In This Issue
Pet firm wins Dragons' Den investment of £50,000
Pet retailer urges dog owners to feed unprocessed food
Pet retail group set to open 86th UK store
Dog dating site helps pet lovers find the perfect pup 
Dorwest Herbs proud to be back at Crufts for its 50th year
‘Miracle’ cure for injured border terrier
New adventure accessories from Ruffwear
Join leading British firms flying the flag at Zoomark
Pet treat range now available in rebranded packaging
Get your own copy of Pet Trade Xtra
Thieves steal supplies from Pets at Home store
Online shopping forces pet shop to close
Pet insurance firm spearheads animal welfare proposition
Independent Retailers Association warns High Street is 'fragile'
Veterinary employer celebrates female workforce
The best of last edition of Pet Trade Xtra
Pet treat bakery invests in carbon neutral initiatives
Pet food brand switches to sustainable packaging
Paleo Ridge grows number of stockists with Jollyes
What it means to win a New Product Award at PATS
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Dog dating site helps pet lovers find the perfect pup 

 

Since dog lovers seem to choose their dogs the same way they like to swipe right on dating apps, MyDogMatch.com has launched to help dog lovers find their perfect furry companion.

 

When it comes to finding the perfect match of the furry kind, only half of dog owners picked their dog because the personality traits suited their family and lifestyle, and 31% admitted they chose their dog purely because of looks.

 

And it seems that this has led to regret for some as 42% admit that based on the dog they have, they would do things differently next time, according to research by Burns Pet Nutrition

 

More than one in 10 (12%) said they wouldn’t get the same breed again, almost one in five (19%) admitted they would do their research next time and 5% said they were put off ever getting a dog again. 

 

On MyDogMatch.com, created by Burns Pet Nutrition, those people looking for a new puppy or dog can first choose the dog based on looks and then read all the information they need, from the health tests the parent should have, how much exercise they need, the grooming requirements and the pros and cons of the breed. 

 

Dog lover Ollie Ollerton, who is supporting the campaign, commented: “I did my research when I got [insert dog’s name], but many don’t. I made sure to look at the pros and cons of the breeds I liked and chose a [insert breed] because I was most willing to accept the cons and felt that the breed best suited my lifestyle. I urge others to use MyDogMatch.com to help them find their perfect match.”

 

John Burns MBE, founder of Burns Pet Nutrition, added: “It is important to do your research not only on the breed to make sure you have the right dog for you. Your dog will be with you for anything between 10-15 years of your life, and some can have expensive insurance costs and vet bills that you need to be prepared for. There are so many amazing breeds, there is a dog for everyone, it's just a matter of finding the perfect one for you and your family.”

 

It is also important to make sure once you know the breed for you, to find the right breeder. A responsible breeder will interview you to make sure that you are going to offer the right home to their puppy and ensure you take your puppy home with all the information you need to know to have a happy life together. Yet despite this, 35%of dog owners don’t think they got all the information they needed from their breeder.

 

Mrs Doreen MCGugan breeder of Golden Retrievers added: “I always want to know that my puppies are going to a loving home, with an owner who is prepared for all that comes with the breed. Any decent breeder will be happy to tell you everything you need to know and help you decide if that breed is right for you. They should always show the puppies with the mum, show you the health tests and will be there for lifetime guidance and advice, and many. If you don’t get any of these things then I would question if that person is the best breeder and if they are sending you home with a happy, healthy puppy.”

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