Top-selling brand Billy + Margot first came to prominence when founder Marie Jones appeared on the BBC TV hit programme Dragons’ Den where she secured investment from Deborah Meadon. The brand, now owned by Australian firm Real Pet Food Company, is now relaunching in the UK with an exciting range of new products.

Canine nutritionist Marie, who is still involved in Billy + Margot, talks exclusively about her remarkable journey with the brand since first launching seven years ago.

It has been a remarkable journey for Billy + Margot, are you amazed at how far the brand has come?

It has been an incredible journey for Billy + Margot and for me personally. Seeing the brand sold in so many countries around the world now is amazing. I had envisioned that one day the brand would become global, but I never thought it would happen so quickly and on such a big scale. Of course, along the way there has been a lot of help from my first investor, Deborah Meaden, and now with the RPFC Group. But global expansion was in my original business plan. So my dream has come true which is incredible.

You’re still remembered for winning an investment in the Dragons’ Den, is that a good or bad thing?

I was aware that Dragons’ Den had its risks but for me the experience and the involvement from Deborah were both very positive. Not only did it give the brand instant recognition but the TV exposure and the association with the show opened doors that would have otherwise taken longer to open. People often ask me if I would do it again and the answer is Yes - although I have to say the hour and a half I spent in the Den was a terrifying experience that I would not necessarily wish to repeat!

When you started out was it always your intention to extend the range beyond the original product?

It was clear that an iced treat, especially in the UK where the weather is not always hot, would have a short selling window - April to September at best. So yes it was always my intention to add other treats to the range and I also had plans to include food. Deborah and I were particularly keen to include a raw food range and it is only this year that the brand will launch its first range of raw food. But the work started in 2014. In our various markets – UK, US and Australia – Billy + Margot is the only brand to sell all formats of food: dry, wet, fresh and raw.

You’re now firmly established as an international brand, how many countries are you sold in?

To date we sell in the UK, the US, Australia, New Zealand, China and in smaller markets like the UAE, Singapore and a few countries around Europe. We are launching this year in Canada and we have plans to expand into the EU.

Has the growth of the brand been accelerated by being part of a larger company?

There is absolutely no doubt that without the financial investment, production facilities and expertise that the RPFC Group has brought, Billy + Margot would not be where it is today. I launched it in 2012 and the company is worth over $15 million today.

How involved do you get in the development of new products?

I work closely with our production teams in Australia, and I still put together all the recipes for our food and treats. I am very specific when it comes to the ingredients and the mix of ingredients that go into our products and I am lucky that the RPFC Group allow me such involvement. It is important for the brand to retain its authenticity as it’s what resonates with our customers. Although Billy + Margot is now part of a big group, it is still that small brand that people love and trust. There are no plans to change that!

Tell us about your relaunch and new products.

It’s really exciting to relaunch in the UK, the home country of the brand. We are introducing a range of dry food – one that includes 3 SKUs of single proteins. Our product will only contain one protein and the matching fat. So our Lamb and Salmon products do not have any poultry in them, which will help customers who are looking to avoid poultry for their dogs. We are also introducing a range of small wet pouches and new ‘wild’ flavours in our wet tins. We are also launching a superb range of raw food suitable for paleo diets. Our venison treats stay the same as they are still very popular and of such high quality.

When will you go public with your new look and new products?

The new range will be sold for the first time in Pets At Home stores from the end of June (Wet and Dry Dog Food, and Dog Treats ranges). We will also continue supporting all independent retailers - products are available through Pedigree Wholesale, as well as direct with Billy + Margot. Customers can also buy through Ocado and Fetch. For more information we can be contacted on 02392 633855.

Billy + Margot has announced a major UK relaunch with a new range of products to be sold in Pets at Home stores for the first time. The decision is the brand’s biggest UK move since being acquired by Australian pet food company, the Real Pet Food Company (“the RPFC Group”), in 2016. 

From the end of June, Billy + Margot products will be available to buy in Pets At Home’s 400+ stores around the UK, as well as on their website. They will also be available through Pedigree Wholesale, and retailers including Ocado and Fetch. The commitment to relaunch is evidence of the RPFC Group’s plans to strengthen its global presence, while supporting the delivery of 'innovative, premium and nutritious' pet food products to the UK market. 

In the brand’s first major UK relaunch since it was founded in 2012 by canine nutritionist, Marie Jones, customers can also expect to see a significant change in the brand’s look and feel, extending to product packaging across the entire range. The investment aims to further distinguish Billy + Margot in the premium dog food market as a supplier of high-quality products that cater for the complex dietary needs of dogs.

The relaunch also sees the creation of a new range of exciting recipes by Marie Jones, to work alongside the existing range of popular flavours and natural ingredients. The breadth of the new range means that Billy + Margot can boast a super-premium feeding regime for dogs across multiple feeding platforms, with products that vary from exclusive iced-treats through to feeding solutions across dry, wet and raw. 

Dave Hughes, Category Manager for Food at Pets At Home, said: “We’re delighted to be introducing the Billy + Margot brand to Pets At Home customers through our 400+ stores across the UK, as well through our online platforms. They provide a really high-quality and distinctive range of products, and we hope our customers agree that they are an attractive proposition for the premium dog food market.”

Canine nutritionist and founder of the Billy + Margot range, Marie Jones, said: “I’m thrilled Billy + Margot products are now available for our customers to buy in-store at Pets At Home. The UK is where I first conceived the first iced-treat recipe, and successfully pitched to Dragons’ Den – and so to now be back in the UK with a complete rebrand and exciting new range of unique recipes, supported for the first time by the UK’s largest pet supplies retailer, Pets At Home, is incredibly exciting.”

All Billy + Margot products are grain-free and made with the highest quality protein as well as Marie’s unique superfood blend of fruits and vegetables, plus Manuka honey, coconut oil, turmeric, ginger root, kale, spinach, carrots, pumpkin and blueberries – all carefully selected for the health and wellbeing of dogs, as well as to offer flavour and texture dogs will love.

The new range will also be available to independent retailers via Pedigree Wholesale. 

Woof & Brew, the award-winning pet drinks company, has successfully raised £1m of new investment.

The investment will be used to increase the company’s sales and operational support in the UK and overseas so that Woof & Brew can take full advantage of the incredible response from retailers and pet owners to their unique range of health and treat drinks for dogs.

Woof & Brew will further capitalise on its position as the leader in the pet drinks industry in the UK and internationally, with new products being launched in 2019.

“We were delighted to receive the backing of a number of successful and influential individuals,” said Steve Bennett – Managing Director of Woof & Brew.

“Since launching Woof & Brew in 2013, we have created a new market, producing healthy drinks for dogs and we are confident that with this investment, we can build a major business in a lucrative and growing market place, with our brands, including Bottom Sniffer Beer for Dogs, Pawsecco, Cham:Paws, Anxious Hound and Senior Hound and our new, unique, subscription service.”

Woof & Brew worked with The Coutts Bank Investment Club to raise the funds.

Hans Prottey, who heads the Investment Club at Coutts, commented: “We were first introduced to Steve by one of our existing investors with Coutts Investment Club.

“Woof & Brew is a great example of an entrepreneurial British business that is growing rapidly, expanding internationally, and doing so profitably. At Coutts, we look to introduce fast growing private UK companies with high calibre management teams to the Coutts Investment Club – and members of which, in turn, bring their valuable business expertise and commercial contacts as well as their financial backing.

“Britain is a nation of pet lovers and the UK and international markets are growing year-on-year, often above other retail segments. The team have huge potential and a bright future ahead of them and we are delighted to be able to support them on this journey.”

