Burgess Pet Care, the independent UK pet food manufacturer, has announced two new appointments to support brand development across its portfolio.

Phoebe Painter has joined the business to lead the next phase of brand development for Burgess Sensitive, Burgess Supadog and Burgess Cat. Her role will focus on ensuring the brands continue to deliver clear, credible and nutritionally focused product propositions for retailers and pet owners.

Phoebe brings experience in FMCG and brand strategy, joining Burgess Pet Care from the Face the Future e‑commerce platform.

Additionally, Sam Johnson has been appointed as Digital Marketing Manager on a maternity cover basis. Sam will support growth marketing activity across all Burgess brands over the next year, bringing experience from roles at Abode and Luceco.

The appointments form part of Burgess Pet Care’s ongoing investment in its brand portfolio. By strengthening the brand and digital teams, Burgess is building stronger and more clearly defined brands to support retail partners and drive category growth. Combined with the company’s wider growth strategy, the team is confident that Burgess will continue to lead in the competitive pet food market.

Susanne Moyes, Deputy Managing Director at Burgess Pet Care comments: “We are delighted to welcome both Phoebe and Sam to the team. As we continue to grow in highly competitive markets in the UK and internationally, having people who are passionate about expanding our brands and products will make a real difference in animal care.”

Phoebe Painter, Junior Brand Manager at Burgess Pet Care said: “I’m excited to be joining Burgess Pet Care at such an important time for the brands I’ll be managing. Animal welfare sits at the heart of the business, which aligns closely with my own values, especially since adopting my goldendoodle puppy.”

Sam Johnson, Digital Marketing Manager at Burgess Pet Care adds: “Digital plays such an important role in how the Burgess brands connect with pet owners, so having the opportunity to support the team across their digital platforms and help bring the brands to life online is something I’m really looking forward to.”

To find out more about Burgess, visit: www.burgesspetcare.com