Award-winning raw dog food manufacturer, Poppy’s Picnic has appointed Anthony Smallman as their Sales Account Manager.

Poppy’s Picnic is currently stocked by over 65 retailers nationwide and during the month of July, Anthony will be offering retailers one of Poppy’s Picnic’s eye-catching pink freezers which they will stock for free with all their best sellers.

They will also be offering free point-of-sale material and training packs to help train staff and customers on feeding the raw diet.

Brought up in Kent but having moved to London 17 years ago, Anthony brings a wealth of experience to his new role. For over 10 years he has been promoting the raw food diet to retailers having spent his formative years in the industry building the wholesale side of Natural Instinct.

Being part of their original team, he helped Natural Instinct achieve rapid growth winning 700 accounts for them over an 8 year period without the help of a sales force. He then went on to work on another leading brand before joining the team at Poppy’s Picnic.

Using his superior knowledge of the industry, Anthony’s mission will be to introduce Poppy’s Picnic to his retail contacts and to take the business to the next level.

Anthony should already be at home at Poppy’s Picnic as he is the proud owner of 3 Miniature Schnauzers, Katie, 5, Olly 2, and their daughter Amber 8 months. The Miniature Schnauzer is the breed most associated with the brand as Dylan Watkins, Founder of Poppy’s Picnic is the owner of four Miniature Schnauzers himself including the brand’s mascot and Chief Executive Dog, Poppy.

Commenting on his new role Anthony said: “I will be responsible for driving the continued growth of the Poppy’s Picnic portfolio which is very exciting. I am also on the show team, so look out for us at future events around the UK. They are a fantastic company to work for and I feel I can grow my experience even further with this young dynamic team.”

Dylan Watkins, Founder at Poppy’s Picnic commenting on the new appointment said: “We are absolutely delighted to have Anthony on board with us. He is already actively introducing Poppy’s Picnic to new stockists around the UK and will become a familiar face on our stands as we exhibit at shows across the country. His knowledge of the raw food diet is second to none.”

Poppy’s Picnic offers stockists a range of product and freezer deals. If you are interested in becoming a stockist visit https://poppyspicnic.co.uk/pages/become-a-stockist or contact Anthony directly via email: anthony@poppyspicnic.co.uk