In This Issue
Mixed reaction to launch of new pet trade show
PFMA wins prestigious Digital Campaign of the Year award
Burgess Hill pet store completes transformation
AmPet to distribute PoopPot in the UK
Pet firms risk losing out on talented staff, argues recruitment expert
Raise your profile at top pet industry event
Pooch & Mutt listed as one of the UK’s top ethical brands
Beaphar FIPROtec continues on the road to success
Get your own copy of Pet Trade Xtra
Pets at Home launches new brand of cat and dog food
Raising awareness of the dangers of hot cars
Mikki introduces Mighty Muzzles to training range
Winners announced for first BVA photography competition
TopSpec expands veterinary nutrition team
One pet abandoned every hour, says the RSPCA
Pet shop worker to run Great North Run in memory of beloved puppy
Society of Master Saddlers launches new website
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Beaphar FIPROtec continues on the road to success


With higher margins than other over-the-counter Fipronil products, Beaphar FIPROtec is a veterinary strength spot on medicine to kill fleas and ticks on cats and dogs. Containing the well-known active ingredient Fipronil and manufactured in-house, Beaphar are able to offer the best price for retailers and fabulous consumer value.

In July last year, Beaphar FIPROtec was launched. A year on, following a hugely successful launch campaign, it is now Beaphar’s number one flea & tick spot on treatment and has already become a trusted brand with pet owners.

Beaphar FIPROtec is going from strength to strength and continued support to retailers and wholesalers is key to its success. In July alone, Beaphar will reach over 30,000 pet owners face to face by attending two well-known shows – The Pet Show at Stoneleigh in Warwickshire on the 23rd -24th July, followed by Suffolk Dog Day at Helmingham Hall in Suffolk on the 31st July.

Prior to shows, there will be a hive of activity via social media where Beaphar will be giving away four family passes to attend either The Pet Show or Suffolk Dog Day.

On show days, the Beaphar Team will be highlighting the importance of routinely treating pets for fleas and ticks and how to combat infestations within the home. The team will also provide a FREE weighing service for pets to help pet owners select the correct FIPROtec pack size they require for their pet.

The amazing ‘FIPROtec Bug Bus’, complete with a photobooth, will be making its way across the country shortly, to arrive at its first destination – The Pet Show, along with human-sized fleas! Pet owners will have the opportunity to enter our ‘Best Photo’ competition where they will be in with a chance to win a Beaphar Hamper worth £100.

Interested in stocking Beaphar FIPROtec? For more information contact your local Beaphar Sales Executive or call 0333 0066236.

fiprotec.co.uk

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