Mars Petcare claims to have created the ‘Pet Friendly Workplace of the Future’ at its new North American headquarters in Franklin, Tennessee.

The new office fosters a collaborative working environment for workers and their four-legged friends.

Feature include:

• Wi-fi enabled dog park with seating areas and room to run so people and pets can work and play together 
• Two indoor dog play areas, staffed by a "pack leader" and full-time "pet sitters" so staff who may have a busy day can still bring their pets 
• Coffee bars on every floor that also have automated "slurp stations" for pets so that everyone can enjoy break time together. 
• Custom pet bed and toy storage space throughout the office 
• Wider furniture with pet-friendly fabric, including sofas and ottomans, so workers can lounge with their furry friends 
• More than 60 acres of outdoor green space and walking paths – all designed with pet-friendly landscaping

The company says the new corporate headquarters demonstrate how Mars Petcare is working every day to fulfill its purpose: A BETTER WORLD FOR PET and in turn, serve as a beacon for other business leaders to introduce pet-friendly polices at their own workplaces.

"We've welcomed pets into our offices for years.  We know that they reduce stress and increase our collaboration and productivity at work," said Mark Johnson, President of Mars Petcare North America.

"And, pets are great for talent recruitment.  We know that a majority of candidates would always choose a pet-friendly employer over one who is not. The bottom line is that being a pet-friendly work place is great for our Associates, it's great for our pets, and it's great for our business."

To learn more about how you can make your workplace pet-friendly or to find tools to communicate the benefits of pet-friendly workplaces to your local business leaders, visit BetterCitiesForPets.com.

Pictures: © Hall + Merrick Photographers

Pets at Home has introduced blue-badge parking for colleagues with elderly dogs at their head office in Wilmslow.

The spaces will allow extra room for getting a dog in and out of the vehicle and enough room to use a ramp or tail lift.  

Pets at Home introduced parking spaces for disabled dogs after a worker with a 14-year-old Labrador, named Mackie, told bosses that she commonly struggled to park near enough to the office, and had to carry her pet a long way from her car to her desk.

A spokesman for Pets at Home said: “We have a brand new office space suitable for colleagues and their dogs, which has adjustments in place so that we don’t discriminate against our canine companions like Mackie who are less able. 

“The blue badge feels like a natural extension of one of our core values of putting pets first. We hope the initiative makes a tangible difference to the wellbeing of our aging and disabled pets, as well as their owners.” 

Fish4Dogs, an official supporter of Bring Your Dog to Work Day, is proud of the fact that it encourages staff to take their four-legged friends into the office all year round.
 

 
On average there are 12 dogs in the office, who are the regular ‘staff’ who come in everyday – but then when more people are in, the number can increase to 20, which creates a real buzz and works if everyone is prepared.
 
The Fish4Dogs team marked the occasion early this year to allow the Ops Board to all participate in the fun.  The company who are positioned as champions of fish as the perfect protein,  naturally put fish on the menu, fish and chips served by ‘The Village’ a local fish and chip shop van – for all staff and special guests at an event in the grounds of its Worcestershire head office, whilst the dogs were served Finest Complete food made with Norwegian Salmon and potato.
 

 
As well as hearty fish lunch, the team were joined by two of its key partners – Birmingham Dogs Home and the UK Flyball League,both sponsored by Fish4Dogs.
 
Jen Collins, of the UK Flyball League gave a presentation on the fast paced sport, and talked about how dogs and handlers are trained to take part and hone their skills through staggered leagues to provide inclusive opportunities for those at different levels.
 
Giles Webber, CEO of Birmingham Dogs Home, bought along a new friend – springer spaniel Riley, who is looking for a new forever home.  Giles talked about the work of the centre to rescue, reunite and rehome thousands of dogs every year.
 
Caricature artist Richard Russell was also in attendance at the event – capturing likenesses of Fish4Dogs’ canine colleagues.
 
Said event organiser Theresa Hayes: “In support of National Bring Your Dog To Work Day and to help raise awareness of this charitable event, we also want to show businesses just how easy it can be to have dogs in the workplace as a permanent fixture when managed appropriately. Having dogs in the office is hugely beneficial for general staff wellbeing. In the 12 years we have been a dog-friendly workplace we have found it to create a wonderful working environment which helps to increase productivity and staff retention”.
 
Fish4Dogs has produced a free downloadable guide to help other workplaces become dog-friendly. It can be found at https://www.fish4dogs.com/caninecolleagues and on Fish4Dogs’ social media channels.

Exhibitors at PATS Telford in September has been revealing why it's the BEST place to showcase their products this Autumn.

Inspired Pet Nutrition were the first company to book a stand with PATS in 2009 under the Wagg brand, and have exhibited ever since. Sales Director Ben Anderson revealed why PATS Sandown and Telford are the only UK pet trade shows that IPN will be supporting going forward. 

“PATS gets better year on year in terms of visitor numbers, quality of visitor, event timings and location,” said Ben. “As a major manufacturer, we know that the show will deliver the level of retail buyer that we are targeting with our new product launches and wider branded ranges. Since day one PATS has been a successful show for IPN, organised by people that truly understand the pet market and the calibre of customer that we are looking to see on our stand.”

These sentiments were echoed by Jo Boughton-White, MD of Dorwest Herbs, who said: “We consider PATS to be the most important trade shows in our calendar. These exhibitions are the perfect platform for us to launch new products to the right people, the decision makers in the pet trade industry! Not only that, but they are the perfect opportunity to meet current customers under one roof.”

And Greg Van Praagh, of Benyfit Natural, commented: “PATS Telford is great, it’s a show where you get triple bites of the cherry – you get to launch new products, meet new customers and talk to existing customers. It’s all about getting feedback from people, and being able to maintain those great connections.”

September’s exhibition is also an important event for Billy + Margot. “PATS Telford is a must-do for the brand,” said Helen Ellwood, Head of Commercial Sales & Marketing for parent company RPFC Group UK.  “It’s going to be key for us this year to re-engage with our independent retail customers, allowing them to see how the brand has changed, developed and grown, while showcasing our new range. It’s a show that is trusted and known, and we don’t underestimate its influence and the longer-term benefits for our brand.”

This year will be the third time Purely Fish has exhibited at PATS Telford, and Karen Scott, Head of New Business Development, stated: “For an emerging brand such as Purely Fish, both Telford and Sandown are really important shows for us. These exhibitions enable us to not only showcase our growing range of 100% fish-based natural dog and cat food, to buyers from the larger pet wholesalers and retailers, but also meet the independent stockists and international buyers. We have enjoyed great success in exporting to new countries.”

For GWF Nutrition it will be the first time the company has exhibited at PATS Telford. Marketing Manager Helen Hounsell explained why the company decided to book a stand. “After visiting Sandown we were impressed by the scale of the event and potential for trade exposure and were keen to be involved. It’s a well-organised and sizeable show - and a great opportunity to meet a wide range of retailers face to face and showcase our pet supplements range. We’re looking forward to meeting retailers we haven’t worked with before, as well as reconnecting with our current stockists and providing fresh product information and some great show offers.”

The September exhibition also plays host to the prestigious PetQuip Awards, which will be presented at a gala dinner on the evening of the first day of the show. These awards have consistently delivered a professional, enjoyable and successful networking evening event for the whole industry where suppliers and retailers can mix, have fun and celebrate the industry’s many successes.

PATS Telford takes place on Sunday, September 22, and Monday, September 23, 2019.

