The ‘Save Pets of Ukraine’ campaign received donations from more than 30 brands at PATS Telford to support thousands of animals in war-torn Ukraine.
U-Hearts joined forces with spottydog communications and the Pet Industry Federation to bring the ‘Save Pets of Ukraine’ campaign to the UK, encouraging brands to donate to support the pets of Ukraine.
The team receiving and collecting donations from pet brands Butcher’s, Forthglade and Earth Animal.
The trade show was a huge success, showcasing the magic that can happen when the industry comes together for such an important cause. Thanks to the incredible brands, the ‘Save Pets of Ukraine’ campaign has so far collected donations from over 30 brands including over 500 cans of food, 300 treats and 40 coats to help see the pets of Ukraine through the harsh winter.
Chief Executive Officer of U-Hearts, Yuriy Tokarski, explained: “The whole team at U-Hearts have been overwhelmed by the support and love ‘Save Pets of Ukraine’ received at PATS 2022.
“With an increasing cry for help in Ukraine, our collective aim is to source as many donations as possible to provide the pets of Ukraine with the necessities they require for survival. I can’t thank the UK pet industry enough for the support they’ve show to date.”
Non-profit U-Hearts was launched early this year in response to the Ukraine war, providing abandoned pets with the food and vaccinations needed for survival. The non-profit has distributed 414,600 tons of pet food to date, as well as procured 1,000 vaccines.
Brands that donated across PATS included Digby and Fox (Shires), Symply Pet Foods, Burns, Naturediet, Autarky and Chudleys (Gold Line Feeds), Forthglade, Natures Menu, Danish Design, Butcher’s, Earth Animal, Naturo, Pedigree Wholesale, Park Life, Pet Face, Hill’s Pet Nutrition, Pet Remedy, Uniwipe, Oralade, Dogsee and Burgess.
Emily Wardle, Associate Director at spottydog communications, said: “The donations just kept on coming! We expected a few boxes, but we were completely overwhelmed with the generosity of the industry. Thank you, thank you, thank you!”
With the war in Ukraine still being an ongoing issue, the concern for these pets continues to grow.
There are many ways that businesses can get involved with ‘Save Pets of Ukraine’, whether that’s through an ongoing commitment, a one-off donation or simply spreading the word. Find out more about how you can donate here.