Retailers challenged by Chuckit! at Pedigree Trade Show
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Leading dog toy brand Chuckit! put its range of launchers to the test and had a ball with retailers at the Pedigree Wholesale Pet & Aquatic Trade Show – all in the name of charity.
Hosted at the Peterborough Arena and Showground on 15thJune 2016, the dog toy specialist not only exhibited its vast collections alongside over 100 other pet brands, but it also put its interactive Chuckit! Challenge to retailers in attendance, to see who could chalk up the furthest throw.
Using a variety of the best-selling launchers to throw 10 balls at bone shaped targets, with the closest target worth just one point, and the furthest target away worth four – the retailer champion that got the most amount of points from their 10 shots on the day, with a possible 40 up for grabs, won almost £300 worth of Chuckit! stock for their store as well as a £250 charitable donation made in support of Wood Green, The Animals Charity.
Winner Richard Perfitt of Harleston Pet Stores in Norfolk scored an impressive 28 points out of a possible 40 on the day - Richard commented; “The Chuckit! Challenge was brilliant fun and unlike anything we’ve seen at these events before! We’re really excited to receive our brand new range of Chuckit! stock and to be able to have funds donated on our behalf to such a worthy charity like Wood Green.”
Enabling retailers to not only compete against one another but also to physically test product quality and performance, a wide range of Sport, Pro and Ultra launchers were available to use, along with a variety of balls including Ultra Balls, Whistlers and Tennis Balls – all giving retailers an insight into the range and a chance to experience the benefits of each of the products.
Steve Brown, Managing Director of Pedigree Wholesale, comments: “It’s always impressive to see brands get creative with their exhibits, thinking of new and engaging ways to add to the trade show experience.
“The trade version of the Chuckit! Challenge definitely drew in the crowds and offered prospective stockists an interactive yet informative way to try out new products, increasing their knowledge of the Chuckit! range and improving the quality of service to better assist their customers.”
Prices start from as little as £2.99, and for more information on the brand, visit: http://chuckit-toys.co.uk. Retailers can also visit http://www.petproducts.co.uk to find out more information on stocking Chuckit!.
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