In This Issue
PetQuip Award winners revealed at glitzy event
Lifetime Achievement Award for Bruce Fogle
Crowds flock through the doors on first day of PATS Telford
PATS Telford 2016 New Product Award winners revealed
The joy of PATS...an outsider’s perspective
Exciting ranges from Bucktons and Nature's Feast
Lily’s Kitchen unveils cat range, its biggest launch to date
Pets Choice expansion continues with new appointments
Vitalin launches new Premium Cat Food range
PIF offers free bubbly to pet business who join at PATS
Benyfit Natural showcases Lifestage and Special Diets
Pedigree Wholesale launch SmartBones
Beco goes fishing for compliments
Get your own copy of Pet Trade Xtra
AmPet to distribute innovative goDog toys in the UK
New recipe added to GA's Grain Free range
Edgard & Cooper announces UK launch
Rising star Cotswold RAW makes PATS debut
AATU unveils wet food products at PATS Telford
WildWash to unveil new range at PATS Telford
Exclusive pet accessories from Italian company Petitamis
alcott retractable leashes are leading the way
Breed-specific dog shampoo launched at PATS
Radical new tortoise home showcased at PATS
URICA joins forces with PetQuip to provide details of new risk-free access to cash service
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Exciting ranges from Bucktons and Nature's Feast


The Bucktons and Nature’s Feast brands have unveiled an exciting range of new products and merchandising solutions.

Following extensive research and development, Nature’s Feast has strengthened its offer with the launch of a new small animal food collection. The collection features a range of food, treats and hay for rabbits, guinea pigs and hamsters, an area which represents a £72m market opportunity year on year.



It has been launched to add value to the category and is based on insight which shows 43% of shoppers perceive nuggets to be boring and processed despite their health credentials. It launched in July this year, alongside care guides, POS and other educational support.


Bucktons will once again be at PATS following a hugely successful year for the brand, which unveiled its new look aviary food range a year ago. Since then, the brand has ruffled feathers and soared from strength to strength with its new ranges, new packaging and new brand positioning. This year will see Bucktons showcase its indoor bird and aviary product range along with their wild bird offering, with focus on the new suet range ready for the forthcoming winter season.

Kirk Rothwell, Brand Manager, said: “PATS Telford is a key date in our calendar and is a must visit event for the pet trade industry. This year is no exception. We’re delighted to be showcasing our new Nature’s Feast small animal collection which has already had some great listings and some really positive reviews.”

Bucktons and Nature’s Feast are on Stand G8. For further information, contact Richard Greenwood, Pet Sales Manager on 07976 490341 or email rgreenwood@westlandhorticulture.com
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