In This Issue
New health monitor set to take pet industry by storm
UK pet product to feature in new Hollywood film
Lily’s Kitchen expands its range of Truly Naturals pet treats
Pet companies risk losing out on the best sales staff
PetSafe launches new drinking fountain
Natures Menu becomes official sponsor of Crufts
FELIWAY and ADAPTIL ads to hit TV screens at Christmas
Pets at Home posts 9% rise in revenue
New pet store opens in Milton Keynes
Dog scoops national slimming prize after 39% weight loss
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Pooch & Mutt wins a place in packaging history
Truline by Pero rated best UK dry dog food brand
Pet shop wins local business award
Natures Menu launches Raw Expert course for retailers
Animal experts issue festive food warning to pet owners
Pets at Home increases size of its fleet of vehicles
Pets Perfect distribute Maelson products in the UK
PetWeighter secures order from 14th century hotel
Owner fined for failing to microchip dog
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Contact neil.pope@tgcmc.co.uk for all editorial matters.

Pictured: There are some advantages of working from home...Neil gets instant hugs from Billie-Jean, the Lancashire Heeler.

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FELIWAY and ADAPTIL ads to hit TV screens at Christmas


Ceva Animal Health is launching a new national TV advertising campaign over the festive period to highlight the benefits of its leading veterinary behaviour products, ADAPTIL and FELIWAY amongst dog and cat owners.

The 30-second advertisements will raise awareness of the benefits of ADAPTIL and FELIWAY over Christmas and New Year when pets are often stressed due to the festivitie – these can consist of strangers in the house, loud noises such as Christmas crackers or simply pets being left ‘home alone’ for longer periods than normal.

The campaign will interchange between ADAPTIL and FELIWAY and will feature Meg and her dog, Dude, and Clare and her rescue cat, Mewsli.

The advertisements will show the remarkable changes in the pets’ behaviour which sees them become content and happy.

Aimed at ABC1 women, the advertisements will run from Christmas Day until January 3 during family films and prime-time on Channel 4.

For further information on ADAPTIL or FELIWAY visit www.feliway.co.uk or www.adaptil.co.uk.
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