Ex-professional footballer turned entrepreneur Neil Yadolahi has created an innovative pet nutrition range called Well Paws following the illness of his dog Alfie.

The former Burnley FC centre-back has developed two ingenious ways to deliver these vital vitamins to pets – via syrups and chewable treats. They are set to launch late autumn.   

Neil realised first-hand the frustration pet owners can face when seeking the best for their four-legged friends but often stubborn companions.   

Fully aware of the difficulty of accommodating their selective eating habits, which can often result in missed nutrients crucial for their well-being.   

“It can be exasperating for pet owners who only want the best for their cat or dog,” said Neil. 

“Pets can be picky and set in their ways, so when they spot something foreign in their food – they’ll shun the dish – or simply eat around it and miss out on key beneficial supplements,” he added.  

Neil and his WellPaws’ mission began in 2017 when he witnessed his own beloved pet, Alfie, suffering from chronic joint pains.   

This inspired him to develop pioneering supplements tailored specifically for cats and dogs.   

Witnessing Alfie’s remarkable improvement ignited a passion to help other’s precious pooches and moggies facing similar health challenges, leading to the birth of WellPaws.   

Emphasising affordability and quality, WellPaws Supplements ensure high-grade nutrition, in-house PHD veterinarians, nutrition specialists, and a tech-proficient team to pioneer advanced supplement solutions accessible to all pet owners, reflecting Neil’s commitment to pets as cherished family members and setting his brand apart in a competitive market.  

A past Burnley player, Neil now stands at the forefront of the supplement manufacturing industry, bringing his wealth of knowledge and innovation to both pet and human nutrition. 

His diverse business portfolio and ventures have established a strong presence in manufacturing and sourcing as well as both the online and retail markets across the UK, Europe and Middle East, particularly excelling in the rapidly growing pet supplement sector. 

Under his leadership, his company has become a trusted manufacturer for some of the largest pet supplement brands in the UK and Europe.  

This experience has provided him with unparalleled insights into market dynamics and emerging opportunities within the industry. 

Neil’s flagship product line, WellPaws Supplements, exemplifies his commitment to excellence and innovation. 

“We take pride in ensuring the quality and efficiency of our products,” added Neil.   

“Each line adheres to rigorous certifications, including GMP, FDA and ISO compliance standards. This means healthier pets and happier humans.”   

Today, his latest innovation in supplement delivery is set to transform pet care.   

Infused with tasty fish flavours, they contain key ingredients such as collagen and D3 for improved joint health and coat lustre, along with immune-boosting vitamin C.   

All WellPaws Syrups and Chewables compositions have been meticulously formulated, vet approved and trial-based ingredients ensuring all formulas are clinically approved.   

There is also calming magnesium-infused ZinPro Propath to reduce anxiety, and healthy gut bacteria to ensure things are running tickety-boo internally.   

The four different syrups address a pet’s skin and coat, bone and joint, calming care qualities and boost their immune system.   

Meanwhile, the chewable supplements which also support coats, joints, and mood – offers additional gut health.   

And it is good news for those who are dual owners of dogs and cats too, as each essential compound can be administered to both – saving money and giving loving owners peace of mind.  

The WellPaws range consists of Skin & Coat Syrup, Bone & Joint Syrup, Calming Care Syrup and an Immune Booster Syrup. 

Additionally, the WellPaws best-selling chewable range come in a Hip & Joint Chewable variety, a Calming Care Chewable, Itch & Allergy Care, and a Gut Health-triple action biotic (pre, pro & post) Chewable.  

“By prioritising affordability without compromising on quality, WellPaws Supplements make high-grade nutrition accessible for all pet owners,” added Neil. 

“We are approaching the market with a “family and loving” ethos, ensuring that each product is developed to care for pets as cherished family members – which they are.” 

The WellPaws range will be available to buy online and instore.