Pet stores and garden centres are being urged to register now for free entry to PATS Telford, the UK’s number one pet industry exhibition, where leading brands will be showcasing their new products and services under one roof.

With so many exciting plans for 2019, PATS Telford is shaping up to be another memorable event in September.

With still three months to go before the show opens, more than 180 companies have already booked their stand space, so retailers and buyers can be certain the exhibition hall at The Telford International Centre will be packed with hundreds of new products.

As well as meeting up with a long list of PATS regulars, visitors will be greeted by a host of new faces when the show takes place on Sunday, September 22, and Monday, September 23, 2019.

So why should retailers register now for free entry to the two-day exhibition? Here’s just a quick summary of popular visitor attractions:

• The biggest ever showcase of new pet products
• Unrivalled show offers and competitions
• Top groomers giving insightful demonstrations, workshops and talks
• Leading pet industry figures delivering informative seminars

Sheila Campbell, who owns Hamilton’s House dog boutique in the Cotswolds, revealed why PATS exhibitions play a crucial role in helping retailers choose the right pet products for their stores.

“Visiting PATS helped me launch my business because I found everything I needed for my store,” said Sheila. “Seeing all the latest products under one roof was perfect. It’s a must-visit exhibition.”

Parking is free at the Telford International Centre, and everyone will receive free tea and coffee, and a free show catalogue.

You can register on line at www.patshow.co.uk where you’ll also find a full list of visitors and information on how to reach the venue.

There was a clear message to the specialist pet trade at Royal Canin's recent Weight Management Congress - that they have a big role to play in supporting owners to maintain their pets' weight.

Over 100 veterinary professional delegates from throughout the UK and Ireland, and as far afield as mainland Europe, Canada and Mexico, gathered for Royal Canin’s first Weight Management Congress in Nottingham recently.

Although the event itself was aimed at vets and vet nurses, there was also a strong message for the specialist pet trade, said Ben Hurley, Royal Canin retail marketing manager. “We all know that obesity is already an epidemic for dogs and cats worldwide, and there is a substantial role for the specialist pet trade to play in helping owners keep their pets on the straight and narrow.

“We need to help owners understand that keeping their puppy or kitten at ideal weight right from the start means they will significantly reduce the potential for obesity-related health issues in later life, as well as giving the pet a much better quality of life and an extended life expectancy.

“It is much easier to maintain ideal weight than allow the cat or dog to gain excess weight and then reduce back to a normal level.  If you have weighing scales in your store, so much the better – because by offering free weighing you are also increasing footfall and hence the chance to drive extra business. Even if you don’t, by encouraging owners to weigh their pets at home or at the vet on a regular basis you will be helping them understand that weight management is an essential part of healthy pet ownership, and also put yourself in a position to advise on dietary changes if necessary.”

The two-day congress was packed with key speakers such as Prof Alex German and Georgia Woods from the University of Liverpool Weight Management Clinic; behaviourist Jon Bowen; veterinary anaesthetist Briony Alderson; Sandra McCune from MARS Pet Care; and Louise Brennan, Shelley Holden and Caroline Burke from Royal Canin's veterinary Weight Management Team.  Delegates enjoyed a range of interactive workshops and games, designed to increase awareness and understanding of the importance of weight management for cats and dogs and to help them improve owners’ compliance with weight loss programmes for their pets – which is typically one of the biggest elements in the sustained and successful management of weight.

The key messages from the event will be filtered down through an extensive communications campaign starting in the spring and continuing throughout the year.

For more information about the Royal Canin range for cats and dogs, including products which have a role in helping maintain ideal weight, contact your Royal Canin business manager, call 0845 606 9980 or visit www.royalcanin.co.uk.

The European Pet Food Federation (FEDIAF) held an inaugural meeting of its CEO Forum, bringing together industry leaders to discuss and agree priorities with the aim of future proofing the industry.

The session was moderated by Andreas Steinle of the German Future Institute.

The forum included 16 business leaders from 11 European countries and the session focused on long-term mega trends and how these could impact the pet food industry. The mega trends included sustainability, globalisation and digitalisation. 

Following a scene setting presentation, delegates broke out into groups to consider four scenarios related to the mega trends and how this could shape FEDIAF’s future strategy: 

• What if 95% of your customers and their pets lived in urban areas?
• What if 40% of pet food is based on alternative protein sources such as like insects or lab grown meat?
• What if the EU passed a law that pet food production must be carbon neutral?
• What if 65% of pet food is bought online?

Andreas Steinle advised: “By 2050, it is expected that 75% of the world’s population will live in cities; pets and people could be competing for drastically reduced living space.

"By 2050, plastic waste could triple if usage continues at its existing rate. E-commerce is changing before our eyes, with the boundaries between online and offline blurring to create a new retail focusing on fulfilling the personalised needs of each customer.

"Mega trends are avalanches in slow motion they change everything but slowly and the changes are long lasting.”

Nicole Paley, Deputy Chief Executive of the Pet Food Manufacturers’ Association (PFMA), attended the forum as part of the UK contingent and advised:

“This was a superb event and the FEDIAF AGM provided the perfect forum for this discussion," said Nicole.

"The strength of a trade organisations such as FEDIAF and PFMA is providing opportunities such as this for industry to come together and develop strategies for these big picture issues. Working together on issues such as sustainability enables us to have a much greater impact than working as one.”

Greg Van Praagh PFMA Vice Chairman (Benyfit Natural) and Peter Kersh PFMA Past Chairman (World Feeds), also attended the event with the UK group. 

TV chef and actress Lisa Faulkner has been recruited by Royal Canin to help drive brand awareness and education about pet ownership and feeding habits.

Royal Canin appointed consumer PR agency Full Volume to devise and deliver the campaign and broker the partnership with Lisa Faulkner. It also commissioned research to look in to the feeding habits of 2,000 UK dog owners, engaging with Lisa Faulkner to discuss the research and promote Royal Canin Canine Care Nutrition’s key messaging across media titles and broadcast outlets. 

Lisa was joined by Hannah Poile, Royal Canin's Scientific Communications Manager and brand spokesperson, for a studio day that resulted in 158 radio station mentions for the campaign - equating to a pet owner reach of  39.5 million! With TV opportunities also secured, and second and third phases of the campaign to be implemented across the summer, the opportunities to educate pet owners are huge.

Roma Wilcox, Retail Marketing Executive at Royal Canin, commented:

“The campaign research is really shocking, as it shows the lack of awareness we have as pet owners of our pet’s nutritional needs and how their needs differ from our own - and why would we, we love our pets so why can’t we treat them?

"The big take out for me was that on average we are overfeeding our dogs 54,000 calories every year (on top of their normal diets) which is just crazy when put in to context. It highlights that people who do this aren't alone, but we all need to be more careful in future. We were also very pleased to work with Lisa Faulkner to deliver such important messages and promote responsible pet ownership. As a brand our first port of call is to put the dog or cat first and the Canine Care Nutrition range really supports this philosophy – not only helping dog health but also ensuring pet owners can be confident in their animal’s wellbeing by feeding Canine Care products to their dog.”

The Canine Care Nutrition range is a specialised range of complete and balanced nutritional solutions available in both dry and wet formats. Each product is dedicated to a specific care target where the right nutrition can really make a difference in maintaining health. The range is informed and supported by extensive internal research, and targets eight specific sensitivities; digestion, skin, coat, weight, bone and joint, dental and urinary health, as well as a product tailored to the nutritional needs for dogs post neutering.

Picture shows: Lisa Faulkner (left) and Hannah Poile (right).

