WildWash, the UK-based natural pet care company, has been awarded Ethical Accreditation and officially ranked #1 Ethical Pet Grooming Brand, achieving an exceptional GSG Ethical Score of 98.
This independent recognition places WildWash significantly ahead of many well-known pet grooming brands within the sector. Publicly available industry comparisons show that other established brands score substantially lower, with some receiving scores around 65 and without Ethical Accreditation.
The ranking, published by The Good Shopping Guide, evaluates brands across key ethical criteria including transparency, environmental impact, animal welfare, supply chain responsibility and corporate governance.
WildWash’s score of 98 reflects its long-standing commitment to:
- Full ingredient transparency across every product
- 100% pure essential oils
- No parabens, phthalates, phosphates, petrochemicals, sulphates or PEGs
- Cruelty-free formulations with no animal testing
- Responsible and ethical business practices
Founder Jane Cooper said: “We have always believed that ethics should be the foundation of pet care, not an afterthought. Achieving a GSG Ethical Score of 98 and being recognised as the #1 ethical pet grooming brand confirms that our commitment to transparency and integrity truly sets us apart.”
As consumer awareness around ethical purchasing continues to grow, independent scoring systems are becoming increasingly important in helping customers make informed choices. The noticeable difference between WildWash’s score of 98 and lower-scoring competitors highlights the importance of measurable standards within the pet care industry.
Consumers and industry professionals can review the full ethical rankings and brand comparisons via The Good Shopping Guide here:
https://thegoodshoppingguide.com/subject/ethical-pet-grooming/
More information about WildWash’s ethical commitments and full ingredient transparency can be found at: www.wildwash.co.uk
