The Pet Industry Federation has announced that Glowcroft, a specialist in flexible contract packing and packaging design, has become its newest Associate Member.

Glowcroft brings a wealth of expertise in supporting pet food brands with high-quality, scalable packaging solutions, making them a natural fit for the PIF community. Their membership strengthens the Federation's growing network of suppliers and service providers committed to driving standards and innovation across the UK pet industry.

Jayne Tarrant, Managing Director of Glowcroft, said: "We're delighted to join the Pet Industry Federation as an Associate Member. At Glowcroft, we're passionate about supporting pet food brands with flexible, high-quality contract packing and design solutions that help them scale with confidence. Becoming part of the PIF community allows us to collaborate more closely with like-minded businesses, share expertise, and continue raising standards across the sector. We look forward to building strong partnerships and contributing to the ongoing growth and innovation of the UK pet industry."

Nigel Baker, CEO of the Pet Industry Federation, added: "We are really pleased to welcome Glowcroft into PIF associate membership. Packaging plays a vital role in how pet food brands communicate their values and reach consumers and Glowcroft's expertise in this area is a genuine asset to our membership community. We look forward to seeing the contribution they'll make to the sector."

For more information about PIF membership visit www.petfederation.co.uk