In This Issue
Raw dog food brand appears on Dragons' Den and accepts £60k investment offer
Meet the pet food firm ‘owned by the animals’
Strong seminar line-up at PATS Sandown
Ceva launches ADAPTIL Junior for puppies
Help to run a pet health plan is as important as fee collection, according to practice owners and managers
MDC signs UK exclusive deal for Aikiou
Innovation and excellence award for Broadreach Nature +
Soopa’s nutritional booster toppings a great success
IAMS' challenge to make a paws-itive change to pets' lives
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Former owners of Just for Pets took heavy financial hit, accounts reveal
Podium Pet Products appoints Business Development Manager
‘Coldfeet’, mud and thrills at Aviemore!
BETA International 2018 – a big hit with the trade
The best of the previous Pet Trade Xtra
Private equity firm sells off remaining stake in Pets at Home
Pets at Home faces £2million bill over store closures
Pet food firms hit back at raw food claims
Pet retailer bucks online shopping trend
Exciting plans for the UK’s National Pet Trade Event
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Raw dog food brand appears on Dragons' Den and accepts £60k investment offer


Directors of Devizes based raw dog food brand, Poppy's Picnic, played their very own game of thrones on BBC Dragons' Den on Sunday... and won!


Setting the scene in the den with grass, flowers, picnic baskets and of course the raw food itself, founder Dylan Watkins and his business partner Louise Mackintosh took their stand against the formidable Dragons.


The star of the show, and arguably the real 'leader of the pack', was Miniature Schnauzer Poppy - Dylan's own dog and the inspiration behind the whole brand. Poppy quickly won over the hearts (and laps) of the Dragons, easily stealing the limelight from her humans.



But Dylan and Louise held their own in the Den and managed to secure offers from four out of the five Dragons, with only Peter Jones declaring he was out.


With equal offers on the table - £60k for 15% of the business - from Tej Lalvani, Deborah Meaden, Jenny Campbell and Touker Suleyman, the pet food pair accepted a deal from Deborah, whose dog-loving credentials and clear enthusiasm for their brand shone through.


The Dragons' Den episode can be view on BBC iPlayer


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