In This Issue
PATS gets set for a memorable 10th Sandown show
Hundreds of new launches to be unveiled at the big show
Pet exhibition opens its doors next Tuesday
Pet industry counts cost as country store chain goes into administration
TV personality to present animal welfare awards
Sales of Webbox pet food break £4m barrier
Great stories behind Petface's Christmas 2018 collection
Classical music proven to calm and comfort dogs
Anco get set to unveil major re-branding
Nineteen 87 parked the bus at Crufts to entice dog owners to try tasty baked ranges
Helping businesses to thrive in ever-changing pet market
Natures Menu launches True Instinct to consumers at Crufts
Specialist trade has key role in fight against pet obesity
Baked treats, raw food, harnesses, bow ties and nervous anticipation at Crufts
Get your own copy of Pet Trade Xtra
Fire destroys Gardman warehouse at Daventry
Group55 wins International Award for second year running
PIF connects members to huge savings on exclusive telecom deals
A new, fresh look to celebrate Cotswold RAW's PATS debut
Beast from the East causes Wild Bird Care sales uplift
Leaving wet food out for a cat could give it food poisoning
Eukanuba launches search to find ambassadors
Pets Choice makes it a hat-trick at Crufts 2018
Evolution Aqua look to appoint Area Sales Manager for Bermuda brand
Inca wins nation's heart to scoop HiLife PAT Dog of the Year
Tetra products tested against rival brands
Natures Menu promises special offers at PATS Sandown
It’s arrived! Turmeric tincture from CSJ
The best of the previous Pet Trade Xtra
B&M removes pet treat from shelves after dog death
Wiltshire pet store set to close after almost 40 years
Pet firm makes it into Top 100 'Best Small Companies to Work for' list
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Eukanuba launches search to find ambassadors

 

Eukanuba has launched a search for five dogs and their owners to become official ambassadors for the brand and have the opportunity to try its new range of premium nutrition before it's officially available to the public.

 

Taking part in an exclusive 12-week trial, the five dogs who will be made up of different ages and breeds will be able to experience the visible health benefits of feeding Eukanuba's new and improved formula, which combines trusted expertise with life stage tailored nutrition to help keep dogs in optimal body condition, allowing them to live life to the fullest.

 

Owners can enter their dog by visiting http://bit.ly/EukanubaAmbassador.

 

The chosen five dogs will be invited to be Eukanuba ambassadors and take part in a photoshoot to capture 'before' images to mark the start of the 12-week journey. Each of the dogs will receive a special trial pack including a 12-week supply of Eukanuba's new nutrition, gifts including a feeding bowl, pit pat pedometer, walking lead and unique Eukanuba coat alongside a special eating and exercise plan to help introduce a healthy new routine. Each dog will be able to track their journey over the 12 weeks with pictures and a diary showing the visible changes as they take place.

 

At the end of the three-month period, Eukanuba will host a final photoshoot of all five ambassadors to celebrate the transformations. What's more, the special five dogs will be invited to join Eukanuba on stand at Crufts 2019!

 

Eukanuba's Veterinary Expert, Kellie Ceccarelli, comments: "We know dogs bring out the best in us and so we're really excited to share this fantastic opportunity with real families who can help to bring out the best in their dog with high quality nutrition and appropriate care. We can't wait to meet and introduce our ambassadors to Eukanuba's new formula, which supports dogs no matter what age or breed, allowing them to be the best they can be with those who love and care for them."

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