In This Issue
Pedigree Wholesale slashes prices on 500+ products
Will Young joins purpose-led dog food brand Miraculous Meals as co-founder to help tackle UK rescue crisis
Benyfit Natural strengthens relationship with independents
The Aquatics Zone within PATS 2025 expands at new NEC Birmingham venue
Cotswold RAW become UK Pet Food approved
Ruffingtons announces Scott Mills as brand ambassador
Vital signs exclusive UK distribution deal with BARK
Pedigree Wholesale launches new ordering app
Ethical canine learning platform teams up with natural supplement brand to put pets first
Initiative to safeguard Scotland's search and rescue dogs
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Pets at Home store set to close at retail park
Group Sales Director appointed at IPN
PetQuip to host British group at Pet Fair South East Asia
New office manager arrives at OATA
CASCO Pet appoints new CTO to drive product development
The best of last edition of Pet Trade Xtra
New owner of pet food firm expands retail side of business
Finalists announced for PIF's Innovation Award
Independent pet shop triumphs in national competition
Jollyes stores ready for the big cat takeover
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CASCO Pet appoints new CTO to drive product development

 

Global animal housing provider CASCO Pet has appointed Avi Solomon as its new Chief Technology Officer (CTO) to drive product development and technological innovation.

 

The newly created position strengthens CASCO Pet’s executive team as the company continues its aggressive growth strategy and expands its global market presence across the veterinary and pet retail sectors.

 

Solomon is a founding member of Modern Animal, a former product manager at IDEXX, and a former veterinary nurse. He brings with him more than two decades of hands-on experience advancing veterinary care through innovative design and technology.

 

As CTO, he will be responsible for developing CASCO Pet’s technology ecosystem – advancing artificial intelligence (AI) integration, data analytics and connected devices. With a focus on real-world clinical application, Solomon will lead product design and development to drive impactful, practical innovations that can be integrated into existing workflows, to maximise clinical relevance and effectiveness.

 

Solomon said: “After 25 years in the veterinary industry, I’ve learned that real breakthroughs grow from compassion and a respect for the day-to-day realities of practice. CASCO Pet couples a proven business with a bold spirit of innovation, and that combination is rare. I’m honoured to be joining the team to help build on this great work, spark new ideas, and deliver tools that lighten clinicians’ workloads while improving life for pets and their families.”

 

Commenting on his appointment, CASCO Pet CEO Matthew Bubear added: “Avi is a real asset to the team. His considerable expertise in building tools that streamline clinical operations, improve patient outcomes and set new industry standards aligns perfectly with our business mission and values.

 

“We revolutionised veterinary clinical housing with the introduction of WELLKennels and we are excited to build on this innovation to further advance pet wellness and improve the working lives of veterinarians.”

 

Solomon’s extensive clinical background in emergency and critical care has guided his practical approach to innovation. As Head of Product at Modern Animal he led the creation of integrated electronic medical records, client-facing apps and systems connecting hospitals to external services.

 

Prior to that, he worked at DoveLewis Emergency Animal Hospital, where he used technology to guide clinical operations, developed the first veterinary-adapted blood bank management system and co-founded global educational platform, atdove.org.

 

CASCO Pet provides innovative animal housing solutions for veterinary practices, pet retail spaces and education facilities. The company is committed to enhancing pet wellness by redefining standards of care in animal housing. Its clinical WELLKennels system offers an array of fully customisable features that can be tailored to suit practices’ specific needs, with a patented DRC Lighting System for enhanced comfort, monitoring and hygiene.

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