In This Issue
Pet product inventor secures Dragons' Den investment
Get ready for a new craze – meet the Bobble Buddies crew
Connolly’s Red Mills – Go Native range of grain-free dog food, treats and dental superfood sticks
Countdown to the biggest and best UK pet trade show
PetQuip Award winners to be revealed on Sunday
Naturediet relaunch range at PATS with exclusive deals
What’s new from the Pet Industry Federation at PATS
Different Dog set to unveil trio of recipes at PATS
Poppy’s Picnic is a recipe for success with launch of new production plant
Arden Grange to launch Sensitive grain free puppy and senior diets
Stunning new 'treat tubes' from the Dog Treat Co
Get your own copy of Pet Trade Xtra
HOWND to launch Innovative Hand Barrier Serum for groomers
Pets at Home launches awards to find nation's favourite pet products
Vital wraps up exclusive offer across entire KONG range
PIF unveils package of licensing support for its members
Pet Brands is a Finalist in the SME of the Year (21-50 employees) category in the Examiner Business Awards
Scruffs utilises ‘The Retail Lab’ at Glee to showcase new products
The best of the previous Pet Trade Xtra
Firm calls for end to 'hypocrisy' in pet food market
Pet product inventor enters this weekend’s Dragons’ Den
Pet food withdrawn from national sausage competition
RSPCA range of pet products is major award winner
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Arden Grange to launch Sensitive grain free puppy and senior diets

The popular Sensitive dog food range from Arden Grange is growing, with the addition of ‘Puppy / Junior’ and ‘Light / Senior’ life stage varieties.


The new grain free diets contain highly digestible fresh ocean white fish and potato, making them the perfect choice for dogs with dietary allergies or intolerances. Both life stages will be available in 2kg and 12kg bags, joining the current Sensitive Adult dry food which now benefits from the inclusion of fresh ocean white fish.


The existing Sensitive Adult dog food created by the British owned company, is extremely popular and regularly receives praise for helping dogs with digestive and skin sensitivities. The demand for this acclaimed food led to the development of the specially designed puppy and senior diets. 


Just like all Arden Grange dry food recipes, the new additions are naturally hypoallergenic and benefit from glucosamine, chondroitin and MSM to help support dog’s joints and include FOS and MOS prebiotics to aid digestion and immunity.


The new products will be available from mid-October and will have unmissable introductory offers available with many wholesalers. The new additions will join the existing Sensitive range which includes; Sensitive Adult dry food, Sensitive Partners wet dog food and Crunchy Bites Sensitive dog treats.


For further information on the Sensitive range and other Arden Grange products, visit or call 01273 833390

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