In This Issue
Independent pet shop wins battle for survival
Entries open for PIF’s Innovation Award 2026
Pet brand drives sales through unique loyalty programme
Dog & Bond secures spot in Lakeland’s new pet section
Award-winning treat firm develops pet food app
British brands set sights on European growth
Symply Group brings five premium brands together at Interzoo to strengthen specialist retail
Fish4Dogs launches pet toothbrushing routine
Cattery facing closure launches fundraising appeal
Help customers support garden fledglings
LitPet stocked in Covent Garden pop-up store
The Paws Lab revolutionises pet care and hygiene market
Easter treats for dogs and cats from Waita
Get your own copy of Pet Trade Xtra
Evolution Aqua strengthens leadership team
Beaphar Soft Cat Flea Collars now available in twin packs
Pooch & Mutt launches limited-edition Spring Lamb & Spring Vegetable Treats
The best of last edition of Pet Trade Xtra
PATS expands with launch of new Awards event
Pets at Home launches own-brand dog food range
Sell-out success of Paddington dog accessories collection
PIF launches 2026 window display competition
First-ever walk for anxious dogs wearing yellow
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Dog & Bond secures spot in Lakeland’s new pet section

 

British bake-at-home dog treat brand, Dog & Bond has officially launched in Lakeland as one of only three brands to land a place on the shelves of the retailer’s new dedicated pet section.

 

Dog & Bond products are now available in eleven Lakeland stores across the UK, including Cambridge, Eastbourne, Kingston, York, Edinburgh, Stratford-upon-Avon, Chichester, Bridgemere, Norwich, Handforth, and Windermere.

 

The launch marks a significant step in Dog & Bond’s journey, which, up until now, has been selling its products in over 75 shops across the UK, including independent pet and gift shops as well as garden centres.

 

Dog & Bond joins Mason Cash and Paws Boutique as one of the first three brands to launch in Lakeland’s new in-store pet care and accessories section, which will feature a wide variety of products ranging from doggy ice cream to treat jars.

 

Dog owners and lovers wanting to whip up tail-wagging treats for their four-legged friends will be able to purchase a variety of products from the Dog & Bond range, both in store and online, including:

Dog & Bond Founder, Avi Nagel said:We’re over the moon to be part of Lakeland’s new pet section! At Dog & Bond, we believe baking for your dog should be a joyful shared experience, not just another treat from a packet. Our kits make it easy for pet parents to bake homemade treats using simple, natural ingredients, while spending quality time with their dogs.  

 

“We’re really excited that more pet parents will now be able to experience the fun of making treats at home with their four-legged friends. Whether it’s celebrating a birthday, a special treat, or just a fun afternoon in the kitchen, we love helping people create those little moments that bring them closer to their pets.”

 

All Dog & Bond make-at-home treat products are made from grain-free, all-natural, human-grade ingredients and contain no artificial colours or preservatives. The treat mixes can be made quickly and simply by either adding one or two eggs and some water.

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