In This Issue
Pet food producer on track to double its size
Burns set to close one of its pet shops
Pet shop specialising in natural items opens second store
Visitor registration for biggest-ever PATS now open
Retail group adds fast growing pet nutrition brand to stores
Pet Health Club announces StreetVet donation initiative
iPET Network awarded support grant to offer fully bilingual animal FE courses in Wales
The EasyEat…an ergonomically designed dog feeder
Donald Cooke becomes exclusive Boil and Broth distributor
Ready meals for pets launch in Ocado Retail
Dorwest Herbs launches new look packaging
Furr Boost now available at B&M
The launch of PAWD DRINKS, a ground-breaking range of easy-to-feed liquid supplements for dogs
Get your own copy of Pet Trade Xtra
Spring Budget offers retailers glimmer of hope, says bira
Entries for Crufts 2024 up on last year
The Kennel Club and Mars Petcare launch Partners in Petcare
Will Pomeranian breeder set new record at Crufts?
Retailers urged to stock up on hedgehog food
Grass roots reminder for CSJ community
Lisa Giddings is new Vetpol Professional Development Lead
One in seven pet rabbits suffer with dental disease
The best of last edition of Pet Trade Xtra
Sniffers Pet Care secures additional £850k in private equity backing to support high-growth trajectory
Dog treat brand founder turns down Dragons’ offer
Jollyes secures investment to supercharge growth
Growing pet firm expands into new industrial unit
Plans for three-day PATS 2024 well underway
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Donald Cooke becomes exclusive Boil and Broth distributor

 

Donald Cooke Ltd has become the exclusive distributor for Boil and Broth, a UK manufacturer of Dehydrated Bone Broth for dogs and Kefir Water for dogs.

 

Founder Rachel Down said: “We are delighted to be working with the Donald Cooke team to help drive our visibility and sales into pet retailers up and down the country for our new 50g dehydrated bone broth pouches and cans of kefir water. Our company has recently undergone a significant rebrand as we work hard to appeal to a wider range of audiences and spread the message about the benefits of bone broth. The relationship with Donald Cooke is exciting and a great opportunity to gain more attention in this coming year.”  

 

Boil and Broth Ltd, was founded by Rachel in March 2018. Gaining a dual Food Standards Agency license to manufacture both bone broth for humans and pets. The business has grown from strength to strength since then.

 

Head of Business Development for Donald Cooke Ltd, Simon Lewis-Dale said: “I’m over the moon to be able to support Boil and Broth reach new customers across the UK with their top-of-the-range broth and unique kefir water cans.  The range that we will sell compliments our natural treat range perfectly and will be an excellent add-on for customers who already stock our treats and the Tick Twister® range as well, which we also distribute to the UK Pet Trade”.

 

Bone Broth is a food supplement for dogs that supports digestive health as well as skin, coat, nails, and many other health benefits too. 

 

Boil and Broth bone broth is unique in that they are manufactured using only human-grade bones from British farmers in their factory in Dorset.  Rachel and the team use only three ingredients in each of the six flavours of broth they manufacture meaning they are 100% natural and have no added fillers, bulking agents, or additives. 

 

Available in 50g Recyclable, Resealable pouches, which include a serving spoon in the following flavours: Venison, Chicken, Beef, Lamb, Goat and Pork. 50g can be rehydrated back to 1 litre of broth – for small dogs, this is up to 30 servings.

 

Simply sprinkle on the dog’s food, rehydrate by adding hot water or adding to the water bowl. This broth can also be rehydrated back into a collagen jelly or frozen as well.

 

Trade Price of £11.07, with a Retail Price of £19.99 per pouch.

Kefir Water is an all-natural Probiotic drink. Each can contains 34 billion CFU-friendly bacteria to help support a healthy gut for your dog or cat.  

 

Uniquely this product is in a 330ml can allowing it to be fully recyclable.

 

Made with only three ingredients at the Dorset factory, it is 100% natural with no artificial colourings or flavour and is the same quality as the human product that they manufacture!  Also, it is both dairy-free and vegan-friendly.

 

Simply pour the water into a bowl on its own, add to water, pour directly onto the food or freeze it as a daily treat in the summer!

 

Sold in a pack of 6 cans with a Trade price of £13.50 (£2.25 per can) with an RRP of £4.50 per can.

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