Henrietta Morrison, founder and CEO of Lily’s Kitchen, is stepping into a new role as Executive Chair and Global Brand Director. David Milner will become the new CEO.

David has been a non-executive Director of the business and was the former CEO of Tyrrells crisps. He brings a wealth of experience of challenger brand growth. 

Henrietta started the business at her kitchen table ten years ago following the illness of her Border Terrier, Lily, now aged 15. Since its launch, Lily’s Kitchen has been recognized with numerous awards, including a Queen's Award for Enterprise and was also a founding member of BCorp UK.

“I’m extremely proud of what we have achieved so far,” said Henrietta Morrison.

“We have a brilliant team that has worked hard to bring proper food to our pets, create a new category and build a beloved brand in a market dominated by huge players.

"I’m excited by my new role and delighted to have David Milner lead the team as we continue to drive growth and innovation at Lily’s Kitchen.

"We work very well together and I’m thrilled that we can build an even stronger partnership with him joining the business full time as CEO.”

David will start his new role on October 2nd.