In This Issue
HOWND chosen to pitch at Pets and Money Summit
Owner claims Pets at Home held his dog to ransom
Pet Trade Xtra produces a digital magazine version
Award winning Naturediet's eco-packaging range extended
Vitalin to showcase new dog food range at Crufts
Lintbells Mobility Matters support materials
Exciting new products to be launched at PATS Sandown
Different Dog to unveil plastic-free packaging
What’s new from the Pet Industry Federation at PATS?
For All DogKind add supplements to award-winning range
New top choice for mini dogs from Josera
Conference to provide practical advice to exporters
Get your own copy of Pet Trade Xtra
Sales reps in pet trade warned to beware of false promises
Poppy’s Picnic nominated for two prestigious awards
Pie shop opens in closed-down pet store
RSW International Ltd to showcase pet products at Spring Fair
WHIMZEES is ‘top dog’ in fighting dental decay
New cat food launched in UK by Swedish firm
Garden centre donates animal-friendly plants to rescue centre
Veggie Dog is 99.99% Vegan
The best of the previous Pet Trade Xtra
Pet store closes its doors due to 'unsustainable' trade
Pet retailer considers £8m stockpiling plan in case of a calamitous no-deal Brexit
World’s most hygienic germ-busting dog food bowl
New Wagg wet dog food range goes on sale this week
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Lintbells Mobility Matters support materials

Lintbells will showcase its Mobility Matters campaign at PATS Sandown on stand K13. Data from the Royal Veterinary College suggests that 15% of all cases presented at vet practices have musculoskeletal problems and joint stiffness is very common, especially in older dogs. The ‘Gold Standard’ for many of these pets is to take a multimodal approach, using many different techniques to help them maintain or regain mobility and live a happier life.

The Mobility Matters support material is available to retailers free of charge and supports outlets to offer a value-added service to people who own dogs with stiff joints or reduced mobility. The pack includes materials that help pet owners better understand their pet’s joint health and materials for retailers to signpost the support they can offer.

Gemma Cunningham, YuMOVE Brand Manager says there is a lot that retailers can do to help these pets, “Adapting the environment is essential – simple changes such as making sure they have a softer or lower bed, introducing toys that encourage gentle exercise without overdoing it and quality foods that help them achieve an ideal weight, can all make a big difference YuMOVE Dog provides high levels of Omega 3 EFAs to support stiff joints and when given alongside all these other things offers significant benefits to the pet. We wanted to ensure that retailers were given the tools that would help them make effective recommendations and to improve welfare”.

To complement the offer, delegates can also hear Lintbells Key Opinion Leader & Strategic Partners Manager, Adam Crisford’s thoughts on osteoarthritis in dogs and how retailers can support these customers. He will be delivering a seminar at 3 pm on 10th February entitled: ‘He’s just slowing down’ how to improve your customers pets’ quality of life living with osteoarthritis’.

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