In This Issue
Landmark event signals shift in pet care priorities
PIF to support UK pet businesses at Interzoo
Pet shop window to be restored after lorry smash
Revealed: Britain’s boom in dog ownership
Retailer responds to ‘stop sale of live animals’ protests
Pets-for-sale warning as puppy scams soar by 400% 
How a puppy is purchased shapes its health later in life
CASCO Pet expands with new shelters division
Pets at Home still on course to post £92 million profit
EzyDog UK unveils new Essentials Range
Get your own copy of Pet Trade Xtra
Dogs Trust takes centre stage at Ideal Home Show
PATS 2026 renews partnership with Birmingham Dogs Home
Animus SkinBond: the pet owner's first-aid kit essential
The best of last edition of Pet Trade Xtra
Independent pet shop for sale after 45 years trading
Long-established family-run aquatics shop for sale
Butternut Box incorporates microalgae into meals
Vet prescription charges to be capped in new crackdown
Doodles display higher levels of undesirable behaviour
Did you spot this April Fool's story from Dorwest Herbs?
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Editorial: neil@pottingshedpress.co.uk

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Landmark event signals shift in pet care priorities

Pet Remedy brought together some of the world’s leading animal behaviourists, vets and welfare experts for its first ever Emotional Wellbeing in Animals Conference, marking what many delegates described as a pivotal moment for the pet care sector...


 

Pet Remedy brought together some of the world’s leading animal behaviourists, vets and welfare experts for its first ever Emotional Wellbeing in Animals Conference, marking what many delegates described as a pivotal moment for the pet care sector.

Held at the Imperial Hotel in Torquay, the two-day event welcomed professionals and delegates from across the UK, Europe and beyond, united by a shared belief that emotional health must sit alongside physical welfare in modern animal care.

Set against the backdrop of the English Riviera, the conference opened with a welcome from Pet Remedy’s Chief Happiness Officer Gill Edwards and the brand's emotional wellbeing expert Andrew Hale, who framed the event around a central message: understanding how animals feel is fundamental to improving their lives.

One of the most powerful moments of day one came from Sarah Whiffen, speaking publicly for the first time since the death of ACE founder Sarah Fisher. Delivering an emotional tribute to her mentor, Whiffen reflected on Fisher’s transformative influence on the sector before presenting a technically rich session on ACE Free Work, which earned a standing ovation.

The scientific focus continued with Dr Amber Batson, who explored the critical distinction between animal welfare and emotional wellbeing. Drawing on emerging research, she highlighted the growing evidence linking emotional state with physical health outcomes, reinforcing the need for a more holistic approach to care.

Further innovation was showcased by Dr Hannah Capon, who introduced her platform, The Pain Vet. Designed to move beyond the limitations of traditional consultations, the approach uses detailed assessments and video analysis to better understand chronic conditions such as canine arthritis, offering new possibilities for improved treatment outcomes.

Day two maintained the momentum, opening with a keynote from veterinary behaviourist Dr Robert Falconer-Taylor, whose session on sleep science struck a chord with delegates. He emphasised that restorative rest is essential for both animals and their owners, warning that modern lifestyles are increasingly at odds with biological needs.

 


Renowned trainer Victoria Stilwell, best known for It’s Me or the Dog, brought an interactive element to proceedings, encouraging attendees to look beyond surface behaviours and consider the emotional drivers behind them. Her focus on empathy for both dogs and their guardians resonated strongly with a professional audience.

 


A holistic perspective was provided by Julia Robertson, who urged practitioners to adopt a “whole dog” approach, while Chloe Scoones offered insight into how large welfare organisations are embedding emotional wellbeing into everyday care practices.

Throughout the conference, a consistent theme emerged: that the future of animal care lies in recognising emotional wellbeing as a core component of health, not an optional extra.

 


For the pet trade, the implications are significant. As consumer awareness grows and expectations shift, there is increasing demand for products, services and professional advice that support not just physical health, but emotional balance too.

Speaking at the close of the event, organisers at Pet Remedy described the conference as “just the beginning”, signalling ongoing investment in education and collaboration across the sector.

 

For more information visit www.petremedy.co.uk

PIF to support UK pet businesses at Interzoo

The Pet Industry Federation will be exhibiting at Interzoo 2026, taking place in Nuremberg from 12-15 May. The trade association will be supporting both UK businesses looking to export and international companies seeking to bring products into the UK market...


 

The Pet Industry Federation will be exhibiting at Interzoo 2026, the world’s leading international trade fair for the pet industry, taking place in Nuremberg from 12-15 May.

 

PIF will be located on stand 9-429, where the team will be supporting both UK businesses looking to export and international companies seeking to bring products into the UK market.

 

As part of its growing focus on international trade, PIF is positioning itself as a key gateway for businesses navigating the UK pet sector. Visitors to the stand will be able to access guidance on routes to market, regulatory considerations and opportunities for collaboration within one of Europe’s most established pet markets. Chief Executive, Nigel Baker, will also be delivering a talk during the show entitled, ‘Doing Business with the UK - What to Consider When Importing and Exporting’.

 

Throughout the show, PIF will host a programme of expert guests on the stand, offering practical insight and advice for businesses at different stages of their export or import journey. Whether exploring new markets or looking to establish a presence in the UK, attendees are encouraged to visit the stand to discuss their plans and find out how PIF can support them.

 

To support businesses in preparing for international opportunities, PIF is also hosting an Export Briefing event in London for its members on 15 April, designed to help pet businesses understand how to approach overseas markets and build export readiness. Members interested in attending can email alexandra.baker@petfederation.co.uk for further information.

 

Interzoo is a global meeting point for the pet industry, bringing together manufacturers, suppliers and service providers from across the world. The event provides a valuable platform for UK businesses to expand internationally, while also enabling overseas companies to better understand the opportunities and requirements of entering the UK market.

 

To find out more about attending Interzoo 2026, visit: https://www.interzoo.com/en?utm_source=barter&utm_medium=cpc&utm_campaign=2026.en.visitors

For more information about PIF and its work supporting pet businesses, visit: www.petfederation.co.uk

Pet shop window to be restored after lorry smash

Family-run Marlborough Pets, located in a Grade II-listed building in the Wiltshire market town, is recovering after a lorry smashed into nearby scaffolding, destroying windows, doors and roof tiles of several shops...