As part of Forthglade’s Great Dog Walk Challenge, the Devon-based pet food maker, has announced results from a national mindful dog walking survey, with the aim of encouraging more UK dog owners to make the most of precious daily dog walking time; for improved health and wellbeing through exercise, valuable down time and the opportunity to bond with canine companions.

The recent study¹ commissioned by Forthglade surveyed 1,500 dog owners across the UK, found that two-thirds of dog owners are unable to switch-off from screen-time whilst walking the dog.   

Results showed that 63% of owners regularly use their phone whilst out on dog walks to send texts (50%), chat to friends (48%), check work emails (27%), post on social media (26%), shop online (14%), and even monitor online dating apps (7%), for potential love interests.

Forthglade have worked with Clinical Psychologist Linda Blair and Certified Animal Behaviourist Caroline Wilkinson, co-founders of ‘Mindful Living and Our Dogs’, who state walks should be an opportunity to unwind, switch off, and engage with our pets.  

Blair comments: “It’s concerning that so many of us are plugged into our phones whilst out walking our dogs. We think smartphones allow us to us ‘stay in touch’, when in truth they prevent us from making meaningful social connections. When we text or email we’re exchanging information but we’re not connecting emotionally. Try leaving your phone at home and look around as you walk. Be curious, appreciate your surroundings, and greet other dog walkers. You will quickly enjoy the increased wellbeing and a growing sense of calm and belonging.” 

It’s not only our own wellbeing that’s affected by our inability to switch off on walks – it could be affecting our four-legged friends too.  

The study found that less than half of British dog owners (49%) see dog walks as a way to bond and connect with their dog, which may be leading to a nation of anxious, misbehaving dogs, with 69% pulling on the lead, 49% barking at other dogs, and 27% chasing wildlife. 

Wilkinson continues: “Being more mindful of our dogs whilst on walks can have huge benefits.  How often have you charged through the on-lead part of your walk, desperate to get to the park to allow your dog off the lead? Try to change your approach; Use the on-lead section of your walk as an opportunity to engage with your dog. Try scattering treats in the grass to engage your dog’s nose, or calmly stroke them to release oxytocin and reduce tension. You and your dog will immediately feel calmer and more engaged.” 

Gerard Lovell, Managing Director of Forthglade and owner of Labrador Bo, adds: “As a dog owner juggling work and family commitments, I know how difficult it can be to find the opportunity to really switch off. But by leaving your phone at home and being more ‘present’ whilst out on walks can make the world of difference to your own wellbeing, and to the relationship you have with your pet.” 

The research found that walking the dog can be incredibly positive for our wellbeing, with three quarters of Brits (73%) saying walking the dog makes them happy, and a further 57% saying it helps them feel positive and energised.  

It also revealed that walking the dog is great for our social lives, with more than half (59%) saying dog walks help them to get out and meet people, and 45% having made new friends on walks. In fact, one in ten Brits (59%) actually met their partner whilst walking the dog. 

Wilkinson and Blair have worked with Forthglade to create 5 tips to More Mindful Dog Walks 

By ‘Mindful Living and Our Dogs’ experts Caroline Wilkinson & Linda Blair 

1. Leave your phone at home. Many of us think smartphones allow us to us ‘stay in touch’, when in truth they prevent us from making meaningful social connections. Why not use your dog walk to reach out meaningfully instead? Leave your phone at home and look around as you walk. Greet others warmly and enjoy a friendly chat. The reward? Increased wellbeing and a growing sense of belonging. 

2. Be curious. Challenge yourself to think in a new way on your dog walks. No zoning out. No criticizing. No comparing. Instead, simply appreciate what’s happening all around you, right then and there. See if you can describe your surroundings to yourself in detail, but without comparing them to anything else. Just notice.  

3. Be calm. Considering our dogs don’t use language in the same way as us, they’re very adept at understanding the ‘meaning’ of the words we use. But we often assume that dogs understand us more than they do. When out on walks, try to use cues consistently and a calm, happy tone to your voice. Over-talking to our dogs can raise their level of arousal, plus it doesn’t allow them the important processing time they need to understand what we are asking of them.  

5. Ditch the ball and engage your dog's nose. Did you know that the part of the dog’s brain responsible for processing scent is proportionally 40% larger than in us humans? In our dogs, the nose is king and sniffing actually has stress-reducing benefits. So, it’s a much better activity for your dog on a walk than chasing a ball repetitively, which can cause physical pressure and large amounts of adrenaline. And while they may not be running - sniffing is tiring! 
6. Make the journey as interesting as the destination. How often have you charged through the on-lead part of your walk, desperate to get to the park to allow your dog off the lead? Try to change your approach; Use the on-lead section of your walk as an opportunity to engage with your dog. Try scattering treats in the grass to engage your dog’s nose, or calmly stroke them to release the love hormone oxytocin and reduce tension. You and your dog will immediately feel calmer and more engaged.” 

To take up the Mindful Dog Walking ‘5 day focus’ go to https://forthglade.com/news/5-days-to-mindful-dog-walks. A social media campaign is being launched this week to help support the campaign, for Mindful Dog Walking advice and tips follow @Forthglade #MindfulWalkies #Pawsandswitchoff  

BSB Products, the exclusive importers and distributors of Carnilove, has appointed its first-ever Carnilove dog ambassador. Balto is a six-year-old Siberian Husky who was rescued as a puppy and has since become a therapy dog as well as working diligently to promote rescue dogs and the Siberian Husky breed.

At eight months old, Balto was in a dog shelter and just two days away from being euthanised before The Siberian Husky Welfare Association stepped in.

They found him a foster home at the eleventh hour and Sandra, now Balto’s owner, initially met him when she was involved in transporting him to his temporary home.

“I was amazed by Balto’s sweet and gentle nature when we first met; he was so calm and quiet on the long car journey to his foster home,” said Sandra. It really was love at first sight, so Sandra applied and was approved to adopt him.

Sandra and Balto lead very busy lives. As well as entering lots of fun dog shows, this perceptive Husky also supports and comforts children, the elderly and the poorly as a TDN (Therapy Dogs Nationwide) therapy dog. 

Colin Rodger, Director at BSB Products, explains why Balto was chosen as Carnilove’s first dog ambassador.

“Carnilove perfectly balances the needs of dogs versus what they crave with exceptionally tasty food and treats that contain all of the nutrients that they require. Balto entirely echoes this ethos with his dedication to work, rest and play.”

Colin continues: “Balto captures everything that a dog should be, he’s plucky, gentle, lively, kind, sensitive and, most importantly, a loyal friend. His journey from an unwanted, unchipped pup to a dog that provides comfort and distraction in care environments and the wider community makes him a champion in our eyes.”

A kitten has miraculously survived life-threatening injuries after hiding under the bonnet of a neighbour’s car then unwittingly going on a 40-mile journey.

One-year-old tabby cat Chi, from Brighton, used one of her nine lives after suffering severe burns from the ordeal. Thankfully, vets and vet nurses at PDSA, the UK’s leading veterinary charity, were able to provide emergency care and treat her injuries.  . 

Her devastated owner Kaylie Banks (30) said: “I returned home from work and Chi was nowhere to be seen. After turning the house upside down, I began knocking on my neighbours’ doors. No one had seen her and I was beginning to get worried. One of my neighbours then approached me to say he had found Chi trapped under the bonnet of his car!

“He was driving home when he heard noises coming from the engine. Luckily, he stopped the car and after close inspection he saw little Chi lodged inside. She was very stressed and he had to take the grill off the front of the car to get her out.”  

