In This Issue
Natures Menu takes a stance against puppy farming
Posh pet food named among best business ideas for 2016
PIF seeks views on ground-breaking licensing review
Beco Pets duo attend VIP awards ahead of major launch
Pet retailer launches first ever animal and human first aid course for staff
New pet tech company PitPat sets tails wagging worldwide
Significant sales growth for Vitalin Pet Food
Vaccine for lethal rabbit disease launched in the UK
Pedigree Wholesale recognises outstanding achievements
Lily's Kitchen targets patriotic dog owners
Tetra extends specialist range for bottom-feeding fish
Ocado launches pet technology centre
New pet store opens in Heathlands Garden Centre, Wokingham
Johnson's Richard Morgan gets set for retirement
Oscar chosen as Brighton’s ‘Most Deserving Dog’
MedicAnimal warns owners to take action against pet obesity
Pooch & Mutt featured in the Telegraph for unique marketing strategy
Webster Guide Dog has ‘changed my life’
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Significant sales growth for Vitalin Pet Food

Vitalin Pet Food reports significant annual growth since the re-launch in 2014. Both the UK and export markets are thriving which is largely down to the addition of the Super Premium Hypoallergenic and Holistic Natural Range.

National Sales Manager, Sean Cox says: “Sales are up 46% for Vitalin which is excellent. We invested in a rebrand for Vitalin with our best seller being grain-free Vitalin Adult dog food which has proved popular both in the UK and overseas.

“2016 is set to be an exciting year for Vitalin as we continue to develop the range and welcome new products later this year. With a comprehensive PR and marketing strategy in place, we are providing increased support for our dedicated stockists and would like to thank the trade for helping to make the Vitalin brand so successful.”

The Vitalin Super Premium Range is available in 2, 6 and 12kg bags and is priced at £7.29, £17.95 and £32.95 respectively.

For further information about the Vitalin Super Premium Dog Food Range call +44 (0) 844 800 3347 or visit

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