 

Family-run Marlborough Pets, located in a Grade II-listed building in the Wiltshire market town, is recovering after a lorry smashed into nearby scaffolding, destroying windows, doors and roof tiles of several shops.

 

After recovering from the shock of the incident, owner Tina Kelly has vowed to restore the window of her picturesque building.

 

Tina said: “It was a big shock. A lorry hit some scaffolding a few doors along in the early hours of a Sunday morning. The driver did not realise but his vehicle dragged some of the scaffolding along the street, causing damage to several properties.

 

“We had to board up the window initially but were able to quickly arrange a temporary one. This will stay in place until we have a handmade-curved style window reinstated where the building is listed. It has to align with the style of what was in situ prior to the incident. 

 

“We're just so thankful for the temporary window whilst we await the repairs and we've made the most of creating a lovely eye-catching display for Easter, which the local community have appreciated.”

 

Tina pictured outside Marlborough Pets before the damage.

Revealed: Britain’s boom in dog ownership

New figures from UK Pet Food show the UK dog population has increased by three million over the past five years. The organisation’s latest Pet Population Survey for 2026 estimates there are now around 15.5 million dogs living in UK households, up from 12.5 million in 2021, highlighting dogs’ growing role at the heart of modern life.


 

Britain’s love of dogs is stronger than ever, with younger generations driving a structural shift in pet ownership across the UK. 

 

Brand new figures from UK Pet Food show the UK dog population has increased by three million over the past five years. The organisation’s latest Pet Population Survey for 2026 estimates there are now around 15.5 million dogs living in UK households, up from 12.5 million in 2021, highlighting dogs’ growing role at the heart of modern life.

 

This growth reflects rising ownership across UK households, with particularly strong increases among younger adults.

 

Dog ownership has increased from 33% of households in 2021 to 41% today, with especially strong growth among younger age groups.

Among 25-34 year olds, ownership has risen from 41% to 58%, and from 41% to 53% among 16-24 year olds.

 

The rise in dog ownership among younger people reflects the increasingly important role pets play supporting wellbeing, shaping daily routines, and helping people feel more connected in everyday life. For many, dogs are not just companions but a central part of daily routines, from morning walks to social interactions.

 

Overall, as of the 2026 findings, the UK is home to around 36.5 million pets, with 62% of households – around 18 million homes – owning at least one pet, reinforcing the important role companion animals play in everyday life.

 

Cats remain the second most common pet, with an estimated 13.1 million cats living in UK homes, up from around 12.2 million five years ago.

 

Nicole Paley, Deputy CEO of UK Pet Food, comments: “We’re seeing younger people increasingly bringing dogs into their lives in a way that feels more integrated than ever before.

 

“For many, pets are part of how they live day to day, shaping routines, supporting wellbeing and offering companionship in a busy world. From morning walks to dinner dates and office trips, dogs are becoming part of the rhythm of everyday life.”

 

Animals are also a central part of family life, with more than half of households with children, 52%, owning a dog, while 39% own a cat.

The survey also highlights regional differences in pet ownership across the UK.

 

London has the highest proportion of dog-owning households (49%), followed by Northern Ireland (48%). London has the highest proportion of cat-owning households, with 41% owning a cat. Dog ownership is also particularly strong in the North East, North West and Scotland.

Retailer responds to ‘stop sale of live animals’ protests

Pets at Home has responded to demonstrations outside its stores where protestors demanded a ban on the sale of living animals. The protests by a group calling itself Rescue Not Retail coincided with James Bailey starting his role as the retailer’s new CEO...


 

Pets at Home has responded to demonstrations outside its stores where protestors demanded a ban on the sale of living animals. The protests by a group calling itself Rescue Not Retail coincided with James Bailey starting his role as the retailer’s new CEO.

 

A statement from Pets at Home read: "We play an important role in ensuring people who wish to welcome pets into a loving home are able to do so from a trustworthy and reliable source, which has animal welfare at its heart.

 

"From rigorous welfare routines within our petcare centres, to access to 24/7 veterinary care, colleague training and welfare checks at point of purchase, we have robust systems in place to ensure our pets are loved and cared for.

 

"We’re also acutely aware of the need to care for pets at every stage of their life, no matter what changes may occur to a family’s circumstance.

 

"That’s why, together with our independent charitable arm – the Pets Foundation – we are proud to be the largest rehomer of small animals in the UK via our in-store adoption centres, and support hundreds of rehoming and rescue charities across the UK via the Foundation’s grant-giving programme. In 2024, more this saw donations of more than £4.6 million."

 

The protests occurred outside Pets at Home’s stores across the country, including Leicester, Nottingham, Eastleigh, Glasgow and Edinburgh.

 

On its Facebook page, the campaign group said before the protests: “On March 30th, James Bailey will be joining Pets at Home as their new CEO. This means we have an opportunity to highlight how important it is to stop the sale of animals by making it a problem he has to face from day one! 

 

“Thank you to everyone who has set a date in their diaries already to get involved; just a couple of hours handing out leaflets at your local Pets at Home is all it takes!”

 

Some members of the campaign group, including co-founder Polly Foreman, also visited Pets at Home’s head office and attempted to meet with James Bailey.

 

Afterwards, she said: “Unfortunately, we couldn’t speak to Mr Bailey himself as he was busy in meetings, but we did get to speak with his assistant who assured us that our open letter and our message for him would be passed on. 

 

“We really hope that Mr Bailey chooses to do the right thing and wind down animal sales in Pets at Home stores.”

 

Pictures taken from Rescue Not Retail's Facebook page.

Pets-for-sale warning as puppy scams soar by 400% 

A new report has revealed an alarming 400% increase in the amount stolen from people who believed they were purchasing a pet. Nearly £160,000 was stolen between January and March 2026 from customers responding to listings on social media and online selling platforms offering pets for sale, compared to £29,735 reported in the final three months of 2025.


A new report has revealed an alarming 400% increase in the amount stolen from people who believed they were purchasing a pet.

 

Nearly £160,000 was stolen between January and March 2026 from customers responding to listings on social media and online selling platforms offering pets for sale, compared to £29,735 reported in the final three months of 2025.

 

The results have been revealed by the Santander Quarterly Scamtracker, which showed that women, and customers aged 46+, were most likely to be targeted by the scammers.