Chi was taken immediately to Brighton PDSA Pet Hospital where she was given pain relief straight away so the full extent of her wounds could be assessed. Chi had to stay overnight at the hospital and needed an operation to treat the burns to her body. 

PDSA Student Vet Nurse Sadie Reece, who helped care for Chi, explained: “Chi’s wounds needed to be cleaned and repaired under anaesthetic. There was a large amount of dead tissue that needed to be removed. The operation was a success and we were able to clean and stitch the healthy tissue back together.” 

After recovering from the procedure, Chi was able to go home, complete with a ‘buster’ collar to protect her injuries. Chi was also given antibiotics to treat infection and anti-inflammatory medication to help ensure she was pain-free while recovering. 

Owner Kaylie added: “The staff at Brighton PDSA were amazing and treated Chi exceptionally well. It’s thanks to the team that she is recovering well and I am grateful to all who helped during what was a very stressful time for me and my family.” 

Chi’s wounds are now healing well and she is expected to make a full recovery, thanks to the expert care she received. 

Every year, the dedicated teams at PDSA’s 48 Pet Hospitals work tirelessly to provide 2.7 million veterinary treatments, which includes emergency procedures like Chi needed, as well as routine preventive care such as neutering and vaccinations.

For more information visit www.pdsa.org.uk

‘Clean eating’ is widely acknowledged as one of the fastest growing trends in the human food industry, and the launch of Nutro Grain Free and Nutro Limited Ingredient Diet from Mars Petcare will enable dog owners to feed their pets in the same, mindful way they are adapting for their own diets. The two ranges will join Nutro Wild Frontier on shelf from June 2019.

Nutro is one of the largest pet food brands in the US market and, according to Arthur Renault, Mars Petcare marketing manager for Nutro, 'Clean eating is a future-proof category'. He said:"The UK market is ready for it. Nutro Wild Frontier, based on the ancestral diet concept, is already established here and Nutro Grain Free and Nutro Limited Ingredient Diet provide the next generation of hyper-premium products, available exclusively to the specialist pet trade, to encourage dog owners to trade up.  

“Our 'Feed Clean’ mantra combines the ethos of clean eating: simple ingredients you could find in your own kitchen; purposeful ingredients ie only what is necessary and beneficial for dogs; and trustworthy, with control and reliability built into every step of the manufacturing process. Effectively, that means a complete, balanced diet with all the essential nutrients that dogs need to consume every day.”

Nutro Grain Free

For many owners looking to introduce a lower carb food for their dog, a grain-free option (grains being high in carbs) can be the answer.

Nutro Grain Free uses lamb or chicken as its first ingredient and protein source, plus a unique blend of vegetables and fruits to provide the right balance of protein, fibres, vitamins and minerals. The first product available is a dry food for Adult Medium dogs, with Small Dog and Puppy following later this year.

Arthur said: “Nutro Grain Free is very clear and simple for owners to navigate, and the simplicity makes it a real asset to our trade partners, especially where space may be limited.”

Nutro Limited Ingredient Diet

The more sources of animal protein used in a food the more likely it is to contain an ingredient which can provoke an allergy in sensitive dogs. Symptoms of a potential food allergy can include red, itchy and sore skin, or issues affecting the digestive tract. For sensitive pets, feeding a single source protein-based diet, as well as avoiding grains and other ingredients such as egg or dairy which can help increase allergy levels, may be the answer.

Nutro Limited Ingredient Diet for dogs contains a maximum of 10 different ingredients, each one carefully selected for a balanced diet to ensure the pet’s enjoyment and comfort. The range is available for Small and Medium dogs with Lamb, and Medium dogs with Salmon.

Summing up, Arthur comments: “With Nutro Wild Frontier, Nutro Grain Free and Nutro Limited Ingredient Diet, Mars Petcare can offer the specialist pet trade a clean sweep on the clean eating front. Our ‘no fuss’ approach means that each range stands alone, is clearly accessible to the pet owner, and is a valuable asset for our pet trade partners.”

For more information about the Nutro range, contact your Mars Petcare territory business manager.

Leading raw dog food manufacturer Poppy’s Picnic has recruited Young Kennel Club dog agility specialist, Jess Cuthbertson as a new brand ambassador.

Jess, who is 18 years old and from Hinckley in Leicestershire, has been competing at the highest level in dog agility for the past 6 years having been inspired to take up the sport when she saw her friends taking part. Her achievements in dog agility are many including a Bronze Medal in the Junior GB Team competing at the European Open Juniors in Luxembourg in 2017, 5th place in the YKC Jumping and YKC Teams at Crufts 2019, 3rd at the Junior Team GB Tryouts in 2019 and 4th place in the Olympia Novice Qualifier plus many more Championship placings around the country. Jess is now moving out of juniors to compete at senior level but plans to still do a few junior classes at Crufts in 2020.

Jess currently has five Border Collies Lucy, Skye, Sasha, Cuba and Puerto Rico and a German Spitz,Teddy. 4 of her dogs Jess has had since puppies and 2 are rescue dogs.

She currently competes with Cuba, Puerto Rica and Sasha as Jess explains: “Cuba is the first puppy I’ve had with the Bon Bellami Cuban Princess breedline and I can’t put into words how amazing she is. At just two years old, she won into Grade 4 in KC agility grading (Grade 7 being the highest) and was chosen to represent Team GB with me. Puerto Rico is Cuba’s cousin and our newest addition to the family; he’s simply the sweetest dog ever.

“Last but not least, we have Skye, who I’ve named my SkyePaws Agility Training school after. She’s 7 years old this year and is my first love. She is the most perfect first agility dog anyone can have and I wouldn’t be doing any of this if I didn’t meet her all those years ago. She was my companion from the beginner’s course right through to when I represented Team GB twice. With the puppies; Cuba and Rico coming through, Skye’s agility career is starting to slow down but we’re enjoying every moment we have together, and our main aim now is to take care of her so she’s healthy and comfortable in her older years.”

As well as being an expert dog agility specialist, Jess is also a budding entrepreneur running her won successful dog training school, SkpePaws Agility Training providing puppy and dog agility training to dog owners.

Commenting on her sponsorship from Poppy’s Picnic Jess said: “I’m thrilled to be part of the Poppy’s Picnic family and to have my pups young and old #POWEREDBYPOPPYSPICNIC.”

For further information on Poppy’s Picnic visit: www.poppyspicnic.co.uk

Popular petfood brand, HiLife has teamed up with a new cat subscription box service, Gus & Bella, to tap into a new generation of cat owners who want to treat their pets to products that promote wellness.

Created by Emily McMahon, Gus & Bella is a novel subscription box, designed for both owner and cat to enjoy together. Promising to deliver happiness and wellbeing, with wellness inspired items for cats, and cat-themed self-care products for their owner, the first run of boxes will include HiLife it’s only natural Chicken Breast Treats.

Caring for pets as one of the family is something that HiLife supports, and so the HiLife it’s only natural range was the puuur-fect fit.

Emily said: “The aim of the box is to connect with people that go above and beyond to look after their pet’s wellbeing. Because of this, we were looking for a premium, quality product. HiLife it’s only natural cat treats stood out because they are 100% natural and free from any nasty ingredients.”

The HiLife it’s only natural Chicken Breast Treats contain 100% chicken breast with no added flavours, colours or preservatives. Now with a new look, featuring a cute black cat, the packaging is fresh and enticing for both cat and owner.

