A total of 27 honours were handed out at the PIF Awards 2025.
PIF Award Winners 2025
Innovation Award – sponsored by Worldpay
Muzzle Movement – Size Mitzy
Best Newcomer – sponsored by The Animal People Recruitment Company
Alex Dimmock – Bella + Duke
Cattery of the Year – sponsored by James & Steel
Farm Springs Cattery
Pet Retail Chain – sponsored by Naturo
Pet Pavilion
Dog Daycare Business of the Year – sponsored by Collar
The Doggy Daycare Centre
Dog Walking Business of the Year – sponsored by Collar
Beacon Barkers
Export Award – sponsored by Associated Veterinary Services
Boil & Broth
Garden Centre Pet Department of the Year – sponsored by Natures Menu
Homeleigh Garden Centre, Bude
Grooming Business of the Year – sponsored by Buddycare
Pet Pavilion
Home Boarding Business of the Year – sponsored by Cliverton
The Country Dog Hotel & Spa
Independent Retailer of the Year – sponsored by Bella+Duke
Superpet Warehouse
Kennel of the Year – sponsored by Collar
Canine Karma
Manufacturer of the Year (Over £10m ) – sponsored by Anthesis
Landguth Heimtiernahrung
Manufacturer of the Year (Under £10m) – sponsored by Anthesis
Cobbydog
New Business of the Year – sponsored by Worldpay
Sniffer Shop
New Product (Accessories) – sponsored by PBW News
Pawdaw of London, Luxury Amenity Pack for Dogs
New Product (Food) – sponsored by PBW News
Nutriment Gently Steamed Range
New Product (Health & Hygiene) – sponsored by National Pet Shop Day
Karnlea Cat Supplement Toppers
New Product (Treats) – sponsored by the Big Biscuit Company
Antler Chew Venison Sticks
Online Business of the Year – sponsored by Worldpay
Dorwest Herbs
Pet Service Business of the Year – sponsored by Cliverton
Yorkshire Pooches Therapies
Pet Tech Business of the Year – sponsored by PBW News
Petscribers
Raw Store of the Year – sponsored by Nutriment
Stefs Pet Pantry
Supplier of the Year – sponsored by Dog Friendly
Herbal Dog Co
Sustainability Award – sponsored by Citation
Doglyness
Wholesaler of the Year – sponsored by Natures Menu
Vital Pet Group
Marketing Campaign of the Year – sponsored by Nobull
Tug-E-Nuff
Lifetime Achievement – sponsored by PATS
Gordon Thomas
