In This Issue
PATS Sandown 2023 New Product Awards revealed
Well-known industry figure launches new pet food
Visitors flock to Sandown Park on first day of PATS
Annual Pet Survey shows 50% rise in small pets
Exhibition stand made of paper to be turned into cat litter
Frozzys marks 10th anniversary with limited edition pack
Kennelpak opens new Pets & Friends pet store
Pet superstore launches doggy scholarship scheme
Jollyes flagship Scunthorpe store opens on Saturday
Little BigPaw donates pet food to Ukraine
GA Pet Food Partners wins Family Business and Export Awards
In Vogue Pets set to showcase new FY Active range
Benyfit Natural announces launch of new website
Purina Europe backs seven disruptive start-ups
Get your own copy of Pet Trade Xtra
ProDog Raw launches ‘Economy Core’ range 
Surprise inflation rise of 10.4% will hurt the high street
Dog collagen brand Pawable launches new product
UK’s largest ever feline dental study
Dogstival’s Summer of Love festival on 3-4 June
The best of last edition of Pet Trade Xtra
Pet owners cut back on weekly food shop to afford care for four-legged friends
Natural pet food brand Scrumbles raises £6m in funding
Growing the bird category with Bucktons and Peckish
Momentum builds behind new consumer show Water Alive
Vale Pet Foods wins new trade clients at Crufts...
Microchipping for cats becomes compulsory
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Pet owners cut back on weekly food shop to afford care for four-legged friends

 

Figures from leading vet charity PDSA, which is providing vital care for pets during the cost-of-living crisis, have revealed that four million pet owners (almost 18%) are making savings on their weekly food shop to ensure they can continue to provide for their pets.

 

A similar proportion of people (16%, or 3.7 million pet owners) are reducing their energy consumption to cut costs so they can continue to care for their pet. This comes as Google searches for ‘save money on heating’ spiked by a shocking 878% in 2022.

 

PDSA has warned these unsettling findings reflect the stark reality for pet owners, many of whom are being forced to make drastic cutbacks as they desperately struggle to stay afloat.

 

Meanwhile, as many as 770,000 owners are even going without necessities, including skipping meals, to keep money aside to afford the costs associated with looking after their four-legged friends.

 

Having juggled expensive bills throughout winter, alongside the soaring cost of living, owners may face a further hit this April. While the energy price cap is being reduced, meaning the amount suppliers can charge goes down, government help – in the form of the energy price guarantee – is set to come to an end. This means a household's energy bills could increase by around £3,000.

 

The looming spring budget announcement also isn’t expected to go a long way in easing the strain on UK pet owners’ pockets. The huge hike in everyday living costs means pet owners will continue to struggle with the cost of loving their companions.

 

The owners of four million pets across the UK are giving up personal luxuries as the cost-of-living crisis rages on, while two millions pets’ families are cancelling or not going on holiday to save as much money as possible to continue caring for their pets.

 

Nearly half (47%) of owners are worried about affording the cost of treatment if their pet should fall ill or be injured – making PDSA’s support crucial. A quarter of all pet owners (26%) said they would go into debt, either with family and friends or via credit and loans, to cover the cost of unexpected vet treatment.

 

Yet, 95% of people are determined to do whatever possible to avoid having to make the agonizing decision of rehoming them, or having them put to sleep, due to the ever-increasing costs to live.

 

PDSA Veterinary Surgeon, Lynne James, said: “Everyone wants the best for their pets and hearing the lengths loving owners are having to go to during the cost-of-living crisis so they can continue providing for them is heart-breaking.

 

“In 2022 we provided veterinary care for over 390,000 pets, whose owners would otherwise have struggled to afford the cost and may even have had to resort to other options such as rehoming. Now more than ever, the treatment we provide is a lifeline for families who face the horrible decision of being able to eat regular meals or provide their furry family member with their usual necessities.

 

“It’s PDSA’s mission to keep people and pets together. Last year we helped more than 330,000 pet owners. With more than half of those who rely on our services aged 55 and over, and 37% disabled or living with a serious health condition, their pet often provides vital companionship. For lots of our clients, their pets are their only companion, and their lives would be unimaginable without them.

 

“I’d encourage anyone struggling to afford the cost of veterinary treatment to find out if they are entitled to access our services by visiting the eligibility checker on our website. We also have lots of free advice on how to reduce the cost of caring for pets, while ensuring they remain healthy and happy.”

 

PDSA relies on donations to deliver life-saving treatment to hundreds of thousands of pets across its 48 Pet Hospitals in the UK. To help keep pets and people together, the charity is urgently calling on the public’s support to prevent vulnerable people having to make a truly heart-breaking decision.

 

To find out more about PDSA’s vital work during the cost of loving crisis, or to donate, visit www.pdsa.org.uk/costoflovingcrisis.

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