Manchester-based pet bed specialist Scruffs has announced the return of its annual social media mass giveaway event in December.

This year's giveaway is centralised around a ‘12 Days of Christmas’ theme, in which the company will offer 12 pet beds and accessories on each day between Saturday 30th November and Wednesday 11th December 2019.

Scruffs has also partnered with Manchester Dogs Home for this year's event, along with leading pet food manufacturers Arden Grange and Lintbells, to offer hamper prizes on two of the promotional days.

A spokesperson said: "This year, we've made some slight tweaks to allow as many pet lovers to enter as possible. It's the year-round support from our community of followers which allows us to run this event every December, so we invite everyone to join in with the festive fun once again this year. We'll see you there!"

The Scruffs Christmas promotion has become an annual tradition, since its debut in 2014. In this time, Scruffs has given away over £4,000 worth of pet beds and accessories to owners around the globe.

In 2015, Scruffs notably donated a Grizzly Bear Bed to Border Collie Rescue UK as part of its Christmas event. In 2017, the company ran a 10-day giveaway event which amassed to £1,000 worth of prizes during the festive period.

Each year, the prize offering and duration changes slightly, and this year also marks the first time the brand has opened the event up to other companies.

To get involved with the giveaway this year,  visit the Pets Love Scruffs Facebook page for entry instructions.