 

Common tactics used by scammers included asking for money up front as a deposit, requesting funds to cover delivery of the pet, or money to cover vet bills and immunisations. 

 

Claims received by the bank concerned a range of animals, from desirable breeds of cats and dogs – like miniature dachshunds and cockapoo puppies - through to parrots, reptiles, fish and horses.

 

Chris Ainsley, Head of Fraud Risk Management at Santander UK said: “Scammers have made a troubling start to 2026, with losses rising by 25% compared to the previous quarter. This sharp increase is particularly evident in pet scam cases, where fraudsters are exploiting the UK’s love of animals and the ease of social media marketplaces.

 

“If 2026 is the year you plan to welcome a furry, feathered or even scaly companion into your home, it’s vital to do your homework. Always research the seller carefully and choose reputable sources. Taking these steps won’t just protect your finances – it also helps ensure your new pet has come from a safe, and responsible environment.”

 

Tips to avoid falling for a pet scam:

  • Be wary of adverts on social media – this is the most commonly used place for criminals to advertise fake pets.
  • Do a background check on the seller and the pet – reverse image search any photos to see if the animal has been listed elsewhere.
  • Ask to see the animal – an in person visit before committing is the best way to verify the animal exists, any attempts to put you off visiting should be treated as a red flag.
  • Be cautious with upfront payments – avoiding paying large deposits or covering vet bills.
How a puppy is purchased shapes its health later in life

New research from the Royal Veterinary College has revealed that puppies bought from illegal or low-welfare sources are more likely to experience health problems later in life, regardless of whether they go on to live in caring home environments...


 

New research from the Royal Veterinary College has revealed that puppies bought from illegal or low-welfare sources are more likely to experience health problems later in life, regardless of whether they go on to live in caring home environments. 

 

These findings provide evidence that can help the public make more informed puppy-buying choices that can reduce the long-term health and welfare risks for their dogs.

 

For years, legal and public advice have warned that puppies bought from low-welfare sources, such as ‘puppy farms’, or via illegal imports, may face poorer health later in life. However, until now, there has been little evidence to clearly demonstrate these long-term impacts.

 

To address this gap, the RVC conducted a large-scale longitudinal study of 985 UK puppies acquired during the pandemic, when UK puppy-buying practices deteriorated due to high demand and visiting restrictions. Using online owner questionnaires that explored the health of their dogs during puppyhood and young adulthood, the researchers identified the extent to which early-life experiences and purchasing practices influenced canine health as the dogs grew.

 

The findings revealed that how a puppy is purchased strongly impacts their future health. Puppies purchased illegally under six weeks old typically suffered almost three additional health problems by 21 months of age, compared to puppies sold at an older age (it is illegal in the UK to sell any puppy aged under 8 weeks). This was identified as the most significant factor for future health. Furthermore, puppies purchased illegally without their mother present suffered 0.3 more health problems compared to puppies sold with their mother present. It is illegal in England, Wales and Scotland to sell a puppy without their mother present under ‘Lucy’s Law’. In addition, puppies bought by a first-time dog owner suffered 0.35 more health problems compared to those bought by an experienced owner.

 

Buyers who purchase very young puppies or view them without their mother risk being “Pet-fished” — a Department for Environment, Food and Rural Affairs term for sellers misrepresenting a puppy’s origins and concealing poor breeding and welfare conditions. High UK demand for puppies, a lack of due diligence around purchasing by some owners and the increasing commodification of puppies are fuelling increasing levels of low-welfare breeding both in the UK, and in Central and Eastern Europe, where puppies are commonly imported from for the UK market.

 

This new RVC research also revealed that 91.1% of all the puppies purchased had experienced at least one health issue by 21 months of age, and so all new owners should be prepared for some likely health issues. The most common disorders included digestive issues (75.4%); skin disorders (26.8%); eye disorders (25.1%); upper respiratory conditions (18.5%); and ear disorders (17.6%). Overall, more than half (54.6%) of dogs received veterinary treatment for at least one health problem. Nearly one in four owners (23.5%) reported that they had spent more on veterinary care than they expected. 

 

These findings highlight the importance of prospective owners being well prepared for the financial and emotional costs of owning a dog, due to the likelihood of them experiencing health problems, even in their early years. Additionally, the extra health risks for puppies purchased when they are too young or when their mother is not present at the sale also show the extra financial, emotional costs for owners, and welfare costs for dogs as a result of these purchasing practices.

 

The research highlights that health risks begin before a dog even enters its new home, demonstrating the need for informed action by owners during the decision-making stage of the puppy buying process. Improving public awareness of illegal practices and ‘red flags’ of illegal sales, alongside more consistent enforcement of existing legislation, is essential to prevent puppies from being sold from low-welfare breeders when they are too young or without their mothers present. Better preparation and support for prospective owners could help reduce future welfare problems and prevent avoidable distress for both dogs and their owners.

 

Dr Rowena Packer, Senior Lecturer in Companion Animal Behaviour and Welfare Science at RVC and senior author of the paper, said: “Some people believe that once a puppy is settled into a home and loved, their early weeks of life no longer matter. Our findings don’t support this and show that being bred and reared in low-welfare systems carries lasting negative impacts on canine long-term health. A poor start in life cannot simply be undone.

 

“Buyers who are unaware or ignore red flags of illegal sales, such as buying a puppy without seeing its mother or taking them home below the legal age for sale, risk setting their dog up for health problems later in life.

 

“Every puppy buyer has the power to influence the future of dog welfare. By knowing what to look for in a breeder and refusing to support illegal sellers, owners can protect their own dog and countless others within low-welfare breeding systems, helping to bring an end to the illegal puppy trade.”

 

Dr Marc Abraham OBE, Veterinary Surgeon and Secretariat to the All-Party Parliamentary Dog Advisory Welfare, who led the ‘Lucy’s Law’ campaign to ban third-party commercial puppy dealers, said: “The risks of purchasing a puppy from a legal low-welfare or illegal source include the puppy and/or the parents suffering serious health problems, as well as an increased likelihood of significant behaviour issues too.

 

“Lucy’s Law is all about providing breeder accountability and transparency, making sure the mother dog and her breeding environment are always visible, making buyers less likely to be misled or scammed, so questionable breeding practices aren’t encouraged.

