Evolution Aqua has announced the promotion of Freddie White to Sales Director as the company continues to strengthen its leadership structure to support future growth.

Freddie moves up from his previous role as UK Sales Manager, where he played a key role in driving sales performance and building strong relationships with customers across the aquatics sector. In his new position, Freddie will lead Evolution Aqua’s sales function, focusing on developing customer partnerships and expanding the company’s presence across the UK and international markets.

Alongside this change, Mark Hoskins will move into the role of Commercial Director. In this position he will focus on wider commercial strategy, partnerships, pricing governance and long-term growth initiatives across the Evolution Aqua Group.

Mark Hoskins, Commercial Director at Evolution Aqua Group, said: "Freddie has been instrumental in the progress we’ve made in recent years. He understands both our customers and the aquatics market extremely well, and this promotion recognises the leadership he has already demonstrated within the business. With Freddie leading the sales function, we are well positioned to build on our momentum and continue strengthening our partnerships across the industry."

The new leadership structure is designed to give clear ownership of the sales function while supporting Evolution Aqua’s continued development within the global aquatics market.