Pet Industry marketing expert Peter Johnson has joined Smart Garden Products to head up its newly created Pet Division that will launch at Glee under the “Zöon” brand. Pronounced ‘Zow-On’, it is the Greek word for ‘Pet’.

 “When the company offered me this role, I was delighted to accept,” said Peter.  “I am really looking forward to working with Paris Natar, Jonathan Stobart and their amazing team to bring this exciting new project to market, kicking off at Glee in September.

"Smart is the natural choice to launch such an innovative and much-needed new pet brand, with its industry leading service, stock levels and total commitment to customer care.”

Paris commented: “We are thrilled to have Peter on board given his extensive Retail, Product and Pet Industry expertise.

"Pet care as a sector has proved to be uniquely resilient and complements our core gardening businesses perfectly. There is a clear market opportunity within the pet market for Smart and we sincerely hope that our retail partners will like what they see when we unveil it all to them at Glee.”

Smart Garden Products is a leading supplier of garden products to the trade. The company has built up an enviable reputation for design and innovation in solar powered consumer products under the brands Smart Solar and Super Bright.

Additional product groups include Hanging Gardening and Plant Support under the Smart Garden brand; Clocks, Lanterns and Doormats under Outside In designs; Garden Décor under Flamboya; Wild Bird care under ChapelWood; Christmas products under Three Kings. 

 
Smart has a diverse international customer base encompassing the UK and continental Europe. Its head office and showroom is in Abingdon, Oxfordshire with a warehouse hub in Peterborough.