 

“Prospective owners should therefore always ask to see the puppy interacting with mum, and the seller knows they’ll be asking to see mum. As well as the legislation, buyer education and awareness is key, as well as what to do in situations when mum isn’t there or the buyer suspects something unethical. Anyone looking for a puppy should always also consider rescue as well.”

 

Simona Zito, Grants & Programmes Manager at Battersea, who supported this research, said: "By funding studies like this through our grants programme, we aim to give owners the evidence they need to walk away from illegal or low-welfare sellers, choose reputable sources, and help prevent avoidable suffering and relinquishment.”

CASCO Pet expands with new shelters division

CASCO Pet has expanded into the animal shelters sector with the launch of a dedicated new division focused on welfare-driven housing solutions...


 

CASCO Pet has expanded into the animal shelters sector with the launch of a dedicated new division focused on welfare-driven housing solutions.

 

The division will be led by Tori Williams, former COO of Fear Free, who joins CASCO Pet to drive the development of practical, cost-effective animal housing designed to reduce stress, support wellbeing and increase adoption outcomes in shelter settings.

 

Building on CASCO Pet’s long-standing work designing low-stress, enriching housing environments in the veterinary and pet retail sectors, the shelters division aims to provide calmer, quieter and more comfortable spaces for animals in care. The company will also support shelter organisations in exploring fundraising opportunities to help with facility improvements.

 

As part of the initiative, CASCO Pet has partnered with Therian, whose deep understanding of shelter operations complements CASCO Pet’s design and manufacturing expertise, to develop environments that better meet the needs of animals and care teams.

 

Research shows that poor housing can impair animal health and wellbeing, while enriched environments promote natural animal behaviours – factors linked to improved adoptability in shelters.

 

Tori Williams, Head of Shelters at CASCO Pet, said: “Shelters are often where pets are at their most vulnerable. Thoughtful, evidence-based design can make a meaningful difference to daily wellbeing and help support better adoption outcomes, giving animals the best possible chance of a new life.

 

“CASCO Pet has built a powerful reputation for creating stress-reducing environments in pet retail and veterinary spaces, and expanding this mission into shelters and humane organisations feels both purposeful and necessary. I’m honoured to lead the expansion into this sector to support animal welfare teams and improve the lives of pets in their care.”

 

Low-stress environments

CASCO Pet’s shelters range is designed to align with Fear Free principles and informed by research demonstrating that materials such as glass significantly reduce audible stimuli, helping lower animal stress.

 

The kennels feature high-strength tempered safety glass doors in place of traditional stainless-steel grid fronts. This reduces noise and visual stress between animals, creating a calmer kennel environment that helps put animals at ease, and improves visibility for caregivers, for easier, safer and more efficient monitoring.

 

Glass surfaces also support better sanitation, simplifying daily cleaning routines and strengthening disease control, while tempered glass upper sections allow natural light and airflow into each kennel. These enhancements create a more comfortable and welcoming space for animals, and an improved experience for visitors.

 

‘Modern housing solutions’

Matthew Bubear, CEO of CASCO Pet, said: “The animal shelter and rescue sector has been crying out for modern housing solutions that prioritise animal welfare and stress reduction. By combining our global housing expertise with Therian’s operational insights, we aim to deliver high-performance, wellness-focused environments that help animals feel safe, calm and comfortable and increase their chances of adoption. I’m delighted to have Tori on board to lead that mission.”

 

The units can be configured to suit operational needs and offer flexibility across intake, isolation and adoption areas and as facility needs evolve. The shelters range also incorporates efficient cabinetry options designed for smoother workflows and daily care routines.

 

The new shelters range will be showcased at the Animal Care Expo, April 7-10, 2026, in Pittsburgh, U.S. Attendees can visit Booth 933, Exhibit Hall A – Level 2, to see the solutions first-hand and meet the CASCO Pet team.

 

To view the Shelters portfolio, please visit: https://cascopet.com/us/

Pets at Home still on course to post £92 million profit

Pets at Home has said it remains on track to post an underlying pre-tax profit of £92 million for the year to 26 March, in line with previous guidance...


 

Pets at Home has said it remains on track to post an underlying pre-tax profit of £92 million for the year to 26 March, in line with previous guidance.

 

In its FY26 pre-close statement released this week, the company stated:

 

“Our ‘Retail Turnaround Plan’ is progressing and is on track across our 4 priority areas, Product, Price, Execution and Cost. We have implemented our price investments and completed our £20m Group overhead savings, and while the benefits of many initiatives still lie ahead of us, we are encouraged by the progress made. In H2, our Retail business has seen volume growth, and we delivered positive LFL sales growth, as guided, with Q4 improving sequentially over Q3. Retail will deliver underlying PBT of c£30m in FY26.

 

“In line with our guidance, Vet Group will deliver PBT of c£83m, a further year of strong profit progress despite the expected slowdown in sales growth as our customer cohorts reach a typical lull in activity. Vet Group performance remains underpinned by growth in average transaction values alongside growth in Care Plan revenues and plans.

 

“Non-underlying costs of c£7m have been incurred in the year, in line with previous guidance.

 

“We expect to finish FY26 in a net debt position of c£20m, after having returned c£85m to shareholders via dividends and buybacks during the year.

 

“Following extensive consultation with our investors, we are rebalancing the way we return cash to shareholders. We will not change the total amount we return to shareholders but we will rebase our dividend to a 50% payout ratio, with that cash ‘saving’ returned to shareholders via our buyback programme.

 

“We welcome the Final Decision Report of the CMA’s veterinary services market investigation. We continue to expect no adverse impact on the growth strategy or ambitions for our Vet Group from the outcome.

 

“Looking ahead to FY27, at this stage, we have c80% of our energy and FX requirements hedged and are comfortable with current analyst consensus expectations for Group underlying PBT.”

 

Pets at Home’s next scheduled update will be its FY26 preliminary results announcement on 27 May 2026.

EzyDog UK unveils new Essentials Range

EzyDog UK has launched its new Essentials Range, a thoughtfully designed collection that brings together everyday dog walking gear with the perfect balance of quality, simplicity, and affordability...


EzyDog UK has launched its new Essentials Range, a thoughtfully designed collection that brings together everyday dog walking gear with the perfect balance of quality, simplicity, and affordability.

