Nineteen 87, a new, super premium dog food which uses UK sourced ingredients and supports the 'farm-to-bowl' ethos, has launched an new e-commerce website, meaning consumers and retailers can now buy directly from the source.

Having previously stocked solely on www.petshop.co.uk and Ocado, wholesalers and independent retailers can now register for a new account on the site, placing orders for Nineteen 87 stock at wholesaler prices.

Customers can now also purchase all of Nineteen 87’s super premium, baked complete, dog food and treats online through the new website. From Taster Packs, to 1.5KG boxes and Goat Bars to Duck Bites, the full range is now available to buy direct.

The website also has a new function giving customers and retailers the option to choose whether to purchase products as a one off or to have regular orders every one, two, four, eight or 12 weeks – to help with maintaining their supply of dog food and remove the worry of re-ordering.

The launch of the new website was celebrated at The Smith & Whistle, Mayfair. Joined by ‘Dogs of Instagram’ and their owners, Graham Wheeler, brand Founder and Pet Nutritionist, talked about the benefits of baked food and the new treats on offer from the website, including fan-favourites, Goat Bars and Duck Bites.  

Cooked using a gentle baking process, plus 50% fresh meat, poultry and fish in each product, Nineteen 87 sources ingredients from within the UK and only add natural carbohydrates, vegetables and botanical vitamins and minerals.

Graham, who has always had a passion in life to eat more natural foods and help his family, including his pets, do the same. For him this means cutting out complexity, using fewer ingredients and cooking with care, hence he built Nineteen 87’s bakery in St Asaph’s, North Wales.

For more information on Nineteen 87 visit www.nineteen87.co.uk