP r& d, Italy) “It was my first time at this kind of event and I loved it! Location, facilities, program, organization, all excellent nothing, to point out” (Carolina Figueiredo – SORGAL SA, Portugal) “Great location, great networking event and possibilities. Good speakers from companies in business field.” (Sascha Heimhardt – K-Pro GmbH, Germany)
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With the new Exo Terra Thermostats you can create a well controlled heating system that allows you to maintain the required temperature conditions similar to those found in a desert or tropical environment.
The new range combines superior accuracy with market leading features in one sleek, unobtrusive box.
- 100W and 300W on/off models accurately control temperatures from 20-35 degrees celcius
- 6ft sensor probe cable allows easy probe positioning.
- Red on/off indicator light
The feature rich 600W model also includes:
- Dimming OR pulse proportional modes for maximum versatility
- Easy-to-read LCD screen
- Independent day and night temperature settings to create a more natural environment
- Integrated light sensor within the temp probe, automatically switches between day and night modes depending on vivarium lighting conditions.
- Industry leading 10-60 deg C temp range
- Accurately maintains temperatures within +/- 0.5 deg C
Ideal for use with Exo Terra Heat Mat, Exo Terra Heat Cable and Exo Terra Ceramic Heater:
- Exo Terra Electronic On/Off Thermostat 100w - £31.99
- Exo Terra Electronic On/Off Thermostat 300w - £34.99
Ideal for use with Exo Terra Heat Mat, Exo Terra Heat Cable, Exo Terra Ceramic Heater, Exo Terra Infrared Basking Spot, Exo Terra Daytime Heat Lamp:
- Exo Terra Dimming Thermostat 600w - £72.99
For further information please visit our website at www.exo-terra.com or contact Rolf C. Hagen on 01977 556622
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CSJ sponsored the exciting Sheepdog Challenge Trial at Surrey County Show and you can now sit back and enjoy the highlights at https://youtu.be/Kk8DZLlNsvE.
The 20-minute narrated video shows four of England’s top handlers – Jed Watson, Ricky Hutchinson, Dick Roper and James Howard – battling with tough sheep through hurdles, drives, penning, shedding and the Maltese Cross to win The Sheepdog Challenge Cup.
You’ll also see an interview with trial judge Andy Jackman – himself highly respected in the sheepdog trialling world – and a few words about the idea behind the trial from Noel Armstrong of The Hogs Back Brewery Co, who organised the competition.
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