 

Created for the moments that matter most, from daily walks to spontaneous adventures, the Essentials Range includes a complete lineup of collars, leads, harnesses, and poop bag holders, all built with EzyDog’s trusted durability and performance. The range has been carefully developed to offer a more accessible price point, making premium-quality gear available to a wider, value-conscious market.

 

At the centre of the collection is a redesigned version of EzyDog’s iconic Chest Plate Harness, now refined to deliver enhanced comfort through improved ergonomic support and weight distribution. This update ensures that even at a more accessible price point, the product maintains the comfort and reliability EzyDog is known for.

 

The Essentials Range has been engineered for everyday use, combining clean, functional design with durable materials that stand up to regular wear. Each product works seamlessly together, creating a cohesive collection that is simple to merchandise and encourages customers to build a complete set.

Launching in six contemporary colourways, including the fresh and nature-inspired Palm Green, the range offers strong visual appeal both in-store and online, helping retailers create clear, impactful product displays.

 

With its focus on affordability without compromise, dependable quality, and everyday functionality, the Essentials Range is positioned to become a strong core offering for retailers and an attractive solution for modern dog owners.

The EzyDog Essentials Range is available now to trade customers across the UK. 

 

View the range here: https://ezydog.co.uk/pages/essential-range

For trade enquiries, merchandising support, or further information email: info@ezydog.co.uk

 
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Dogs Trust takes centre stage at Ideal Home Show

Dogs Trust  has teamed up with this year’s Ideal Home Show to launch The Bark Yard, a new feature for 2026 that puts dogs at the heart of home and garden design...


 

Dogs Trust  has teamed up with this year’s Ideal Home Show to launch The Bark Yard, a new feature for 2026 that puts dogs at the heart of home and garden design.

 

Between 10th and 16th April, Dogs Trust will step into the spotlight at the UK’s biggest home show, sharing its canine expertise through this innovative, design-led installation. Created in collaboration with top designers, the Style Makers, with input from Dogs Trust’s behaviour experts, The Bark Yard demonstrates how thoughtful, informed design can support dogs’ natural behaviours while enhancing their safety, comfort and overall wellbeing.

 

Designed with a bright and bold Miami summer colour palette, it aims to boost furry friends’ mood with a ‘yappy hour’ self-serve drinking bowl station, a ‘ball of fame’ toy display and a ‘pawformance area’ with a splash pool. 

 

Drawing directly on Dogs Trust’s expert advice, The Bark Yard brings the top tips to life, from choosing safe, nontoxic plants and creating sensory zones to adding playful climbing features, providing safe water play, and ensuring shaded rest areas. The space gives visitors clear, practical inspiration for creating gardens that look beautiful while meeting the needs of four-legged family members.

 

While furry friends won’t be padding through the show themselves, visitors to The Bark Yard will discover plenty of practical, design-led ideas to take home, from smart layout and planting considerations to simple features that encourage play, rest and enrichment.

 

Hannah Harris, Behaviour Manager at Dogs Trust said: “A well‑designed garden can make a huge difference to a dog’s quality of life. By working with the Ideal Home Show on The Bark Yard, we’re helping to highlight simple, thoughtful design choices that support dogs’ natural behaviours while keeping them safe at home."

 

Giles Perry, Director of the Ideal Home Show, said: “The Bark Yard is a brilliant example of what the Ideal Home Show does best, bringing together expert advice and inspiring design to reflect how people really live today. Pets are a beloved part of the family, and this new feature shows how gardens can be designed to support dogs’ wellbeing without losing out on style."

 

Hannah Harris, Behaviour Expert at Dogs Trust’s top 5 tips on making your garden home-friendly, in collaboration with Ideal Home Show:

  1. Choose safe, non‑toxic plants: Opt for dog‑friendly herbs and flowers such as rosemary, sage, calendula, cornflower and sunflower, which provide scent, colour and interest without posing a health risk. While safe, any plant can cause issues if eaten in large quantities.
  2. Create sensory enrichment zones: Give dogs space to explore naturally by planting herbs at different heights, offering varied textures (like grass, sand or woodchip), and encouraging sniffing and foraging behaviours through hidden treats or toys.
  3. Add features for fun and stimulation: Incorporate small climbing elements such as railway sleepers to let dogs explore different levels, helping to keep them mentally and physically engaged.
  4. Provide safe water play: A shallow paddling pool can be a great way for dogs to cool down in summer, just ensure constant supervision, easy exits and that the pool is drained when not in use.
  5. Include a shaded rest area: Designate a quiet spot with shade, shelter and fresh drinking water where your dog can relax, especially during warmer months.

The Style Makers said: “Our aim with The Bark Yard is to show that dog‑friendly design can still be beautiful. By combining considered materials, smart layouts, and Dogs Trust’s expertise, we’ve created a space that feels aspirational, practical and achievable for homeowners."

 

The Bark Yard will debut at the Ideal Home Show, returning to Olympia London from 10-19 April 2026, alongside a host of new and re‑imagined gardens, interiors and lifestyle features.

 

Visitors can also expect headline experiences spanning cutting-edge smart home innovation, design inspiration for keen home chefs, a thriving edible garden for those keen to live more sustainably, live DIY demonstrations, a BBQ Academy, and al fresco cooking.

 
PATS 2026 renews partnership with Birmingham Dogs Home

PATS, which returns to the NEC Birmingham on 27–29 September 2026, has selected Birmingham Dogs Home as its charity partner for a second year running...


 

PATS, which returns to the NEC Birmingham on 27–29 September 2026, has selected Birmingham Dogs Home as its charity partner for a second year running.

 

Established in 1892, Birmingham Dogs Home is a vital lifeline for the region, providing 24-hour care for over 2,000 stray and abandoned dogs annually across the West Midlands and South Staffordshire. Operating from two modern centres in Solihull and Wolverhampton, the charity provides everything from life-saving veterinary treatment and behavioural rehabilitation to community education. As an organisation that receives no government funding, Birmingham Dogs Home relies entirely on public donations and volunteers to rescue, reunite, and rehome vulnerable dogs into permanent "forever" homes.

