In This Issue
Pet product inventor secures Dragons' Den investment
Get ready for a new craze – meet the Bobble Buddies crew
Connolly’s Red Mills – Go Native range of grain-free dog food, treats and dental superfood sticks
Countdown to the biggest and best UK pet trade show
PetQuip Award winners to be revealed on Sunday
Naturediet relaunch range at PATS with exclusive deals
What’s new from the Pet Industry Federation at PATS
Different Dog set to unveil trio of recipes at PATS
Poppy’s Picnic is a recipe for success with launch of new production plant
Arden Grange to launch Sensitive grain free puppy and senior diets
Stunning new 'treat tubes' from the Dog Treat Co
Get your own copy of Pet Trade Xtra
HOWND to launch Innovative Hand Barrier Serum for groomers
Pets at Home launches awards to find nation's favourite pet products
Vital wraps up exclusive offer across entire KONG range
PIF unveils package of licensing support for its members
Pet Brands is a Finalist in the SME of the Year (21-50 employees) category in the Examiner Business Awards
Scruffs utilises ‘The Retail Lab’ at Glee to showcase new products
The best of the previous Pet Trade Xtra
Firm calls for end to 'hypocrisy' in pet food market
Pet product inventor enters this weekend’s Dragons’ Den
Pet food withdrawn from national sausage competition
RSPCA range of pet products is major award winner
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PIF unveils package of licensing support for its members


The Pet Industry Federation has announced a licensing support package for its members to help them comply with the requirements of the new Animal Activities Licensing (AAL) regulations, which come into force on 1 October 2018.


The new regulations address the huge changes in pet owner attitudes and lifestyles and take account of different business models which have sprung up in recent years and the rise of internet.


There will be one generic licence for commercial pet businesses, regardless of how many licensable activities they undertake and there will be standardised criteria on the various activities providing a framework of minimum standards which businesses must meet in order to gain a licence. In addition, a star-rating system will be introduced for businesses, and there is a requirement within the legislation for trained inspectors.


PIF’s range of measures includes:

  • New and updated pet care leaflets on a range of animals have been created to enable retailers to distribute these to prospective new pet owners. These will be freely available to PIF members to download.

  • Policies and information documents to help businesses comply with the written procedures requirements of the legislation. Again, these will be free for members to download.

  • Online training courses, including City & Guilds Level 3 Pet Store Management, and shorter courses on a range of subjects including canine welfare, first aid, small mammals, fish, birds, and reptiles to help businesses comply with the staff training requirements of the legislation. Discounts are available to PIF members.

  • Access to PIF’s Primary Authority scheme, which we operate with the Corporation of London. This scheme can be used by PIF member businesses if they encounter difficulties with their local authority or receive unusual licensing stipulations. Again, this scheme comes as part of PIF membership.

Nigel Baker, PIF chief executive said: "We know that many pet businesses have concerns about complying with the new regulations, particularly if they are falling within the scope of licensing for the first time. We hope that our package of benefits will give members reassurance and take on some of the hard work that businesses would have to do to find suitable documents, leaflets and training courses. Our package will evolve and develop over time to best meet our members’ need and as we act on feedback from them about what they would find most beneficial."


PIF members will be emailed directly with details of this package and how they can access the documents. The full licensing regulations are available to view online at:, with the supporting guidance available on the PIF website.


In addition, PIF will be attending PATS Telford (stand A31) where we will be delivering a seminar on both days on the new Animal Activities Licensing regulations. Visitors can talk to the team about PIF membership at PATS; by emailing or by telephoning 01234 273933.

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