In This Issue
PFMA tells MPs to sort out dog’s dinner of a Brexit
Arden Grange weighs in on weight loss
UK pet suppliers get behind PATS trade exhibitions
Hill's expands its recall of canned dog food
Ceva Animal Welfare Awards 2019 – winners announced
Naturediet partners with Glenkrag to serve Ireland
Different Dog launches food donation scheme
Award-winning pet food company receives £2m funding
Activity monitor for dogs launches membership plan
A multitude of new pet foods, treats and petcare items to be exhibited in British pavilion at Zoomark
PetSafe Brand set to launch new waste management items
Scottish dog gets new lease of life thanks to honey
Dogs across Europe unite to help those without homes
Taking the lead on fundraising dog walk
Were you fooled by these April Fool's Day stories?
Fitness stars across the UK turn to pet food
BBC Sounds launches music and podcast service for pets
Get your own copy of Pet Trade Xtra
Pet supplies business closes after 3 decades of trading
RAW urges vets to help in fight against deadly disease
Police dogs honoured for London terror attack heroics
New healthy treat from Natures Menu
WOOFS triumph at Crufts securing several new stockists
Food and water are lifesavers for hedgehogs after hibernation
Vet Liz Barton joins Companion Consultancy as Senior Account Manager
Youngest competitor George blazes a trail
PIF announces plans for new trade show
Wilsons Pet Food wins new stockists
Sharing the sofa with Clare Balding and Noel Fitzpatrick
The best of the previous Pet Trade Xtra
New Sales Director at Forthglade takes the lead
International buyers seek new UK pet products
Bring Your Dog To Work Day set for June 21
Pet product suppliers hear export success stories
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New Sales Director at Forthglade takes the lead

James Kennedy, new Sales Director for Forthglade natural pet food, has been enjoying his first few months working within the pet food sector, taking the lead at events such as PATS and Crufts.

 

James joins the Devon-based natural pet food company with 20 years of commercial sales experience across the FMCG sector, supporting brands including Wrigley’s, Mars and Thatcher’s Cider. 

 

James oversees a 10-strong national sales team, covering all areas of the trade as well as international sales.

 

He said: “The pet food sector is proving an incredibly exciting sector to work in - it’s such a dynamic category.

 

"Joining Forthglade, a company that has such a strong reputation for quality has been a real privilege.

 

"The past few months have been a very busy time for us. With the launch of the newly built Devon factory production has been a key focus.

 

"Whilst the factory’s been bedded in, there’s also been a huge increase in sales, however, it’s great that our production is now higher than it’s ever been before and at a level required to catch up with our orders. We’ve been hugely grateful for the trade’s patience whilst production has needed to increase - availability remains our priority”.

 

“This year we’re also increasing our focus on new POS and in-store support. Newly designed floor standing displays are in production along with shelf strips, barkers and promotional header cards which we look forward to sharing soon.

 

"There’s also additional POS available to help promote our popular new mini treats and our other new products such as the new complete grain-free recipes chicken & Liver and Sardines plus our new gourmet meal. It’s been an exciting time for us with new recipes launched”.

 

“I’m really looking forward to the next PATS event, as it proves such a great opportunity to meet more of our customers face to face. Independent retailers have such a unique opportunity to engage with pet owners first hand, we’re really keen to offer as much support as we can in 2019 to help highlight all the health benefits of feeding a Forthglade diet."

 

For all Forthglade trade enquiries contact trade@forthglade.com

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