 

“We are thrilled to continue our partnership with PATS,” said Sophie Evans, Corporate Partnerships Officer at Birmingham Dogs Home. “Their ongoing support is a powerful testament to our shared commitment to animal welfare. The high-quality products donated through the show – from nutritious food to enrichment toys – directly enhance the daily lives of our dogs, providing comfort and joy as they wait for their forever homes. 

 

“As we look ahead through 2026, collaborations like this are vital, allowing us to expand our work in rescue, prevention, and community education to ensure every dog is safe and loved.”

 

"We are thrilled to welcome Birmingham Dogs Home back as our official charity partner, further strengthening the fantastic relationship we’ve built together," says Ian Reynolds, PATS Event Director. 

 

"In addition to donations at the event, our team is personally taking on the 'Spring into May' Challenge to mark National Walking Month. As a team of passionate dog lovers at PATS and Raccoon Media Group, we’ll be clocking up the kilometres throughout May to raise vital funds. We encourage the wider pet industry to join us in stretching their legs - and paws - for this great cause.”

 
Animus SkinBond: the pet owner's first-aid kit essential

As spring walks turn into summer runs, Animus SkinBond offers a quick, cost-effective solution for minor cuts and grazes, trusted by vets for more than 25 years. 


As the UK landscape bursts into life and days lengthen, the nation’s dogs will once again be enjoying the season of adventure. 

 

From bounding through spring-bluebell woods to long summer treks across rugged hills, our increased summer activity can bring a heightened risk of minor injuries to our canine chums.

 

For dog owners, breeders and professionals alike, having the right tools on hand to cope with minor wounds and scrapes is no longer a luxury but an essential part of responsible care.

 

Veterinary surgeon Nick Butcher, owner of Animus Surgical, which produces veterinary-grade tissue adhesive Animus SkinBond, says the right products can help manage minor wounds quickly and calmly, with SkinBond’s single use sterile pipettes option ideal for pet first aid kits. 

 

With more than 25 years of experience in animal health, Nick has seen first-hand how a well-equipped first-aid kit can prevent a small scrape from disrupting a day out.

 

He said: “As any owner of a busy working, sporting or active dog knows, a grazed paw from a sudden stop or a small cut from a rogue branch can happen in an instant.   

 

“Having something on hand which can seal a superficial wound in seconds without the need for bandages or a trip to the vet, can turn a potential ‘walk-ender’ into a minor hiccup.”

 

Nick advises that effective first-aid for minor animal injuries should focus on three things – cleaning the wound thoroughly, stopping any surface bleeding and protecting the area from dirt and moisture while it heals.

 

Tissue adhesives such as SkinBond, originally developed for veterinary use, offer a flexible, waterproof barrier that holds the edges of minor wounds together to allow healing naturally underneath with minimal fuss.

 

Beyond its practical benefits, every purchase of SkinBond also supports a wider mission, with 15 per cent of the product’s profits directed to the Quadstar Foundation, an educational charity founded by Nick in 2017. 

 

Quadstar provides life-changing financial support, mentoring, and pastoral care to talented young people facing adversity, with strong links to the Bristol Veterinary School.

 

“The goal is to combine a simple, effective solution for everyday pet care with a commitment to giving back,” added Nick. “It’s about supporting the next generation of veterinary professionals and the animals in their care.”

 

To find out more about Animus SkinBond, which is available to buy online, visit: https://animussurgical.com/products/animus-medbond-animal-skin-glue. For more information about the Quadstar Foundation, visit: https://quadstar.org/

 
The best of last edition of Pet Trade Xtra

The top-read stories from last week's Pet Trade Xtra can be seen below, if you missed them...


 
Independent pet shop for sale after 45 years trading

An independent pet shop in Oxfordshire has been put up for sale with the owners retiring after 45 years of 'successful' trading. Paws Pet Supplies & Fishing Bait, located in a busy shopping parade in Banbury, is described as 'long established'.


 

An independent pet shop in Oxfordshire has been put up for sale with the owners retiring after 45 years of 'successful' trading.

 

Paws Pet Supplies & Fishing Bait, located in a busy shopping parade in Banbury, is described as 'long established'.

 

A listing online said the asking leasehold price for the shop, including fixtures and furnishings, is £50,000, with the business having a turnover of £190,000 per year.

 

The sales marketing states: “An exciting opportunity to acquire a successful, long-established and much-loved pet supplies and fishing tackle and supplies business with a 45-year trading history.  Over the years, we have built a strong and loyal customer base that have been incredibly supportive and key to the success and growth of the business. 

 

“Paws Pet Supplies specialises in top quality products, even offering their own range of popular wild bird seed mixes, mixed in-store to ensure only the finest brands are used. We have an extensive selection of dog, cat and small animal products and more recently, introduced fishing bait and tackle. The business stocks named brands of fishing accessories  as well as our own bags of bait, which are very well priced. These have proven to be hugely popular and we already have a very loyal following.”

 

Key features are said to be:

  • Long-established with a strong reputation and loyal following
  • Ample free parking 
  • Located in a busy shopping parade with plenty of footfall 
  • Low overheads 

The business is also said to have exciting growth potential with the opportunity to expand into ecommerce or additional product lines.

 

For more information click here

 
Long-established family-run aquatics shop for sale

A long-establish and family-run aquatics shop has been put up for sale as the owners plan to retire. Hunnyhill Aquatics in Newport on the Isle of Wight is being marketed by agents Scotcher & Co.


 

A long-establish and family-run aquatics shop has been put up for sale as the owners plan to retire.

 

Hunnyhill Aquatics in Newport on the Isle of Wight is being marketed by agents Scotcher & Co.

 

In the marketing material, the agents say: “Only available for sale due to our client's retirement plans, Hunnyhill Aquatics is a very long-established and popular family-run business, offering services to include aquarium stands and cabinets, pond equipment to include pumps, UV clarifiers and filters, pond liners (either flexible or rigid), aquatic plants both real and artificial, filters, heating and lighting, fish foods for ponds and aquariums in both winter and summer, plus treatments and medications. 

 

“We believe the business offers an ideal opportunity for a new owner to either continue in the same vein or expand accordingly. 

 

“The business is offered fully equipped as a going concern, and the fixtures, fittings and equipment will be inventoried on the occasion of a sale. Stock will be sold separately at valuation, and we are advised that this currently averages some £65,000. 

