Oscar & Hooch exhibited at Crufts for the first time this year and used the show to launch its new range of Neon collars.

The company also used the show to promote its partnership with the Medical Detection Dogs, a charity that is at the forefront of the research into the fight against cancer and helping people with life-threatening diseases.

Style, comfort, practicality and durability are the hallmarks of the Oscar & Hooch brand. All collars and, leads are machine washable and are handmade in luxury soft suedette made right here in the UK. 

For the owner, Oscar & Hooch also manufacture luxury treat bags made from the same suedette as the collars to carry those tasty treat morsels in. Together, they make an attractive and stylish ensemble for any pooch whilst they are out and about on their favourite walk.

On the stand at Crufts, Oscar & Hooch also displayed their luxury pet beds and stylish coats and colourful bandanas.

The new Neon collars which turned out to be a big hit with visitors to the stand are available in a range of bight luminous colours and make quite a fashion statement.

Elaine Steckler co-founder of Oscar & Hooch said:“We were absolutely delighted with our success at Crufts. Our stand was extremely busy over the four days and we sold lots of our Signature Range of products and it provided the right platform to launch our new Neon Range of collars.

"It was also great that the Medical Detection Dogs were able to make an appearance on our stand. The Bio-Detection Dogs are trained to find the odour of diseases in samples such as urine and swabs.

"The Medical Alert Assistance Dogs are trained to detect minute changes in an individual’s personal odour triggered by their disease and alert them to an impending medical event.

 “At Oscar & Hooch we are very proud to be partners with Medical Detection Dogs This fantastic charity work tirelessly in undertaking groundbreaking research and training medical assistance dogs, allowing them to identify dangerous health conditions with the people they live with.

"For every dog that qualifies as a medical assistance dog, they will receive an Oscar & Hooch collar and lead. We also donate some of the proceeds for every sale of our Medical Detection Dog collar and lead range to support this amazing charity.”

For further information about Oscar & Hooch visit www.oscarandhooch.com