In This Issue
Johnson’s launches first-ever National Pet Shop Day
CMA presses ahead with full investigation into vets market
PATS 2024 smashes through 300-exhibitor mark
Just for Pets removes 'famous' aviary from Coventry store
Scoff Paper collars exclusive John Lewis partnership
Buying trends to be revealed at Pet Business Conference
IKEA creates cat-alogue for its first-ever pet range
Students can now get their dream veterinary physiotherapy job without having to pay for university
Brisk business reported on PetQuip pavilion at Interzoo
EzyDog barking up the right tree with Goodwoof
Charity dog walk wins Guinness world record title
Get your own copy of Pet Trade Xtra
Inflation fall is step to bring people back to high street
DotDotPet range of shampoos nominated for PIF Award
Awards just keep on coming for Xparkles
Ergonomically designed dog feeder nominated for award
Brambles increases size of popular hedgehog food
Protecting dogs with jobs: Agria launches lifetime insurance for service dogs
Search data reveals what people really think about breeds
The best of last edition of Pet Trade Xtra
Pet industry expert launches 'most exciting brand'
Vet nurses secure £150,000 funding to acquire pet store
Pet shop fails to sell at online auction
Finalists revealed for Innovation Award
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Search data reveals what people really think about breeds

 

Dogs have long been subject to stereotypes based on their personalities and traits, with some dog breeds gaining more negative connotations than others.

 

Norfolk-based brand Topdog, which sells dog harnesses and collars, highlights just how different these stereotypes are through the use of the search term tool AlsoAsked to identify common questions being asked.  

 

The tool reveals that common questions about Rottweilers include things like “Is a Rottweiler stronger than a tiger?” and “Do Rottweiler’s jaws lock?”. When you compare this breed to a Labrador, the questions are quite different, with data showing queries like: “Are Labradors good dogs for beginners?” and “Which is the easiest dog to own?”

 

 

Additionally, there are many traits believed to be stereotypical of certain dog breeds such as:

  1. Mastiffs are not friendly
  2. All small dogs are yappy
  3. Pitbulls’ jaws lock if they bite

Whilst the dog breeds that “trend” for being a certain way can change over time, the stereotypes still remain, and it’s important for dog experts to tackle these. Topdog has spoken to experts and dog owners alike to debunk some of these stereotypes and challenge what owners can be doing to change the views.

 

Anna Nowrotek, owner of Bow Wow Dog Care, says: “People confuse the breeds of dogs and their particular upbringing. Just because the breed itself is strong, it doesn’t mean it has to be aggressive, it all comes down to the owner and how they have trained the dog.

 

“From my experience, the most aggressive dogs are the ones that have been treated by the owners softly and with no boundaries, and these have all been Chihuahuas, Sausage Dogs and Cockapoos so far.” 

 

John Skinner, Topdog co-owner, says: “It’s always a shame to hear people talking negatively about certain breeds, when sometimes those things are very far from the truth. The biggest indication of a dog’s personality and traits is not its breed, but its owner.”

 

To hear from more experts and owners on why some of these stereotypes exist and what can be done to debunk them, head to Topdog’s website.

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