 

“The buildings can also be made available to purchase as part of any transaction by additional negotiation and on a Freehold basis, if required. Price on Application.”

 

To find out more click here

 
Butternut Box incorporates microalgae into meals

Fresh dog food company Butternut Box has partnered with a biotechnology firm to incorporate MiAlgae – an Omega 3 rich, fish-free ingredient upcycled from nutrient-dense Scottish whisky by-products – into its vegetarian meal option ‘Ready Steady Veggie’...


 

Fresh dog food company Butternut Box has partnered with a biotechnology firm to incorporate MiAlgae – an Omega 3 rich, fish-free ingredient upcycled from nutrient-dense Scottish whisky by-products – into its vegetarian meal option ‘Ready Steady Veggie’.

 

MiAlgae is a natural microalgae grown using upcycled by-products from the Scottish whisky industry that delivers the same vital nutrients found in wild fish, whilst remaining entirely plant-based. Just one tonne of MiAlgae contains the equivalent Omega 3s as 30 tonnes of wild-caught fish. 

 

Butternut Box was founded with a clear mission to improve the health and happiness of dogs through the power of fresh dog food, using whole ingredients that are cooked, not processed, and served from the fridge. By partnering with MiAlgae, Butternut Box has introduced a sustainable, fish-free source of Omega-3 that provides essential fatty acids (DHA) to support the skin, coat, and cognitive health of the dogs they feed. The environmental impact of this dietary shift is equally significant. Choosing the ‘Ready Steady Veggie’ meal enhanced with MiAlgae’s DHA instead of a beef-based option can significantly reduce a dog’s carbon and land footprint.

 

MiAlgae will be included in Butternut Box’s Ready Steady Veggie meals from this month in all of its markets across Europe, with ongoing supply to come from MiAlgae’s new production facility in Scotland.

 

The partnership represents a significant step forward in MiAlgae’s growth strategy as it expands capacity and collaborates with forward thinking pet food brands like Butternut Box who are committed to the highest quality ingredients, sustainability, and innovation.

 

Douglas Martin, founder and CEO of MiAlgae, said: “We’re thrilled to partner with Butternut Box, who share the same commitment to quality ingredients, the health of pets, and sustainability. By integrating our sustainably produced, fish-free Omega-3s into their fresh meals, we’re helping set a new standard for pet nutrition - one that delivers exceptional health benefits while protecting our oceans.”

 

David Nolan, co-founder at Butternut Box added: “Our mission has always been to get more dogs eating the fresh, human-quality food they deserve. By partnering with MiAlgae to enhance our Ready Steady Veggie meal, we’re proving that you don’t have to compromise on nutrition to be kind to the planet. It’s a step forward for our B Corp journey and for the health of dogs across Europe.”

 
Vet prescription charges to be capped in new crackdown

The Competition and Markets Authority has this week announced sweeping reforms to the UK’s veterinary sector, introducing legally binding measure aimed at driving down prices and increasing transparency for the nation’s pet owners. Vet prescription fees will be capped at £21 as part of the new crackdown...


The Competition and Markets Authority has announced sweeping reforms to the UK’s veterinary sector, introducing legally binding measure aimed at driving down prices and increasing transparency for the nation’s pet owners. Vet prescription fees will be capped at £21 as part of the new crackdown.

 

An investigation conducted by the CMA has concluded that more regulations are needed to protect pet owners seeking healthcare for their poorly animals.

 

Among the recommendations are requirements for veterinarians to publish price lists and set limits on prescription fees.

 

Martin Coleman, Chair of the independent Inquiry Group, said: “This is the most extensive review of veterinary services in a generation, and today’s reforms will make a real difference to the millions of pet owners who want the best for their pets but struggle to find the practice, treatment and price that meets their needs.

 

“Too often, people are left in the dark about who owns their practice, treatment options and prices – even when facing bills running into thousands of pounds. Our measures mean it will be made clear to pet owners which practices are part of large groups, which are charging higher prices, and for the first time, vet businesses will be held to account by an independent regulator.

 

“Our changes put pet owners at the centre but also help vets by enhancing trust in the profession and protecting clinical judgement from undue commercial pressure – and that is important to ensure our pets continue to get the best care.”

 

Click here to read the full CMA findings.

 
Doodles display higher levels of undesirable behaviour

A new study from the Royal Veterinary College has revealed that three popular designer Poodle-crossbreeds (Doodles) – Cockapoos, Labradoodles and Cavapoos – often display higher levels of undesirable behaviour than their purebred parent breeds...


 

A new study from the Royal Veterinary College has revealed that three popular designer Poodle-crossbreeds (Doodles) – Cockapoos, Labradoodles and Cavapoos – often display higher levels of undesirable behaviour than their purebred parent breeds. 

 

As the first UK study of its kind, these findings challenge widespread public perceptions that these Doodle breed dogs are easier to train or especially suited to family homes with children compared to purebred dogs. The results also provide vital information which can assist prospective owners deciding which type of dog to welcome into their family.

 

Intentional crossbreeding between established ‘purebred’ dogs is increasingly used to create new ‘designer’ dog breeds. For example a Labradoodle is a designed cross between a Labrador Retriever and Poodle. The popularity of these new designer crossbreeds has surged in the UK over the past decade, and particularly since the pandemic, with many designer crossbreeds now outnumbering their purebred parent breeds.

 

Previous RVC research revealed that the physical health of common Doodles is broadly similar to that of their parent breeds, despite designer crossbreed owners often being drawn to these dogs by a perception of superior health to purebreds. This new study expands on these previous health comparisons and now suggests that neither health nor behavioural advantages should be assumed for Doodles simply because they are crossbreeds.

 

The RVC cross-disciplinary research team undertaking this study included Dr Rowena Packer, Senior Lecturer in Companion Animal Behaviour and Welfare Science, Dr Dan O’Neill, Professor of Companion Animal Epidemiology, and Gina Bryson, RVC Research Assistant, amongst others.

 

Conducting this research, the team used a large online survey with valid responses collected for 9,402 UK dogs to investigate the behaviour of three popular designer Doodle breeds – Cockapoo, Labradoodle and Cavapoo. Behaviours were then compared between the Doodles and their purebred parent breeds, including Cocker Spaniels; Cavalier King Charles Spaniels; Labrador Retrievers; and Toy, Miniature, and Standard Poodles. Behaviour was assessed using the validated Canine Behavioural Assessment and Research Questionnaire (C-BARQ) which quantifies diverse behavioural challenges including aggression, fear and anxiety, separation-related behaviour and attention-seeking.