Emma Stutz, Marketing and Communications Manager at HiLife, said: “Emily’s got some great plans for Gus & Bella and we wanted to be a part of that. It’s a great way to reach new customers and we were honoured to be chosen for the very first box. Our HiLife it’s only natural treats are going out to many key cat influencers and of course we hope the interest it generates is reflected in our sales!

For more information about Gus & Bella, visit www.gusandbella.com. To explore the HiLife it’s only natural range for cats visit www.hilifepet.co.uk.

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Newspaper sources have reported that the private equity owners of pet food firm MPM, the producer of leading brand Applaws, has appointed advisors to find a buyer.

ECI Partners bought a majority stake in MPM in 2016 and it’s being reported that they have instructed bankers from Harris Williams to help in the process of selling the company next year for more than £100million – double what they paid for their stake.

Company accounts reveal that revenues grew by 19% in 2017 to £53million. Profits were about £4million.

MPM was founded in 2002  and owns brands like Applaws, Encore, Reveal and Nature's Calling.

Pet Munchies has picked up a prestigious Pet Treat Brand of the Year award from luxury lifestyle magazine LUXlife.

LUXlife magazine looks to recognise those who have helped the industry see exponential growth in recent years.

Awards coordinator Jazmin Collins said: “It is a pleasure to be able to showcase some of the inventive and dedicated companies that are helping to change the pet products and services space for the better, as well as those who are keeping traditional services and products alive.”

Suzanne Rothman, of Pet Munchies, said she was thrilled that the brand’s products had impressed the judges, and it was fantastic to receive such a prestigious honour.

To find out more click here

Natures Menu has launched a new range of gently baked biscuits – Country Hunter Superfood Crunch and refreshed the packaging of its existing Country Hunter Superfood Mighty Mixer.

Replacing the current Superfood Crunch range and adopting Natures Menu’s new branding, the biscuits - which are part of the Country Hunter range - are suitable for all dogs. Made with fresh cuts of meat, blended with fruits, vegetables and oats, the Country Hunter Superfood Crunch offers a quality, tasty complete meal in a convenient format for your customers’ dogs, complete with an easy-to-read feeding guide on the back of the pouch.

Country Hunter Superfood Crunch Mighty Mixer will also feature the all new packaging design, to help attract the consumer and boost sales for stockists and retailers.

Gently baked at Natures Menu’s state-of-the-art factory in Norfolk, the biscuits retain the natural goodness of the product’s ingredients and provide a mouth-watering crunchy biscuit with a light texture that delivers great palatability and is easy on digestion. Country Hunter Superfood Crunch is available in four delicious varieties including Turkey with Cranberry; Duck with Plum; Chicken with Butternut Squash; and Beef with Redcurrant.

Made with quality human grade, nutrient-rich ingredients, the Superfood Crunch range comes in 1.2kg resealable bags for continued freshness, with an RSP of £9.99.

For more information about Natures Menu’s Country Hunter range visit https://www.naturesmenu.co.uk/country-hunter

Award-winning raw dog food manufacturer, Poppy’s Picnic has appointed Anthony Smallman as their Sales Account Manager.

Poppy’s Picnic is currently stocked by over 65 retailers nationwide and during the month of July, Anthony will be offering retailers one of Poppy’s Picnic’s eye-catching pink freezers which they will stock for free with all their best sellers.

They will also be offering free point-of-sale material and training packs to help train staff and customers on feeding the raw diet.

Brought up in Kent but having moved to London 17 years ago, Anthony brings a wealth of experience to his new role. For over 10 years he has been promoting the raw food diet to retailers having spent his formative years in the industry building the wholesale side of Natural Instinct.

Being part of their original team, he helped Natural Instinct achieve rapid growth winning 700 accounts for them over an 8 year period without the help of a sales force. He then went on to work on another leading brand before joining the team at Poppy’s Picnic.

Using his superior knowledge of the industry, Anthony’s mission will be to introduce Poppy’s Picnic to his retail contacts and to take the business to the next level.

Anthony should already be at home at Poppy’s Picnic as he is the proud owner of 3 Miniature Schnauzers, Katie, 5, Olly 2, and their daughter Amber 8 months. The Miniature Schnauzer is the breed most associated with the brand as Dylan Watkins, Founder of Poppy’s Picnic is the owner of four Miniature Schnauzers himself including the brand’s mascot and Chief Executive Dog, Poppy.

Commenting on his new role Anthony said: “I will be responsible for driving the continued growth of the Poppy’s Picnic portfolio which is very exciting. I am also on the show team, so look out for us at future events around the UK. They are a fantastic company to work for and I feel I can grow my experience even further with this young dynamic team.”

Dylan Watkins, Founder at Poppy’s Picnic commenting on the new appointment said: “We are absolutely delighted to have Anthony on board with us. He is already actively introducing Poppy’s Picnic to new stockists around the UK and will become a familiar face on our stands as we exhibit at shows across the country. His knowledge of the raw food diet is second to none.”

Poppy’s Picnic offers stockists a range of product and freezer deals. If you are interested in becoming a stockist visit https://poppyspicnic.co.uk/pages/become-a-stockist or contact Anthony directly via email: anthony@poppyspicnic.co.uk

Royal Canin is delighted to have been named ‘Business Partner of the Year – Food’ by Jollyes at the company’s recent annual dinner.

With over 70 Jollyes Pet Superstores and Jollyes PetZone stores across the UK - and over 40 years of pet expertise - the company is a major player in the pet market and prides itself on its honest, ethical and fair approach across the board.

May Philpott, Royal Canin Sales & Marketing Director, says: “We are very proud to receive this accolade from the team at Jollyes.

“We have worked together for 14 years now, and it is a relationship that has borne fruit for all of us. They have embraced the concept of our Value Creation project, which is designed to ensure a sustainable future for the specialist pet trade through a raft of initiatives, and we are working very closely to maximise the opportunities for our mutual benefit, and that of the pets and owners we serve.

“Particular strengths in terms of sales for Jollyes are the way they get behind our new product launches, with recent ‘stars’ being the launch of our Size Health Nutrition Wet pouches and our Puppy Recruitment packs.

“We are also working extensively across all possible media channels to drive business into the specialist pet trade, and speed up growth.”

Jim Waring, Head of Buying at Jollyes, says: “Royal Canin received this award for their continued expertise and insight into the specialist pet trade channel.  They have tailored bespoke programmes that drive category growth and continue to support our store teams with valuable training.”

David Hutchinson, Jollyes Chief Executive Officer, comments: “Jollyes is pleased to award Royal Canin our Food Partner of The Year. Our visions are closely aligned – to provide added value and growth through ranges that differentiate us within the specalist channel, as well as healthy solutions for our Feline and Canine friends.”

Picture shows: Jason Comber, Royal Canin Category Manager, receiving the award from Jollyes Chairman, Richard Cotter.

Tetra has updated its hugely popular AquaSafe water conditioner with an enhanced anti-stress formula to better support fish health and wellbeing, especially during water changes.
 
Tetra’s AquaSafe, which quickly and effectively makes tap water safe for fish by neutralising harmful substances such as chlorine, chloramine, lead, zinc and copper, has been enhanced with vitamin B which can help to reduce stress. What’s more, the inclusion of iodine and magnesium helps to promote vitality and growth, while specially formulated nurturing plant extracts help to maintain healthy fins, skin, gills and mucous membranes.
 
The water conditioner also encourages the settlement and bioactivity of all-important nitrifying bacteria in the aquarium. These micro-organisms play a key role in creating a biological balance and promoting the health of aquarium creatures.
 
