In This Issue
Internet and changing shopping habits blamed for pet shop closure
Yorkshire pet business launches UK first meaty birthday cake mix for dogs
Pet food supplier grows European sales despite Brexit
Supreme Petfoods repeats award success
What it means to win a New Product Award at PATS
Meet the needs of all your customers this flea season
Natural pet food expert invests almost half a million in renewable solar energy
Countdown to June 21 – Bring Your Dog To Work Day
PIF holds trade mission to China for its members
Wilsons Pet Food appoints Dan Griffin as Head of Sales
Animal OBEs awarded to police dogs in terror attacks
Get your own copy of Pet Trade Xtra
Jollyes set to open new pet superstore
Petindex trade stands now available to book
Popular speakers return to BETA International
Ruffwear promotes Cool Canines for Summer
National Best Friends Day: Dogs really are our best friends
Scruffs launches new Moroccan-Influenced pet bedding
The best of the previous Pet Trade Xtra
Aldi apologises after plastic found in dog biscuit
Pets at Home warns of more stockpiling over no-deal Brexit
Lily's Kitchen gears up for further international expansion
Naturediet leads the way in eco-friendly packaging
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Countdown to June 21 – Bring Your Dog To Work Day

 

Now in its sixth year there is no doubt that Bring Your Dog To Work Day on Friday, June 21st. has captured the imagination of our dog loving nation.

 

It has become a highlight in the UK calendar - people love taking their best friend to work with them, it's great fun and there are some seriously positive mental health benefits of having four-legged co-workers at work. 

 

Celebrities such as Ricky Gervais, Lorraine Kelly, and many more including dog lover Peter Egan all promote the event through their twitter feeds.  Top media outlets, like the BBC, ITV, Channel 4 and broadcasters have dogs on their radio and TV programmes and also tweet about it. The hashtag #BringYourDogToWork always trends at number one and last year reached millions of users. 

 

Even the Disney company made a special animated tweet of all the famous Disney Dogs.

 

Bring Your Dog To Work Day is raising money this year for two animal welfare charities: All Dogs Matter and Animals Asia. Official event sponsors can also choose to raise funds for their own animal welfare charities.  Bring Your Dog To Work Day was founded by multi-award winning pet care brand HOWND and has raised thousands of pounds for animal welfare charities over the past five years.

 

In return for a business making a minimum £100 donation, its company logo and website link will be displayed on the homepage, and it will receive a thank you shout out on social media from the organisers and the two charities.  The organisers will share all Bring Your Dog To Work Day official sponsors in-house fundraising events, competitions and activities in its social feeds.  All companies have to do is use the hashtag #Bringyourdogtoworkday.

 

 

Jo Amit, co-owner of HOWND and founder and organiser of Bring Your Dog To Work Day says:

 

"Having dogs around the office has so many benefits. It is well known that the presence of dogs can help reduce stress levels and blood pressure and it's great for staff morale. It is not too early to start planning for 21st June - this "pawtastic" day out for our furry friends and their owners with thousands of companies taking part throughout the UK. We love the response the event gets each year - it's a real highlight for us to see so many happy dogs and owners at work together."

 

Sponsorship is open to any business. Previous sponsors have included a diverse range of businesses from across the UK and Europe, with high profile brands from the pet sector, white goods companies, law firms, hospitality, private jet companies, luxury sectors, TV shows, comedians, and more taking part.  

  

For dog owners, a "pooch selfie" of a dog at work in the home or office, in the shop, in the cab of a lorry, or wherever it is safe to have a dog in the workplace, can be uploaded to the "Dog With A Job Hall of Fame" for a minimum £10 donation.  Anyone that donates £10 or more will be automatically be entered into our Bring Your Dog To Work Day annual prize draw with a chance to win £100s worth of goodies from the official business sponsors. See competition page.

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