In This Issue
Second New Product Award for Unipet International
PetSafe® Grip ‘n Tug™ Toy - Winner, Best Dog Accessory Product at PATS Sandown
New dog food range launched exclusively in Pets at Home
Pet retailer Ken Burgess puts profitable store up for sale
More than 1,800 visitors attend PATS Sandown
Watch Guy Blaskey's popular talk at PATS Sandown
One in 10 puppies abandoned by Brits, says new research
Farm-to-bowl ethos emphasised on Butcher's packaging
Lily's Kitchen supports equality and LGBT rights
Less than one in 10 Brits consider grooming needs
Natures Menu celebrates show success following launch of True Instinct
WildWash sets up 'refill' centres in bid to use less plastic
Record number of British exhibitors at Interzoo 2018
Tetra launches stylish new aquariums
Get your own copy of Pet Trade Xtra
Pets at Home appoints new CEO for vet group
Man admits city centre pet shop burglary
ORIJEN announces ambassador after nationwide search
New recipe, new packaging, new size for Crunchy Bites dog treats
Pets gets its own dedicated sector at garden trade show
EUKANUBA launches its new and improved nutrition
Baroness Fairhead visits Armitage Pet Care
True Instinct appoints leading PR agency
Warrington Wizards win Crufts Flyball
Gauntlet searches for the face of FiDO
The best of the previous Pet Trade Xtra
PATS Sandown 2018 New Product Awards revealed
Exhibitor and visitor reaction to 10th PATS Sandown
All the action from PATS Sandown captured in pictures
Vital offered exciting experience for retailers at PATS
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New dog food range launched exclusively in Pets at Home

AVA, a pet nutrition brand exclusive to Pets at Home, has launched a range of 14 breed specific dog foods which boast veterinary approved credentials. 


The range landed exclusively in all of Pets at Homes 440 plus stores and online at petsathome.com this week and is tailored specifically for the needs of each breed.

 

Each AVA breed health recipe contains +Imuvita®, which supports health and immunity with ingredients like beta-glucans, cranberry, pomegranate and green tea extract.

The 14 tailored kibbles, for breeds from French Bulldog, to Cockapoo and German Shepherd, have all been designed to maintain excellent skin and coat condition and good digestive function, which are important for all breeds of dog. Alongside +Imuvita®, the key components in this new range include sources of quality protein for sensitive stomachs (chicken, fish or salmon depending on the breed), tailored kibble shapes and sizes for easy feeding and prebiotics for digestive health.

All 14 of the kibbles are also hypo-allergenic, made with the exclusion of wheat, wheat gluten, beef, pork and soya.

The AVA breed health range has been formulated for the below breeds:

  1. Yorkshire Terrier (from 10 months)
  2. Shih Tzu (from 10 months)
  3. Chihuahua (from 8 months)
  4. French Bulldog (from 12 months)
  5. Pug (from 10 months)
  6. Cavalier King Charles Spaniel (from 10 months)
  7. Border Terrier (from 10 months)
  8. Cockapoo (from 12 months)
  9. Cocker Spaniel (from 12 months)
  10. Bulldog (from 12 months)
  11. Golden Retriever (from 15 months)
  12. Boxer (from 15 months)
  13. Labrador Retriever (from 15 months)
  14. German Shepherd (from 15 months)

To find out more about AVA breed health and the best diet for your pet visit www.AVAnutrition.co.uk or book a free pet food consultation with a local Pets at Home store by visiting:  www.petsathome.com/nutritionconsultation

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