In This Issue
Countdown to the biggest-ever PATS
Over 100 exclusive show offers at PATS
Pet shop recognised as inspiring start-up business
Innovative pet brand BAM! expands export market
Natures Menu picks up Best of British award
New look for Marriage’s Small Animal Range
Arden Grange expands range with veggie dental sticks
Pet brand starts search for Britain’s Best Barking Baker
EzyDog returns to PATS with fantastic range
Mikki launches super-absorbent Doodles Drying Robes
11 reasons to visit BETA International this Sunday and Monday
Get your own copy of Pet Trade Xtra
The Lion crowned UK’s most dog-friendly pub
Asia-Pacific's premier aquatic trade show launches in Singapore
'Dogpool' to put pups in the spotlight this Halloween
73% of Brits believe older dogs can learn new tricks
Dorwest Herbs launches new website
Bira says steady inflation at 2.2% provides stability
Finalists announced for the British Equestrian Trade Awards (BETAs) 2024
Welsh Dragon roars at international trials
The best of last edition of Pet Trade Xtra
Rail network sets tails wagging with snacks for dogs
Raw pet food firm aims for major expansion
Dog first-aid kit wins New Product Award
Design agency works on Pets at Home's lifestyle range
Pet Remedy rebalanced – same effect but smells better
Henry Wag now available at Stax
PIF reveals high-calibre of awards finalists
Full list of the PIF Awards finalists
Vital selected as Wholesaler of the Year award finalist
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Pet Remedy rebalanced – same effect but smells better

Pet Remedy, the trusted name in pet calming solutions, has announced an important enhancement to its well-established formula. After taking on board long-standing feedback from pet owners and professionals alike, Pet Remedy has refined its blend of essential oils to deliver the same effective calming properties with a more pleasant smell.

 

Pet Remedy has long been the go-to solution for managing stress and supporting the emotional well-being of pets, from dogs and cats to birds and reptiles. While its efficacy has never been in doubt, the unusual aroma has often been a topic of discussion amongst users and within the pet professional community. Following two years of careful research and development, Pet Remedy has successfully improved the smell of the formula while preserving the powerful calming effects that have made it a favourite among pet owners, veterinary and pet professionals.

 

A Refined Blend of Essential Oils

At the heart of Pet Remedy’s success is its unique and patented blend of essential oils, each selected for their specific calming properties:

  • Valerian: Valerian is known for its potent calming effects, working to modulate GABA receptors in the brain, thus reducing stress and anxiety in pets.
  • Vetiver: Often referred to as the “oil of tranquillity,” vetiver helps to soothe the nerves, supporting emotional stability and calmness.
  • Basil: Basil oil contributes to easing nervousness and tension, enhancing the overall calming effect of the formula.
  • Clary Sage: Clary sage promotes emotional well-being, adding balance and depth to the blend.

By carefully rebalancing the proportions of these oils, Pet Remedy has created a more floral and pleasant aroma, without compromising the efficacy that pet owners and professionals have come to rely on.

 

Martyn Barklett-Judge, Managing Director of Pet Remedy, commented: “For years, Pet Remedy has been the trusted choice for calming pets all over the world, and we’ve always taken our customers’ feedback seriously. The message was clear – the formula works brilliantly, but some people weren’t keen on the smell. We’ve addressed that by working closely with Dr. Robert Falconer-Taylor to enhance the aroma whilst ensuring the same powerful results. The new smell is more pleasing for people, and the calming effect on pets is just as strong as ever.”

 

Scientific Integrity and Continued Excellence

Dr. Robert Falconer-Taylor, a leading expert in veterinary neurology and animal behaviour, played a key role in the decision to refine the formula. He explains: “The rebalanced blend contains the same active ingredients and continues to act through both direct and indirect pathways in the brain, influencing neurotransmitters like GABA, dopamine, and serotonin. This ensures Pet Remedy remains just as effective in reducing stress and supporting emotional wellbeing in pets, with the added benefit of a more pleasant smell.”

 

The rebalanced formula is now being introduced to the market, and customers may have already noticed the improved smell. This development is a testament to Pet Remedy’s commitment to innovation and its dedication to meeting the needs of both pets and their owners.

 

For more information contact: Martyn Barklett-Judge by email martyn@petremedy.co.uk or visit www.petremedy.co.uk

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