Ashleigh Foster, Aquatics Marketing Manager at Tetra comments, “We’re excited to announce the launch of our enhanced AquaSafe water conditioner which helps to strengthen the care category. Fish can be exposed to stress during water changes and we need to try and minimise this as much as possible. This is where the new Tetra AquaSafe offers the perfect solution by really supporting fish health and wellbeing through its anti-stress properties. Not only can it be used during water changes but it’s also suitable for transporting fish by adding it to the bag in which the fish is travelling.”
 
Tetra’s new AquaSafe water conditioner enhanced with anti-stress properties will be available from July with an RRP of £5.40/100ml1.
 
Keep water and fish healthy and happy in three easy steps!

• Preparing the aquarium – Remove harmful substances and ensure water is suitable for fish while minimising stress with Tetra’s new AquaSafe water conditioner optimised with anti-stress properties. RRP £5.40/100ml1
• Balancing bacteria – Beneficial bacteria are essential in lowering the levels of harmful ammonia and nitrite in tank water which rapidly rise when fish are introduced. If the correct balance is not maintained, fish can be poisoned by their own waste. Adding Tetra FilterActive Bacteria after every water change replenishes necessary bacteria to help protect fish from disease while the formula also works to reduce sludge. RRP £6.15/100ml1
• Stabilising water – The pH levels in water tend to decrease over time, while nitrate levels rise. This can be harmful to fish if left for too long. Tetra EasyBalance stabilises water parameters prolonging the time between partial water changes for up to 3-6 months whilst adding essential vitamins and trace elements for a healthy aquarium. RRP £5.10/100ml1

For more information about Tetra, visit www.tetra-fish.co.uk or join in the conversation with Tetra UK on Facebook.

1Pricing is at the sole discretion of the retailer

A leading vet has warned of the dangers of pet owners refusing to vaccinate their animals.

Dr Jessica May (pictured), the UK lead vet at online vet clinic FirstVet says: “Vaccinating our animals, just like people, is extremely important. We know that 'prevention is better than cure', and as pet owners it is our duty to protect those animals in our care.

“Some diseases have limited, complicated or no treatment options available. We use vaccinations to improve animal welfare by preventing debilitating and often fatal illnesses.

“For example, Myxomatosis is a highly contagious and usually fatal disease of rabbits, which is preventable by giving an annual vaccination.

“Another example is Leptospirosis, which we vaccinate dogs against. In humans it is known as Weil's disease. Leptospirosis is spread in urine or contaminated water, and can be fatal to both dogs and humans.

“Vaccination programmes have enabled us to eradicate two diseases globally. First, Smallpox was eradicated in humans. Secondly, Rinderpest (cow plague), a devastating disease of livestock, was officially eradicated in 2011.”

Dr May’s comments follow a report in the Daily Telegraph in which the British Veterinary Association claims that dog and cat owners are refusing to inoculate their pets.

Click here for the full story

Squire’s Garden Centres is holding a special Pets & Aquatics weekend from Friday 12^th to Sunday 14^th July.

Come and meet the team, learn more about caring for your pets, and enjoy 15% off* all pet food, accessories, treats, aquatic plants and accessories, water features and fish!

There are free activities including a fun family pet hunt, where you could win a fabulous goody bag, plus at 10am and 3pm each day there’s a ‘Meet Our Furry Friends’ session. Cuddle some of the furry animals, learn how to look after them, and discover some fun facts from Squire’s knowledgeable and friendly pet experts.

The Pets & Aquatics weekend is on at Squire’s in Badshot Lea, Stanmore, Twickenham & Washington. Entry is free!

Leading pet accessory company, Oscar & Hooch has introduced a range of treat bags to its portfolio of pet accessories for dogs.

Ideal for placing those tasty morsels in, each bag is handmade in Somerset from luxury suedette. The bags are fully machine washable with each fitted with a high quality stainless steel carabiner for easy attachment.  There is an extra front pocket for storing a phone, keys and poo bags.

The treat bags are available in a range of three attractive colours, Black, Cafe Noir and Liberty all designed to complement the colours of the Oscar & Hooch collar and lead ranges.

Elaine Steckler, founder of Oscar & Hooch said: “The treat bags are already proving to be a huge hit and make the perfect gift for any dog owner. They are practical whilst at the same time being very fashionable.”

For further information please visit: www.osacrandhooch.com

Leading Swedish manufacturer of high quality pet foods, FourFriends Pet Foods has introduced a quality dry food recipe to fulfil the needs of any working or active dog.

FourFriends Power is a high energy food with a high level of calories which is perfect to feed dogs that are out in the field, are involved in sporting activities or working on a farm. With 82% of the total protein content being derived from animal origin and containing glucosamine & chondroitin to support the dog’s joints, coat, skin and immune system, this diet will help to provide all the vitamins and minerals a working dog would need to sustain its energy.

Only the muscular parts of the chicken are used in the recipe which is then gently dried to produce a meat meal. A well known botanical plant, Aloe Vera is also a key ingredient in FourFriends Power.

Used for centuries around the world, Aloe Vera is crammed full of amino acids, vitamins and minerals making it one of nature’s most effective cleansers. It is especially effective in the cleansing of the dog’s intestine. It is also great as an anti-inflammatory.

Being rich in minerals like calcium, magnesium, zinc, selenium and potassium it is excellent for the skin and coat.

Other ingredients include rice, potato protein, chicken fat (for energy), brewer’s yeast, poultry liver, salmon oil, dried apples, hydrolysed crustaceans, fruit and herbal extract and yucca.

FourFriends Power is excellent value and is available in 12 kg bags.

Visit: www.fourfriendspetfoods.co.uk for more information

Dr Vince MacNally, a veterinary surgeon in Southport with over 30 years’ experience and creator of a unique range of clinically proven, natural supplements and remedies under the Vince the Vet  brand name, is warning pet owners to be very careful of ticks, as these parasites are prevalent throughout the UK and pose a particular risk at this time of the year.

To help pet owners and retailers understand the importance of removing ticks correctly and how to care for affected dogs and cats afterwards to prevent problems arising, Vince the Vet has produced a special information video which can be played in store.  The video explains how to safely remove a tick if one is found, and which Vince the Vet products to use to minimise local irritation and help the immune system cope with any tick transmitted diseases.

Ticks are related to spiders, mites and scorpions.  There are many different species of tick living in Britain, each preferring to feed on the blood of different animal hosts.  They can be found in any place with moist air, where they are protected from drying out. Typical habitats include deciduous and coniferous woodland, heathland, moorland, rough pasture, forests and urban parks. Ticks can also be found in private gardens, especially those with shady shrubberies or deep vegetation.

Ticks feed on the blood of other animals. They cannot jump or fly, but when ready for a meal will climb a nearby piece of vegetation and wait for a passing animal or human to attach to with their hooked front legs.  The tick will not necessarily bite immediately but will often spend some time finding a suitable site on the skin to feast, so it is important to brush pets and clothing thoroughly before going inside.

Once a tick has started to feed, its body fills with blood.  Adult females can swell to many times their original size, at which point they often resemble a small grey pea.  Undisturbed, a tick will feed for around 5 to 7 days before dropping off.

Vince said: “The bite is usually painless and so most people will only know they have been bitten if they happen to see a feeding tick attached to them.  Pets may not show any signs of being bitten at all.  The risk of infection with a tick borne disease increases the longer the tick is attached, but can happen at any time during feeding.  For this reason, any ticks should be safely removed as soon as possible and Vince the Vet  Insect Irritation Remedy applied 3 - 4 times daily to the affected area. A drop gently dabbed on the lips or nose can also help to soothe and calm an irritated pet.  Natural ingredients include: spring water and alcohol (25%) plus extracts of: Astacus fluviatiles, Calendula and Uritca urens.

