In This Issue
No pet regrets: over two-thirds of pet owners spend more on their pets than themselves
Pet firm makes national newspaper headlines
Great response as PATS Sandown celebrates successful 25th show
Picture round-up from the pet extravaganza
Rescue dog gives 'paws-up' to new Battersea beds
WHM Pet Group brings colour to the fair
TV star gives pet brand seal of approval
Is this work place the UK’s most pet friendly office?
Dog-friendly firm gets canine first aid support
Dog photographer wins international prize
New Product Award for Especially For Cats range
Major companies secure stands at BETA International 2022
Get your own copy of Pet Trade Xtra
Dog's death prompts withdrawal of leads from pet stores
Beaphar UK changes leadership team with key appointments
Don’t Walk Your Dog Day set for April 2
Action needed over cat groomer shortage
The best of last week's Pet Trade Xtra
New Product Awards revealed at PATS Sandown
New company launched to produce lab-grown pet food
Award-winning retailer Just for Pets opens 21st store
Reforms to pet microchipping regulations in England set out
First Jollyes-branded trucks to hit the road in May
Dog owners offered chance to invest in online retailer
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New company launched to produce lab-grown pet food

A new company called Good Dog Food has been launched in a bid to develop a novel range of healthy, eco-friendly pet food products made by using cultivated meat.

 

Good Dog Food is an exclusive venture between Roslin Technologies and Agronomics, focusing on pet food. Roslin Technologies is partially owned by the University of Edinburgh and has preferential rights to IP from the Roslin Institute, famous for Dolly the sheep, the world's first cloned adult mammal.

 

Meat provides essential nutrients for companion animals but when produced from livestock or fish, it is a major driver of climate change and often results in the over-exploitation of natural resources. 

 

Good Dog Food believes that many pet owners are looking for more sustainable alternatives and cultivated meat can provide a healthy, ethical, and sustainable source of meat for their pet's food. Cultivated meat is grown from cells without the need to raise and slaughter animals and has the potential to have a significantly lower environmental impact.

 

Roslin Technologies brings to the venture its world-leading animal cell line technology, including its pluripotent stem cells that continuously self-renew – ideal for cultivated meat production. In addition, Roslin Technologies' privileged relationship with the University of Edinburgh provides the venture with access to leading animal science and world-class research facilities and capabilities.

 

Agronomics brings a network of passionate investors and cultivated meat experts that will provide the expertise to build the venture. Led by CEO, Owen Ensor, Good Dog Food will focus on the development, registration, and product launch of healthy, eco-friendly cultivated meat pet food products. This will reduce the use of live animals and can considerably reduce the environmental footprint of pet food.

 

Screenshot taken from Agronomics website.

 

Jim Mellon, executive director of Agronomics and chairman of Good Dog Food said: "An untapped sector of the agricultural market is the production of pet food via cellular agriculture. We are delighted to be able to announce our first joint venture in the cultivated meat field, to focus on the production of cultivated pet food.

 

“As a dog owner I have been looking for high-quality meat alternatives to provide to my dogs. Good Dog Food will do exactly that. It is even more exciting to know that Good Dog Food may accelerate the introduction of cultivated meat to the broader public."

 

Ernst van Orsouw, Roslin Technologies' CEO, added: "We are very pleased to be launching this exclusive venture with Agronomics. Combining our joint passion for a more sustainable world and our unique complementary expertise will allow Good Dog Food to become the global leader in cultivated meat-based pet food products and make a positive impact on the food chain."

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