 

The results show that designer Doodles differed from their purebred parents in approximately 54% of behavioural comparisons. Where differences were identified, Doodles showed more undesirable behaviours in 82% of comparisons. Some of these common undesirable behaviours included non-social fear (e.g. fear of traffic, loud noises); separation-related problems (e.g. vocalisation and destructiveness when left alone); and excitability (e.g. strong reactions to exciting events such as walks and doorbells). These undesirable behaviours can have real impacts, with some owners experiencing difficulty when training their dog or feeling trapped and unable to leave their dog alone. Doodles showed less undesirable behaviours in only 18% of the comparisons where a difference was identified, for example Labradoodles scored lower for dog rivalry (e.g., conflict with dogs they live with) compared to Poodles.

 

Considerable variation between the three individual Doodle breeds was also identified, demonstrating that designer crossbreeds should not be treated as a single, uniform group in terms of behaviour. For example, Cockapoos displayed a higher level of undesirable behaviours compared to their purebred parent breeds, exceeding that seen in Cavapoos and Labradoodles. In particular, Cockapoos showed higher levels of aggressive behaviours, such as owner-directed aggression and dog rivalry, than their purebred parents.

 

Additionally, owners of designer Poodle-crossbreeds were more likely to rely on non-professional sources of training advice, such as social media or friends and family, which can be highly variable in quality and sometimes misleading.

 

The results of this study highlight the importance of owners thoroughly exploring the characteristics of any breed, purebred or crossbred, prior to acquiring a dog. This research should include using reliable sources (e.g., from behavioural professionals) to help ensure their expectations align with the breeds’ known behaviour. It also underscores the importance of prospective owners meeting the biological parents of any puppy they are considering acquiring so that the parents’ behaviour can also be appraised prior to purchase.

 

Dr Rowena Packer, Senior Lecturer in Companion Animal Behaviour and Welfare Science at the RVC and senior author of the paper, said: “Realistic expectations are key to happy dog ownership. When expectations and reality don’t align, both dogs and owners can struggle. Preconceived beliefs, such as the idea that designer-crossbreeds are naturally easy to train or are safe with children, can have serious consequences if they aren’t supported by evidence. Our research shows that many designer-crossbreeds do not always behave as expected, particularly regarding training, anxiety and aggression, which were more common than in their parent breeds. We also found that not all ‘Doodles’ are alike, with Cockapoos tending to display more undesirable behaviour compared to Labradoodles and Cavapoos, highlighting that each breed is unique. By providing reliable scientific data, we can help puppy buyers to make better-informed choices that support both human wellbeing and canine welfare.”

 

Professor Dan O’Neill, Professor of Companion Animal Epidemiology at the RVC and co-author of the paper, said: “Humanity started inventing new dog breeds 200 years ago and we haven’t stopped since. We are still learning from our mistakes as well as successes. This new paper shows that relying on the cute ‘teddy bear’ appearance of Doodles to assume these dogs behave like stuffed toys is just not safe. Looks can be deceiving – even in dogs.”

 

Gina Bryson, Research Assistant at the RVC and first author of the paper, said: “This study highlights the importance for all prospective and current dog owners consulting reliable information sources pre-purchase to educate themselves on what to expect from different dog breeds, including crossbreeds. The immense popularity of Poodle crosses strongly suggests these dogs are here to stay and consequently, this paper is a timely resource that can provide both owners and veterinary professionals with scientifically backed information when making decisions about which breed is right for them, or giving advice about breed choice.”

Did you spot this April Fool's story from Dorwest Herbs?

Award-winning herbal pet care experts at Dorwest Herbs have announced a revolutionary addition to its bestselling ranges. Hand-picked by vets straight from the lush, rolling fields of Dorset, Tasty Grass is a ground-breaking new snacky delight for your dog – from lawn to bowl...


 

Award-winning herbal pet care experts at Dorwest Herbs have announced a revolutionary addition to its bestselling ranges. Hand-picked by vets straight from the lush, rolling fields of Dorset, Tasty Grass is a ground-breaking new snacky delight for your dog – from lawn to bowl. 
 
After centuries of dogs and cats snacking on your garden, Dorwest has finally decided to cut out the middleman. Tasty Grass® is the world’s first premium, 100% grass-based gourmet snack for pets. No fillers and no fads, just pure, leafy perfection.  
 
Developed with over 75 years of expertise in natural pet care, Tasty Grass is sourced from only the most distinguished grassy fields, hand-selected for optimal crunch, aroma, and “that fresh-outside taste pets crave but humans will never understand”.  

 

Tasty Grass supports digestive enlightenment, honours primal instincts, and keeps your dog in touch with nature, coming in a variety of irresistible flavours including: Original lawn, morning dew delight, freshly marked spot surprise and limited edition… suspicious patch by the fence. Dogs everywhere are wagging their tails in approval. Critics are calling it a “meadow miracle,” a “pasture phenomenon,” and “the ultimate green revolution.”

 

In blind taste tests, 9 out of 10 pets confirmed it tastes “exactly like grass,” while the 10th was distracted by a squirrel. Michelin inspectors have not yet responded to Dorwest’s emails, but they’re taking this silence as intrigue.   

 

Early reviews have been overwhelmingly positive, with customer comments including:

  • “My dog already eats this outside???” — Verified Customer
  • “I think I just bought lawn clippings. Won’t be purchasing again.” — Definitely Verified
  • “Hoped this would stop my dog eating the lawn. It didn’t. Now he just eats both.”— Another Verified Customer 

Dorwest MD, Jo Boughton-White says: "We asked ourselves, why are pets eating grass? Every garden is basically a buffet, so why not pot it! We’re turning backyard bad habits into premium cuisine.” 
 
Dorwest’s new Tasty Grass is available now at RRP £19.90, with small dogs and cats recommended administration at one handful per day. Sprinkle on food, or let your dog graze like the free spirit they were born to be. Remember, the grass is always greener with Dorwest.  

 

To find out more visit dorwest.com/pages/april-fools-2026.