Pets at Home has announced the appointment of Kathryn Imrie to the newly-created role of Chief Consumer Officer. 

Kathryn joins Pets at Home following 18 years at TV and communications giant Sky. Kathryn was a key member of a team that delivered a track record of consistent growth and transformation. 

In her most recent role as Chief Consumer Officer at Sky Deutschland, she helped lead the repositioning of the consumer business, implemented a data-led marketing approach, and enabled the business to reach its highest ever subscriber numbers.

Lyssa McGowan, CEO, said:  “I am also delighted to welcome Kathryn Imrie as our new Chief Consumer Officer. She will play a key role in the next stage of our journey in building a consumer-focused, omnichannel, pet care platform.”

Kathryn Imrie said: “Pets at Home is a business that I have watched closely and admired from afar for some time, and I am thrilled to be joining at such an exciting time with so much growth ahead. Having grown up in a family of animal lovers in County Durham, I’m also delighted to be joining a business with Northern roots that puts pet welfare at the heart of everything it does – it feels like I’m coming home.”