Award-winning Life of Riley Bakery Ltd, the producer of natural and grain free dog treats and cakes, has developed a dedicated app to help detect allergies, intolerances and food sensitivities.

The app is called Rootsy (@rootsyapp/rootsy.lifeofrileybakery.co.uk) is free to download.

Founder Sarah Meredith said: “It was born from the story of why we started Life of Riley many years ago when our own dog Riley was diagnosed with quite severe food intolerances. Since then we have been on a mission to provide all the options to owners of dogs with the same problems, but have seen there is a huge gap in knowledge and tools to try and identify the route of the problems.

“Rootsy is the only app of its kind, where data is easily captured by the owner and displayed on a timeline or dashboard. It also flags specific ingredients it thinks may be the most likely cause, and it easily shared with vets and nutritionists from within the app itself.

“It is built and is in the testing phase and we would love to spread the word so as many pet owners can make use of it. We are partnering with vets and other suitable companies to make it the go to tool for pet owners.”