In This Issue
Pet store’s innovative way of attracting customers
Top vet becomes clinical director at Pets at Home
IAMS launches nutritious treats range
Pet retailers told to set the standard on animal welfare
BSB Products launches Carnilove canned dog food
PetQuip Business Village returns to Glee 2016
Pets Choice to launch new Natural Range at Interzoo
Burgess marks 10 years of Rabbit Awareness Week
Lily's Kitchen to launch Wholesome Veggie Feast
Eukanuba responds to consumer shopping trends
Fishkeeper Scotland to double number of stores
Get your own copy of Pet Trade Xtra
Simple way to keep dogs cool in warm weather
Survey reveals Top 10 unluckiest pet names
Vitalin launches Free Puppy Starter Pack
ORIJEN & ACANA to exhibit at the Royal Windsor Horse Show
Employees with new pets offered 'pawternity' leave
Fraud alert over ‘fake’ puppies and kittens for sale
Pets at Home store planned for Berwick-upon-Tweed
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Burgess marks 10 years of Rabbit Awareness Week


Burgess Pet Care is marking its 10-year investment into its Rabbit Awareness Week (RAW) campaign with a show-stopping rabbit zone at the National Pet Show this week.

The Yorkshire based, family-run pet care company, which founded RAW a decade ago and each year has invested considerable sums into raising rabbit welfare issues, is creating a ‘warren wonderland’ at the London Excel show on May 7-8 – complete with a bunny ‘hotel and gym’, landscaped garden and even a cookery show – to push the message about good nutrition and enrichment for rabbits.

No other national pet campaign has raised the profile of rabbit welfare as much as RAW. The Burgess initiative, which runs 18-26 June this year, has been supported by thousands of vets over its 10-year history and is supported by official partners including the RSPCA and the PDSA.  Over 4,000 veterinary practices are expected to sign up to RAW this year.

Visitors to Burgess Pet Care’s Small Furries Zone can take part in the show’s first ever ‘Great British Bake Hop’ cookery demo hosted by Great British Bake Off contestant Sandy Docherty, dive into foraging workshops and see rabbits enjoying a unique Secret Rabbit Garden.

“It’s been 10 years since we launched RAW and to celebrate this year’s campaign we wanted to do something extra-special that would really boost awareness of rabbit welfare and nutrition and put our RAW campaign on the map,” said Rehana Kausar from Burgess Pet Care, based near Pickering.

“We’re passionate about helping more rabbit owners provide proper enrichment for rabbits and hope our RAW message reaches as many industry leaders and pet lovers as it can.”

Burgess will also be showcasing its innovative Nature’s Blend food at the show – a nugget made from wild hedgerow ingredients with prebiotic support and Lucerne extract.

With its category-leading Excel range already recommended by 92 per cent of vets, the Yorkshire pet food firm used its expertise to blend vitamin-rich forage such as dandelion, nettle and lemon balm with nutritious grasses.

To find out more about Burgess Pet Care go to www.burgesspetcare.com, for more on RAW go to www.rabbitawarenessweek.co.uk, and to buy tickets for the National Pet Show 2016 go to www.thenationalpetshow.com
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