Following these first aid measures Vince the Vet^®  Immunity is best added to the diet for at least a month or two, to help the immune system cope with exposure to any harmful microorganisms introduced by the bite, which if left untreated can cause serious disease.

Immunity is available in 200g and 400g sizes. Active ingredients include powdered Echinacea purpurea leaf, stem and root, plus organic Kelp.”

It is extremely important to remove ticks immediately, as they can cause several serious conditions, the most common being Lyme disease.

For further information visit www.vincethevet.co.uk

Trespaws, the pet accessory arm of leading Glasgow-based international sportswear brand Trespass, will be launching a range of new products at PATS Telford 22-23 September. STAND F50

Among the many new items on the stand, Trespaws will be launching their Dogby Down Coat. Made from 90% Down and 10% Feathers, this ultra lightweight coat is bound to keep any pooch warm during the winter months and is ideal when walking a dog in any inclement weather or in the great outdoors. It is described by Trespaws as being a hug in a coat. Thanks to a high neck and dual front fastenings the coat can be worn in multiple ways so that any dog will look the height of fashion when wearing it. The Dogby Down Coat offers excellent warmth to weight ratio, a secure wraparound style, zip fastening, embroidered logos, contrast lining and a felt badge.

Marihah Khushi the manager of the Trespaws brand who herself is from a veterinary background, wanted to bring the same passion for the great outdoors into the pet accessory range as in the Trespass products.

Marihah says: “Trespaws is a dog lifestyle brand born out of our love for pups and a stubborn need to elevate their adventures and excite their everyday. Our carefully designed products protect and comfort our four-legged friends, while we aim to build a community that'll enrich the lives of dogs and their owners. At Trespaws we are passionate about the outdoors and believe that our beloved pooches should be part of every adventure their human goes on. Our carefully designed range of technical performance dog coats and accessories enable just that, ensuring no matter where your next adventure takes you, your dog can go too.

Trespaws products have been carefully considered and designed to fuse safety and comfort for dogs. Our expert design team use the same design elements from our successful human clothing ranges in our dog range to produce something that is technically advanced and unique in the marketplace.”

The Trespaws Dogby Down Coat will be one of the items entered into the New Product Showcase at PATS Telford.

Interested in becoming a stockist? Then visit: www.trespass.com/trespaws or email trespaws@trespass.co.uk.

Luxury pet treat company, The Innocent Pet, has launched a novel 360-degree immersive video tour of their Yorkshire factory.

The video, presented by company founder Chloe Heaton, offers an in-depth tour of the purpose-built factory at Thorp Arch, Wetherby, to explain the production process behind its gourmet treats for pets.

Potential customers can view the immersive video at www.theinnocentpet.co.uk,  via YouTube, or through virtual reality headsets which will be available at a series of shows over the summer.

Chloe, who runs the business with her husband, Justin, said: “the purpose behind the video is to showcase the honesty within the business. When the viewer is immersed into the factory, they can see everything that The Innocent Pet has to offer; from state-of-the-art equipment, to quality ingredients, quality control processes and the hands-on approach that goes into making our luxury pet treats.”

The company manufactures a range of pet treats for dogs, cats, and small animals, made with quality British ingredients, human grade meat and sustainable farming. The treats are available direct or via national pet wholesalers.

Chloe added: “This new technology is a first within the pet food manufacturing industry; it’s a fantastic opportunity for customers and retailers wherever they are based to ‘visit’ the factory in the space of 5 minutes, and to see everything about us as a business.”

The video follows Chloe through the stages of treat production. From the raw materials entering the factory, going through to production, then into the bespoke air-drying systems and packing for dispatch. The viewer can choose to look in any direction throughout the factory, whilst following the tour.

The 360 video is already having an impact on the business. Chloe said: “the video has had a great response already; we have a number of new sales and contacts both in the UK and Europe who are interested in the company because of what we have been able to show them.”

The Innocent Pet has recently celebrated its 6^th birthday, from its initial conception in a family kitchen. The team has grown from solo entrepreneur Chloe, to a full production team of 11, plus two rescue dogs, Bongo and Mash.

You can view the film at https://www.youtube.com/watch?time_continue=6&v=bwxsYrkRiio

Henry Bell, the family-owned and leading quality pet and wild bird food producer, is unveiling a recyclable packaging for its new Henry Bell Wild Bird Food range which will hit stores nationwide next month.

Sustainability and reduction of single-use plastic is at the forefront of businesses and consumers’ mind. Henry Bell estimates that over 10 million packs of bird food, largely from unrecyclable materials, are sold in the UK every year. As a result, the company wanted to develop a design that was both eye-catching but also mindful of the environment. It approached Tyler Packaging, a specialist supplier of paper and plastic packaging who were able to provide an innovative recycling solution.

Thomas Lee, Managing Director of Henry Bell comments: “At Henry Bell we’ve been committed to sourcing and producing quality products that respect the environment. Developing a recyclable packaging for our new wild bird food brand ensures we lead the conversation in the category. We hope to inspire our customers and the growing number of ethical consumers to follow us on our recyclable journey.”

The material used across the food range - from bags of 1kg, 2kg, 4kg and 12.55kg bags and 500 gr, 1 kg and 2 kg pouches - is polyethylene single source polymer laminate, a structure developed exclusively by Tyler Packaging which is easy to recycle as it can be re-granulated back into its original form. Furthermore, it also protects the integrity of the elements inside each bag.

“After years of research we’ve engineered a packaging with a mono structure that is easy to recycle and also satisfies requirements around functionality. We’re delighted to see Henry Bell Wild Bird Food range launching our eco-packaging solution to the UK market.” says Adam Kay, Sales & Technical Director from Tyler Packaging.

Henry Bell Wild Bird Food launches in July 2019 across the UK in garden centres, pet shops and mainstream retailers.

The rise of online veterinary consultation services is making life easier for nearly half of the UK population which own a pet (49%⁾. A stressful trip to the vet is now not always the first step to finding out what’s wrong with our furry friends, as pet owners can book online vet checks. However in some incidences after the online consultation pet owners are then referred to a vet practice meaning they are paying a double consultation fee. 

With a typical consultation fee costing £16 per time, this could mean pet owners could lose up nearly £100⁽²⁾ per year pet per due to ‘double consultation” fees.

That’s why a new service called Online Vets has launched with a unique approach to vet bills.  Online Vets, which is part of the Independent Vet Care network, is unlike other online providers. If following the online consultation a pet needs to be taken to a veterinary surgery, the cost of the initial online consultation is deducted from the final vet bill keeping pets and their owners’ wallets happy and healthy.

Douglas Veitch MRCVS and Head of Online Vets said: “In human healthcare, an online doctor can prescribe medication to their patients. However under the Royal College of Veterinary Surgeons (RCVS) legislation, vets cannot do that. This impacts the wallets of our clients, as it will often mean they pay twice; once for the online consult and then for the subsequent consultation in practice. That’s why we have launched our Online Vets service as the digital vet team can refer into one of our 800+ practices and ensure the initial online consult fee is deducted from the bill.”

Paul Cowling, UK CEO of Independent Vet Care said: “This is a genuinely exciting innovation and part of our digital strategy to deliver exceptional veterinary care in a changing world. This moves the service offering forward and makes veterinary care more accessible to more people.”

With online consultations costing only £16 why not visit an online vet? To find out more and to book your first appointment visit:https://www.myfamilypet.co.uk/online-vets