Tina Byrne joins The Nutriment Company as Head of UK Trade Sales covering raw petfood and the treat ranges.

Peter Roy, Nutriment's UK Managing Director, said: "We’re committed to the UK pet specialist market, and I’ve been looking to expand the team since I arrived.

"I’ve worked with Tina in a previous raw food manufacturer, and I’m delighted she has chosen to join the team here, some of which she will have worked with previously.

"We will look to further expand the team to give the pet specialist stores experienced points of contact who understand the pet market across food and treats."

Tina previously worked at Arden Grange, Nestle Purina and Natures Menu and has over 40 years experience in the pet trade.

She said: "I am delighted that Peter Roy has invited me to join him at The Nutriment Company as Head of Sales. I am looking forward to working at Nutriment at such an exciting time with many acquisitions and great brands in the portfolio that will support the trade."