In This Issue
Pet firm shares TV billing with PM Boris Johnson
IPN confirms £250,000 investment at Kinmel Park site
Less than 40% of rabbits and guinea pigs being fed correctly
Record sales of pet products in run-up to Christmas
Arden Grange celebrates award recognition
Trespaws wins company of the year award
Last chance to nominate for Ceva Animal Welfare Awards
Fundraising appeal for first-ever dedicated hen hospital
Henry Bell launches own wild bird care range
Homeless dogs receive special Christmas delivery
Scruffs gives gift of Christmas to animal re-homing centres
Wilsons Pet Food wins Scottish EDGE investment
Naturediet supports Bark in the Dark
Get your own copy of Pet Trade Xtra
Broadreach Nature appoints UK and International Sales Director
Dobbies creates the ultimate Christmas treat for dogs
What a year 2019 has been for Dogmatic
Sea Jerky range is a winner for Fish4Dogs
First class design award for Pool House Equine Clinic
Laser treatment boon for pets
The best of last weeks Pet Trade Xtra
Pet food company acquires Bob Martin business
Petindex – a new type of trade show
Advent calendars are a big for Lily's Kitchen...even Victoria Beckham is a fan!
Ethical pet care brand receives funding from the crowd
Dobbies unveils ultimate dog wash in Edinburgh
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Pet firm shares TV billing with PM Boris Johnson

 

It’s not every day your product range appears live on TV. It’s perhaps even rarer, that it follows on from an interview with the Prime Minster ahead of an election. But that’s exactly what happened to HayPigs!

 

The company’s multi-award-winning Guinea Pig Circus range made an appearance on ITV’s This Morning programme with Phil and Holly, in a feature entitled ‘The Best Christmas Gifts for Your Pet’.

 

Co-founder Rik Cridland said: “On Tuesday afternoon we received an email from an Assistant Producer at ITV’s This Morning programme. She explained that they were doing an item on what to buy for your pet this Christmas.

 

“We were obviously very keen to oblige and willing sent some goodies in. Now as with all TV, features can change, be moved or even cancelled at the last minute, so we didn’t allow ourselves to get too excited. But come Thursday morning when we heard the words ‘A circus tent for guinea pigs’ in the ‘what’s coming up today’ intro, we knew it was going to be an unusual day.”

“And that’s when we realised our warm-up act was none other than PM Boris Johnson,” explains co-founder Helen.  “He was being interviewed ahead of the election and controversially took a selfie with Phil and Holly!

 

“We do have many surreal moments running a Guinea Pig Circus, but this has to be up there with the best of them. Suffice to say, we got some great coverage and the range looked fab on TV. It’s nice to know that we are doing our bit to put guinea pigs in the spotlight.”

 

You can watch the HayPigs! Coverage on ITV’s This Morning programme by clicking here

 

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